UX Planet

MARCH 29, 2025

Written by MaryMoore If youre new to UX design and havent considered strategy yet, now is the time to start. Youre probably thinking, Ill figure it out as I go along, or, Do I really need a strategy? What Exactly is UX Strategy? On the other hand, UX strategy delves into the rationale behind decisions.

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Feedback Software UX Weak Development Team Research Software 66

The Product Guy

AUGUST 13, 2020

A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities. It also aligns with the business strategy of a company to make sure the resource and priorities are allocated to the right place.

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Product Manager Product Management Research Software Feedback Software 407

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. Meanwhile, a robust product strategy lays the roadmap to achieve that vision.

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Alchemer Mobile

APRIL 28, 2021

Travel apps ratings and reviews were around or slightly lower than macro app averages. While concerning, this is a solvable problem for mobile teams in 2021 as people slowly begin to travel again. These teams clearly understand that when consumers reach out, responding to understand and act on emotion is the best strategy.

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Feedback Software Systems Review User Testing Travel 234

The Product Guy

JUNE 20, 2019

This is achieved through aligning vision and strategy and communicating that alignment relentlessly. Again, this is where having an alignment of strategy at the company and product levels is useful. Terri is the Product Manager at Wetu, a rapidly expanding software provider to the travel industry. About Terri Boshoff.

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Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. This, of course, assumes that you have a validated product strategy and a realistic product roadmap in place. Step 3: Add Health Indicators.

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Userpilot

JULY 29, 2019

When I started my first business 6 years ago (which has miraculously survived until this day) I didn’t even have a clue what “market or product positioning or product positioning strategies” were. Not because of the product itself – but how it was positioned on the market. Seems so…obvious?

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UX Planet

JANUARY 10, 2025

Not to worry; this article isnt about your habits but about helping you build positive habits like saving. We want to buy everything from fragrances to dinner with friends to traveling the world. Understanding the Basics of Behavioral Influence Understanding why saving is so hard is essential before looking into strategies.

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Userpilot

SEPTEMBER 30, 2024

What is a messaging strategy? A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. Why should you have a solid messaging strategy? This helps you stand out and connect more deeply with your target market.

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Userpilot

MAY 17, 2025

This guide breaks down 7 mobile onboarding strategies that work, complete with real mobile app onboarding examples and tips on how to build a solid app onboarding process using Userpilot. You should align swipe actions, tooltip positions, and navigation flows with each OSs conventions. What makes mobile app onboarding different?

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Intercom, Inc.

APRIL 29, 2020

I shared how we’re navigating these big changes, from the immediate impacts on customers, to the implications for our marketing and product plans, and, finally, to our customer communications strategy. For businesses in similar positions, leveraging product education can be a powerful way to help customers through this time.

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The Product Guy

MAY 30, 2019

If the wider strategy is unclear, high-level outcomes should be discussed with leadership first. Adding that when we think about which problem to solve, it is beneficial to extend our thinking beyond outcomes and to think of the overall company’s strategy: Where does our company fit in today’s market? The high-level direction (e.g.

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The Product Coalition

DECEMBER 21, 2021

It is quite common for a PM interview, but the type of answers expected from the panel varies with the role and position offered. The answer presented by an entry-level or an experienced PM, or by a Group product manager (GPM) lies majorly between two parameters - execution & strategy. Also, define some success measures too.

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Product Innovation Educators

SEPTEMBER 30, 2024

DFW’s commitment to innovation, as exemplified by their “Future of Travel Transformed” motto, positions them at the forefront of airport innovation. What strategies can you employ to foster an innovation culture similar to DFW’s “everyone can innovate” philosophy in your organization?

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Research Software Feedback Software User Testing Technical Review 286

The Product Guy

APRIL 4, 2017

He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Felix Sargent Product Manager, Bloomberg.

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Intercom, Inc.

JUNE 13, 2018

To do that, it’s not enough to replicate textbook marketing strategies. Product positioning, knowledge and brand awareness are your first ports of call in the early days. That means from day one, your strategy to meet and spend time with your audience is about dividing and conquering. When resources are low, impact is key.

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The Product Coalition

OCTOBER 26, 2021

The value proposition is working also well, the qualitative feedback about the product is very positive ??. Therefore, Airbnb promises: Travelers will save money Travelers will live more local experiences (5) Disclaimer: I have nothing against Holiday Inn ?? , How can the different blocks complement each other?

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Mind the Product

JANUARY 21, 2020

If you work alongside Bristol-based product strategy and UX consultant Joe Leech then chances are you’ll also work alongside his dog Little Dude. The fox terrier travels everywhere with him – to London once a week, wherever it is, where Joe goes, he goes. I worked in international schools so it was a good way to travel.

