Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! B2C marketing.

B2B 94

B2B User Testing Research Software Analytic Tools 94

Intercom, Inc.

JULY 30, 2018

As an Inbound Sales Development Rep, I face the challenge of not having any control over the leads that get passed to me. Here at Intercom, we use live chat to qualify our inbound leads. This may sound obvious but you need to actively manage your leads. Don’t let good leads go dark. Re-engage your cold leads.

Inbound 157

Inbound Strategy Outbound User Testing 157

Intercom, Inc.

JUNE 23, 2020

The internet is moving more businesses and people online, and driving a huge increase in inbound support volume. Self-serve Support and bots to automatically answer all common customer questions, reducing inbound volume to support agents. This leads to more and more inbound support volume. This reduces inbound volume.

Customer Communications 245

Customer Communications Customer Experience User Testing Inbound 245

The Product Coalition

JULY 31, 2019

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Whoever promised you easy life when you jumped into product management?

Outbound 60

Outbound Inbound Product Management Product Manager 60

Alchemer Mobile

APRIL 14, 2021

News apps did, however, respond to many fewer inbound messages than other apps (17% vs macro average of 72%) mostly due to how much trolling they receive about the news itself rather than their product; those messages are not typically responded to. These low numbers are partly due to not reaching out to enough consumers. Sports Apps.

Feedback Software 246

Feedback Software Research Software Technical Review User Testing 246

Intercom, Inc.

OCTOBER 22, 2019

If you are new to sales management, it can be hard to know what concrete steps you can take to improve your skills, be recognized, and eventually, rise to a senior leadership role. As a manager, the tasks competing for your attention only multiplies – coaching , training, interviewing, forecasting , planning, and more.

Weak Development Team 123

Weak Development Team Inbound Outbound Framework 123

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Intercom, Inc.

OCTOBER 13, 2022

For the past year, we’ve been working around the clock to help our customers manage inbound support volume, work more efficiently, reduce costs, and build their support strategy in a more personalized, contextual way.

Messaging 118

Messaging Inbound Events Branding 118

Userpilot

MARCH 7, 2024

Inbound marketing funnel reports focus on the effectiveness of marketing efforts in attracting the interest of potential customers and turning them into leads. TL;DR Funnel reports are analytical tools for visualizing the stages of the customer journey and analyzing how users progress from one stage to another.

Data Visualization 84

Data Visualization Reporting Tools Analytic Tools Customer Experience 84

The Product Coalition

JULY 6, 2022

Most of our readers would have heard of Agile product management. In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). As any startup will tell you, managing an idea from concept to launch is a lot easier said than done. But it is not the only game in town.

Startups 124

Startups Feedback Software User Testing Product Research 124

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

Product Research 84

Product Research User Testing Customer Feedback Research Software 84

Ask Benny

JANUARY 25, 2020

, Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Inbound vs Outbound (PM vs PO). Product Management in the Center.

Outbound 78

Outbound Inbound Engineering Reference 78

Ask Benny

JANUARY 25, 2020

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Inbound vs Outbound (PM vs PO). Product Management in the Center.

Outbound 78

Outbound Inbound Engineering Reference 78

Ask Benny

JANUARY 25, 2020

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Whoever promised you easy life when you jumped into product management?

Outbound 78

Outbound Inbound Engineering Reference 78

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Developing a Product Strategy.

Outbound 74

Outbound Product Management Product Manager Inbound 74

The Product Bistro

NOVEMBER 13, 2021

Writing in markdown, and using 3rd party applications to promote, host images (at the beginning there was no built in media management capability) or do any of the myriad tasks that Wordpress handled for you was both liberating and educational. I was lucky, as I had only 97 posts, an imminently manageable quantity of data to move.

Analytic Tools 195

Analytic Tools Embedded Analytics Inbound Customer Experience 195

Ask Benny

JULY 31, 2019

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Inbound vs Outbound (PM vs PO). Product Management in the Center.

Outbound 78

Outbound Inbound Engineering Reference 78

Intercom, Inc.

NOVEMBER 14, 2018

There are many parts to a high-performing sales organization – the right people, processes and strategy, to start. KPIs help sales reps, managers and leaders track progress to targets, identify high-level trends and themes, and manage individual and team performance. That’s not to say there’s no art to practicing sales.

Data Visualization 188

Data Visualization Outbound Inbound KPI 188

The Product Coalition

FEBRUARY 22, 2021

A guide to understanding your time better Time flies, especially if you are a Product Manager. Considering how multifaceted and cross-functional Product roles are, it is incredibly easy for Product Managers to get lost in the flurry of inbound requests. There are two parts to being proactive at managing your time.

Product Management 123

Product Management Product Manager Technical Review Software Review 123

Userpilot

MARCH 8, 2022

of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. Melissa Perri is one of the most recognizable names in Product Management. CEO of Product Labs.

Technical Advisors 108

Technical Advisors Product Research Analytic Tools User Testing 108

Alchemer Mobile

MAY 27, 2020

We’re also adopting new shopping strategies such as using delivery services and curbside pickup. Average inbound and outbound message volume. Every grocery store has run out of toilet paper and flour, comfy sweats are out of stock at Target, and the wait to get into Home Depot is two hours long. So, what are retail brands to do?

