Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Research Software 86

Research Software Strategy Customer Experience User Testing 86

Userpilot

APRIL 30, 2024

Top Marty Cagan books product managers should read With all that experience, Marty surely has tons of strategies and insights to share. Offering insights on structuring teams, discovering the right products , and fostering a strong product culture, Cagan provides a blueprint for success for both startups and established companies alike.

Analytic Tools 97

Analytic Tools Research Software Feedback Software Books 97

Bain Public

JULY 29, 2021

Bain Public acted as an Exclusive Product Advisor to Bonjour Startup Montreal’s Startup Radar platform in defining their roadmap. Startup Radar is an ecosystem intelligence platform that powers the future growth of local startups. Contact us. 360 St Jacques St, Montreal, Quebec H2Y 2N1. 514) 442-8487.

Startups 52

Startups Data Visualization Roadmap Dashboard 52

The Product Coalition

FEBRUARY 14, 2023

You can learn many core product skills from internships, especially if you get a chance to intern at startups. So, you as a student have the opportunity to intern with different firms for different roles customer success marketing data analytics data science business strategy product management product design And the list goes on.

Customer Experience 139

Customer Experience Analytic Tools Feedback Software Product Management 139

Bain Public

JULY 20, 2021

L’Oréal Canada is Canada’s leading cosmetics company, seeking to transform the future of beauty alongside the tech and startup communities. About Bonjour Startup Montréal. Their Inno Startup open innovation platform has the primary objective of allowing networking of big organizations with startups to create win-win collaborations.

Startups 52

Startups Roadmap Framework Books 52

Lenny Rachitsky

DECEMBER 29, 2023

His books have sold over 1 million copies in more than 30 languages; he has taught at Stanford’s Graduate School of Business and its Design School; and he has started and sold two startups since 2003. Edmondson on Psychological Safety: [link] • If Tech Is So Distracting, How Do Slack Employees Stay So Focused?

Strategy 62

Strategy Product Research Books Technology 62

freshtrax

APRIL 11, 2019

According to the Bureau of Labor Statistics , 20% of startups fail within their first year, 50% fail by their fifth year, and 70% are done by year 10. With so many pressing matters at the forefront of an entrepreneur’s mind, there are many reasons why a startup may fail. Vested is a startup helping small businesses find new employees.

User Testing 75

User Testing Startups Product Research Customer Experience 75

Business of Software Conference

JUNE 1, 2023

The Background Back in 2018, Autobooks was an 18 month old startup with a team of 35 running as fast as they could in many directions. Autobooks’s co-founders had built and exited a previous business successfully but their new startup needed to move faster.

Banking 40

Banking Startups Engineering Events 40

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

Data Visualization 91

Data Visualization User Testing Research Software Product Research 91

Andrew Chen

JUNE 4, 2018

Many of the biggest implosions in recent history – especially ecommerce – have been due to startups getting addicted to paid marketing while fooling themselves on Customer Acqusition Costs. One of the best case studies of this is from @drewhouston’s Dropbox presentation from the early days. Build out there channels.

Startups 111

Startups Marketing Customer Experience Customer Feedback 111

UX Planet

JANUARY 16, 2024

For startups and product owners, the stakes are high, and the path is treacherous. Market research for startup branding can be perceived as an unnecessary expense, especially when compared to product development or marketing activities that seem more directly linked to revenue generation. Yet, it’s a double-edged sword.

Branding 98

Branding User Testing Product Research Data Visualization 98

Intercom, Inc.

MAY 18, 2021

To start a startup, to take on incumbents, to disrupt an industry – all of this requires believing that you see things changing. Read the full study for more , or read on for some of our key takeaways. It’s no secret in tech that everyone is a big fan of their own work. Self-belief isn’t optional. Commissioning Forrester Consulting.

Research Software 210

Research Software User Testing Customer Feedback Reporting Tools 210

Product Innovation Educators

MARCH 21, 2022

He studied computer science at Carnegie Mellon and business at the London Business School. At the macro level, go-to-market includes the company-level GTM strategy set by the executives. Clearly define the messaging strategy. Early-stage startups have less expertise and fewer resources. can be an issue.

User Testing 62

User Testing Marketing Strategy Customer Experience 62

The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. He lives in London, currently working as Product Manager at Gumtree.com, an Ebay company, previously led product at international startups and large organisations.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

The Product HQ

APRIL 20, 2024

This guide shares key advice, tips, and strategies to help you become a SaaS product manager. Ideate: At this point, product managers use the conclusions they have drawn from analyzing customer feedback to come up with a strategy and plan that helps them successfully position their products within their markets.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

PMLesson's Ace the PM Interview

MAY 24, 2022

Do you love developing new strategies to boost revenues, improve business results, and optimize company workflows? If so, you may be the ideal candidate for a career in business operations and strategy, or BizOps for short. Suppose you're a business operations manager at a smaller company or early-stage startup.

Analytic Tools 52

Analytic Tools Research Software Data Visualization Strategy 52

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Any good positioning strategy begins with plenty of research. Your positioning strategy is about finding your space in the market and focusing your efforts on making that space yours. Let’s get started!

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. He lives in London, currently working as Product Manager at Gumtree.com, an Ebay company, previously led product at international startups and large organisations.

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

PMLesson's Ace the PM Interview

OCTOBER 7, 2019

In this post, we'll review a case study submission from one of our Exponent members, Sholanki Sarkar. We are a startup that wants to enter a home improvement segment. Question : Design a Smart Fridge. Sholanki’s answers are in regular font, interviewer’s responses in bold, and the editor’s notes in italics ).

Reporting Tools 65

Reporting Tools Data Visualization User Friction Feedback Software 65

Userpilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. But how do you do that? Product growth speakers.

