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How WellNest Rebooted Product Strategy (eBook Preview)

Productside

Productside | Product Management Courses & Training How WellNest Rebooted Product Strategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Start reading below and dont miss your chance to get the full Blueprint eBook before it launches next week.

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How Product Management Strategy Turns Struggles into Structure

Productside

Heather and Tommy co-created persona-based messaging with the marketing team and trained customer success and sales with mock scripts, call guides, and feature proofs. Download the Productside Blueprint eBook to learn how to put the frameworks, tools, and templates to building outcome-driven product practices that stick. The result?

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Make New Product Features Stick

The Product Guy

But they shouldn’t receive the same message about your new feature. Second, sending everyone the same message means you’ll leave some of the engagement with your announcement on the table – even for the groups of people who would use the new feature. Which message is more effective? You may buy this ebook at [link].

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TEI 320: Visual strategies to better position your product ideas – with Amy Balliett

Product Innovation Educators

We evolved from infographics to motion graphics, interactive eBooks, and other visual media. We visualize those messages so that audiences will consume them far more often and voraciously. [8:13] We want to make content edgy and exciting while delivering a clear, succinct message.

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Making Software Pirates Pay: An E-Commerce Playbook

How you can leverage technology to identify unpaid use and reach unpaid users with targeted in-application messaging that will drive conversions. Best practices for in-application messaging and e-commerce landing pages that will increase conversion rates. Download the eBook now!

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Four Lessons from Ian Hassard, Senior Manager of Product Management at Auth0

Alchemer Mobile

Probably the person who started the company, they might come in and sit on your desk or send you a Zoom or a Slack message and say, “I want to go this direction.” ” Download the eBook to read the interviews here or watch the full webinar here.

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In-App Messaging

ProductPlan

In-app messaging is a way of communicating with users within the context of your product, often taking the form of tooltips, banners, or in-app chat. For software products, in-app messaging includes all of the native messages sent to a user while they are using your product. In-app messaging has the added benefit of context.

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4 Data-Driven Steps To Drive Successful B2B Demand Generation

Download ZoomInfo’s eBook to follow four data-driven steps to drive successful B2B demand generation, including how to: Nail down your ideal customer profile (ICP) Leverage intent data Personalize messages to your priority accounts Review, report, and iterate

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3 Mistakes Organizations Make While Developing ABM Programs

From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

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7 Tips for Developing an In-Application Messaging Strategy

Use In-App Messaging to Drive Unlicensed Users to Your Cart. Download the eBook now! Software vendors are always looking for new ways to convert prospects to customers; and if you're selling your software online, driving and converting shopping cart traffic is crucial to driving new revenue.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Personalizing messages to your priority accounts. That’s where your data comes in. In demand generation, data is essential for knowing who you should target and how.