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Intercom, Inc.

DECEMBER 14, 2022

A manager-specific view. Our new no-code bot builder offers the ultimate configurable and visual bot-building experience, helping you create a sophisticated automation strategy efficiently and without any technical knowledge. – Anna Diyachenko, Support Manager at Novakid. Blazingly fast load times. Speedy shortcuts.

Data Visualization 104

Data Visualization Feedback Software User Testing Customer Communications 104

The Product Coalition

FEBRUARY 9, 2021

Leadership and management books haven’t been included because when you’re just a small team, amping up leadership capability provides less leverage than solid execution of the topics that I will cover. The Four Steps to the Epiphany: Successful Strategies for Startups That Win by Steve Blank?—?This Each builds on the books before it.

Books 185

Books User Testing Product Research Inbound 185

Intercom, Inc.

OCTOBER 13, 2022

For the past year, our product and engineering teams have been building game-changing features that will help you manage inbound support volume, make your work faster and easier, provide a high-quality customer experience, and help your customers get the most out of your product. The third is bot setup and management.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

Ask Benny

JULY 31, 2019

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Whoever promised you easy life when you jumped into product management?

Outbound 60

Outbound Inbound Engineering Reference 60

Userpilot

JULY 5, 2022

We’ll be discussing topics spanning from Product Management, Product Marketing, to Analytics and Leadership. In it, students will get an introduction to building and managing cloud technologies. It will help you develop a solid strategy in four simple lessons. Product Management Courses – Product School.

Analytic Tools 52

Analytic Tools Research Software Inbound Data Visualization 52

Userpilot

SEPTEMBER 5, 2022

Whether you’re looking to train your team to engage customers or make a career leap as a customer success manager (CSM), different types of customer success courses and certifications are the closest to the formal education you can get. Some customer success training programs include: Customer success strategy workshop, by CSM Practice.

User Testing 83

User Testing Customer Experience Customer Feedback Certifications 83

Intercom, Inc.

DECEMBER 2, 2019

Although it may seem like a no-brainer for businesses to offer customer support in multiple languages, in a recent survey we found that the vast majority of businesses struggle to implement an effective multilingual support strategy. Benefits of multilingual customer support. So where should you begin? For example w?ith

Customer Experience 209

Customer Experience Research Software User Testing Technical Review 209

PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

Sachin Rekhi is the founder and CEO of Notejoy , and a prolific blogger on product management. In this Path to PM post, Sachin and I discuss five practical paths to product management. How did you first break into product management? First off, product management is very communication and leadership oriented.

Technical Advisors 98

Technical Advisors Feedback Software Product Management Product Manager 98

The Product Coalition

JUNE 9, 2023

Each level requires a different marketing strategy. While the marketing strategy is typically not for you as a product leader to define, the unique value proposition definitely is. The better you understand which option you are at, the easier it will be for the marketing team to develop the right strategy.

Education 110

Education Marketing Weak Development Team User Testing 110

The Product Guy

JUNE 25, 2018

This article highlights a few ways to increase clarity and provide better role definition between a manager and a direct report as it pertains to daily situations involving escalations, blockers, and air cover. Given the split responsibility between manager and direct report, alignment and effective communication in these situations is key.

Product Management 120

Product Management Product Manager Reporting Tools Technical Review 120

Intercom, Inc.

JUNE 4, 2018

What we’ve found is that, although this is a new muscle you need to build, deploying and managing a live chat funnel can grow your pipeline and be done efficiently. With live chat, our sales reps can connect with and qualify inbound leads within a couple of minutes. Let’s look at how this came about.

Inbound 220

Inbound Research Software B2B User Testing 220

Usersnap

JULY 11, 2021

One-to-one communication: if you’re planning a strategy for your product launch, you put a lot of thoughts into your marketing activities and which channels you should handle. Here’s what helped us (and may also be helpful for your customer support): Building email funnels for your lead nurturing strategy. Be prepared for that.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

B2B Product Management

DECEMBER 6, 2016

Currently in engineering or related area) thinking of moving to Product Management. Not all Product Managers need to be business savvy. There is opportunity to be fully technical in a Product Management role. Finance), you can also contribute to high-tech Product Management, although the focus will be much different.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Revulytics

FEBRUARY 12, 2019

As you pause for a moment to take a sip from your “I’m a Product Manager, What’s Your Super Power?” coffee mug, consider a challenge that may require some super- human type thinking: are you a technical or a strategic product manager? But can you be just a technical product manager or just a strategic one?

Data Visualization 66

Data Visualization Product Management Product Manager Outbound 66

Intercom, Inc.

NOVEMBER 30, 2021

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Strategy first, technology second. Let’s dive in.

Technical Review 249

Technical Review Feedback Software Analytic Tools Reporting Tools 249

Userpilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. Gone are the days when just intuition or subjective judgment was enough.

Research Software 52

Research Software User Testing Data Visualization Market Research 52