bpma ProductHub

FEBRUARY 4, 2018

Ultimately responsible for successful delivery of product that meets requirements. For example, see Melissa Perri’s blog post from June of 2017 entitled “Product Manager vs. Product Owner”. There are other points of view on how distinct these roles should be. Let’s talk about it – please comment below!

Product Management 171

Product Management Product Manager Customer Experience Differentiation 171

The Product Coalition

OCTOBER 26, 2020

When it comes to the product leader (in early-stage startups it is often even the same person as the hands-on product manager), they still see the importance of the role in the orchestration of the product execution. Product Definition Itself Is Not Strategy So why do the CEOs say it is an important, strategic role?

User Testing 126

User Testing CTO Definition Product Research 126

Product Management University

FEBRUARY 27, 2017

“What’s our product vision?” If you’re the head of products or strategy in a B2B organization, you’re constantly fielding the “product vision and strategic roadmap” questions. Get the paint-by-numbers formula and all the tools for creating a product vision and strategic portfolio roadmap that’s visionary.

Vision 100

Vision Workshop B2B Roadmap 100

Mind the Product

JANUARY 23, 2017

Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops, more networking events around the conference, and more fun than ever before. Melissa Perri is a Product Manager, UX Designer, and speaker based in New York City.

Research Software 70

Research Software User Testing Customer Experience Workshop 70

Mind the Product

AUGUST 30, 2018

We invite some of the top product thinkers and practitioners from all over the world to share their experiences, insights, and lessons, and now we invite you to watch the entire library of talks! Mastering the Problem Space for Product/Market Fit by Dan Olsen. 20 Years of Product Management in 25 Minutes by Dave Wascha.

Research Software 156

Research Software User Testing Customer Experience Product Research 156

Sachin Rekhi

JUNE 25, 2017

I've organized this collection into several sections, starting with product management 101. I then break down the resources into the way I think about what a product manager does, which is drive the vision, strategy, design, and execution of their product.

Product Research 167

Product Research User Testing Analytic Tools Product Management 167

Mind the Product

JUNE 13, 2018

Ivy is currently the Vice President of Design for the Hardware Product Area at Google, which was officially formed in 2016. In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. Joe Leech, Product Strategy Consultant.

User Testing 91

User Testing Data Visualization Workshop Product Research 91

bpma ProductHub

APRIL 30, 2017

The decade long product experience from PM at DEC to VP of PM & Marketing established her in the foundational class of PM’s in Boston. In fact, she was among the very first class of the highly regarded Product Management certification from the Association of International Product Marketing and Management (AIPMM).

Development 150

Development Product Management Product Manager Management 150

Bain Public

JUNE 7, 2020

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on Saturday, June 27th, as part of Front Row Venture’s newest initiative: The Women’s Founders Project. Title: Women’s Founder Project: Product/Market Fit. Date: June 27th.

Workshop 52

Workshop Customer Experience User Testing Leadership 52

The Product Coalition

MAY 11, 2020

So I want to share my take when to suggest for monolithic and when to suggest for microservices from several aspects: Product Phases When our product are still on proof of concept / MVP phase, I strongly suggest to use monolithic architecture , since there is no guarantee that the product would be used often.

User Testing 95

User Testing Product Management Product Manager Product Research 95

Intercom, Inc.

OCTOBER 8, 2020

Kristen joined Atlassian when it acquired Trello in 2017, where she is now Global Head of EDR Sales. Yet that hasn’t stopped them making big inroads into the enterprise market. Like Trello before, Atlassian has a non-traditional sales model. Meeting the needs of an enterprise buyer.

Software Review 205

Software Review Enterprise Technical Review User Testing 205

Product Innovation Educators

SEPTEMBER 1, 2017

A colleague recently told me about the overt biases of a market researcher he worked with. In this case, the researcher admitted that he focused on data that helped him defend his perspective of product strategy and ignored data that didn’t support his position. 5 actions that make product marketers successful.

Data Visualization 48

Data Visualization Customer Feedback Product Management Product Manager 48

Good Product Manager

JANUARY 29, 2017

Take the 2017 SiriusDecisions Product Management Tools Survey now ! Wednesday, February 8 : I’ll be moderating a panel discussion on How To Enable Sales for the San Francisco Product Marketing Meetup. Jeff Lash (@jefflash) January 26, 2017. Jeff Lash (@jefflash) January 12, 2017.

