November, 2018

User Experience is more than just the UI

The Product Bistro

A while back, I read a blog that got me thinking. Its premise was that developers should always have the fastest, best hardware to minimize down time. Waiting 12 seconds to compile a module was too long, and encouraged the developer’s attention to stray to Reddit, or some other time suck, and then they would […]. PM Tales UI/UX

Break Down Silos to Build a Culture Focused in a Single Direction

Mind the Product

Have you ever worked in an environment where one part of the business didn’t talk to the other? Are your Product and Engineering teams pushing (or pulling!) in different directions? Does your Marketing team know what is happening in the Contact Centre?

Vision 152

The Slippery Slope of Sales-Led Development

Mironov Consulting

Most product companies have a few things in their roadmaps that are specifically for single customers – I call these sales one-offs.

Sustainable Pace in Product Management

Roman Pichler

What is Sustainable Pace? Sustainable pace is an important agile principle. The Agile Manifesto defines it in the following way: “The sponsors, developers, and users should be able to maintain a constant pace indefinitely.”

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

How to Apply Machine Learning to Business Problems: Part 1

bpma ProductHub

By “Daniel Faggella – This article was originally listed on TechEmergence. This post breaks the original post into 2 Parts. Stay tuned for Part 2 in upcoming weeks.

More Trending

The Truth About Kids and Technology: Jean Twenge (iGen) and Nir Eyal (Hooked) Discuss Tech’s Effect on Children’s Mental Health

Nir Eyal

Recently, I was invited to discuss how technology might impact children’s mental health at the Johnson Depression Center at the University of Colorado. I shared the stage with Dr. Jean Twenge, author of the book iGen and an article in The Atlantic that got a lot of attention titled, “Have Smartphones Destroyed a Generation?” ” Dr. Twenge and I […].

Help us to get More Women on Stage at MTP Engage Hamburg

Mind the Product

Speaker diversity is an important discussion to have when organising a conference. We all work and live in international and diverse communities, so our conferences should reflect this reality. These days, everyone checks the gender ratio when they scroll through the speakers list.

Events 189

Forecasting – A Product Management Task

The Product Bistro

The role of Product Management brings many responsibilities, some great, some awful, and many that are just “there” One of the “there” responsibilities is forecasting. Being at the center of the organization, Product Management is the logical focal point for this activity, even though it requires input from groups outside their control. i.e. Sales and […]. product management essentials

Pursuing a Product Management Career: The #1 Skill

Proficientz – Product Management University

There are many skills that are important for success in a product management career, but there’s one that stands head and shoulders above all the rest. Apply a little deductive reasoning to get there. Let’s start with the ultimate goal of a product manager.

A New Segmentation Model for Customer Onboarding

A great customer onboarding program is a proactive and meaningful way to make a lasting impact on customer engagement, retention, and expansion. In this eBook, Skilljar will show you a new framework for building a customer onboarding program, including how to segment users and drive long-term value and retention through education.

2019 Product Conferences

Product Talk

We are starting to pull together our 2019 conference list. This list is by no means exhaustive. If you know of a product conference that is not on the list and you think it should be, please feel free to recommend it in the comments or send an email to conferences@producttalk.org. I haven’t decided what events I’ll be attending in 2019 yet, but as soon as I do, I’ll update this post. We’ll also keep updating this list as we hear about more events.

Naming 141

Back to Basics: Benefit-led Messaging

280 Group

“Today’s smart marketers don’t sell products; they sell benefit packages.”. Phillip Kotler, the Father of Modern Marketing. The Perils of Feature-Led Messaging. A few weeks ago I was training a private client that is in the financial technology (“FinTech”) industry. Their business has traditionally been B2B, but they are now adding products that serve B2B2C markets. Their customers are banks and mortgage lenders, but their customers are consumers looking to finance or refinance a home purchase.

The Truth About Kids and Technology: Jean Twenge (iGen) and Nir Eyal (Hooked) Discuss Tech’s Effect on Children’s Mental Health

Nir Eyal

Recently, I was invited to discuss how technology might impact children’s mental health at the Johnson Depression Center at the University of Colorado. I shared the stage with Dr. Jean Twenge, author of the book iGen and an article in The Atlantic that got a lot of attention titled, “Have Smartphones Destroyed a Generation?”

Building Successful Communities of Practice by Emily Webber

Mind the Product

Summary: Communities of practice can be powerful tools to enable both individuals and organisations to increase their effectiveness. By bringing together people who share a common interest or passion, new skills are learned and developed.

