December, 2018

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Why Engineers Should Participate in Discovery

Product Talk

Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code? Marty Cagan , in Inspired , argues, “If you’re just using your engineers to code, you’re only getting about half their value.” I couldn’t agree more. But too often we equate the value of an engineer with the code that she writes.

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In Defense of Small Data

ProductCraft

“How many people used our new feature last quarter?” That’s a nice and easy question. Run some analytics, and you can have a satisfyingly neat answer. “Why did users abandon our product after using this feature last quarter?” Here, you’re getting into muddy waters. “Big data” may be sexy, and quant research is great for. The post In Defense of Small Data appeared first on ProductCraft by Pendo.

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Why We Fail: What I Learned From 5 Years with Friends, Netflix’s Social Strategy

Mind the Product

Netflix’s Friends (Born 2004, died 2010). I write a lot about product strategy, and use Netflix as an example so that others can learn from the company’s success and failure. I often highlight that half of Netflix’s high-level product strategies fail in order to help product leaders to understand how hard it is to launch and grow startups.

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Technical Debt and Product Success

Roman Pichler

Why Technical Debt Matters for Product People. As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is. But the quality of your product matters: It directly impacts your ability to achieve strategic product goals and make your products successful: Technical debt makes it hard to experiment with new ideas, release new features, and quickly respond to user feedback. [1].

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Why IT Teams Benefit from a Product Management Viewpoint

280 Group

Refocusing the Lens. Yet another call from an IT team asking if we can help them transition from a project-focused view to a product-focused view of their work. I’d love to meet the person who started going across the world letting their IT professionals in on the biggest secret to getting amazing business support products out the door. OK, well, besides transitioning to Agile for product management.

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How to create product vision

Lead on Purpose

One of the key elements of a successful product management organization is creating the vision for your products—the ‘why’ that drives their purchase and the factors that make them successful in their markets.

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How to Apply Machine Learning to Business Problems: Part 2

bpma ProductHub

By “Daniel Faggella – This article was originally listed on TechEmergence. This post breaks the original post into 2 Parts. Part 1 is here. Pointers for Applying Machine Learning to Business Problems 1– Begin with a priority problem, not a toy problem In an off-mic conversation with Dr.

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How Product Managers Can Better Understand Their Customers

Alchemer Mobile

On December 5, 2018, we hosted a webinar on how product managers can better understand their customers. Product leaders constantly strive to improve their products to drive greater engagement, grow revenue, and delight customers. To achieve that goal, one of the first questions you need to ask yourself is, “Do I understand what my customers want?

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Top 5 Reasons Your Jira Backlog Fails You

UserVoice

There’s a strong chance you and your dev team are already relying on Jira for backlog management of technical projects, assigning bugs and scheduling sprints. And while Jira can be fantastic for managing these aspects, it has downsides as a thorough system of record for product management; most importantly, Jira often becomes a dumping ground for feedback and ideas without any purposeful.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Women in Product Management: Soni Meinke, VP Corporate Product at Optum, a Division of United Health Group

280 Group

For our next installment of the Women in Product Management Series I interviewed Soni Meinke, VP Corporate Product at Optum, a Division of United Health Group. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management? I actually graduated with a Communications and English Writing degree and got a job at a newspaper right out of college.

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It's a Major Award!

The Product Bistro

Way back, when I started the Product Bistro, I had a lot of spare time (between gigs), and I was using the blog to drum up some consulting, and piece work to fill in the gaps and time. I created this site to first describe what I could offer, and how my prior expertise could be leveraged. It worked – somewhat. I didn’t completely replace my salary, but it was interesting experience.

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“Self-Made” is BS

Lead on Purpose

Guest post by Rick Miller The widely-held belief that success is available to everyone, simply with focus and hard work is one among many positive messages regularly reinforced in our Western culture.

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Send better email: A deliverability analyst’s no-nonsense guide to avoiding the spam folder

Intercom, Inc.

Email is an important channel for acquiring, supporting and retaining users. However, if not done properly, you can damage your sending reputation, meaning users won’t get your emails at all ??. Ultimately, fewer emails arriving at their intended destination means fewer conversions for you. “We’ve spent the past few months working hard on improving the systems that ensure stable, consistent deliverability for our senders” We’ve spent the past few months working hard on improving the

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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Don’t Miss These Amazing Speakers at #mtpcon Singapore

Mind the Product

We’re beyond excited to be bringing our flagship conference #mtpcon – the world’s biggest and best product conference – to Singapore on March 25-26. We’re thrilled to announce the first of our amazing line-up of speakers and announce all our deep-dive workshops, connecting international and regional thought leaders with the vibrant product and UX community across AsiaPac.

