Product Management University

FEBRUARY 27, 2020

The B2B Product Manager Magazine February 2020. This month we turn the spotlight on techniques for identifying higher value targets using personas and market segments, and the role of the solutions manager. Also, we’ve been publishing a lot of short articles on portfolio product management and marketing.

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Userpilot

JANUARY 7, 2020

Roadmapping is a crucial part of every product manager’s role, but it’s safe to say a lot of PMs don’t particularly enjoy it. Luckily, there are some excellent product roadmap tools out there to help make it more bearable. In this article, we’re going to look at the most popular product roadmap tools.

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Alchemer Mobile

AUGUST 27, 2020

If we’ve learned anything in 2020, it’s that flexibility is key to being a strong product manager – especially when it comes to the mobile experience. For many mobile product managers, their biggest goal is to create a realistic product roadmap and hit key milestones on time.

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Roman Pichler

MARCH 9, 2021

Product Goals Defined. The Scrum Guide released in November 2020 states that “the product goal describes a future state of the product … [It] is the long-term objective for the Scrum team.” It also suggests that “the product goal is in the product backlog. Product Goals and the Product Roadmap.

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Alchemer Mobile

JUNE 24, 2020

As a result, 2020 is the most we’ve seen brands leverage mobile customer feedback to improve their products and adjust their overall business goals. The coronavirus pandemic has pushed mobile to the core of the buyers’ journey, and in order to compete, product roadmaps must adjust to prioritize in-app engagement enhancements.

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Alchemer Mobile

AUGUST 6, 2020

Product managers are rapidly advancing their skills, and as a result, the industry as a whole has had to level-up to compete as the world’s biggest brands continue to adopt a mobile-first approach. We’ve written a lot—and I mean A LOT—of content focused around mobile product management. What Is Mobile Product Management?

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Roman Pichler

FEBRUARY 14, 2023

2 Use Scrum for Products that Experience Uncertainty and Change Scrum is often seen as the standard way to create digital products, and I have met more than one company where the product managers were told to be agile and do Scrum. As I mentioned earlier, Scrum is not a product management framework.

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Product Innovation Educators

NOVEMBER 23, 2020

Lessons on innovation and product management from the pandemic. Dr. Joseph Michelli is a returning guest, having previously brought us insights for creating incredible customer experiences with products and services in episodes 147 and 251. Much has changed in 2020. 8:58] What have you learned about managing uncertainty?

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Product Talk

JANUARY 13, 2021

You can find previous years’ posts here: 2019 and 2020. But before we get to solutions, I want to share more of our discovery context for Product Talk, the business. I use the exact same methods that I teach to product trios to run my own business. Product Talk’s Desired Outcome. You’ll get that.

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Mind the Product

JANUARY 21, 2020

For the 50th episode of The Product Experience, we’re proud to have Chris Adams join us to talk about making your products more sustainable. Emily Atkin (featured on the What Next podcast on 15 Jan 2020 ). The Product Experience is hosted by Lily Smith and Randy Silver. Emily Cunningham. Suggest a guest to us here.

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Product Innovation Educators

AUGUST 2, 2021

How product managers can gain influence, solve problems, and propel their organizations to success. What would you do if you were the first product hire in a rapidly growing company? Summary of some concepts discussed for product managers. [1:34] As a product person, know that smaller is bigger.

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Alchemer Mobile

NOVEMBER 23, 2020

But in 2020, digital transformation as we know it barreled ahead at a dizzying pace—causing product and marketing teams to make fast, learn-as-you-go decisions impacting billions of dollars. Be flexible about adjusting your roadmap as you learn. First off, if you’re successful, your customer should LOVE your product.

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Alchemer Mobile

MAY 21, 2020

2020 has been volatile for Finance apps. As we look ahead to our “new normal,” Finance app product managers and marketers must plan for usage swings both positive and negative depending on their offerings, and even within different pieces of their mobile experiences. Let customer feedback drive your product roadmap.

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Product Management Unpacked

AUGUST 21, 2020

Companies of all sizes across industries are looking to hire product managers. With this in mind, company culture, resources and the specific demands of different roles probably play a big part in your decision to take a product management position at a company. Product Management at a Startup .

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Alchemer Mobile

MAY 7, 2020

Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch. Watch the full video here.

