PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation. Many top employers are looking for computer science or engineering graduates to fill PM positions, and this is an excellent route into the role. Listen to our podcast here, or read the transcription below!

Technical Advisors 98

Technical Advisors Feedback Software Product Management Product Manager 98

Userpilot

FEBRUARY 25, 2021

Outbound vs. Inbound. Inbound and Outbound Success Stories. SaaS companies can capture some of that daily time spent with outstanding educational and inspiring content. Why educational and inspiring? In the last 10 years, SEO or Search Engine Optimization has become a multi-billion dollar industry.

Research Software 73

Research Software User Testing Outbound Marketing 73

Intercom, Inc.

NOVEMBER 20, 2018

For many B2B SaaS companies, inbound marketing represents a cornerstone of all marketing activity. Inbound marketing is when you create compelling content that educates and informs your target personas. Create compelling content to help generate leads.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Intercom, Inc.

DECEMBER 28, 2022

This episode is a fun and educational listen that will help you unleash the power of a warm smile, a well-timed eyebrow raise, or a knowing wink to show your customers you mean business. ?. Earlier this year we created Switch , Intercom’s personalized solution to high inbound call volume. Emojis are online communication gold.

Reporting Tools 118

Reporting Tools Technical Review ChatGPT Customer Experience 118

The Product Coalition

JUNE 1, 2020

Every educational blog on the website contributes to improving website performance. The headline is the only parameter in a blog that is visible for visitors on any platform, whether it’s on search engines or social media platforms. Website designing is just a small part of the user experience.

Customer Experience 78

Customer Experience Blog User Experience Inbound 78

Userpilot

MARCH 8, 2022

Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School. She specializes in product marketing, inbound – lead generation through content, videos, influencer marketing & brand marketing.

Technical Advisors 115

Technical Advisors Product Research Analytic Tools User Testing 115

Userpilot

OCTOBER 8, 2021

By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets. 4) In-app contextual help that educates customers about the value of features over and over. Source: Kommunicate. In-app communication. Source: Postfity.

Analytic Tools 97

Analytic Tools Research Software Data Visualization Product Research 97

BrainMates

SEPTEMBER 19, 2022

The modern workplace is the backbone of our economy – from start-ups to government agencies and large enterprises – and the employees that work within are the engine that keeps the business running. These product managers are driving inbound and outbound activities, so they are part of the product team and the GTM teams.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Intercom, Inc.

NOVEMBER 7, 2019

If people aren’t looking for your solution, you have to educate them about the problem your product solves. If people aren’t looking for your solution, you have to educate them about the problem your product solves. You started off in engineering, I believe. Dee: And you have quite an interesting background for a head of sales.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Nulab

FEBRUARY 10, 2020

The main source of traffic to your site will be from search engines. Each search engine has its own algorithm to determine where your website ranks for any particular keyword. Getting backlinks, i.e. the inbound links that lead to your site from other sources. Creating a site-map for both your users and the search engines.

Data Visualization 102

Data Visualization Startups Analytic Tools Reporting Tools 102

Intercom, Inc.

NOVEMBER 17, 2022

Alina Vandenberghe is the Co-Founder and Co-CEO of Chili Piper , an inbound conversion software that helps sales teams automatically schedule appointments and instantly turn leads into qualified meetings. And you did that to pay for your own education? I worked in healthcare, finance, media, in education. Was that in Romania?

User Friction 118

User Friction Customer Experience Weak Development Team Travel 118

PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation. Many top employers are looking for computer science or engineering graduates to fill PM positions, and this is an excellent route into the role. Listen to our podcast here, or read the transcription below!

Technical Advisors 40

Technical Advisors Feedback Software Product Management Product Manager 40

The Product Coalition

OCTOBER 29, 2018

this is a comprehensive job search engine and should have all the roles at large companies. Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. inbound) Recruiter ?—?depending Here is where you should look for Product Manager jobs: Indeed ? —?this

Inbound 60

Inbound Product Research Startups Weak Development Team 60

Business of Software Conference

MAY 21, 2020

Alex Yang // VP of Engineering, Simprints. Everyone knows that hiring engineers is really hard. of engineering where I lead the people and processes side for the engineering team. Prior to joining Simprints, I’ve worked mostly at the intersection of education and code. Outbound hiring is the opposite.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Roy Madden

APRIL 1, 2016

In fact, as we’ve talked with more and more of you as part of our regular product development process, we’ve learned that many of you are using feedly as a core content engine to drive your social selling. But just what is social selling? Learn more about Social Selling and feedly.

White Paper 43

White Paper Inbound Entertainment User Testing 43

Intercom, Inc.

