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TEI 285: What video storytelling can teach product managers – with Patrick Shelton

Product Innovation Educators

How video directors think about creating effective videos can help product managers create better products. Current Resident is the name of a creative video production group in Minneapolis, Minnesota. I think of them as video storytellers. I think of them as video storytellers. This interview is a perfect example.

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10 Product Differentiation Examples From Famous Brands For Inspiration

Userpilot

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

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Defining Guidelines in Product Management

The Product Guy

Are reading articles, taking online courses, watching videos and participating training program enough to make one a good product manager? It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. . Some of them are good, and some of them are bad.

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What Exactly is a Product Strategy?

Roman Pichler

If you want to learn more about the tool, then read my article The Product Vision Board or watch my video Introduction to the Product Vision Board. Third, apply the method and collect the relevant data, for example, carry out the user interviews and capture the answers in the form of notes or video footage.

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Do This to Make Your Products Easier to Buy

Product Management University

Second, it keeps your would-be buyers in their comfort zone because they feel like theyre having a conversation with someone that thinks just like they do, whether its a real conversation with a salesperson, a web page, a video, etc. Think about how easy your positioning would be to communicate if you used this format.

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Bankers Think UX Is A Joke Until They See This Digital Brand Framework For Finance

UX Planet

Differentiation: In a crowded market, your brands unique personality and approach set youapart. Digital artifacts, such as explainer videos, interactive calculators and gamified content provide an additional layer of engagement that informs as well as entertains. As of 2024, Cash App reports 57 million users and $14.7 million to 91.7

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AI is Changing How Product Managers Learn For the Better

Product Management University

However, just because customers want them doesnt mean theyre delivering the level of differentiating value your organization needs to meet its own goals. After a thorough Google search, you view some videos, get a few templates and you at least have a starting point. Executive stakeholders want things that drive growth.