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The Best Product Person of 2018 is…

The Product Guy

Out of the hundreds of nominations, and amazing finalists, the 9th annual winner of T he Best Product Person is … Brian Crofts. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2018: Brian Crofts. ( tweet ).

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The Mobile Product Manager’s Productivity Quadrant

Alchemer Mobile

The job of a mobile product manager is one of the most complex at any company. Between interfacing with multiple teams, coordinating release schedules, prioritizing customer happiness, driving the mobile product roadmap, messaging product announcements, and myriad other activities, the list of “to-do’s” for mobile PMs can seem overwhelming. To avoid progress paralysis caused by too many competing tasks, mobile product managers must be master prioritizers.

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Business Acumen

The Product Bistro

I’m going to tell a story that will ultimately show how misguided many supposed “good ideas” are, especially in relation to business cases, strategy, and planning. One site that I hang out on is Slashdot, an old school hang out that bills itself as “News for Nerds.” On /. (see what I did there?) there […].

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Who’s Minding Your Product Portfolio…Other Than Your Customers?

Product Management University

You build products, you market products, you sell products and you implement products. That’s how you make money. Your customers on the other hand, want to…. Improve employee retention by investing more heavily to develop talent within the organization and create more attractive career paths. (every industry). Improve patient-care quality scores so they can qualify for higher Medicare reimbursements to offset declining margins.

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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

Facebook’s mission statement has been examined everywhere from college business case studies to the hallowed halls of the United States Congress. It’s easy to connect the dots between mission and product when you consider the social media behemoth’s more than 2 billion worldwide users. But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup.

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4 Tips to Help Product Managers Manage Their Time Effectively

Mind the Product

Who doesn’t struggle to manage their time effectively, at least occasionally? As product managers we have so many priorities that organizing them into a short list can be the hardest challenge each week. I’ve found that taking a deliberate rather than a reactive approach to changing plans can help ease the blow of change and keep your team on track.

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Product Management Process is Understanding

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Summer Kim on the best ways to approach user research

Miro

Reading time — 11 min Summer Kim on the best ways to approach user research User research plays a critical function when you are building tech products and services. This practice helps teams understand the user’s perspective, including their unmet needs, delights, and pain points, but also how they connect to the brand and product […]. The post Summer Kim on the best ways to approach user research appeared first on RealtimeBlog | A blog by RealtimeBoard.

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It’s a Major Award!

The Product Bistro

Way back, when I started the Product Bistro, I had a lot of spare time (between gigs), and I was using the blog to drum up some consulting, and piece work to fill in the gaps and time. I created this site to first describe what I could offer, and how my prior expertise could […].

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B2B Product Manager Magazine December 2018

Product Management University

The B2B Product Manager Magazine December 2018 is now available. We close out the year with a familiar theme: create solutions that make customers measurably better at their business and then deliver, market and sell them in a manner that drives consistent and profitable growth for your organization. If that theme resonates, a portfolio approach to managing, marketing and selling your products is the key to success.

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2018 on Inside Intercom

Intercom, Inc.

It has been a year of extraordinary growth at Intercom. Intercom, the product, continued to develop at a fast pace with hundreds of new features big and small – from an entirely reimagined Messenger to a thriving Intercom App Store to next generation chatbots, Custom Bots and Answer Bot. Meanwhile, Intercom, the company, welcomed hundreds of new hires across the organization and opened a new office in Sydney.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Using Psychology to Supercharge Your Products by Joe Leech

Mind the Product

In this #mtpcon London talk, Joe Leech shows us how, in order to design products that people love, we need to create experiences that fit into what people’s existing mental models predict for them. Procedural Knowledge. Declarative knowledge is specific facts that we find hard to remember. Because facts are hard to remember, we convert information into sequences, and this is known as procedural knowledge.

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Importance of Customer Segmentation when Building New Products

The Product Guy

Guest Post by: Madhavi Marka (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Nis Frome]. There is no such thing as placing too much importance on your customers. Customers are the oxygen for any business model. One of the primary goals of any business strategy is to identify and meet needs of the customer. Customers differ widely from each other in various aspects.

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Facebook Marketing Tips: 5 Ways To Increase Your Sales This Holiday Season

AB Tasty

The holidays are coming, and as an e-commerce business, it should be your goal to make the most out it by levelling up your marketing game. Among the strategies that you can easily boost is Facebook marketing. This article was originally posted on AB Tasty as Facebook Marketing Tips: 5 Ways To Increase Your Sales This Holiday Season.

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