The Product Guy

OCTOBER 4, 2019

Since we log many actions in our product’s database, I used my background in SQL and R to create a shared document with product KPI’s all in one spot. I augment this document with graphs from third-party tools like Google Analytics, Pendo, and Firebase. I now update this document weekly and share it with team leads.

Reporting Tools 239

Reporting Tools Research Software Feedback Software Analytic Tools 239

Product Innovation Educators

JUNE 12, 2023

At Google we do annual planning early in Q3 when I think through the vision and strategy for my product. We write a document that evolves over four to six weeks during which all of the leads from different teams contribute. We tap into all of that to write the vision document. [8:27] First, we go out and talk to customers.

User Testing 253

User Testing Customer Feedback Product Management Product Manager 253

Intercom, Inc.

MARCH 2, 2018

Minimum viable documentation. Don’t make polished product videos until you’ve written your core concepts down. No matter what product you’re taking to market, chances are you’ll need some amount of documentation to support it. It really is our “knowledge base” Look beyond FAQs.

Customer Experience 218

Customer Experience Marketing Webinar Demo 218

ProductPlan

APRIL 5, 2022

Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Sales teams benefit from a FAQ document when having product conversations. Since sales reps get questions during their pitch meetings and follow-ups, it’s good to arm them with an FAQ document.

Product launches 59

Product launches Onboarding KPIs Feedback Software Research Software 59

Mind the Product

NOVEMBER 28, 2018

Well, according to the Center for New Product Development , “the average new product development project exceeds its schedule by 120%.” Over the past 10 years, I’ve encountered my fair share of delayed product launches. Speed to market has become a major competitive advantage for product companies. user personas ).

User Testing 165

User Testing Marketing Product Research Customer Experience 165

ProductPlan

NOVEMBER 9, 2022

Product launch timelines visually represent the project plan to successfully release new products. The goal of the timeline is to ensure a successful product launch that improves the brand image, expands the customer base, generates buzz, and ultimately leads to revenue growth. Role of the product launch timeline.

Product launches 52

Product launches User Testing Feedback Software Customer Experience 52

ProductPlan

APRIL 5, 2022

Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Sales teams benefit from a FAQ document when having product conversations. Since sales reps get questions during their pitch meetings and follow-ups, it’s good to arm them with an FAQ document.

Product launches 52

Product launches Onboarding KPIs Feedback Software Research Software 52

ProductPlan

OCTOBER 20, 2022

After all that hard work building a product, no one wants to stumble at the finish line. But the big reveal is too often accompanied by chaos and frustration behind the scenes, especially with a complex product launch. But with an intentional, comprehensive approach, you can tame even the trickiest product launches.

Product launches 52

Product launches Customer Experience Product Research User Testing 52

Mixpanel

MARCH 4, 2022

Product launches are fraught with challenges—from budgeting to timelines to collaboration breakdowns, there are many places and ways a launch can go wrong. But one area where headaches are preventable is metrics: i.e., how you measure the success of your launch and subsequent product performance.

Product launches 59

Product launches Data Visualization White Paper Customer Experience 59

The Product Coalition

JULY 22, 2020

designed using: canva.com With the massive increase in the number of products launched in the past decade, a lot of organizations have adopted the AGILE approach as a system of managing their processes. I learnt a big lesson here, the voice of the users of a product also needs to be heard. Is your team Agile or Fragile?

Agile 147

Agile Customer Experience User Friction Document 147

Mind the Product

DECEMBER 11, 2018

There are lots of resources to help startups through their first product launch (if you haven’t found them yet, try looking here ). Is the process different if you’re a product manager in an established organisation, where products have already been launched? But what if you don’t work for a startup?

User Testing 171

User Testing Customer Feedback Customer Experience Product launches 171

The Basics of Product Management

JULY 6, 2020

A Business Requirements Document is the foundation of any successful product launch. In every organization, the product team is the primary team that is responsible for preparing the business requirements document. What Is A Business Requirements Document (BRD)? Business Requirements Document – Steps.

Document 52

Document Product Research Feedback Software Feedback Loop 52

Mind the Product

NOVEMBER 5, 2021

In this ProductTank Bristol talk, Nils Janse, Founder at Delibr, explains how the best product managers work with feature documents. [.] Read more » The post Epic alignment by Nils Janse appeared first on Mind the Product.

