Sat.Jan 12, 2019 - Fri.Jan 18, 2019

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What Sweetgreen Can Teach Startups About Scaling Intimacy

First Round Review

Co-founder Nathaniel Ru draws on his experience scaling Sweetgreen to offer startups a clearer window into how rapidly growing companies can stay connected with customers, partners and employees.

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5 Tips to Increase Mobile App Reviews

The Product Coalition

Other people’s opinions play a considerable role in our purchasing decisions. And since we’re living in a world where people are spending a significant amount of time on the Internet, online reviews, be it of a restaurant or of a mobile app, are particularly important. According to a local consumer review survey carried out in 2018, 86% of consumers read reviews for local businesses, while 57% of them would only consider using a business if it has 4 or more stars of rating.

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5 Key Responsibilities of Agile Product Leaders

ProductPlan

Agile 90
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Most Brands Hear from Less Than 1% of Their Customers

Alchemer Mobile

Customers are hard-pressed to leave feedback in any form, and the way digital customer feedback is gathered is often clunky, time-consuming, and distracting from the goal the customer came to accomplish in the first place. Because many brands struggle to gather customer feedback in proactive, non-intrusive ways, feedback typically comes from the smallest, most vocal group of customers.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Motivating and influencing your teams

Lead on Purpose

You’ve nailed the vision, and built the foundation of trust, now you need to motivate your teams. The success of your product depends on the work they (engineering, UX/design, marketing, sales, etc.) do.

Vision 247

More Trending

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Is Contract Product Management as Scary as it Sounds?

Mind the Product

There aren’t many fixed-term contract roles for product managers in the UK. Job-board figures in major UK cities, including London and Manchester, indicate that just 10% of the market is fixed-term contract work. This is counter to the trend towards portfolio careers across many industries and disciplines, with more and more people feeling the benefit of diverse challenges and more businesses valuing varied expertise.

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Why Mobile Customer Feedback is Your Big Missed Opportunity

Alchemer Mobile

Collecting and making sense of mobile customer feedback isn’t a walk in the park for product managers and marketers. There’s a big analytics challenge in pulling in the right sources of information and prepare the right views for leaders and product owners to consume. It can take months to set up a first version and years to get it right as sorting through feedback from different customer segments is difficult, especially as the size of your customer base grows.

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Problem Statement Definition

The Product Guy

How to distinguish what you should build from what’s reasonable to build. This discussion will cover validating problems with data, constructing hypotheses, and prioritizing what to test first. In a recent live stream from one of our mentors of The Product Mentor , Taya Page, lead a conversation on this topic. We are always looking for more product mentors from all around the world.

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5 books every marketer should read in 2019

Intercom, Inc.

The Intercom marketing team is made up of a diverse group of individuals with distinct backgrounds and perspectives that inform our work. One of the attributes that we all share, however, is an unwavering intellectual curiosity. We’re a team of lifelong learners, always gathering the perspectives of others to help inform the way we go about our daily work.

Books 150
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How to Migrate From DataStax Enterprise to Instaclustr Managed Apache Cassandra

If you’re considering migrating from DataStax Enterprise (DSE) to open source Apache Cassandra®, our comprehensive guide is tailored for architects, engineers, and IT directors. Whether you’re motivated by cost savings, avoiding vendor lock-in, or embracing the vibrant open-source community, Apache Cassandra offers robust value. Transition seamlessly to Instaclustr Managed Cassandra with our expert insights, ensuring zero downtime during migration.

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How can Enterprise Product Managers Attain Maximum Insight From Limited Datapoints?

Mind the Product

Not surprisingly, when you’re looking for customer validation for B2B products, there simply aren’t as many datapoints to draw from in enterprise product management as there are for consumer products. Therefore, every interaction counts and your enterprise sales force becomes one of your closest allies when gathering requirements and validating product assumptions.

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Powerful Product Positioning: Follow These Three Rules

Product Management University

Powerful product positioning usually boils down to the best story, which is not always the best product. Adhere to these three guidelines and marketing and selling value will be a lot easier. The Playbook: Make It More About the Buyer – Way More! Your products have no relevance until you can tell buyers why they need them — in their language!

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Keys to being a Great Product Manager

The Product Guy

Can you identify a great product manager? Learn how to find them and how you too can become great! Watch as we learn more from product management expert, Jordan Bergtraum.

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Announcing The Complete Guide to Using Chatbots for Sales

Intercom, Inc.

The promise of chatbots is attractive: enable businesses to grow their revenue, 24/7 and at scale. Today, we’re publishing The Complete Guide to Using Chatbots for Sales to help you get started. Over the last thirty years, how we sell has changed tremendously. Long gone are the days of door-to-door sales and telemarketing (RIP ??). And next to go are the lengthy contact forms, multi-part email chains and delayed callbacks that frustrate salespeople and buyers alike.

