Intercom, Inc.

DECEMBER 14, 2022

Proactively support your customers before they ever need to reach out to your team by sharing product, event, and company announcements within the new News section of the Messenger. . With Switch, your customers can choose to move their query to the Messenger at the press of a button, rather than waiting on hold.

Data Visualization 104

Data Visualization Feedback Software User Testing Customer Communications 104

Intercom, Inc.

AUGUST 15, 2019

Author Jeff Gothelf sees this all the time in his work as a consultant for medium- and large-sized companies, and it inevitably leads to a culture clash where designers feel unvalued. He joined me for a chat that ranged from strategies for making design part of a company’s DNA to the lessons we can learn from the human cannonball at a circus.

UX 179

UX User Testing Weak Development Team Customer Experience 179

Roy Madden

AUGUST 10, 2020

It is key for pharma and biotech companies to keep ahead of their competition and to be aware of the latest scientific and technological breakthroughs. Learning more about the diseases and methodologies that are being researched by other biopharma companies can help you better prepare your strategic plans and research programs.

Research Software 93

Research Software User Testing Technical Review Startups 93

The Product Coalition

JANUARY 25, 2021

If you manage a product in a company with few product lines?—?it Blog posts ?—?your your company has a blog and I’m pretty sure your high-quality and authentic content will generate more traffic than the usual marketing fluff-driven posts. These ones often get the biggest exposure from the press.

Product Research 94

Product Research User Testing Customer Experience Reporting Tools 94

Intercom, Inc.

APRIL 25, 2018

Yesterday marked one of our biggest releases yet – our all new messenger. Think of it as the perfect front desk for your company. Now customers can add their company logo, customize the greeting and add secondary colors to better match their brand. Big product release? So the power of the homescreen is in its versatility.

Embedded Analytics 215

Embedded Analytics Feedback Software User Testing Customer Experience 215

ProductPlan

JANUARY 6, 2023

Real-world stories from the trenches at companies like trivago and CarMax share a stage with meaty posts on how to stop salespeople from blocking your access to customers and using opportunity decision trees to visualize discovery work for easier consumption. Department of Product. Sachin Rekhi. Bring the Donuts.

User Testing 52

User Testing Product Research Product Management Product Manager 52

Mixpanel

OCTOBER 6, 2022

No person thinks: cruddy blog post, but great product. No more [insert team here]-led companies. No person thinks: cruddy blog post, but great product. For example, I once worked with a company that had a very successful product early in their business formation. But our customers don’t see it, and they don’t care.

Data Visualization 59

Data Visualization Onboarding KPIs Marketing Analytic Tools 59

The Accidental Product Manager

OCTOBER 16, 2023

The app will then guide the worker through taking photos of different parts of the bag, such as specific areas of the fabric and logo, as they press the camera against the material. Companies are developing machine-learning tools to help protect shoppers. Product managers at Amazon also have to deal with counterfeit goods.

Artificial Inteligence 73

Artificial Inteligence Product Management Product Manager Management 73

Userpilot

MAY 17, 2022

Launch announcements are an integral part of any SaaS product release strategy because it helps create desire by preparing the market for your launch. Other product launch promotional channels include social media, press releases, in-app announcements , and launch events. Top marketing channels for feature release in Userpilot.

Research Software 98

Research Software Onboarding KPIs Product Research User Testing 98

Userpilot

MARCH 18, 2021

The marketing and sales warriors in the trenches creating blog posts, running email campaigns, and closing deals. Their job is to sell prospects on the vision of your company. Take a look at how these companies position themselves: Product Onboarding Tool. Marketing and sales are the engines of your growth. Eden Bidani.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

The Product Guy

MAY 7, 2019

This cycle brought a lot of issues in terms of the company lacking innovation initiatives and extensive backlogs, in addition to causing huge amounts of stress for everyone involved. It is much better to think ahead and innovate to create products that fit into the bigger vision of the company. Step 1: Conduct a Competitive Analysis.

