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Product-Led Growth Is a Misleading Name

The Product Coalition

The market, however, understood it differently. It took me time to understand that I need to present myself as a product leadership coach and product strategy expert rather than a consultant. It’s a great model but the name is quite misleading. That’s why I named my strategic product-led growth course ‘Unboxing PLG’.

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How Product-Market Fit Really Works (Part 1)

The Product Coalition

If you are on the journey toward product-market fit, you know it’s not easy. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. product-market fit under the hood. Part of it is because it’s really hard.

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From Product Management Back to Strategy

The Product Coalition

My personal passion is to bring back this very important dimension into product management and leadership. Product Leadership Is a Business Role I make a distinction between product management and product leadership. Product management is the name of the profession and also a description of what some levels do.

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The Critical Role of Product Strategy When Resources Are Limited (Part 2?—?Rounds A, B, and Later)

The Product Coalition

You blame the market, but often that’s just overlooking the real problem. An economic downturn, a war — you name it. Tough market conditions would cause your sales to dramatically drop or even cease. On one hand, that’s expected in a rough market, but is that really the root cause? It’s an opportunity for clarity.

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Creating Clarity in a Complex Reality

The Product Coalition

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

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How to Find Your Strategic Anchors

The Product Coalition

I bet with this last name he must have thought about creating such a game long before he actually did it. about the market, the customers, the product, the business, the plans ahead? especially startups on their way to product-market fit, the ARR itself might not be important. But that’s where your leadership comes to a test.

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The Value Assessment Framework (Part 2)

The Product Coalition

So we are going to create a simple table (preferably in your favorite spreadsheet tool) with the following columns: Customer profile name Customer profile description Value definition Value delivery Value perception Now you can start filling the table, where each row represents a different customer profile.

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