The Product Coalition

SEPTEMBER 3, 2019

Last week I was lucky enough to attend one of their conferences to sample some of their learnings from design thinking, usability testing and omnichannel experiences. They were an enriched, jam-packed three days so here’s my attempt of summarising 300 slides, umpteen exercises and an unhealthy amount of post-it notes.

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User Testing UX Product Research Technical Review 60

UX Studio

SEPTEMBER 20, 2018

A gamified language learning application, Xeropan helps people learn English with fun exercises such as interactive videos, chatbot conversations and weekly lessons. Since they still had an existing version of the product, we decided to run user tests (with mini interviews ) to find out where the customer onboarding process went wrong.

Research Software 95

Research Software Analytic Tools Feedback Software UX 95

Intercom, Inc.

JUNE 2, 2022

First, find out your differentiator, the quality that uniquely adds value to the marketplace or the customers. So, I’ve been sitting in the business strategy space and research and development, concept testing futuristic elements that might eventually be in restaurants. Then, figure out how to properly resource and amplify it.

Customer Experience 223

Customer Experience User Testing Books Development Team Review 223

Userpilot

SEPTEMBER 4, 2023

Research shows optimized customer journeys deliver: Up to 20% increase in customer satisfaction 30% increase in conversion rates 15% increase in average order value 25-40% increase in revenue In essence, customer journey optimization establishes customer experience as a competitive differentiator that boosts business growth.

Data Visualization 84

Data Visualization User Testing Analytic Tools Customer Feedback 84

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. Apart from price, we can differentiate our products based on superior design, quality, reliability, or services you provide. These are not one-off exercises.

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Data Visualization User Testing Research Software Feedback Software 96

Usersnap

JULY 16, 2021

Think of a struggling eatery’s regulars taste testing for a different market. Such differentiation applies to any combo of Google fans or prospects. Online exercises often focus on software. Web testing and design suggestions greatly benefit from this system. Field Test Study. Remote Usability Study.

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BrainMates

JULY 31, 2023

Instead, we are surrounded by products that are increasingly commoditised, with price being the only differentiator. But to reap the rewards of innovation, the process must not be used as a laboratory for testing and launching new ideas with the hope that one of the new ideas generated takes flight in the marketplace.

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Userpilot

NOVEMBER 14, 2022

Speaking of Theresa Torres, this stage is not a one-off exercise. When your competitive analysis reveals that this is the case, you will need to look for ways to differentiate your product from your rivals. Buffer Fake Door Test. Test product market fit and iterate. Move on to customer research.

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ProductPlan

JUNE 5, 2020

It includes 18 learning modules, quizzes, interactive exercises, study materials, and a comprehensive practice exam to help master the material and prepare for the Certified Product Manager exam. 280 Group also offers financing options upfront and communicates total course and test pricing for several training options.

Certifications 95

Certifications Customer Experience Artificial Inteligence Product Management 95

Userpilot

SEPTEMBER 4, 2023

Research shows optimized customer journeys deliver: Up to 20% increase in customer satisfaction 30% increase in conversion rates 15% increase in average order value 25-40% increase in revenue In essence, customer journey optimization establishes customer experience as a competitive differentiator that boosts business growth.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Mind the Product

FEBRUARY 19, 2019

It’s obvious that some companies see digital transformation as little more than a marketing exercise so that they can be seen as in touch with modern thinking. In some industry verticals, “going digital” is happening so slowly that a successful transformation is seen as a way to differentiate an organisation from the competition.

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Bain Public

AUGUST 22, 2022

Interviewing at Bain Public Phone Screen Interview Communication & Listening skills Interview Business Case Writing Test & Technical & UX exercise Top-grading Interview. The only requirement is that you must be legally able to work in Canada. When: Flexible start date. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Product Innovation Educators

FEBRUARY 20, 2023

User experience (UX) Write down your hypotheses in each layer then test the product with customers to see where you’re at with product-market fit. We make sure our MVP addresses those differentiating needs. When I do this exercise, people get so fired up. 36:52] What tips do you have for testing? Target customer 2.

