Remove 2007 Remove Marketing Remove Product Marketing
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Mastering the Problem Space for Product/Market Fit by Dan Olsen

Mind the Product

The term Product/Market Fit was coined by Marc Andreesen back in 2007 and it’s been a key goal for any new product or startup ever since. In this talk from Mind the Product San Francisco, Dan Olsen, the author of The Lean Product Playbook , tackles the key components of product/market fit and how to achieve it.

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In Search of a Better way to Measure Product/Market fit

Mind the Product

Tech billionaire Marc Andreessen has been credited with bringing the term “product/market fit” into the mainstream lexicon in 2007. During my dealings with investors and product veterans, I’ve often heard that you can always feel when product/market fit is happening. How Many Customers Leave and How Soon?

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New Course: Finding Product/Market Fit

Sachin Rekhi

The hardest part of bringing a new product to market is always the elusive hunt for product/market fit. Marc Andreessen describes product/market fit as "being in a good market with a product that can satisfy that market". The experience of failing on Anywhere.FM

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The Only Leading Metric to Measure Product-Market Fit and How to Use It

The Product Coalition

Product-market fit (PMF) is a tricky thing for startups. It’s that sweet spot where the needs of your target market perfectly align with what your product is offering, and if you’re a product manager at an early startup, it’s your job to help your product find that fit. but nothing around how to measure it.

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AARRR vs RARRA: Pirate Metrics Explained

Mind the Product

First presented by Dave McClure in his presentation “Startup Metrics for Pirates” in 2007, the AARRR method was originally meant for tracking product marketing and management and focused on acquisition. The post AARRR vs RARRA: Pirate Metrics Explained appeared first on Mind the Product. However, [.].

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Educating the Market Starts With a Need

The Product Coalition

Educating the market is hard enough as is, but there is one thing without which you cannot succeed. It was Friday, November 16th, 2007. The one thing all these ways had in common was that the underlying need, the problem that you want to solve for your customers, was there regardless of your product. We met at a local park.

Education 119
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TEI 307: Introduction to the PDMA Body of Knowledge for product managers and innovators – with Allan Anderson, PhD

Product Innovation Educators

Discover the smorgasbord of tools for product managers and innovators. In 2007 I sat in a small conference room with 12 other people. We were there to prepare for the New Product Development Professional certification from PDMA, the Product Development and Management Association. Market Research.