Roadmap 151

Roadmap Research Software User Testing Product Research 151

PMLesson's Ace the PM Interview

APRIL 6, 2020

Given how new and versatile the role is, product marketing management is also probably the least standardized role in tech companies, which makes the process of becoming a PMM quite obtuse and vague. Almost all companies require product marketing managers to have at least an undergraduate degree.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Brian Balfour

JANUARY 24, 2019

Yet, they have received more press, word of mouth, and funding than 95%+ of other products. Right now someone, or an entire team, inside your company is probably pouring a ton of energy and thought into a new product or feature launch. Email, Paid, Press, Medium, Product Hunt, Hacker News, Referrals, etc. Let me explain.

Customer Experience 111

Customer Experience User Testing Product Research Data Visualization 111

Userpilot

JUNE 30, 2022

75% of companies will break up with poor-fit customers, according to Gartner. Use in-app messaging to make customers part of your product storytelling while creating public roadmaps, release notes, or press releases for the big picture. For example, almost any company would benefit from a data analytics tool.

User Testing 98

User Testing Feedback Software Analytic Tools Customer Experience 98

Amplitude

OCTOBER 9, 2018

Companies that have achieved efficient scale have found their own mantras and workflows for systematic growth: Netflix uses consumer science to test ideas with real customers, at scale. These companies are using different words for the same thing—a system of rapid product iteration for achieving sustainable, systematic growth.

Engineering 102

Engineering Reporting Tools Analytic Tools Data Visualization 102

Alchemer Mobile

FEBRUARY 14, 2023

To read Alchemer CEO David Roberts’ blog, click here. Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies. Alchemer is a KKR portfolio company. Our mission is to give every customer and employee a voice, and to make every voice matter.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

eG Innovations

MARCH 16, 2023

On February 24th 2023, eG Innovations signed a sole distributorship contract in South Korea with HCINFO at HCINFO’s new office, a company specializing in upgrading IT infrastructure operations. In this blog, I discuss how eG Innovations Korea works, why we have partnered with HCINFO and what it means for our customers.

Enterprise 52

Enterprise Banking Dashboard Differentiation 52

Product Talk

OCTOBER 19, 2022

As you’ll see in this blog post, Rajiv and DJ are committed to the values of continuous discovery. But in the context of their company, which is a peer-to-peer marketplace for fashion, “Discovery” refers to helping people discover their style and clothes that could help them express themselves. They’re used to feeds being algorithmic.

Product Research 188

Product Research Customer Experience User Testing Data Visualization 188

Centercode

MARCH 27, 2019

They’re not the first company to come at gaming from this angle, but with Google’s resources and influence, they’re a formidable entrant. The company is a long-time believer in the value of both dogfooding and beta feedback initiatives. Being in beta shows that the culture of improvement is baked into its company values.

User Testing 75

User Testing Feedback Software Customer Feedback Customer Experience 75

Userpilot

APRIL 8, 2022

They worked with many tech companies and were funded $50k from the first round of investors to build the MVP and find Product-Market fit. This sparked the idea of Prowly, a PR software tool that gives professionals access to thousands of top-tier media contacts plus help with press releases, pitching, media monitoring, and much more.

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

Userpilot

MARCH 10, 2022

A healthy SaaS company should maintain an NDR of over 100% because it indicates that upgrades are outweighing downgrades and churn. Suppose that your SaaS company has 120 customers. Why is Net Dollar Retention important for SaaS companies? Dollar retention is the most essential metric to track for SaaS companies.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Feedback Customer Experience 98

UserVoice

APRIL 10, 2018

If they’ve got a blog or a newsletter, subscribe to it. You can also set up Google news alerts to make sure you don’t miss any articles or press releases where they’re mentioned. If they tweet or Facebook or YouTube or post on Instagram, you want to be following those outlets as well. Remember, context is also crucial. “CI

Data Visualization 100

Data Visualization Reporting Tools Naming Customer Feedback 100

The Accidental Product Manager

JUNE 17, 2019

Amazon is a large and powerful company that dominates the world of online selling. Walmart is a large and powerful company that dominates the world of bricks & mortar selling. Click here to get automatic updates when The Accidental Product Manager Blog is updated. It’s your product – it’s your career.

Product Management 115

Product Management Product Manager Management Management 115

Intercom, Inc.

