Bain Public

DECEMBER 20, 2022

When it comes to not wasting opportunities and adding momentum to the product development , it's important to ask the tough question of "Do we have product-market fit?" A lot of companies have product market fit today, but as the market changes and the world evolves, they might not have it in the future.

User Testing

Intercom, Inc.

MARCH 22, 2018

That company would go on to be acquired by TaskRabbit, where he helped 3x core business volume as co-head of marketing. I was on a small web property that didn’t have a lot of funding and no marketing, and we had to figure out how to grow it, so that was a great experience. We raised a $1.5-million now Homeadvisor).

Analytic Tools

Userpilot

JULY 6, 2021

What is a SaaS product growth strategy? What are the four SaaS product growth strategies- the Ansoff Matrix? SaaS product growth strategy #1 – Market penetration. SaaS product growth strategy #2 – Product development. SaaS product growth strategy #3 – Market development.

Feedback Software

Melissa Perri

MAY 5, 2016

All these products were searching for product-market fit. As I continued to use these methods as a Product Manager in enterprises and other more mature companies, I had to customize both my definition and the practice of building Minimum Viable Products. This is may not be the best idea.

User Testing

Userpilot

MARCH 25, 2022

A continuous message testing process is essential for getting the most out of your product marketing efforts. The goal is to ensure that all of your target customers have a clear understanding of your product, brand, and services you offer. You can also use product analytics tools like Userpilot. Source: Wynter.

User Testing

Sachin Rekhi

DECEMBER 26, 2019

What I came to realize is that this blog had it's humble beginning in 2009, meaning I've now been writing for over a decade! In that past decade, I've authored 150 essays , mostly sharing everything I've learned about product management and entrepreneurship throughout my career in Silicon Valley. Top 75+ Resources for Product Managers.

User Testing

Mixpanel

FEBRUARY 29, 2024

Represent more than front-end interactions as events When Mixpanel started the category of product analytics in 2009, events were chosen as the key building block for benefits such as capturing data at a granular level, being well-suited for real-time processing, and scaling well for complex queries like funnel analysis or sessionization.

Data Visualization

Userpilot

JANUARY 7, 2021

The same applies to gamifying user onboarding and product adoption. FourSquare is a product example that utilized rewards and rivalry to gamify its user experience and nudge the users to use the app more often. The company exploded in 2009 around the premise of rewarding users points for each new place they visited. Wonder why?

Onboarding KPIs

The Product Coalition

OCTOBER 4, 2019

Many product evangelists now agree that it’s better to ship an innovative product without a few non-vital features, than to wait for absolute perfection and potentially miss your moment in the market. That being said, sacrificing the integrity and quality of your product just to meet a specific deadline can be catastrophic.

User Testing

Bain Public

JUNE 19, 2019

Founded in 2009, Agile Testing Days conference provides the stage for international professionals to share in best practices, innovation, growth stories, leading strategies, and insights in software testing. Agile Testing Days is an annual European conference for and by international professionals involved in the agile world.

User Testing

Radical Product

SEPTEMBER 5, 2018

By now, we all know the “right” approach for building a product: Build : Launch a focused, early version of the product Measure : Gather feedback from the market Learn : Make iterative, incremental changes based on feedback Scale : Achieve product-market fit and scale up Once we hit step 4, we’ve officially achieved product nirvana?—?after

User Testing

Intercom, Inc.

FEBRUARY 7, 2019

One of my favorite examples is if you hit flag on a YouTube video back in 2008 or 2009, it would create a row in a spreadsheet on an ops person’s desk. It really feels like we’re seeing this new wave of documentation and collaboration tools hitting the market, all trying to reinvent and improve our workday.

Feedback Software

Mind the Product

JULY 17, 2018

In 2009, I’d already had 15-year career in the tech industry, mainly as a product manager at software companies like Microsoft and Adobe. But that year, I decided to take the plunge into physical products, launching KOR Water with my partner Eric Barnes. It was a viral sensation, but all those parts were tough on profits.

User Testing

Business of Software Conference

MARCH 11, 2020

But you know in 2009 we started performing two thousand like 18 months later. And by the fifth time you’re certifiable at this point. Like starting businesses cause when you go through it is. But at least you can see something. And today you’ll land on somebody else’s rocket ship. Yeah it was. But it was really around.

CTO Coach

Business of Software Conference

JULY 26, 2016

Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Rahul Vohra: The Product-Market Fit Engine. Andrus Purde: The Evolution of a SaaS Marketing Team. Talks from BoS EU 2014.

Weak Development Team

Business of Software Conference

FEBRUARY 16, 2021

2:44 James Avery, Kevel: And this around 2009 I started the company that became Adzerk right around when I went to my first business of software in San Francisco. And we also learned that kind of the market we’re in wasn’t the best. 2:43 Mark: Yeah. 2:57 Mark: That’s very timely. And just a slow, gradual growth.

Feedback Software

Business of Software Conference

NOVEMBER 19, 2019

All of their data would run through our technology because at the other end of that there are brands and businesses that really wanted to understand what was happening on social media; what was happening around their brand, their industry, their market. The first one is market relevance. We didn’t start with this proposition.

Customer Experience

Roman Pichler

NOVEMBER 11, 2024

The product was launched in 2001 as the company’s first consumer music gadget in a market, which at the time was dominated by products like the Nomad Jukebox from Creative Labs. In 2009, sales started to decline. 3] But that’s not the only way the life of a product can unfold.

Product Strategy

Lenny Rachitsky

JANUARY 28, 2025

The Stockholm solution In January 2009, I took a weeklong business trip to Stockholm. In January 2009, Google announced it was closing its offices in Trondheim, Norway, and Lulea, Sweden. A year and a half went by. We kept improving our pitch deck, showing it to team after team, trying to make our proposal perfect. I freaked out.

Differentiation