Business of Software Conference

MARCH 11, 2021

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. make sure your customers understand who your REAL competition is. Upcoming Events.

Positioning 40

Positioning Fractional CTO CTO Consulting 40

Emerge Insights

JULY 24, 2019

Emerge, a Digital Agency in Portland, OR, is positioned highly for Ability to Deliver in the Leaders Matrix in Clutch’s 2019 independent evaluation that compares enterprise mobile application capabilities across consulting firms, agencies and systems integrators. Emerge […].

Enterprise 53

Enterprise Naming Reporting Tools Development 53

The Product Coalition

NOVEMBER 19, 2020

He’s been applying for positions for months and has found it nearly impossible to get an interview. More than many other roles, PM positions tend to have stringent qualifications for desired applicants. The problem The friend I talked to is named John. They spent a few years in another job, maybe as an analyst or consultant.

Technical Review 164

Technical Review Product Management Product Manager Research Software 164

freshtrax

JANUARY 26, 2024

Start with a Positive First Impression: Welcome Gift As btrax team members from Tokyo and San Francisco gathered in Hawaii, a positive tone was set with a thoughtful welcome gift. It’s designed to write the recipient’s name and sender’s name, check the value they embody, and write a brief message.

Customer Experience 59

Customer Experience Travel Messaging Naming 59

UX Studio: Product Management

JULY 5, 2021

We offer various product design and research services, UX consulting, user experience training, and customized solutions tailored to address our partner’s needs. The value we deliver to our partners and the positive impact from our work have been recognized by Clutch, the top rating and review platform for business services providers.

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

Userpilot

MARCH 8, 2022

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs. CEO of Product Labs.

Technical Advisors 115

Technical Advisors Product Research Analytic Tools User Testing 115

The Accidental Product Manager

SEPTEMBER 4, 2023

The product manager’s goal is to make customers just as likely to stop in for medicine, consultations and lab tests as a candy bar. Product managers at both companies are getting hurt as generic-drug makers scale back price cuts and pharmacy-benefit managers squeeze pharmacies across the board on both their generic and brand-name drugs.

Product Management 73

Product Management Product Manager User Testing Management 73

The Product Coalition

FEBRUARY 27, 2022

So you found a new position as a product leader, congratulations! Only among my consulting customers , two companies recently hired a new VP of Product. I decided to write this article to help you, product leaders, with your new position. and in product leadership positions there is so much of it!

Weak Development Team 148

Weak Development Team Leadership Data Visualization Positioning 148

NextBigWhat

JUNE 23, 2020

I think it’s more like we both had this rich neighbor named Xerox and I broke into his house to steal the TV set and found out that you had already stolen it.” Pricing / Different positioning. Pricing is often a positioning statement. What Salesforce did with Siebel is a great case study on pricing and positioning.

Advertising 131

Advertising Startups Positioning Consulting 131

Mironov Consulting

FEBRUARY 28, 2024

  (Agilists state this in the positive: “start less, finish more.”) We need to reset our expectation that GTM will be fascinated by the minutiae of discovery, specs, tech debt, agile processes, internal code names (“Project Thor”), geographic failover, or performance metrics.

Reporting Tools 105

Reporting Tools Software Review Technical Review Weak Development Team 105

Johanna Rothman

SEPTEMBER 21, 2021

I named them that, because they're: Will be, to be, being. Someone with a better English degree probably named them something else. If you've ever been in a position where you waited for someone else to finish their work and you had no insight, you feel passive. You might feel as if it's too close for you. Is, are, was, were.

Workshop 91

Workshop Naming User Testing Reference 91

UX Studio: Product Management

OCTOBER 2, 2023

Schedule a free consultation with us and let’s discuss your current goals.​​ These design services include journey mapping, web design, content strategy , full-stack development, including CMS implementation, and technical consultation for complex projects. Looking to streamline your search? Top 9 Digital Design Agencies 1.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

Johanna Rothman

OCTOBER 30, 2020

This guy, from a famous agile consultancy, not only used my article. ” Remember, this was the premier agile consultancy at the time. ” That's when he glanced at my name tag. Don't be afraid to take a contrary position with your topic. Maybe I could learn something. ” I said, “Buy a copy.