Customer Experience 102

Customer Experience User Testing Customer Feedback Research Software 102

The Product Coalition

DECEMBER 19, 2023

Source: [link] As a 10-year product manager and current startup CEO, I love analytics tools. So when I started my startup, it was clear to me that I’ll install Heap, as well as Fullstory for session tracking. For that reason, I actually considered buying both — not a small expense for a struggling startup.

Data Visualization 118

Data Visualization Analytic Tools Customer Experience Startups 118

Intercom, Inc.

AUGUST 31, 2022

Engaging with customers on social media has become part of every customer experience strategy to drive sales and retain customers. If you are an early-stage startup looking into getting started with Intercom, apply to the early-stage program and get 95% discount on your first year with Intercom. What did we learn?

Customer Experience 118

Customer Experience Branding Messaging Startups 118

The Product Coalition

NOVEMBER 19, 2020

Strategies for switching into a product management role when you don’t fit the cookie cutter qualifications. I realized this only as my friend and I talked through strategies he might try. Strategies to switch into product management. Many great PM’s that I have met used this strategy unintentionally.

Technical Review 157

Technical Review Product Management Product Manager Research Software 157

Product Innovation Educators

APRIL 18, 2022

Integrating the advantages of large organizations and startups – for product managers. He is also the founder of GrowthX, a corporate startup accelerator. We came across startup accelerators that help startups by providing business coaching, lean startup methodologies, and mentors.

Certifications 92

Certifications Startups User Testing Agile 92

The Product Coalition

DECEMBER 10, 2020

Photo by Barn Images on Unsplash Best 10+ Resources to awaken your strategic brain Books, articles, and strategy gurus As you climb the career ladder, you realize you need to allocate more time to strategic work and less to your well-known tactical tasks. but we had no previous training on strategy.

Differentiation 111

Differentiation Books Strategy Product Strategy 111

Roy Madden

JANUARY 29, 2021

You will be responsible for developing and executing the Feedly marketing strategy. It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Apply for this position. You are a team player and have a growth mindset.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Product Innovation Educators

SEPTEMBER 17, 2018

On my way, I stopped in Minneapolis and found an incredible innovation case study at Deluxe Corporation. 11:17] What were your strategies for gathering customer requirements? Those interviews helped solidify our requirements and put our strategy in place. We surveyed existing customers and non-customers.

User Testing 61

User Testing Research Software Product Research Customer Experience 61

Mixpanel

MARCH 30, 2020

Latest studies note that only 35% of product manager roles are filled by women, and most of those roles are entry-level positions, meaning they are often removed from influential decision making. Coursera, which has raised over $300 million in startup funding and has over 20 million users, is at the forefront of education tech.

Analytic Tools 116

Analytic Tools Feedback Software Reporting Tools User Testing 116

Sachin Rekhi

AUGUST 4, 2021

Some mentioned that while they had worked as a PM at startups for several years, they felt they still lacked the skills and tools to reach the next level in their career growth. Here is the full slate: Product Programs : Product Management Foundations , Product Leadership , Product Strategy , User Insights for Product Decisions.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

ProductPlan

OCTOBER 3, 2019

But for every success story, there’s a graveyard of failed products laid low by bad product strategies. A bad strategy is hard to overcome. What Does a Bad Product Strategy Look Like? If there was a simple test for bad product strategy most companies would happily use it. Those are slogans, not strategies.

Weak Development Team 56

Weak Development Team Product Strategy User Testing Strategy 56

The Product Coalition

JANUARY 24, 2022

Case Category: Market sizing & Estimation, Goals & Measures Case Type: Investor pitch by a startup planning to launch smartwatches in India ?? Apart from bringing TAM, SAM, SOM, also get the growth projection for 2–4 years and demonstrate the strategic roadmap while covering the marketing strategy. What is it?

Data Visualization 180

Data Visualization User Testing Research Software Marketing 180

The Product Coalition

MARCH 23, 2020

From objectives to roadmap, the strategy behind product development?—?Part Objectives key results (OKR) is a popular management strategy framework for defining and tracking objectives (goals) and their outcomes. Based on the case study above we can define the following objectives. What are OKRs? Increase mobile app user base.

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Weak Development Team Roadmap KPI Strategy 78

UX Planet

FEBRUARY 1, 2024

Threats: Competition from both FinTech startups and traditional financial institutions. Threats: Intense competition from FinTech startups. Swift data analysis ensures timely adjustments to my portfolio, adapting wealth strategies dynamically, and optimizing tax planning. Opportunities: Continuous improvement and user feedback.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Reporting Tools 98

Intercom, Inc.

SEPTEMBER 15, 2021

In this era of ever-increasing digital disruption and innovation, category design can be the ultimate business strategy for brands wishing to stand out from the crowd. The three of them had this firm called Play Bigger and were advising startups. and the Making of IBM , and The Two-Second Advantage.

Technical Review 205

Technical Review User Testing Books Customer Experience 205

Product Innovation Educators

MARCH 2, 2020

Four case studies in innovation for product managers. I have investigated some success case studies in the past about LEGO, Wikipedia, IKEA, TripAdvisor, and Dyson. He is also the Managing Director of Innovation Strategy and Programs for Cisco. I expect you’ll find the insights from the case studies helpful.

Customer Feedback 98

Customer Feedback User Testing Customer Experience Feedback Software 98

Business of Software Conference

JUNE 28, 2021

They will be working with BoS attendee Simon Randall ( CEO and founder of Pimloc ) on a real-life case study during the hangout. The Case Study. Our case study guest will be Simon Randall, CEO and founder of Pimloc. If he needs to build an ecosystem, how should he make sense of it in the context of the company’s strategy?

Customer Experience 66

Customer Experience Vision Startups Events 66