January, 2017

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Customer Success – an important role

The Product Bistro

Digital Transformation, it’s all the rage, and doing a simple Google search yields a plethora of hits, from training to consultants, to the big market research companies, all weighing in. This wave of disruption continues to grow, and brings with it myriad opportunities to completely change the business. In a nutshell, in the late ‘oughts, with the introduction of the Apple iPhone, the convergence of ubiquitous network connectivity, and the rise of the “*cloud*,” the sta

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Five Product Manager Resolutions for the New Year

280 Group

As 2017 starts off with a bang we at the 280 Group thought you might need a little help setting your Product Manager resolutions. We know you’ll keep these resolutions (at least for the rest of January maybe), and when you do you’ll watch your job effectiveness skyrocket. With that said, here are our top five resolutions for every Product Manager for 2017. 1.

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Why successful plans include a learning component

Lead on Purpose

We’re almost done with the first month of 2017. Most statistics I’ve read about people who set new year’s resolutions show that more than half have already given up by this point in the year (in less than one month).

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Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. Luckily, the canvas can also be applied to individual products, as the following example illustrates. [1]. The Strategy Canvas above ranks the first iPhone against its rivals, including the Nokia N95 and the BlackBerry Curve.

Strategy 181
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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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The Ideal Product Marketing Candidate for B2B

Product Management University

Wealth made simple: news and articles from IRC Wealth. This sample product marketing job description just might ruffle a few feathers. Why? First, it’s not your typical “get the product off the shelf” job description. Second, there may be people in product marketing roles that don’t meet the requirements. Don’t sweat it. It’s a job description for the “ideal” candidate, and we all know how that goes.

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More Trending

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Feature Request – Reply All

The Product Bistro

(Dream sequence: Sometimes, lying awake with some passing insomnia, I muse about one of my major pet peeves: over use of the “Reply All” button on Microsoft’s “Outlook” I dream of submitting a feature request …). Brief Description: As unfettered access to the “Reply All” option in Microsoft Outlook encourages people to over use this feature (i.e. replying to all recipients even when, or especially when, it is not appropriate), and that the concept

Messaging 188
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New Product Management For Dummies Book Now Available

280 Group

Our New Product Management For Dummies Book is Now Officially Available We are proud to announce the release of the brand new Product Management For Dummies book, written by Brian Lawley and Pamela Schure of the 280 Group. The definitive guide to Product Management and a must-read for any and all Product Managers. A uniquely comprehensive resource, this book is approachable for new PMs while still providing great value for Product Managers of any experience level.

Books 192
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How you know you have a winning product

Lead on Purpose

In many ways, creating new technology based products and services has become much easier in recent years. With mobile apps, software as a service (SaaS) and other new tools, the cost of turning ideas into real products has significantly decreased.

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When should Product Backlog Grooming Take Place?

Roman Pichler

Option 1: In the Sprint Review Meeting. Your first option is to work on the product backlog in the sprint review meeting. Assuming that the development has developed a “done” product increment and the right people are present, you can use the attendee’s feedback to make the relevant product decisions and update the backlog, as the Scrum Guide suggests and the following picture shows.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Product Management Memory Lane with Alyssa Dver

bpma ProductHub

Contributed by Saikrishna Chavali. Kicking off the 2017 BPMA calendar is Alyssa Dver on using Neuroscience to build confidence. While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Product Management was still figuring out if it’s a necessary discipline in software companies.

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10 Product Insights You Should Have Read in 2016

Mind the Product

Every week we curate the best product content from across the web into our weekly product management newsletter Prioritised. As a great way to catch up and start 2017 full of great new insights, here are the top 10 most read pieces from the past year of newsletter curation. Planning Product Discovery. Rich Mironov highlights some mistakes most first-time product managers make – even after coursework, certificates, and online tutorials.

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Two Things Senior Executives Value Most From Product Management

Product Management University

Wealth made simple: news and articles from IRC Wealth. If you want raise the level of product management influence, think like an executive. Consider the various situations your senior executives find themselves in and the types of information that help them make more informed decisions. Then make it a routine practice to brief your executives accordingly.

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The Role of Emotional Intelligence in Product Management

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Emotional Intelligence for Product Managers”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals&#

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Launching winning products and services

Lead on Purpose

One of the more difficult tasks for a company is launching new products and initiatives. It’s easier to focus on designing and building products than getting them successfully into the market.