Information 108

Information Consulting Agile Books 108

Mind the Product

AUGUST 20, 2019

This is, of course, a subjective observation which comes from interacting with many organisations as a product consultant. Progress is a feeling that your time and effort is actually moving you towards positive goals. Consider the name of a key artefact that product managers own: the roadmap.

Product Management 145

Product Management Product Manager Software Review Customer Experience 145

UX Studio: Product Management

DECEMBER 7, 2022

To help you find the right match we collected the best UX research consultancies you can work with. . From many clients, we’re proud to say that we worked with names such as Netflix, Google, HBO, Zignaly, and IncQuery Labs. Audits, Expert reviews, Educational contents, Trainings, and UX consultancy services.

User Testing 52

User Testing Research Software Product Research UX 52

The Product Coalition

MAY 6, 2020

The team has over 60 experienced UI/UX designers, developers, QA engineers, and mobile app strategy consultants onboard who are in full readiness to listen to your idea, research your business needs, and apply their expertise to make your dream come true. It is a Chicago-based mobile app development and consulting company.

Research Software 78

Research Software Analytic Tools Feedback Software Development 78

The Product Coalition

DECEMBER 10, 2020

While everyone knows his name, his books are hard to read and his ideas ofter misinterpreted. Obviously Awesome : probably more marketing oriented, it focuses on finding the right product positioning, which is core to define a strategy that reinforces your advantage and value proposition to your clients.

Differentiation 120

Differentiation Books Strategy Product Strategy 120

Modus Create

MARCH 9, 2021

This shared passion became a part of the company’s DNA, including its very name. It continues to be our edge in an industry traditionally defined by everything but action – consulting. They began consulting at a large enterprise. The two founders – Jay and Pat, had worked as consultants before starting the company.

Magazine 98

Magazine Consulting Education Enterprise 98

Product Management University

JUNE 20, 2017

The marketing and sales enablement function has three goals: Create a corporate résumé (positioning) that communicates your strategic value to the market in the customers’ vocabulary. Wallet share is the name of the game! Execute demand generation programs that open doors for salespeople at the decision-maker level.

Customer Experience 100

Customer Experience Marketing Customer Feedback Leadership 100

The Product Coalition

NOVEMBER 30, 2022

How do we build and position a product that is nearly irresistible for the people we want to serve? And going beyond features , we might be missing out on what feelings, positive or negative, are really driving the decision. How do we figure out what to spend our time building and what we can put off for later, or even skip entirely?

User Testing 145

User Testing Product Research Research Software Customer Experience 145

The Product Coalition

MARCH 10, 2021

Photo by Josh Calabrese on Unsplash A team working agreement is essentially a documented set of ground rules that a team creates to hold each other accountable to positive behaviors. It could be the creative assets of a marketing team or the process improvement planning of a consultancy. Products are everywhere?—?your

Research Software 147

Research Software Webinar Product Research User Testing 147

Mind the Product

OCTOBER 17, 2019

Digital consultancy Red Badger designed and built ShareThyme, a platform to connect generations through cooking, at speed. The positive feedback we got was overwhelming, and we knew we had validated our idea. Let’s face it, Red Badger is a digital consultancy. Monju and Tom, the inspiration behind ShareThyme. What Happens Next?

User Testing 81

User Testing Research Software Feedback Software Product Research 81

The Accidental Product Manager

JANUARY 4, 2021

Ticketmaster knows that they are facing competition simply by the name of the new firm: Rival. However a new competitor has shown up and they appear to be well positioned to take over a portion of this market. The name of this new competitor is Rival. along with the U.K.’s ’s Premier League.

Product Management 120

Product Management Product Manager Management Management 120

Johanna Rothman

NOVEMBER 16, 2020

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. I started to travel internationally as a consultant in the late 1990s. That's why the people in my Modern Management Made Easy books have female and male names.

Technical Review 111

Technical Review Research Software Software Review Systems Review 111

UX Studio

JUNE 30, 2023

USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area. We also develop products of our own, namely UXfolio, Copyfolio, and Archifolio.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Userpilot

JULY 15, 2022

Make use of branded conference swag to promote your company at conferences and raise positive awareness. Take advantage of employer branding to turn your employees into brand advocates and drive positive virality. Likewise, about 75% of B2B buyers consult social media when making decisions. SaaSholic Blog. Product review sites.

