Handbook Product Research User Testing 
Mind the Product
FEBRUARY 13, 2025
Duolingo has long been a standout in product strategy, company culture, and user engagement. Over 14 years, it has grown into a household name, blending language learning with gamification to keep users returning. Now, with the release of its company handbook, we get a behind-the-scenes look at what drives its success.
Product Innovation Educators
APRIL 10, 2023
The steps in ranking and valuing Jobs-to-be-Done—for product managers We have talked a few times about Jobs-to-be-Done in past episodes. It is a customer discovery tool for uncovering the unmet needs of customers—the tasks they want to complete or objectives they want to achieve. ” and consumers said yes.
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Intercom, Inc.
JUNE 27, 2018
We’ve just launched our latest book, The Growth Handbook. Perhaps you’re acquiring customers but they’re not sticking around. Or it could be that you’ve found product market fit but are struggling with getting pricing right. That’s what The Growth Handbook is all about.
The Product Coalition
JANUARY 26, 2024
Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold.
The Secret PM Handbook
MAY 5, 2017
One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” I suspect most of what you’ve learned about product management thus far has revolved around “the product.”
Product Innovation Educators
JULY 6, 2020
How product managers can boost innovation in companies large and small. It shared the need to get out of the office and learn from actual customers – something I had found vital but that I did not always practice on projects. Summary of some concepts discussed for product managers. [6:13] I hope you enjoy it!
The Secret PM Handbook
FEBRUARY 20, 2018
When the sales team has the right product knowledge, they will be much more successful. Which means they sell a lot more of your product. When the sales team has the right product knowledge they can sell a lot more of your product. Product Knowledge Drives Successful Discovery Calls. Click To Tweet.
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