Demo 127
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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Move from feature factory to customer outcomes and drive impact in your business! This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking. You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.

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Podcast: How to Persuade People with Ben Newell

Mind the Product

Ben Newell was the first guest we got by recommendation. After giving a talk on persuasion techniques at ProductTank Dallas-Fort Worth, it was a no-brainer for us: this is a key skill for anyone whose job includes wrangling tricky stakeholders, herding teams or presenting to senior management – an area where in which we’d all like to improve.

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Best Growth Strategy for Mature Products

Product Management University

What’s the best growth strategy for a mature product portfolio? The best growth strategy depends on your current market position. Here are two considerations. 1. Market Penetration Strategy. If you’ve been operating in the “be everything to everyone” mode your products probably have a lot of features that serve customers in many industry segments but they may lack closed loop business solutions that address industry specific needs.

Strategy 100
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Lessons on Changing Product / Company Culture

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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Avoid the pendulum swing when fixing problems

Intercom, Inc.

At the 2017 Inside Intercom World Tour , I gave a talk about a simple pattern that we were seeing as we built the product and grew the company from 15 people to one over 500. The pattern is this: You find yourself in an undesirable state. You realize that there’s a problem: something’s broken, and you want to fix it. But in fixing it, you often over correct.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Tales from the Marketplace by Ivan Gadeschi

Mind the Product

Ivan Gadeschi is a product management professional who works as Head of Product for temporary job agency Syft. Over time, Ivan has navigated a variety of uneven marketplaces with great skill and tact. He often faces challenges in business-to-business markets, so he has created a set of simple but effective solutions to use in this environment. There are two sides to Ivan’s business.

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The Six Best Product Management Podcasts

ProductCraft

2019 is here, and that means it’s time to dust off that podcast list and discover new things to listen to. Get off to a good start on your product management-related resolutions with our six favorite podcasts. Listen, learn, and enjoy. Rocketship FM Rocketship FM has five seasons that all feature different themes and product. The post The Six Best Product Management Podcasts appeared first on ProductCraft by Pendo.

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Why CEOs Should Not Be Our Primary Source of Customer Input

Mironov Consulting

I work with a lot of CEOs, usually as an advocate for better product and development organizations. Many CEOs tell me that they (personally) are the best-informed people within their companies about what customers need , and they (personally) are best positioned to drive decisions on product priorities. I think this is fundamentally wrong for companies with more than a half-dozen customers or a dozen employees – and is a primary contributor to product strategy gridlock.

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The Little Things

The Product Coalition

(Re)making the case for experimentation & lean principles in building big businesses It’s easy (and intuitive) to associate success with size. Big visions drive big innovations, which, in turn, generate big teams, revenues, and businesses. But, in my experience, it’s most often the little things? —?the little details, learnings, and iterations?

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Podcast: Ada & Sachin Rekhi On Growth Everywhere

Sachin Rekhi

Listen on: Growth Everywhere | iTunes | Google Play | Spotify. Ada and I recently sat down with Eric Siu for a discussion on the Growth Everywhere podcast, a podcast focused on sharing the stories of entrepreneurs to help the next generation of entrepreneurs thrive. We talked about where the idea for Notejoy , our most recent startup, came from and how we set out to solve the problems that we experienced first hand as leaders at LinkedIn and SurveyMonkey.

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What Sweetgreen Can Teach Startups About Scaling Intimacy

First Round Review

Co-founder Nathaniel Ru draws on his experience scaling Sweetgreen to offer startups a clearer window into how rapidly growing companies can stay connected with customers, partners and employees.

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10-30-50 Product Management—Shreyas Doshi, Product Lead at Stripe

PMLesson's Ace the PM Interview

Shreyas Doshi is a product lead at Stripe. In this Path to PM post, we discuss switching product management careers and Shreyas's 10-30-50 product management framework to becoming a successful product lead. Previously Shreyas has served as a director of product management at Twitter, and a group product manager at Google and Yahoo! Tell us about how you first broke into product management.

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The real product (spec) lifecycle

The Product Coalition

The real product (spec) lifecycle was originally published in ProductCoalition.com on Medium, where people are continuing the conversation by highlighting and responding to this story.

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A Tale of Two Case Studies: Using LLMs in Production

Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace

Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs. We'll walk through two compelling case studies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Some takeaways include: How to test and evaluate results 📊 Why confidence scoring matters 🔐 How to assess cost and quality 🤖 Cross-platform cost vs. quality tr