JANUARY 11, 2023

Successful companies nurture a variety of customer journeys and revenue streams, from inbound leads and self-serve users to sales-assisted campaigns and ABM. And just last July, he gathered a group of over 50 growth and marketing leaders to discuss how to leverage product data to scale revenue engines. So, I started as an engineer.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118

Userpilot

JULY 23, 2023

The inbound marketing team for attracting and engaging potential customers through guides , webinars, and events. The organizational structure for a B2B marketing team consists of the following: Product marketing team Content marketing team Inbound marketing team Growth marketing team Organizational structure for a B2B marketing team.

B2B 90

B2B Research Software Feedback Software Customer Experience 90

Userpilot

AUGUST 14, 2023

It encourages prospects to engage with your brand and boosts the content’s search engine ranking to draw more inbound traffic. They combine education and user engagement to offer them the chance to explore the benefits of new features and understand their functionalities. Kommunicate’s interactive walkthrough.

Onboarding KPIs 96

Onboarding KPIs Strategy Marketing User Testing 96

Intercom, Inc.

JULY 19, 2021

Ready to turn your support function into an engine for growth for your entire business? Teams that benefit: Product, research and development, product education, customer success, sales, marketing. Here’s how conversational support can impact every team. What we talk about when we talk about conversational support.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Business of Software Conference

JANUARY 28, 2019

It can be that we hired 3 salespeople, we’ve invested in their education, we’ve remunerated them really well, we have let them right inside the product so they can articulate it to the problem and they’ve all just resigned. Scott said you have to do something to get good at this – so we did it in all sorts of countries.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Userpilot

JULY 24, 2023

In addition to generating leads, a SaaS marketing strategy should also seek to educate potential customers on the value proposition of the product. Any inbound marketing campaign needs to start by attracting potential customers that align with the target audience of SaaS businesses — often through traffic from search engines or social media.

Analytic Tools 78

Analytic Tools Feedback Software Data Visualization Marketing 78

Userpilot

JANUARY 19, 2022

Flows consist of a series of steps designed to onboard, guide, engage, and educate your users. As we mentioned early, building integrations between apps can take weeks of custom work when led by your engineering team if you don’t have streamlined third-party integrations already set in place for the apps you use.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Technical Review 96

Intercom, Inc.

JANUARY 31, 2019

Des: Paul, one area where I think I experienced a change in how our product engineering teams work is in our relationship with go-to-market teams – specifically how we deal with some of our larger customers or prospects. The other part to the customer success organization at SalesLoft is that they’re also our education team.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Brian Balfour

JUNE 20, 2017

engineers led by Raviv and inspired by their colleagues in sales, support, and community. Ultimately, their two most basic criteria evaluate an inbound Creator's breadth of reach and depth of relationship with their audience. There was no warmth, no reassurance, no education.

Research Software 84

Research Software Onboarding KPIs User Testing Customer Experience 84

Intercom, Inc.

OCTOBER 29, 2020

I had wanted to be in tech because I’d done a bunch of coding undergrad and engineering undergrad, and as tech started to take off in the mid to late nineties, I knew that I wanted to be in the Bay Area, in Silicon Valley. And this is something that I’ve been really educating myself on. And I met my husband, Eric, out here.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

MARCH 19, 2019

Some of the most common paid customer acquisition methods are: Pay-per-click (PPC) ads : Small, text-based ads on Google and other search engines to drive direct response or brand awareness. It’s sometimes called “inbound marketing” because it’s meant to bring people “inbound” to your website. So which one is better?

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Userpilot

MAY 19, 2021

Gainsight’s Lead Generating Engine With Online Conferences. educate your prospects on key challenges in your industry? Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. educate them about a relevant topic.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

APRIL 21, 2022

And just like that, no more waiting on hold, no more pesky elevator music, no more never-ending inbound support volumes. Liam Geraghty: That’s Cornelia Connolly, a lecturer in the School of Education at the National University of Ireland, Galway. Cornelia Connolly: My background is in computer engineering and telecommunications.

Customer Experience 118

Customer Experience Messaging Technology Naming 118

Intercom, Inc.

MARCH 29, 2022

We’ve always made massive investments in our product, our design and our engineering teams, and we are dedicated to building the best, most innovative products on the market to drive the most impact for you, our customers. We had an inbound sales team as well, basically quite a few groups. We had a pre-sales team.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

FEBRUARY 28, 2019

We’re also good at inbound marketing, it turns out, so that has been pivotal to our success. They’re created by inbound demand. And virality is broken into engineered virality, where your product exposes itself to other people and a percentage of those people are going to see the product and maybe sign up for it.

Onboarding KPIs 137

Onboarding KPIs User Testing Feedback Software Customer Experience 137

Intercom, Inc.

MARCH 29, 2018

Eric: I was leading growth at an online education startup called Treehouse, a company I still love, and that led to the opportunity to come to Single Grain. The interesting thing is that the way we get our clients right now is strictly around content marketing, inbound and SEO. Adam: All your clients today are inbound.

Webinar 192

Webinar Inbound Download User Testing 192