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Roman Pichler

JUNE 6, 2023

Pete, the marketer, agreed to rework the marketing strategy to support the next major release. It can be tempting to ignore people issues and focus on product-related tasks like reviewing the product strategy , updating the product roadmap , and refining the product backlog. Have you been travelling lately? How are you doing?

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Product Talk

JANUARY 9, 2019

I’m in a fortunate position. A wise person once said, strategy isn’t defining what you’ll say yes to, but instead defining what you’ll say no to. I won’t help you with your product strategy, be an interim product leader, or otherwise help with your business challenges, other than developing your product teams. Tweet This.

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BrainMates

DECEMBER 2, 2019

Product positioning is an important part of a product marketing strategy. Why does product positioning matter? Product Positioning is a core marketing tool that can help to convince potential buyers to select your product from the sea of other possibilities. Product positioning should not be rushed. Easy as S-T-P.

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The Product Coalition

JANUARY 25, 2024

By assigning positive reinforcement for correct responses and adjusting strategies based on user corrections, the chatbot continuously refines its model for enhanced future interactions. This adaptive approach ensures that the chatbot continually adapts its conversational strategies for optimal performance.

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Intercom, Inc.

APRIL 9, 2020

If they’re able to at least come to work and have an environment and a tone of positivity, of purpose, of comfort – where they know that they’re cared about, where they know that they have folks in their corner – they’ll rally behind the mission. So that’s been really nice.

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PMLesson's Ace the PM Interview

OCTOBER 7, 2020

People who do this well are not only great at strategy and would make sharp executives, but also tend to ace Product Strategy interviews like the one in Google’s Product Management Interviews (for Facebook’s Product Sense interviews, read How to 10x Your Product Intuition ). What is your strategy for the next 10 years?

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Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. This, of course, assumes that you have a validated product strategy and a realistic product roadmap in place. Step 3: Add Health Indicators.

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Feedback Software Analytic Tools Data Visualization Research Software 156

Mind the Product

DECEMBER 13, 2018

TransferWise is a new kind of financial company for people and businesses that travel, live and work internationally. This puts him in a unique position to bridge the gap between corporations and startups, fostering open innovation. Nicholas also plays a role in evolving tech, as an advisor to a number of promising startups.

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Sachin Rekhi

DECEMBER 6, 2021

We experience these effects everyday when we use products like Uber, where the more drivers who join, the shorter your wait times; Slack, where the more team members that join, the quicker it is to communicate with more of your colleagues; and Airbnb, where the more travelers that join, the better the listing reviews. The Cold Start Problem.

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Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

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Alchemer Mobile

AUGUST 6, 2020

The Two Most Impactful 2020 Product Management Trends | With digital transformation and customer experience at the forefront of most enterprise brand strategies in 2020, product-focused roles are changing drastically. To make the process easier, we’ve compiled our key tips and strategies to help make your launch seamless and successful.

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Userpilot

MARCH 29, 2022

One of the latest buzzwords in the SaaS circles is the ‘Product-led growth’ strategy. Several SaaS experts are raving about this ‘go-to-strategy’ that promises to boost customer engagement and satisfaction by making the ‘product’ the hero of everything the organization does.

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The Product Coalition

JANUARY 4, 2021

usually to travel, but this year just for a staycation. This is a more positive psychology angle on the “Fire yourself” approach?—?a create some content (docs, slides) around your learnings from reflections, thoughts on next years strategy and share with all key stakeholders. I call my framework the 3Rs approach?—?

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Mind the Product

MARCH 5, 2020

The best app opt-in rates belong to financial and travel applications, but the variation between domains is not much more than 10%. Mega apps – meaning an “ecosystem” app, such as WeChat, Facebook, and Alipay – take a different approach and are positioned firmly in the app side of things. Screenshot in June 2019.

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Gainsight

OCTOBER 5, 2020

April Dunford sat in the back of a marketing class at Northwestern University in Chicago, where her professor gave an example of a product positioning statement. By filling in the appropriate answers, you would design a product positioning statement that would suffice for your product and company. Positioning is not a tagline. .

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Mind the Product

DECEMBER 24, 2019

That’s right, MTP officially went on tour for the first time in 2019, with some of the team travelling to AsiaPac in the latter months of the year to learn more about product practice in the region. Our Singapore conference was also the catalyst for another new initiative this year, #mtpontour. Worldwide Celebrations.

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Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Then you are in the right place! Let’s get right into it!

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The Product Coalition

FEBRUARY 14, 2023

What are the most important skills to learn for an entry-level position? So, you as a student have the opportunity to intern with different firms for different roles customer success marketing data analytics data science business strategy product management product design And the list goes on. if so, what would you build?

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freshtrax

JULY 31, 2024

This might be strange considering how Japanese people tend to live in small homes and often travel via public transportation. This approach was initially born from COVID-19 pandemic restrictions when Costco members were limited to a fewer number of guests than before, and traveling farther to get to Costco became inadvisable.

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