Document 172

Document Product Management Product Manager Management 172

Good Product Manager

DECEMBER 16, 2018

Twas the Night Before Product Launch. Twas the night before product launch, when all through the team. The landing pages were posted on the website with care, In hopes BANT-qualified prospects soon would be there; The support staff were waiting on call at their desks, While hoping the launch would not be a big mess.

Research Software 68

Research Software Product launches Product Management Product Manager 68

ProductPlan

JULY 14, 2022

Thankfully, few product launches fail in such spectacular fashion as those examples. More often than not, product launches simply fall flat with the market, and often lack true product-market fit. If it’s not a lack of words, what makes communication and organization ineffective during a product launch?

Product launches 52

Product launches Customer Feedback User Testing Customer Experience 52

Pragmatic Marketing

OCTOBER 11, 2019

And so that's exactly the question I was going to get to you is that, what do you guys use to hand off all of that sort of product knowledge and market contacts that you guys have on your team to some of those partner teams? Do you have documents that you use. So it sounds like you do a road show.

Product launches 70

Product launches User Testing Research Software Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

And so that's exactly the question I was going to get to you is that, what do you guys use to hand off all of that sort of product knowledge and market contacts that you guys have on your team to some of those partner teams? Do you have documents that you use. So it sounds like you do a road show.

Product launches 70

Product launches User Testing Research Software Product Research 70

Centercode

JUNE 24, 2025

Request a demo KEYÂ TOPICS User Testing Basics Delta Testing Tester Recruiting Test Management Centercode Releases You Might Also Like The Key Beta Objectives for Support Managers Test Planning For support managers, your ultimate goal is the make sure that your customers get the most out of their experience with your product.

User Testing 52

User Testing Feedback Software Research Software Reporting Tools 52

The Product Coalition

APRIL 3, 2019

Whatever form this takes, it should be accessible by everyone who needs it, in the form of a real-time, live document such as a Google Doc. link] What makes an effective product launch pitch? Make it part of your onboarding process for new employees or outside vendors. Well, here you go.

Product launches 64

Product launches Branding Entertainment Education 64

ProductPlan

SEPTEMBER 2, 2022

The ugly truth is product launches are a messy business. There are launch activities to track, expectations to manage, and stakeholders to hold accountable. Product teams carry this burden alone without the help of proper tooling for far too long. The Launch Checklist: Manage the launch strategy, not the work.

Reporting Tools 98

Reporting Tools Customer Communications Research Software Marketing 98

Good Product Manager

DECEMBER 16, 2018

Twas the Night Before Product Launch. Twas the night before product launch, when all through the team. The landing pages were posted on the website with care, In hopes BANT-qualified prospects soon would be there; The support staff were waiting on call at their desks, While hoping the launch would not be a big mess.

Research Software 60

Research Software Product launches Product Management Product Manager 60

The Product Coalition

AUGUST 29, 2018

The secret to a successful product launch is in the consistency of the process. Has your business leader approved of the product launch? Aligning your product launch and customer benefits is very important to support overall organizational goals. Do you have a communication plan for the product launch?

Customer Experience 99

Customer Experience Product launches Certifications Demo 99

Amplitude

JANUARY 16, 2020

Notebooks helps you easily communicate the full context behind complex analyses, A/B tests, and product launches with your whole team. For more information on Notebooks, check out our documentation. For more information on bulk transfer of ownership, check out our documentation. Embed Loom videos in your Notebooks.

User Testing 85

User Testing Customer Experience Document Enterprise 85

Arkenea

APRIL 10, 2025

Document nonfunctional requirements such as performance, security, and compliance. Future Trends in Outsourced Development AIAugmented Development: Integration of generative AI tools like GitHub Copilot and ChatGPT Code Interpreter to accelerate coding, testing, and documentation.

Analytic Tools 52

Analytic Tools Research Software Reporting Tools Software Review 52

ProductPlan

MARCH 13, 2024

Users can: List ideas and opportunities Synchronize title, description, tags and other fields Create or update ideas and opportunities Roadmaps A roadmap is a high-level strategic document that is created and maintained to communicate the strategic vision and objectives of a product.