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User Testing Product Management Product Manager Data Visualization 102

Usersnap

APRIL 12, 2019

Think of a struggling eatery’s regulars taste testing for a different market. Such differentiation applies to any combo of Google fans or prospects. Online exercises often focus on software. Web testing and design suggestions greatly benefit from this system. Field Test Study. Remote Usability Study.

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User Testing Research Software Customer Feedback Feedback Software 110

ProductPlan

JANUARY 24, 2020

Part of its appeal is the arts-and-crafts nature of a Product Tree exercise. The goal is to assemble a well-balanced tree, which is an eyeball test. What differentiates this method is its focus on user stories versus specific features and functionality. Story Mapping. You score items up for consideration on four factors: Reach.

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Framework Customer Experience User Testing Product Research 74

Bain Public

JANUARY 24, 2022

Interviewing at Bain Public Phone Screen Interview Communication & Listening skills Interview Business Case Writing Test & Technical & UX exercise Top-grading Interview. The only requirement is that you must be legally able to work in Canada. When: Flexible start date. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Bain Public

JANUARY 24, 2022

Interviewing at Bain Public Phone Screen Interview Communication & Listening skills Interview Business Case Writing Test & Technical & UX exercise Top-grading Interview. The only requirement is that you must be legally able to work in Canada. When: Flexible start date. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Bain Public

JANUARY 24, 2022

Interviewing at Bain Public Phone Screen Interview Communication & Listening skills Interview Business Case Writing Test & Technical & UX exercise Top-grading Interview. The only requirement is that you must be legally able to work in Canada. When: Flexible start date. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

ProductPlan

MARCH 17, 2020

Try these inbound/outbound efforts exercise by dividing your PM activities into either an “inbound effort” or “outbound effort” bucket. Common outbound effort activities include: Competitive differentiation. This exercise enables you to audit your own activities and see if you’re spending enough time on strategy. Positioning.

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Outbound Product Management Product Manager Inbound 74

Amplitude

MARCH 11, 2020

Earlier last year, before we transitioned to outcome-based planning, the leadership team at Yesware did a thought exercise during an offsite. This involves defining the core user(s), articulating the user’s “ jobs to be done “, and identifying how the company is differentiated. Everything flows from this vision. How desirable is this?

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Data Visualization User Testing Product Strategy Product Research 100

The Product Coalition

FEBRUARY 18, 2019

Many of these questions are asked with the right intention of testing for product sense. So this question only tests someone’s ability to bull$h^t with confidence. depending on the product) What were your products unique capabilities/ differentiators? So how do you identify them? How would you improve your favorite product?”

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User Testing Product Management Product Manager Product Research 62

UX Studio

APRIL 25, 2019

It can differentiate you from the competition, project positive feelings or make it easier for customers to remember and choose your product over others. As part of research, we can test the value proposition and fine tune it before the official launch, increasing your chances of hitting a bullseye instead of just the edge.

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User Testing Product Research Research Software Data Visualization 73

Product Management 2.0

MARCH 16, 2016

It isn’t a trivial exercise. Even if you believe that your segmentation is as complete as it can be, read on to learn how we suggest you test it just to be certain. Message their differentiated capabilities to buyers. Frankly, thorough and thoughtful market segmentation requires effort and time. Beat their competitors.

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Reporting Tools Marketing Research Software Data Visualization 40

The Product Coalition

OCTOBER 11, 2019

What differentiates the Product School from other product manager training programs is that all “instructors are active product managers at top technology companies. The members don’t have to complete exercises or tests. You can attend these courses in one of the locations in the U.S., Canada and Europe or online.

Analytic Tools 60

Analytic Tools Reporting Tools Certifications Data Visualization 60

UX Studio

APRIL 10, 2018

People are paying more attention to maintaining a healthy lifestyle in Dubai as well, but choosing healthy recipes and the right exercise plan can really take a lot of time. After making the web and mobile prototypes, we designed the detailed UI – continuously testing them with users in both phases week by week. Challenges.

