Executive Perspectives on Strategic Product Management and Three Common Gaps

bpma ProductHub

by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. When I ask them to define “more strategic,” a handful of themes have consistently emerged. Understanding the market better than all… Product Strategy

From Airline to Super App ? The Journey of AirAsia

Mind the Product

Overview Since 2001, AirAsia has flown passengers to more than 150 destinations and its story is certainly one of rags [.]. Alfonso Fiore, Head of Product for packages at AirAsia, explains how teams might go about entering the super app race, by sharing how his team is in the process of doing exactly that, right now. Read More. The post From Airline to Super App – The Journey of AirAsia appeared first on Mind the Product.


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The 21 best agile product management resources


In 2001, a group of software developers set off a revolution in the world of tech when they outlined a new way of managing product development—agile. At the time, older models of product management such as waterfall were becoming obsolete. In the unpredictable world of tech, faster and more adaptable teams win. Even startups regularly beat out large established companies to build industry-leading. Source. Ideas

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Mary Meeker Internet Trends 2019 vs 2002


She has published a renowned annual research report since 2001. Mary Meeker from Bond Capital is the undisputed leader in using big data to describe and analyze the major trends in the tech industry. Take a look at her analysis from 2019 and her 2002 report. The differences and trends are fascinating. The post Mary Meeker Internet Trends 2019 vs 2002 appeared first on Development Corporate. Product Management

How to be a great product manager during a recession

Product Management Unpacked

The 9/11 Recession: (March 2001 – November 2001). We are in an economic crisis. They happen every so often. In business, sometimes we call them recessions. The National Bureau of Economic Research (NBER) Business Cycle Dating Committee, the group entrusted to call the start and end dates of a recession, defines a recession as “a significant decline in economic activity spread across the economy, lasting more than a few months.”

When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

Since the Agile Manifesto first distinguished the roles in 2001, the same person has often been expected to serve as both PM and PO. By Jennifer Gridley – As we approach Valentine’s Day, some may be enjoying The Spice Girls’ 1996 hit for its romantic message. But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). And we’re not alone.

UX of Voice Interaction


When I think of voice interaction with a computer, my mind wanders to my first meeting with HAL in 2001: A Space Odyssey. That voice, interestingly enough very human, has excited and frightened generations of movie fans. While the … The post UX of Voice Interaction appeared first on UserTesting Blog. Product

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4 Tips to Adapt Agile Product Management to Your Team’s Processes


Debuted in the 2001 Agile Manifesto , the Agile method was created in response to outmoded software practices that didn’t scale with changing technology. According to the 2020 State of Agile Report , 95% of organizations say they’ve adopted Agile development methodologies within their team.

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Paying It Forward: Product Camp SV Keynote

Mironov Consulting

I share three personal vignettes from 2001, 2008 and 2016 to highlight why face-to-face networking is so important — and ways we can all Pay It Forward to build an even stronger product community. This short talk is about Paying It Forward and the important of personal networking in the product management community.

Product Manager vs. Product Owner

Melissa Perri

Scrum came on the scene just before the Agile Manifesto was written in 2001. “What is the difference between a Product Owner and a Product Manager?”. It’s an interesting question and one that takes time to unpack. Let’s look at where these terms and disciplines originated from and how some common frameworks explain them. When I started my career, I was called a Business Analyst. I did very little “business analysis” as we would look at it in traditional IT companies.

Top 5 User Experience (UX) Design Agencies in 2020–2021

The Product Coalition

Fjord Fjord was founded in 2001 in Austin (TX). Here is our list of the best and most trusted UX design companies in the world based on our market research. That’s undeniable that a stand-out user interface and convenient user experience help sell products.

What we can Learn from Electric Scooter Companies like Lime and Bird

Mind the Product

Famously, back in 2001, inventor Dean Kamen was going to change the world. The buzz just before the launch of his Segway personal transporter was astonishing. Tech investor John Doerr posited that it would be more important than the internet. South Park devoted an episode to making fun of the hype before the product was released. Steve Jobs said that it was “as big a deal as the PC” But when it finally launched it was a commercial flop.

The Best of Both Worlds: Vertical Marketing and Horizontal Products


Since 2001 the Proficientz has offered the only product management framework and training programs that help B2B and B2B2C organizations drive growth by managing, marketing and selling integrated solutions that have exponentially more value than any single product.

Design Sprints by Jake Knapp

Mind the Product

In 2001 Jake was working at Microsoft on the Encarta Encyclopaedia product, and all encyclopaedia content was stored on a CD-ROM – in new and innovative ways for the time. Design Sprints allow you to get to the crux of your problem and explore a solution, quicker than other ways of working. They don’t give you a perfect solution or exact data, but they give you more than enough to decide what to do next by helping you glimpse into the future.