Product Management 105

Product Management Product Manager Product Research Customer Experience 105

Intercom, Inc.

OCTOBER 22, 2018

One of the most exciting parts about our own Answer Bot product launch was the ability to use Answer Bot to share our news. .” – Matt Smith, Founder and COO of Later. Get ahead of timely events with answers that are ready when you need them. In other words, Intercom used Answer Bot to teach customers about Answer Bot – very meta!

Customer Experience 106

Customer Experience Inbound Events Product launches 106

Intercom, Inc.

SEPTEMBER 2, 2021

Ali Biggs: Our PMM team mission at Intercom is to bring to life the voice of the market internally and the product externally, so new and existing customers can discover, adopt and get value from Intercom. Liam: As a product-first company, new product launches are a core part of Intercom’s DNA.

Product Marketing 211

Product Marketing Marketing Research Software Customer Experience 211

Intercom, Inc.

AUGUST 10, 2022

At the time, our designer was fully committed to a different product launch – so one of our engineers stepped in to prototype several design solutions instead of waiting for the designer to take the lead.

Feedback Software 151

Feedback Software Customer Experience User Testing Customer Feedback 151

Usersnap

FEBRUARY 14, 2023

Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. Creating a Product Launch Plan that Compliments Your Overall Go-To-Market Strategy The fun of strategizing your Go-To-Market is that it evolves as your product offering expands.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Sachin Rekhi

APRIL 5, 2020

Those should be documented and then discussed in the subsequent meeting. Someone might present a look back on A/B test results for a large product launch 1 month after lunch. It's from these discussions that the real learning happens. The team should also identify any issues with the dashboard in this meeting.

Systems Review 196

Systems Review Software Review Data Visualization User Testing 196

ProductPlan

FEBRUARY 8, 2022

And in doing so, create sustainable ways of engaging with the product team. And when your organization grows rapidly or changes its organizational structure, you likely need to develop and document your processes so new colleagues can understand how to use them or re-engineer them to reflect your current organizational reality.

Data Visualization 104

Data Visualization Reporting Tools Feedback Software Analytic Tools 104

Pragmatic Marketing

JUNE 12, 2018

Product positioning is a key element of product management. Positioning documents will define your product category, the problems it solves and the personas it serves. It defines the product in the context of the problem. A positioning document contains the who and what. Who owns what?

Positioning 70

Positioning Weak Development Team Document Messaging 70

ProductPlan

FEBRUARY 15, 2022

Is the role of product operations about building and documenting processes—guided by the needs and requirements of product? Or is it about refining, documenting, and shepherding the ongoing use of established processes? Where does the product operations domain intersect with data? Data is important.

Data Visualization 98

Data Visualization Reporting Tools Analytic Tools Research Software 98

The Product Coalition

MAY 27, 2020

Localization strategy as an integral part of product development Through constant optimization, localization companies have found a reliable method of rolling out international product launches and continuously localizing them. Many companies try to fit in new languages without proper planning, which can be a costly misstep.

Feedback Software 148

Feedback Software Technical Advisors User Testing Software Review 148

Userpilot

NOVEMBER 20, 2022

A product roadmap focuses on new feature development and release; meanwhile, a marketing roadmap focuses on feature promotion to increase the chances of feature success. Marketing roadmaps are complex documents that capture and visually communicate your marketing plan. SaaS product launch timeline and checklist.

Onboarding KPIs 98

Onboarding KPIs Roadmap Marketing Product Marketing 98

Userpilot

DECEMBER 6, 2022

A beta testing program will provide more unbiased feedback than alpha testing since employees are incentivized to like the product while independent test participants are not. Having clear goals , the right testers, an appropriate timeframe, and proper documentation will guarantee that your beta test is a success. Proper documentation.

User Testing 96

User Testing Data Visualization Analytic Tools Feedback Software 96

Userpilot

AUGUST 12, 2024

Step 8: Launch the product A well-executed launch plan can significantly impact your product’s initial adoption and long-term success. For this, coordinate the timing and logistics of your product launch to ensure a smooth rollout.

Product Research 104

Product Research Feedback Software Research Software User Testing 104