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Good Product Manager

JANUARY 29, 2017

Take the 2017 SiriusDecisions Product Management Tools Survey now ! Wednesday, February 8 : I’ll be moderating a panel discussion on How To Enable Sales for the San Francisco Product Marketing Meetup. Jeff Lash (@jefflash) January 26, 2017. Jeff Lash (@jefflash) January 12, 2017. uhQ3VOnBcl.

Reporting Tools 60

Reporting Tools Product Management Product Manager Product Research 60

Bain Public

MARCH 20, 2021

I share my passion for product through workshops, published articles and speaking engagements. Paul Ortchanian is a pro in injecting strategies and tactics to monetize his client's businesses. A lack of strategy in planning your products is accompanied by a lack of focus and direction, which means things can quickly get out of hand.

Artificial Inteligence 52

Artificial Inteligence User Testing Workshop Roadmap 52

Revulytics

DECEMBER 12, 2019

Gartner first included software usage analytics in its Hype Cycles in 2017 and defines it as “the detailed tracking and analysis of users’ interactions within a software application. SaaS-based companies lead the way, while on-premises companies remain exposed, when compared to the competition.”.

Analytic Tools 70

Analytic Tools Data Visualization Feedback Software Research Software 70

Mind the Product

MAY 25, 2018

The CMO formed a crowdfunding management team, comprised of leads in product, strategy, marketing, and technology. The strategy lead defined a version of startup metrics for pirates , where we had four key levers we could pull to accelerate growth, like acquisition and conversion. 2017 – Scaling and Going Viral.

User Testing 119

User Testing Weak Development Team Onboarding KPIs Customer Experience 119

Business of Software Conference

JULY 29, 2019

2 – Product & UX. While building Superhuman, CEO/Founder Rahul Vohra built a Product-Market Fit Engine. Using Sean Ellis’ Product-Market Fit Survey, Rahul and his team set up a process for optimizing Superhuman’s Product-Market Fit. Watch Tendayi's Talk. Watch Paul's Talk.

Software Review 49

Software Review Analytic Tools Technical Review Data Visualization 49

Intercom, Inc.

JANUARY 14, 2019

Jarell Cardoza, Product Marketing Manager ( @jarcardoza ). “How Brands Grow: What Marketers Don’t Know” by Byron Sharp. This is one of those books where you realize that everything you’ve learned about marketing is wrong. Jasmine Jaume, Group Product Marketing Manager ( @tales_of_cake ).

Books 150

Books Technical Review Marketing User Testing 150

Mind the Product

MARCH 23, 2017

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. But most importantly #mtpcon will, as usual, bring you the best minds in product from around the world for a day full of thought-provoking insight, inspiration, and learning.

Research Software 84

Research Software Enterprise User Testing Workshop 84

Business of Software Conference

MARCH 5, 2021

I’ve noticed this over and over in conversations with attendees, Q&A sessions with speakers, and as a user of several products made by the community (I’m looking at you, YouCanBook.Me , Zapier , Doist , and Balsamiq , to name but a few). I joined Business of Software in September 2017 as a fresh-faced and inexperienced marketer.

Customer Experience 52

Customer Experience CTO Events Customer Feedback 52

Business of Software Conference

AUGUST 2, 2021

In 2017 they changed their name to Ørsted, citing the fact that they no longer supplied oil or gas. I have no reason to disbelieve that story but I can bet that their marketing teams sighed a sigh of relief at not having to tiptoe around that name anymore. Insane Optimism is Often Insane.

Naming 52

Naming Workshop Events Consulting 52

DISQO

JULY 6, 2020

In just a few years since their founding in 2017, Rhino has introduced an affordable security deposit alternative to the real estate market that relieves renters from the upfront costs of renting — and benefits landlords, too. Many of the necessary pieces for product-market fit were in place when Rhino launched.

User Testing 75

User Testing Feedback Software Customer Feedback Data Visualization 75

Dear Strategy

MARCH 2, 2020

On this episode of Dear Strategy, we analyze a story about a company that launched a product through a crowdfunding site but didn’t ultimately deliver the product that they originally promised. Back in 2017, I co-hosted a podcast called Making It Real. Dear Strategy: Episode 106.

Vision 52

Vision Branding Naming Workshop 52

Innovatemap

AUGUST 12, 2021

That said, there’s also little room for forgiveness when it comes to poorly-crafted, slow-moving and non-intuitive digital products. When I started collaborating with investors in 2017, one of the most common pains I heard was about increasing deal flow. In 2021, it’s the opposite.

