June, 2018

Digital Transformation and Product Management

Roman Pichler

Recognise the Importance of Product Management. A digital transformation is a major change program that helps a company succeed in the digital age.

Why Do Google and Apple Want You to Use Your Phone Less?

Nir Eyal

This week Apple follows Google by announcing features to help people cut back on their tech use. Why would the companies that make your phone want you to use it less? If tech is “hijacking your brain” with their “irresistible” products, as some tech critics claim, why are these companies now acting against their own […]. The post Why Do Google and Apple Want You to Use Your Phone Less? appeared first on Nir and Far. Digital Distraction

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Building Relationships with Other Team Leaders

UserVoice

No product leader should be surprised how much their new job features coffee meetings and impromptu chats. There will be plenty of leaders at your level (sales, support, success, marketing, etc.)

The Art of Managing Stakeholders Through Product Discovery

Product Talk

The HiPPO always wins. Photo credit: Max Pixel ). So, you’re feeling pretty good about your product discovery habits. You are interviewing customers , iterating on prototypes , running sound experiments , and your team is gaining confidence that you are on a path to reach your desired outcome.

Why “Build or Buy?” Is the Wrong Question for Analytics

Every time an application team gets caught up in the “build vs buy” debate, it stalls projects and delays time to revenue. There is a third option. Partnering with an analytics development platform gives you the freedom to customize a solution without the risks and long-term costs of building your own. Learn when and why it makes sense to build, buy, or take a combined approach to embedded BI.

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Mow the Lawn: A Product Story

Under10 Playbook

We always have more work than can be done. We need a way to organize the work so we know what's pending, active, and complete. Most families have some form of “Honey-do” jar. Things for “honey” to do when time allows.

Why Managers Believe Multitasking Works: Long Decision Wait Times

Johanna Rothman

When I teach any sort of product/project/portfolio management, I ask, “Who believes multitasking works?” ” Always, at least several managers raise their hands. They believe multitasking works because they multitask all the time.

Do Some Tactical Product Management Before Your Next Strategic Acquisition

Proficientz – Product Management University

If your organization is making acquisitions to deliver more strategic value to the customer, some tactical product management might be in order before your next purchase. Acquiring a company can be a lot like buying your next electronic gadget. There’s the anticipation and excitement of “new” and the promise of many benefits.

Women in Product Management: Megan Schmidt, VP Product Management at CompuGroup Medical

280 Group

For our next installment of the Women in Product Management Series I interviewed Megan Schmidt, VP Product Management at CompuGroup Medical. To read the entire series on Women in Product Management make sure to sign up for our newsletter. I started out working in more of the technical side. I was working in laboratories and the biology field and ended up moving from research into industry.

New Study: 2018 State of Embedded Analytics Report

Why do some embedded analytics projects succeed while others fail? We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Read the 6th annual State of Embedded Analytics Report to discover new best practices.

What Your Startup Can Learn from Astronauts, The Daily Show, and the Coach of the Boston Celtics

First Round Review

Organizational psychologist and Wharton professor Adam Grant jumps into unconventional workplaces to surface insights that'll help the rest of us work smarter and better. Continue reading at First Round Review »

Gods, Superheroes, and Product Managers by Randy Silver

Mind the Product

John Carpenter’s “Big Trouble in Little China” is a 1980s masterpiece, and easily one of the silliest action movies you’ll ever see.

The "Need To Know" Rule

Under10 Playbook

The ATM asked for my mobile number recently. The bank already has my phone number and email. My dentist wants my mobile number. Probably so they can call me if I’m late for an appointment. Okay, kinda makes sense.

How to Build High Functioning Teams

Pragmatic Marketing

When I think about managing product teams without clear guidelines or a comprehensive framework is like herding cats. Product teams are made up of people with very different roles.

The Product Cloud: An Integrated Toolchain Transforming Product Management

Explore how this integrated tool chain will transform modern product management. Authored by leaders in each category, this eBook offers definitive insight and advice on the key workflows integral to the success of modern product teams.

Stress-Out Your Buyers (a little) For More Effective Product Positioning

Proficientz – Product Management University

Effective product positioning comes in many forms. But there’s only one outcome you’re looking for: An emotional reaction. Do it consistently and your pipeline will be chock full of qualified leads. Reminding your buyers of their biggest stressors before serving up the solutions is one way to evoke the emotional reaction that ultimately engages your salespeople with decision-makers.

Assumptions, Risks, and Constraints – The Keys to Success

Clever PM

One of the most important parts of being a Product Manager is making sure that your stakeholders and developers understand not only what you’re trying to do, but the surrounding circumstances in which you’re trying to do it. Often, this is a matter of discussing and managing scope; at other times, it’s making sure that people […]. Product Management Agile Communication Context Culture Definitions Interactions Leadership Organization Planning PM

What are ‘leading questions’ in UX tests and how can you avoid them?

