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The Innovation Ambition Matrix

Roman Pichler

It offers the autonomy to do things differently and develop brand-new products. 4] See Clayton Christensen, 1997, The Innovators Dilemma, Harvard Business School Press, and Clayton Christensen and Michael Raynor, 2013, The Innovators Solution , 2nd ed., Using an incubator can help you with this. Harvard Business Review Press. [5]

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408: The Product Mastery Roadmap – with Chad McAllister, PhD

Product Innovation Educators

That is why I’m inviting you to be a founding member of a brand new product I’m launching—the Product Mastery Now Community. That is why I’m inviting you to be a founding member of a brand new product I’m launching—the Product Mastery Now Community.

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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

New beauty brands have shown up in the market being driven by millennial buyers who buy more cosmetics and skin care than any other demographic. These brands have seen huge growth over the past few years, grabbing market share from the big, established names. The gains made by new brands have not been confined to the prestige niche.

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WoM in SaaS: Best Word-of-Mouth Marketing Strategies To Increase Brand Awareness [Examples Included]

Userpilot

A defined word-of-mouth marketing strategy helps you encourage and accelerate conversations within your customer base that grow your brand. WoM marketing improves brand visibility by getting many people to talk about your brand. WoM marketing also builds trust in brands by providing proof of their usefulness.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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485: How product managers can navigate “Big-Bet” transformations – with John Rossman

Product Innovation Educators

The story of T-Mobile starts in 2013 when John Legere declared war on the other three major carriers and started the uncarrier moves. It took them from an irrelevant fourth-position carrier to a brand and innovator in a very commoditized business. Over the next five to ten years, T-Mobile underwent 12 sets of uncarrier moves.

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How JustGiving Crowdfunding Went From an Idea to £100m in Five Years

Mind the Product

2013 – Launch as Yimby. JustGiving was a well-known brand, but firmly associated with registered charities. So we decided to come up with a sub-brand that would help us position the product differently and talk more about what it was rather than what it wasn’t. The Yimby homepage, 2013.