Digital Transformation

The Product Bistro

When the bubble burst in 2001 or so, a lot of that gear ended up on eBay , for pennies on the dollar. “Have you heard the news? Digital Transformation is rocking the business world …” During the extended holiday break, I am spending time ruminating on the topic, as it dovetails into a key thrust of a project I am working on, loosely “The Future of Work” Foundations – The Network.

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Centercode CEO Talks Tackling Challenges with a COVID-World Mindset


Since 2001, Centercode has helped hundreds of iconic tech companies bring amazing products to market. As the industry gets rocked with viral and economic disruption, consumers want more for their money.

Best Leadership Qualities – Top Examples, Definition and Skills

The Basics of Product Management

iPod enters the market in 2001. The best leadership qualities and skills need to be developed over time. Learn from some of the best leadership examples to accelerate your career growth. A leader does not mean a person who has people reporting to him. It is a myth that you need people officially reporting to you for you to become a leader. True leaders start exhibiting leadership traits even before people officially start reporting into them.

Creating a “Customer Value” Culture, Powered by Product Management & Product Marketing


I’ve worked with a lot of highly successful organizations since 2001. A customer value culture exists when your entire organization is driven by the strategic goals of your target customers. When that culture exists, you’re consistently rewarded with predictable growth. What’s the key to creating such a culture? Answer one simple question that becomes the rallying cry for your entire organization.

Commentary on 14th Annual State of Agile Report ? Part 1.

Agile Velocity

From a glass half-full perspective, consider the progress made adopting Agile, especially since the Manifesto in 2001. The eagerly anticipated 14th Annual State of Agile Report was published earlier this week, and like previous publications, there are some fantastic insights. With over 1,100 responses collected from August to December 2019, there appears to be good representation from organizations of various sizes as well as an increase in global representation in the survey. .

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Is it Time for a Licence to Practise Product Management?

Mind the Product

Manifesto for Agile Software Development , 2001, [link]. I recently came across a piece by Mike Monteiro , co-founder and design director of Mule Design, titled Design’s Lost Generation , in which he makes the case that designers should require a licence to do their job. Mike got me thinking; should product managers also require a licence do their job?

5 Positive Things SaaS CEOs And Leaders Should Do To Get Through COVID-19


As leaders, whether in business, our families, or our communities, we have a role to play now just as our leaders did in 2001 to help them deal with that fear. Last Friday, as the COVID-19 anxiety was just starting to take over the national conversation in the US, a teammate asked me a simple question: “Have you ever been through something like this?”. My glib retort was, “No—actually this is my first worldwide pandemic. I was pretty young during the 1918 Spanish flu!”.

eBay’s search metrics used to suck

The Product Coalition

Ben Foster, who was the company’s PM of Findings between 2001–2004, was in charge of that effort. Photo by Khachik Simonian on Unsplash To live in the Information Age sounds fun and, for the most part, it is. In this age, data is becoming increasingly easier to collect. But as we get more and more of it, to organise this data into information we can get meaning and value from becomes a challenge in itself.

Coronavirus Business Impact: A Startup Disaster or a Big Opportunity to Innovate

The Product Coalition

Changes in fundraising Entrepreneurs expect to see private financing decreased, at least slightly, as it happened during economic downturns in 2001 and 2009. Probably, not so many of us are talking about it, although the web is crowded with discussions sparkling around the novel coronavirus outbreak. How will it look like?—?the the Postcoronavirus Business World? How many startups will survive the COVID-19 economic crisis ? How not to give up during the global crisis ?

Why Drawing Maps Sharpens Your Thinking

Product Talk

2001). “Could it have been the drawing of maps that boosted our ancestors beyond the threshold which the other apes just failed to cross?”. – Richard Dawkins. Have you ever wondered why the Business Model Canvas spread like wildfire? To me, the answer is clear. It’s a simple, visual tool that communicates the key elements of a business model on one sheet of paper. Think about that.

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Forget Methodologies, Focus on Customers

Modus Create

The term Agile was officially coined in 2001 as a result of a document called Manifesto for Agile Software Development. The speed at which the economic landscape shifts has been increasing since the industrial revolution and the emergence of consumer technology.

How To Build Your Audience Well Before Launching Your Product

Sachin Rekhi

It launched its now famous Signal vs. Noise blog in 2001 to share their ideas about design, business, and the web. Most entrepreneurs assume that the marketing and audience building phase of their startup begins post product launch. Yet I’ve seen some startups successfully build their audience well before they reach this point.

Dear Strategy: 066 Understanding Customer Needs and Going to Market Faster

Dear Strategy

Although agile development is now the subject of many books and the foundation of many consulting practices, it was actually the result of a “manifesto” that was created by 17 software development professionals who gathered in a ski resort in Utah back in February of 2001. Dear Strategy: “What are the strategies to help drive consumer needs into product benefits to go to market faster?”. . There are two parts to this question that we can focus on.