Userzoom

A guide to leading questions, with advice on how you can be mindful of your phrasing and avoid wording pitfalls that can cloud your UX test. What are leading questions? In social science research, a leading question encourages a person to give a particular answer.

Strong Engineering Culture, Strong Product Culture by Andrew Martinez-Fonts

Mind the Product

What does culture have to do with building great products? In my opinion, everything. I’m a group product manager at Yelp, and in this presentation from MTP Engage, I look at why it’s so important to create a supportive culture where product people and engineers collaborate and trust each other.

How to Package and Price Embedded Analytics

Just by embedding analytics, application owners can charge 24% more for their product. How much value could you add? This framework explains how application enhancements can extend your product offerings.

You Have 8 Seconds

Under10 Playbook

I can't recall where I found this—I thought it was in yesterday's email digests but now I can't find it. Happily, the graphic sources Nathan Bernard of The Next Web who shares this insight about attention spans. Our attention span is now shorter than a goldfish. A goldfish.

Starbucks Price Increases: Are They Leading or Signaling?

Pragmatic Marketing

Starbucks is raising prices. In my last blog post, I discussed the pros and cons of that decision. In this post, let’s look at some more advanced issues. When competitors announce a price increase, they typically do one of two things: They lead or they signal.

Product Launch: Reducing the Product Manager’s Workload

Proficientz – Product Management University

When do most Product Managers start thinking about the product launch? Many wait until the development process is nearing the end before bringing other departments into the fold. Sure, you copy them on project updates and milestone progress (which they probably never read). But you’re too busy writing requirements, tracking development progress, reviewing designs and answering questions.

Hypergrowth and The Law of Startup Physics

First Round Review

Reboot.io founder and professional coach Khalid Halim has guided the leadership at Coinbase, Lyft and Checkr through some of the steepest parts of their growth curve. Here, he shares the two promises every founder must make before hypergrowth. Continue reading at First Round Review »

The State of Product Leadership

Insights from 300 Technology Product Management Executives and Managers.

7 Ethical Design Examples To Make Facebook Better For Everyone

UX Studio

Ethical design involves much more than the General Data Protection Regulation (GDPR).

How to Apply Lateral Leadership in Agile Environments by Tim Herbig

Mind the Product

Lateral leadership describes the art of efficiently influencing others around you without formal authority. It is essential for succeeding in the implicit leadership position that product managers find themselves in.

When Customers Won't Pay

Under10 Playbook

What do you do when customers love your content but won't pay for it? It’s time to consider advertising. Frederic Filloux. editor of the Monday Note , writes, "Publishers can’t have both ways; people paying for content should be spared advertising, period.".

Starbucks Raises Prices – Good or Bad Decision?

Pragmatic Marketing

Recently, Starbucks raised prices on its coffee. The company said it raised the price of a tall (small) by 10 to 20 cents, or in the ballpark of 5% to 10% of the original price. What will happen?

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The Data-driven Product Manager's Handbook

Using insight and guidance to deliver exceptional product experiences.

The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem

Proficientz – Product Management University

The B2B Product Manager Magazine May 2018 is now available. The mantra of every product, marketing and sales professional starts and ends with finding and solving customer problems. But identifying the problems that are most critical to your target customers is like finding a needle in a haystack. Our feature article this month focuses on an easier way to identify what’s most important to your target customers. Problems aren’t the headline. Enjoy our May issue.

Vision 100

Knowing Your Effort Budget

Clever PM

It’s amazing to me how often I talk with someone about a project they’re working on, and when asked “what’s your budget on this” they just look at me with a blank look. Let’s be real for a minute — everything we do in product design, development, and management has limits. We have limited resources. […]. Product Management Backlog Definitions Do's Good PM Leadership Planning

Why Visual Story Maps are Better

Craft.io

Visual story mapping is more than creating your run-of-the-mill to-do list. It is the best technique to enable your entire product management team to visualize multiple dimensions of information – and focus on how everything will come together to form a successful solution.

Agile 84

Lost in the Agile Jungle? by Christian Becker

Mind the Product

When we compare today’s agile product management in practice with what we have seen some 10 years ago, not much has changed: Agility is still mainly limited to UX labs and A/B testing, and misses the potential value that could be found between the initial idea and a working product.

Agile 136

Iterate Your Way to a Top Analytics Product Experience

Speaker: Richard Cheng, Associate Product Manager, Mark43

Mark43 is on a mission to bring public safety data management into the 21st century. To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management. Tune in to this webinar to hear how Mark43 Product Manager Richard Cheng went about researching, prototyping, and iterating to deliver analytics and business intelligence tools to police departments, emergency call centers, and other public safety agencies, bringing Mark43 users a positive and effective product experience. Haarthi Sadasivam, Technical Product Marketing Manager at Looker will join the conversation on best practices.