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DISQO

FEBRUARY 24, 2020

Today, we published the findings from our 2020 Product Management Insights Report , which highlighted the growing influence the product management discipline has over the toughest challenges facing organizations today, such as digital and strategic transformation.

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The Product Coalition

OCTOBER 5, 2020

It’s Product Roadmap Building Time Again! The end of 2020 is nearing and it’s product roadmap building time again?—?at To make that process as worthwhile as possible, adhering to the following seven product roadmap first principles has proven beneficial in my experience. based on what you know now?—?where

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Alchemer Mobile

APRIL 21, 2022

At year end, interaction rates remained equal to what they were in 2020 at 26%. While correlation isn’t causation, looking at overlapping data points can help us infer what bets paid off for mobile product teams, along with where they can adjust their roadmaps to improve.

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Alchemer Mobile

NOVEMBER 18, 2020

But in 2020, digital transformation as we know it barreled ahead at a dizzying pace—causing product and marketing teams to make fast, learn-as-you-go decisions impacting billions of dollars. Today, we’re excited to bring you thoughts from Liz Jensen, Senior Product Manager at Visa.

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Product Innovation Educators

JULY 22, 2016

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers, developers, and innovators be heroes. 10 tips for creating an agile roadmap. (1) How wireframes can help product managers communicate with product teams. Get the Product Mastery Roadmap and….

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Product Management Unpacked

APRIL 27, 2020

The Great Lockdown (March 2020-?). Having spent 38 years working and most of it in product management – either as a product manager, leading product management organizations or as a CEO of a company that was ‘the product’– I have some advice for you, dear reader. Look at the roadmap.

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Alchemer Mobile

MARCH 14, 2022

If 2020 was the shift to mobile, 2021 was the year we saw it reflected in the numbers. Mobile consumer feedback changed product roadmaps, improved ROI, drove revenue, and got companies closer to achieving their overall business goals. Trends that will define the year in mobile—and beyond.

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Mind the Product

JUNE 9, 2020

If 2020 has taught us anything, it’s that predicting the future is hard and in this episode, sponsored by Amplitude, we turn to Margaret Heffernan to learn how to do it better. The post Making Better Predictions – Margaret Heffernan on The Product Experience appeared first on Mind the Product. Using data sensibly.

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Alchemer Mobile

APRIL 14, 2022

While the news cycle was less volatile in 2021 than in 2020, it certainly did not slow. A big contributor to Games apps’ low retention was not reaching out to a large enough group of consumers in order to gauge sentiment and build out product roadmaps that work for the majority. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE.

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Alchemer Mobile

APRIL 21, 2021

Education was one of the hardest hit industries in 2020. Education apps saw some of the worst retention rates in 2020, especially in annual retention (4% compared to the macro average of 35%). Shifting our focus to app store reviews, here are the 10 most popular phrases for both iOS and Android throughout 2020. Popular Phrases.

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Mind the Product

FEBRUARY 14, 2020

On February 6th and 7th, product people from all around came together to connect, share and learn at MTP Engage Manchester. Kicking off with five awesome workshops covering everything from metrics and roadmaps to confidence and public speaking, things got into full swing on Friday when we converged on Manchester Central. Stay tuned!

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Alchemer Mobile

MARCH 26, 2021

To give you a general idea of where the mobile playing field is today, here are a few 2020 stats from our friends at App Annie : App Annie’s State of Mobile report is a fantastic place to start when looking for a general lay of the land and high-level stats. Incorporate customer feedback directly into your product roadmap.

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Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

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The Product Coalition

APRIL 25, 2022

Product managers (PMs) are ninjas of aligning people, management, and processes. No product tool or template can save you if you’re not killing it in these three areas. The best product managers are in a continuous state of discovery and know that?—? neither the product nor roadmap are ever static.

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Alchemer Mobile

AUGUST 25, 2020

So that leads us back to the purpose of this post: Redefining the role of mobile product managers. What are mobile product management responsibilities? The last time we wrote about defining mobile product management, it was still a relatively new category. What qualifications do mobile product managers need?

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ProductCraft

DECEMBER 28, 2020

We all started out starry-eyed with big plans for our products and organizations in 2020. Read more » The post ProductCraft’s Must-Read Articles of 2020 appeared first on ProductCraft by Pendo. Instead, we found ourselves steering our orgs from our home offices (and kitchen counters and living room couches).

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