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Here’s Why Your Customer Success Strategy Needs Data Science


While some may think of Terminator, HAL from Odyssey 2001, or Data on Star Trek, the products of data science have very realistic uses and are deeply embedded in our everyday lives. All over the world, companies are using data science to cultivate a healthy customer base. However, there are still a lot of questions surrounding this technological advancement.

Product Management is Culture Management

Mind the Product

3, Fall 2001. Or “ How to Manage Software Development in Teams who Think Nothing Like you “ Product management has two diversity problems. The first one is well-acknowledged: our industry must have more women, other ethnicities, and better representation from LGBTQIA. The second is more subtle: in those instances when we do achieve diversity, and especially cross-cultural diversity, we are unable to handle it. The World is Flat.

Deconstructing Being Agile

The Product Coalition

Agile vs. Being Agile Agile became popular shortly after ‘The Agile Software Development Manifesto ’ was published in 2001. Has the spirit of being agile been lost behind a mountain of rules? Companies who focused on being agile saw great success, and others wanted to follow suit. Organizations began looking to consultants to help them become more agile, and an entire Agile industry was born.

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The Evolution of Modern Product Discovery

Product Talk

And so a bunch of people came together, they started sharing what they were doing, they started asking what can we do differently, and a lot of this frustration culminated in 2001 with the release of The Agile Manifesto. Product management is evolving quickly. The days of gathering requirements from business stakeholders and documenting them in long product requirements documents are vanishing. We no longer take months or years to release value to our customers.

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Planning and Execution in a Time of Change

The Product Coalition

Google, still just a scale-up in 2001, managed to come out stronger from the dot com bust and made a successful IPO in 2004. Photo by GEORGE DESIPRIS The Coronavirus pandemic has turned into a global health and humanitarian crisis. But even when we beat it and go back to work things will not be as they were. There are clear signs of a global economic recession, if not a full depression.

Branding Yourself as a Product

Pragmatic Marketing

Unfortunately, in 2001 as the dot-com boom went bust, Fujitsu, for the first time in the company’s history, lost money. A grandfather clock or a watch. Those are the symbols of career longevity I remember from my youth. You’d work for one company your entire career, and when you retired, you’d receive some sort of timepiece as a farewell gift. My first real job out of college was with Fujitsu, a $50 billion company. I thought I’d be there for 35 or 40 years.

Meet the Centercode Managed Testing Services Team


I joined Centercode at the same time as the founders, and I helped create the services side of the business back in 2001. Throughout the month, we’ve been looking at best practices for writing surveys — from avoiding psychological biases to tips for keeping your data squeaky clean. This week, we decided to ask our Customer Validation Managed Testing Services Team to weigh in.

Growth is getting hard from intensive competition, consolidation, and saturation

Andrew Chen

eBay, PayPal), in early 2000 and 2001 there was a sudden diversification and investment into P2P and mobile (before mobile was ready) and then in 2002-2003 people started looking at CleanTech, Nanotech etc – industries that obviously all eventually failed from an entrepreneurial and investment return perspective. The end of the cycle.

TEI 160: How LEGO and others use a low-risk, high-value approach to product management – with David Robertson, PhD

Product Innovation Educators

In 2001, he came out with the iPod and iTunes. You don’t need to reinvent the wheel, just innovate around it. Fundamentally, product managers should be driving success for their organization. We do that by providing customers value. The source of that value may be, and perhaps should be, closer to our core capabilities than is often thought. The toy company LEGO found this to be true, only after being on the brink of bankruptcy.

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Online Product Management Courses & Certification Now Available From Proficientz


Since 2001, Proficientz has helped B2B organizations deliver, market and sell solutions with greater strategic value by emphasizing customer success over product success. Learn B2B Skills Anytime, Anywhere With Product Management University On-Demand.

Idea Validation?—?Much More Than Just A/B Experiments

The Product Coalition

The MVP Principle The term Minimum Viable Product was first used by Frank Robinson in 2001 to describe the minimal product that can be sold to customers. In 2001 this outcomes-over-output message was definitely very new. Idea Validation?—?Much

A year in review: productboard’s top 10 posts from 2017


Then show them what happened when Google decided to get rid of all its product managers in 2001. At productboard we aim to bake best practices of product management straight into the interface, so you can improve the way you manage your products right out of the box. In the meantime, we’ll continue publishing thoughts and ideas we’ve learned from great product managers here. Read on for our top posts from 2017! ?? Still prioritizing features in a spreadsheet?

Why Marketing Should Go Agile

Pragmatic Marketing

Software developers faced a similar crisis in 2001. Marketing has changed more in the last five to seven years than at any other time during my career. The pace of change has quickened, there is more direct pressure for marketing to demonstrate its contribution to the bottom line, many more channels of communication are available to reach increasingly fragmented audiences, and all of this must be done with scarce and expensive talent and resources.

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