Magazine 66

Magazine Feedback Software Research Software User Testing 66

Department of Product

AUGUST 11, 2020

The 5 types of Product Differentiation How to fight your natural instinct to copy others The allure of copying competitors The gravitational pull towards copying competitors is real. The product teams who are able to fight this natural instinct to copy others are the ones who will build truly differentiated offerings.

Differentiation 52

Differentiation Feedback Software Product Research User Testing 52

Userpilot

JANUARY 20, 2024

Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. Conducting competitor analysis enables you to identify key differentiators and identify effective messaging strategies.

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Messaging User Testing Research Software Analytic Tools 77

Userpilot

NOVEMBER 5, 2022

How can product managers use it to test assumptions and uncover opportunities? Using Discovery to Test Assumptions and Uncover Opportunities by Susan Stavitzki. To avoid wasting time and money on developing features based on flawed assumptions, always test them. Why should you use customer discovery? Are you intrigued?

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Product Research User Testing Customer Feedback Customer Experience 96

Nulab

SEPTEMBER 22, 2021

Maturity : When you’re in a crowded market, price becomes a crucial differentiator because there are fewer differences, feature-wise, in the products/services offered. It’s best for testing ideas and hearing feedback. Growth : Your goal here is to pull ahead of your competitors by building a preference for your product. Focus groups.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Sequent Learning

NOVEMBER 27, 2018

To differentiate yourself and your business or product, you must build innovative and disruptive thinking techniques into your daily life as a product manager! With this technique, the leader highlights the problem that the team will focus on for the exercise. It’s time to think the unthinkable. Bacon Jerky. Plastic wrapped.

Feedback Software 65

Feedback Software Data Visualization User Testing Entertainment 65

Agile Velocity

MAY 20, 2020

As a coach, having worked with countless organizations and executives over the years, from fortune 100 level to start-ups, I’ve reflected on all of the patterns I’ve seen displayed by C-suite level leaders and what differentiates those that have helped create sustainable agility versus those that don’t. .

Agile 79

Agile Feedback Software Data Visualization Research Software 79

Roadmunk

SEPTEMBER 21, 2017

If you’re ever looking for a think-outside-the-box type of exercise that’ll test your UX chops , this post is for you. Julie’s deconstruction of the perils of data and A/B testing was too on-the-nose to be left off the list. Julie provides another useful cheat sheet, this time specifically dedicated to PMs and engineers.

Article 81

Article User Testing Product Research Technical Review 81

Product Talk

DECEMBER 6, 2023

How do you test to make sure your opportunity is not a solution in disguise? Below the solution space are assumption tests. Break your solutions down into their underlying assumptions and prioritize which assumptions to test first. Test the riskiest assumptions from each of your three ideas. How do you find opportunities?

Data Visualization 278

Data Visualization Product Research Analytic Tools Research Software 278

Intercom, Inc.

JULY 26, 2018

About five years ago, I had a couple other SaaS products in the survey space, and at the time getting things related to SaaS metrics was an exercise in futility with lots of Excel spreadsheets or hacking to get these little internal tools. But five years later, we are still here. No one had any clue this was coming.

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Feedback Software Analytic Tools User Testing Product Research 137

The Product Coalition

JANUARY 26, 2021

Those are the differentiators.” — Dan Pink, Atlassian interview By painting a picture of a world that had transitioned to sustainable energy, Musk was giving his employees a unified sense of meaning, reinforcing what sits at the centre of providing purpose? After exploration, testing and iteration, we arrived at the Product Vision Sprint ?—?a

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Vision Product Research User Testing Workshop 183

The Accidental Product Manager

OCTOBER 23, 2023

When Peloton first showed up on the market, their brand of expensive at home exercise bikes really took off. People liked to be able to exercise at home while pretending to exercise with other people via video links to live classes. Then the pandemic hit. If a customer cancels, Peloton would take back the bike with no charge.

Product Management 73

Product Management Product Manager User Testing Management 73

The Product Coalition

SEPTEMBER 9, 2022

Every product has features that are designed around the core of a company’s product/market fit (PMF), while other features can be used to test new growth initiatives, new lines of revenue, or to optimize the customer experience. That second train of thought is where you will differentiate your product and create a sticky effect.

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