Marketing 174
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The Bad Product Fallacy: Don’t confuse “I don’t like it” with “That’s a bad product and it’ll fail”

Andrew Chen

Benedict Evans at a16z recently tweeted the following: There’s so much truth in this tweet. And it resonates so much, I think it deserves a name: The Bad Product Fallacy. Your personal use cases and opinion are a shitty predictor of a product’s future success. I’ve been in the Bay Area for 10 years now , and nothing stings more than whiffing on the prediction of whether a product will be success.

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Understanding User Psychology: Thinking Like a Game Designer

Sachin Rekhi

[This is the third post in my Understanding User Psychology series. If you haven't already, make sure to check out Meet Your Happy Chemicals and The Psychology of Persuasion.]. When looking to understand user psychology to design better product experiences, one of the richest sources of knowledge exists within the game design world. Game designers have been refining their techniques for decades to build ever more engaging and enjoyable experiences that drive specific player behavior.

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Three Superpowers of a Product Manager

Mind the Product

As a product manager it’s not uncommon to feel pulled in a million different directions as you work to meet the needs of your customers, developers and company stakeholders. While there are a large number of tools which claim to help you to create value, for me, quite frankly, it boils down to only a few secret weapons which do not (most of the time) involve buying fancy software or subscribing to the latest project management doodads.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Can You Solve Big Problems With a Single Product?

Product Management University

Wealth made simple: news and articles from IRC Wealth. Can a single product really solve big problems that are strategic to a customer? For 80% of B2B products and services, the answer is generally NO! Kudos to the 20% that can. What’s the Definition of a Really Big Problem? In the B2B space, I define a really big problem as something target customer CEOs care about directly or no more than one degree removed from something on a CEO’s A-list.

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Podcast: IoT is Product Management

Daniel Elizalde IoT Blog

I had the opportunity to be a guest in the popular podcast “This is Product Management” Mike Fishbein and I had a great conversation on the challenges Product Managers face when building IoT products. I also answer one of the top questions I get: “How do I get into IoT Product Management” Listen to the […]. The post Podcast: IoT is Product Management appeared first on Tech Product Management.

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How to accelerate your journey to success

Lead on Purpose

One of the key objectives of Lead on Purpose is to provide ideas and motivation to my readers to help you improve your success, regardless of your area(s) of focus. When I find things that help, I share them.

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10 years in the Bay Area – what I’ve learned

Andrew Chen

January 2007. Ten years ago this week, I took a long, cloudy drive from Seattle to Silicon Valley on Highway 1 to start a new job and new life. I was barely 24 years old, in a hurry to change the world, and eager to begin my first day at MDV, a Silicon Valley venture firm, as their new Entrepreneur-in-Residence. It was 2007, and the iPhone hadn’t been released yet, YCombinator was just getting started, and MySpace was still bigger than Facebook.

Startups 110
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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Can you and your stakeholders actually see your Position?

Haines-Group

When you present your product’s Positioning to others, can they see it? (“Position” reflects the way your product delivers value to customers that is different from competitors. It’s the center-point of your feature decisions and how you are marketing and selling.) Your stakeholders really need to understand and buy-in to your positioning. You can make it very clear to all by using a quadrant diagram to visually depict your product’s distinctive position from that of the competition.

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Different Ways to Make Money With Multi-Party Products

Mind the Product

Multi party products  are those that are made up of numerous individuals, organisations and audiences whose actions affect one another, creating an ecosystem or network. They offer many levers to pull in terms of pricing strategy and so have many opportunities to try out different approaches. Here are a few lessons that Anna’s learned. Not all jobs are created equal. upWork is the largest freelancer marketplace in the world.

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Creating High-Fidelity Product Experiences That Engage and Retain Customers – Webinar

Product Management University

Wealth made simple: news and articles from IRC Wealth. If you want to build amazing products that engage and retain customers, the approach is simple. Understand the customer organization from top to bottom, not just your users. The best product teams uncover needs from the top of the organization down to understand the relationship between strategic, operational, and tactical needs — not only when building requirements, but throughout the product lifecycle.

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Tesla Prices Hardware Like It Is Software

Pragmatic Marketing

The biggest difference between hardware and software products is the incremental cost to producing the next unit. Software has practically zero incremental costs. Hardware on the other hand has a hard cost to building the next one. There are parts and manufacturing and logistics and …. One pricing technique that software companies have used for a long time is to build a fully functional product, then create sub products by using software switches to turn off some features.

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IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.