Startups 52

Startups Product Research User Testing Research Software 52

The Product Coalition

MAY 15, 2019

this was the creation of the Product Owner role. When I created the Product Owner role, I gave it more responsibility for product strategy and revenue generation than a Product Manager. I specifically pulled the best Product Manager Easel Corporation had out of Product Marketing and retrained him.

Product Management 92

Product Management Product Manager User Testing Product Research 92

Userpilot

JULY 30, 2021

The product manager role is responsible for understanding what customer problems to solve and what success looks like for a product. The different types of product managers include the traditional product manager, the product owner, the growth product manager, the technical product manager, and the platform product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Amplitude

JULY 2, 2019

We launched our Solutions Partner Program in 2017 with 5 initial Solutions Partners—agencies and consultancies that provide strategic and technical support for product analytics services. The Insights Expert has successfully completed training modules and a strategy certification assessment. Insights Expert. Jessica Wagner.

Data Visualization 78

Data Visualization Analytic Tools Certifications Customer Feedback 78

bpma ProductHub

APRIL 10, 2017

The discussion topics were inspired by a blog post from Fresh Tilled Soil on Building a Product Roadmap. Boston Women in Product (BWP) hosted “Product Roadmaps: A Roundtable Discussion” on March 28th, 2017. Creating a Focused Product Roadmap. Here are some insights from the discussion.

Roadmap 150

Roadmap Customer Feedback Feedback Software Data Visualization 150

Mixpanel

JANUARY 12, 2023

Keyword research answers an important question: What words do people use to describe the pain point your product solves—at scale? It can be incredibly insightful for early-stage companies to establish their positioning and product-market fit. Merge research-backed copy with company strategy. Plaid’s homepage today.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

DISQO

JULY 6, 2020

In just a few years since their founding in 2017, Rhino has introduced an affordable security deposit alternative to the real estate market that relieves renters from the upfront costs of renting — and benefits landlords, too. Many of the necessary pieces for product-market fit were in place when Rhino launched.

User Testing 52

User Testing Product Research Feedback Software Customer Feedback 52

DISQO

JULY 6, 2020

In just a few years since their founding in 2017, Rhino has introduced an affordable security deposit alternative to the real estate market that relieves renters from the upfront costs of renting — and benefits landlords, too. Many of the necessary pieces for product-market fit were in place when Rhino launched.

User Testing 52

User Testing Product Research Feedback Software Customer Feedback 52

The Product Coalition

APRIL 3, 2018

their computer and mobile usage , what apps they’re using and where they’re buying products. Combined with internet and market research, this is often your most effective approach. The insights you gain will allow you to modify and refine your product. This is, in my opinion, the best strategy.

User Testing 68

User Testing Research Software Product Research Market Research 68

Indicative

SEPTEMBER 4, 2018

352 billion dollars: that’s how much businesses worldwide spent on enterprise software in 2017. This is especially true for marketing and product professionals. Marketing and product development are all about strategy, and you should pay attention to ways a new software choice can bring new insights to these departments.

Data Visualization 73

Data Visualization Feedback Software Analytic Tools Dashboard 73

Indicative

SEPTEMBER 7, 2018

352 billion dollars: that’s how much businesses worldwide spent on enterprise software in 2017. This is especially true for marketing and product professionals. Marketing and product development are all about strategy, and you should pay attention to ways a new software choice can bring new insights to these departments.

Data Visualization 71

Data Visualization Feedback Software Dashboard User Testing 71

The Product Coalition

MAY 6, 2017

It comes top down, it guts your strategy, it unbalances all the hard work you put in prioritising and forces you to make difficult trade-offs. I thrive in middle market and scrappy startup environments, where everyone does a little of everything. Originally published at reflektions.com on May 6, 2017. Wish lists are a pain.

User Testing 60

User Testing Customer Experience Product Research Vision 60

Pragmatic Marketing

APRIL 3, 2018

This model is growing fast: global revenue in the SaaS industry topped $43 billion by mid-2017, up 23 percent from 2016. Along with this rapid adoption comes a need for product managers and product marketers to re-imagine their roles. Customer churn is a big deal in the subscription-based revenue model of SaaS.

User Testing 70

User Testing Customer Feedback Customer Experience Reporting Tools 70