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

Just in Time Product Management

The Product Bistro

Product management is a discipline where there is an unending to-do list, a fixed amount of time in the day, and enough outside influencers to make even the best multi-tasker whither and die. Yet good product managers always appear to be in control of the situation. This is a testament to several traits that are […]. product management essentials

B2B Product Manager Magazine November 2018

Proficientz – Product Management University

The B2B Product Manager Magazine November 2018 is now available. Over the past 17 years we’ve had the privilege of working with many successful organizations. The top 1% all have one thing in common. Their top priority is measurable customer success. It drives everything they do.

UI Trends 2019: The Top 7 Trends Users Will Love

UX Studio

UI trends 2019? It seems like just yesterday I was looking out my window and saw a falling leaf! Now, the year is coming to an end AGAIN! So we’re going to revisit the hottest topics of late 2018 and predict the UI design trends of 2019.

Treat your Roadmap as a Compass

Ask Benny

How to effectively build and manage your roadmap and your stakeholders’ expectations. The Roadmap Challenge I recently participated in a meetup of very experienced product management leaders arranged by ProductX. We discussed roadmaps and the challenges surrounding them. Even though all of these product managers have years of experience it seemed like the challenge is still fresh as in their first days.

The Six Principles of Persuasion

Speaker: Michael Carducci, CTO, Mago:Tech

As senior tech leaders, we often fall prey to thinking that a “good idea” and logical case is sufficient to get the desired response and result. We might be trying to get our CEO on-board with investment in a new technology or a rearchitecture effort, or we might want culture or process changes by our team. Our “good idea” is simply the beginning. An idea must be communicated; a case must be made; and ultimately other people must be persuaded to get onboard. Michael Carducci brings a fascinating background to this webinar. He’s a technologist and regularly works to help senior leaders improve their results. He’s also a professional mentalist and has been a student of psychology, human behavior and the principles of influence for nearly two decades.

Why Designers Need to Care about Data

Amplitude

Creatives are notorious for defying measurement. Sayings like “You can’t rush creativity” and “I’m not a numbers person” make it seem like design is all subjective magic. Well, if your work is subjective, your value is too. Unclear value is the reason design does not always have a seat at the table.

Books 104

Building Product in an age of Distrust by Ryan Freitas

Mind the Product

Once upon a time, designers were convinced that they were doing the right thing. They didn’t question outcomes because they thought their motives were sound. Recently the conversation has shifted to become much more focused on user safety, trust and ethics.

The Product Lifecycle, an introduction

The Product Bistro

If you work at a startup, or a small company, chances are this three letter acronym is alien to you. However once you graduate to a mid sized company, with multiple products, and, more importantly, multiple divisions or business units, the construct of a PLC is inevitable, and even welcomed. PLC is an acronym for […]. product management essentials

When You Know Your Customers As Well As They Know Themselves…3 Things

Proficientz – Product Management University

When you know your customers as well as they know themselves, three things will happen. Your solutions deliver value that’s indispensable. Your marketing messages speak directly to the agendas of influencers and decision-makers. Your salespeople are treated as trusted advisors.

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

Market Research vs User Research: How To Overcome Uncertainty

UX Studio

Creating a digital product from scratch can make for an exciting process but never a smooth ride. But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research?

The Product Market Fit Engine | Rahul Vohra, CEO, Superhuman | BoS USA 2018

Business of Software Conference

Rahul Vohra, CEO & Founder, Superhuman. About ten minutes in to this talk by Rahul Vohra, CEO and Founder of Superhuman, I tweeted… I’m getting a feeling I might be listening to a genius. BoS2018. — (@MarkLittlewood) October 3, 2018.

TEI 202: How smart product leaders are leading transformation in their organization – with Kyle Nel

Product Innovation Educators

Using science fiction and storytelling to reshape company culture from the inside out. Product managers and leaders can have a dramatic influence on an organization. Our influence extends beyond the revenue generated by the products we help create.

Books 99

Lost in Translation – how do you Localize Your Product for International Growth?

Mind the Product

Have you ever opened up an exciting new app, but instead of being asked to “ Sign up ” you saw “ ??????????? ”? Maybe you’ve received a confirmation email saying “ Th?nks nks you for you reg?ster. ng here ple?se

Walk a Mile in Your Customer's Shoes

Speaker: Steven Haines, Founder and CEO, Sequent Learning Networks

Product professionals use phrases like "voice of the customer," and "user experience" so often that it can be easy to lose sight of their actual meanings. How can we, as product professionals, learn to keep customers and users at the heart of our work? Join Steven Haines, globally recognized thought leader and author, as he guides us through a memorable journey demonstrating how you can walk a mile in their customer's shoes. He'll explore how, by developing true empathy for your users, you can ensure you're creating the features and products they actually want.