Analytic Tools 97

Analytic Tools Research Software Feedback Software Data Visualization 97

TechEmpower - Product Management

AUGUST 21, 2023

Do your own review first so you can be confident and better positioned. Process and Team Review It’s easy for development teams, especially startup teams, to cut process corners in the name of shipping features. Due diligence prep: You’re coming up on a funding round or looking at a potential exit. Are you ready?

Technical Review 104

Technical Review Software Review Development Team Review Systems Review 104

UX Studio: Product Management

JANUARY 11, 2022

If you are looking for a web design agency in Vienna —Webdesign Wien Agentur in German — chances are you need help with product design, usability research, training, or consulting. UX studio’s clients are rising start-ups and established companies worldwide, like Google, HBO, and Netflix, just to name a few.

Research Software 81

Research Software User Testing Customer Experience Data Visualization 81

UX Studio: Product Management

JANUARY 8, 2021

As a digital product agency, it strives to help clients with branding, positioning, web and app development, copywriting, and information architecture. . Since 2009, they have worked with many notable companies such as Netflix, Adobe, Salesforce, Opera, and Avast, just to name a few. Blue Label Labs. Hedgehog lab.

Research Software 72

Research Software User Testing Product Research Artificial Inteligence 72

UX Studio: Product Management

SEPTEMBER 16, 2021

Besides, we help startups create their digital experiences, like Xeropan, a language learning app, or Zignaly, a crypto trading platform, just to name a few. . As an expert design agency, we offer product design, and user experience research services, UX consulting, and customized solutions to address our clients’ challenges.

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Userpilot

MARCH 29, 2024

For example, ask users who just signed up how easy they found the process or what convinced them to register; consult paying customers and power users to understand what drives product adoption and retention , and so on. Notice how it only asks users for their name and work email. For example, consider Userpilot’s sign-up form below.

Data Visualization 104

Data Visualization User Testing Analytic Tools Feedback Software 104

DISQO

JANUARY 15, 2020

New York, NY – (January 15) – Alpha (www.alphahq.com), the leading market intelligence platform provider, announced today that it has named Rob Holland as the organization’s Chief Executive Officer. Holland has also held leadership positions in product management at The Nielsen Company. “We About Alpha.

Product Research 52

Product Research Research Software Feedback Software User Testing 52

DISQO

JANUARY 15, 2020

New York, NY – (January 15) – Alpha (www.alphahq.com), the leading market intelligence platform provider, announced today that it has named Rob Holland as the organization’s Chief Executive Officer. Holland has also held leadership positions in product management at The Nielsen Company. “We About Alpha.

Product Research 52

Product Research Research Software Feedback Software User Testing 52

DISQO

JANUARY 15, 2020

New York, NY – (January 15) – Alpha (www.alphahq.com), the leading market intelligence platform provider, announced today that it has named Rob Holland as the organization’s Chief Executive Officer. Holland has also held leadership positions in product management at The Nielsen Company. “We About Alpha.

Research Software 52

Research Software User Testing Data Visualization Customer Feedback 52

Intercom, Inc.

SEPTEMBER 30, 2021

That approach is already being rewarded and recognized – Rebecca was recently named on Inc Magazine’s influential Female Founders 100 list for 2021. I had already decided to leave my position at the Chan Zuckerberg Initiative. I felt like it was time. I felt like physics was just kind of limiting. The rush of a startup.

Research Software 223

Research Software Feedback Software Data Visualization Artificial Inteligence 223

PMLesson's Ace the PM Interview

MAY 12, 2020

Also an ex-Googler, ex-consultant, Berkeley Haas MBA and Cornell alum. The header should have the date, title and name of the recipient, and address to the extent available. The sign-off can be a simple “Sincerely, <name>” What else should I include in the content? Hi, I’m Johna Seo, currently a PMM at Dropbox.

Product Marketing 52

Product Marketing User Testing Marketing Research Software 52

Mironov Consulting

JUNE 16, 2022

 So this is a moment for those of us who can help – with open positions or personal networks or part-time work or resume design skills or open slots in training courses – need to step up.  To Feels like 2008 to me. Tech will recover, but layoffs can be catastrophic for those individuals.  So  To help.

Startups 59

Startups Naming Positioning Branding 59