APRIL 29, 2021

Their unique approach has paid off in spades: the show was recently selected as a Webby Honoree , not long after they released their second series. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now. How one company proved the ROI of its engrossing video series.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Userpilot

SEPTEMBER 14, 2022

Especially for SaaS companies that will offer a new solution to the market, the positioning statement must be clear and concise. This includes everything from website copy to blog posts to email campaigns and social media posts. It should be easy for customers to understand what your product does and how it can help them.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Gainsight

OCTOBER 22, 2018

However, pretty soon it became clear: a lot of companies were building out a small, siloed CSM team to “own” Customer Success, but weren’t able to scale. It’s a priority that needs to be woven into the fabric of the entire company —every department, every team. Gainsight’s New Capabilities.

Feedback Software 95

Feedback Software Marketing Customer Feedback User Testing 95

PMLesson's Ace the PM Interview

MAY 4, 2020

Next in the pre-release stage, you are helping to prepare marketing materials and user-facing documentation so your product is successful upon release. This may include building demo videos or working with marketing to get press about the upcoming launch. Sometimes this can even include listening to a podcast episode.

User Testing 52

User Testing Enterprise Data Visualization Product Research 52

Userpilot

JUNE 9, 2021

Unlike specialized roles such as engineering or design, Product Managers have their fingers in many pies – be it marketing, business strategy, production, or user feedback – so the role will have different definitions based on the company. They can sometimes be split into two roles, depending on the business. Natália Kimli?ková

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

MARCH 10, 2022

Typically, most companies like to measure it monthly or yearly. Customer Lifetime Value (LTV or CLV) is the expected revenue stream that a company earns from one customer over the course of their business journey with you. LTV is especially valuable for companies with a large customer base and high transaction rates.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

The Product Coalition

JUNE 14, 2020

Mainly intended for your teams, or others in your company. At most, you’ll give them to the press to create a bit of buzz, or use them for crowdfunding purposes. Stay customer-focused : So many of the world’s most successful companies credit their customer-focus as the secret to building winning products.

User Testing 102

User Testing Feedback Software Customer Experience Data Visualization 102

The Product Coalition

DECEMBER 19, 2019

Customer experience represents all of the interactions between a client and a company. This process includes discovering the company, initially interacting with it, billing, and using and protecting the brand. Every step of customer experience influences the customer’s loyalty and how actively they interact with the company.

Customer Experience 79

Customer Experience User Testing Customer Feedback Weak Development Team 79

PMLesson's Ace the PM Interview

MAY 24, 2022

Stay tuned for the new Exponent BizOps Interview course to be released soon! Do you love developing new strategies to boost revenues, improve business results, and optimize company workflows? BizOps is a growing field found at many companies today. A role in BizOps gives candidates a uniquely influential position at a company.

Analytic Tools 52

Analytic Tools Research Software Data Visualization Strategy 52

Userpilot

SEPTEMBER 28, 2022

The customer acquisition cost is the average amount of money a company spends to acquire new users. However, a SaaS company should have an LTV: CAC ratio of 3 to maintain a financially sound business. Repeat purchases are vital to the survival of SaaS companies, making it crucial to constantly track your MRR.

Onboarding KPIs 96

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 96

Intercom, Inc.

MARCH 11, 2021

Typically, B2B issues can be more complex, require the collaboration of a lot more departments within the company, and are often in direct dialogue with the consumer, rather than a buying team or committee. I ended up leading that team and growing with the company, leading the customer success organization.

B2C 118

B2C B2B Reporting Tools Feedback Software 118

The Accidental Product Manager

SEPTEMBER 18, 2017

Unless you’ve been living under a rock for the past few years, you’ve probably heard about a company called Theranos. It didn’t hurt that the company’s CEO, Elizabeth Holmes, was an attractive and well-spoken lady. The company was founded in 2003 and had raised US$6.9M The Problem With Edison.

Product Research 50

Product Research Product Management Product Manager Reporting Tools 50

Pragmatic Marketing

FEBRUARY 17, 2017

Before you read this article, click on your company’s website and view the page associated with your flagship product. If your company is like most, the answer is “no.” That’s why some companies seek help from outside experts. Jot down the key message headings. Do they match? Are they even close?

Messaging 70

Messaging White Paper Customer Experience Technical Review 70

Userpilot

MARCH 29, 2022

Product updates and release notes. 15 of the best help center designs from SaaS companies to inspire yours. But I guess contacting customer support was the most pressing matter to their users, so they tried to cater to that first. Interactive walkthrough guides for shortening the learning path. In-app tutorial videos and guides.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Customer Experience 98