Sat.Jun 11, 2016 - Fri.Jun 17, 2016

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Structured Visits – Cross Functional Team

The Product Bistro

Our last post was an overview of what is a structured series of customer visits, and a high level overview. This next post in the series will dive deeper, and discuss the importance of structured customer visits being cross functional. Even though structured customer visits are technically “ marketing ” research, for them to be valuable requires that many of the key groups in the organization are involved.

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TEI 076: Effectively pitching your ideas and influencing others – with Nancy Duarte - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

The 2016 Annual Product Management and Marketing Survey identified four skills that are responsible for a significant increase in personal income. Product managers that excel in these four areas earn 25% more than product managers who don’t. One of these skills is called “pitch artist” and is defined as, “the ability to stand up to peers, managers and executives and sell them your ideas and conclusions.” When it comes to being a pitch artist — effectively comm

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Putting a Finger on Our Phone Obsession

dscout People Nerds

Mobile touches: a study on how humans use technology.

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Comment on Designing Around the Vocal Minority by Dealing With the Vocal Minority – B2B | Pm Paul

Product Club

[…] Designing Around the Vocal Minority […].

B2B 48
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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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2 Certification Best Practices for Education Services Organizations

TSIA

In my last blog post , I talked about how education services organizations can use certification programs as part of their customer adoption strategy. Now that you know more about the role certification can play in keeping your customers engaged with your content, it's worth evaluating how your current certification program stacks up based on industry best practices, or if you do not yet have a certification program, looking into how you can get started.

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I, Phone: The 13 Million Moments that Mattered…or didn’t.

dscout People Nerds

The 13 million moments that mattered…or didn’t.

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Why the C-list Has Never Been Cooler for Those Driving Digital Transformation

TIBCO - Thought Leadership

Fans of the UK Channel 4’s “IT crowd,” will be familiar with the IT department of the fictional Reynholm Industries, buried deep in the company’s basement with a pre-recorded message to turn the computer off and on again as a default response to anyone who bothers them with an IT query. As with all the best comedy, it’s a scenario grounded in reality, highlighting the shortfall in visibility and communication around IT, which has done little to promote broader understanding and engagement across

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A Real-World Example of Customer Success: How We Do It at TSIA

TSIA

At TSIA, we provide hundreds of technology and services organizations with the latest best practices, research, and frameworks they need to grow and succeed in a changing market, and a lot of this research ties directly into the rapidly growing area of customer success. To give you an inside look at how we apply the same business recommendations we give our members to our own operation, I've asked TSIA's VP of Member Success, Andrew Cromey, to explain how TSIA handles customer success, o

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Customer Discovery Series: How to make something people love

Product Manager in Heels

I spoke at the State of Innovation conference in Boston on the importance of talking to your customers when building products. The talk covered three things: The role of the Product Manager How to identify the problems your users are having Leveraging the power of influencing without authority I'm going to be posting a three-part blog series on each of these topics.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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New Feature: Automated Mission Summaries

dscout People Nerds

They’re not just for screeners anymore!

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What are the best strategies for recruiting effective product managers?

DISQO

Building great product teams begins with hiring great product people. But who are product professionals and what exactly do they do? Sometimes even. product pros find this a difficult question to answer because their scope is wide and they wear many different hats. Ken Yeung, a reporter for The Next Web , defines them as, “the unsung heroes of the industry, these skilled professionals are the people who manage every movement of the product’s lifecycle, taking the idea and guiding it through deve

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Xivic saves time and resources by partnering with UserTesting

UserTesting

Xivic , a digital agency for over 20 years, helps brands and clients understand their customers’ digital journey and expectations. Shaping this experience is unique to every brand and business, and Xivic focuses on solutions key to each brand’s customers. … The post Xivic saves time and resources by partnering with UserTesting appeared first on UserTesting Blog.

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Customer Discovery Series Part I: The Role of Product Management

Product Manager in Heels

What does a Product Manager do? I've already posted about this , twice , but it's time for a refresh. As Product Management gets more publicity as a discipline , people often ask me what the role of Product Management is all about. Let's go through it in more detail. Product Managers wear many different hats - project managers, designers, strategic advisors, developers - all for the sake of being the voice of the customer.

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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Filters Have a New Address

dscout People Nerds

Faster, simpler filters in dscout increase speed to insight.

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What are the best strategies for recruiting effective product managers?

DISQO

Building great product teams begins with hiring great product people. But who are product professionals and what exactly do they do? Sometimes even. product pros find this a difficult question to answer because their scope is wide and they wear many different hats. Ken Yeung, a reporter for The Next Web , defines them as, “the unsung heroes of the industry, these skilled professionals are the people who manage every movement of the product’s lifecycle, taking the idea and guiding it through deve

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Xivic saves time and resources by partnering with UserTesting

UserTesting

Xivic , a digital agency for over 20 years, helps brands and clients understand their customers’ digital journey and expectations. Shaping this experience is unique to every brand and business, and Xivic focuses on solutions key to each brand’s customers. … The post Xivic saves time and resources by partnering with UserTesting appeared first on UserTesting Blog.

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What is a Digital Product?

Roman Pichler

Product. What is a product ? It might be tempting to say, something we can market or sell. But when it comes to digital products, this definition has only limited applicability. Take the search function on your company’s website. Is that a product? Or is the entire website the product? And how would others, including people from development, marketing, and sales, answer this question?

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Longer Video, Deeper Insights

dscout People Nerds

The 60-second video option arrives to the dscout platform.

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What are the best strategies for recruiting effective product managers?

DISQO

Building great product teams begins with hiring great product people. But who are product professionals and what exactly do they do? Sometimes even. product pros find this a difficult question to answer because their scope is wide and they wear many different hats. Ken Yeung, a reporter for The Next Web , defines them as, “the unsung heroes of the industry, these skilled professionals are the people who manage every movement of the product’s lifecycle, taking the idea and guiding it through deve

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3 Observations on Microsoft's Acquisition of LinkedIn

Sachin Rekhi

We all woke up this morning to incredible news on Microsoft’s acquisition of LinkedIn for $26.2B, or $196 per share, a 50% premium over the previous LinkedIn stock price. While many have already remarked on this bold move by Satya Nadella and what this could mean for both Microsoft and LinkedIn’s respective businesses, I wanted to share three observations on larger trends this embodies across our industry.