Sat.Mar 09, 2019 - Fri.Mar 15, 2019

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Your Product’s Most Important Feature Isn’t Getting the Attention it Deserves

280 Group

Misalignment between satisfying end users and wowing decision makers may hurt your bottom line. Every product team tries to prioritize features that most significantly drive sales and retention. Few however realize that reporting dashboards present exactly that opportunity and emphasize it accordingly. That’s because product teams are typically focused on end users while sales teams interface with actual buyers and decision makers.

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How Humanising Your Product can Make all the Difference

Mind the Product

For a bootstrapped product start-up, investing in visual design and illustration to humanise your product can seem like a low priority. You’ve bugs to fix, marketing to fund, and a user feedback log as long as your arm. Delightful touches, like illustration, are a luxury for those with six-figure investment, surely? A nice to have – the icing on the cake?

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Expand your addressable market to drive your next wave of growth

Intercom, Inc.

During your first wave of growth, your initial customers are very important. You have to build a product that solves a problem and works well for them. As you reach your next wave of growth, you need to continue to invest in those customers and in that product, and recognize that, in order to keep growing, you need that product to appeal to more people.

Marketing 171
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Why women make great product managers

Product Management Unpacked

Marty Cagan, founder of the Silicon Valley Product Group , delivered the opening keynote to the 2016 Mind the Product Conference. His keynote, “Behind Every Great Product,” highlights professionals involved in some of the most iconic technology products of our time, including Netflix, iTunes and Word for Mac. All six of the examples he uses are women in product management.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Adopting a Continuous Discovery Mindset Across the Organization

Product Talk

I teach two courses at Northwestern University. I want to share a little bit more about the work that I am doing there as I think it’s relevant for people working at companies who are starting to adopt continuous discovery practices (in other words, many of you). The first course focuses on teaching practitioners how to use design methods to solve business challenges related to learning and organizational change.

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5 lessons learned starting a new team within our sales organization

Intercom, Inc.

A little over a year ago, I got the opportunity to start a new team within our sales organization – a team of Relationship Managers dedicated to growing our current customers at scale. The opportunity emerged out of a shift in how we practice sales. We had split into two distinct but complementary functions. We now had “hunters” who acquire new business and “farmers” who nurture existing business.

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Biggest Product Regret

The Product Guy

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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Defining Growth Design: The Guide to the Role Most Startups are Missing

First Round Review

Angel Steger serves as our guide on a trek to better understand the still developing speciality of growth design. She shares lessons learned from her roles leading the function at Dropbox and Pinterest, and outlines tactics for early-stage startups looking to source, interview and onboard growth designers of their own.

Startups 107
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Take Control of Prioritisation – Holly Donohue on The Product Experience

Mind the Product

Before financial software provider Aquila Heywood transformed how it approaches prioritisation, it had a backlog that was more than 20 years long and its projects took about seven years to release. Product Director Holly Donohue was part of the team that changed how the business approaches its work, so that it now sees value being realised in a few months.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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The Shortest Product Manager Job Ever!

The Accidental Product Manager

The end can come for a product manager when they least expect it Credit: Bill Selak. So here’s a quick question for you: what is the shortest time that you’ve ever worked at a product manager job? Product managers are generally considered to be valuable members of the product team who work on the product development definition and we can have a direct impact on the bottom line of the product project that we are involved in.

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Important Product Manager Skills & Butterfly.ai

The Product Guy

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed What Skills Product Managers Need and debated Featured Product, Butterfly.

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Defining Growth Design: The Guide to the Role Most Startups are Missing

First Round Review

Angel Steger serves as our guide on a trek to better understand the still developing speciality of growth design. She shares lessons learned from her roles leading the function at Dropbox and Pinterest, and outlines tactics for early-stage startups looking to source, interview and onboard growth designers of their own.

Startups 107
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There’s a new Band in Town: Building Fan Tech by Carl Norberg

Mind the Product

Creating magic (moments) is what sport is all about – in theory. But it applies to product development too. At #MTPEngage Manchester we had a great opportunity to combine both of these elements with Carl Norberg’s talk about Fantom – a wearable band that brings you closer to your chosen sports team. User engagement is central to product people.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Remote team meeting etiquette: how to stay polite in a distributed team

Miro

Remote team meeting etiquette: how to stay polite in a distributed teamBeatrix Bodó Product Designer at FrontìraNowadays, we don’t have to be in the same space as our team to do our jobs. Instead, we use video conferencing and virtual meeting tools to stay in touch and collaborate across multiple locations.When we meet face-to-face, it’s much […].

Blog 96
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5 Things Product Managers Should Stop Doing

The Product Guy

A successful Product Manager needs to be good at knowing which activities NOT to take on just as much as which activities they should. The PM role is broad enough to drown a whale, don’t add more dead weight to your already difficult job and sink. You will learn 5 activities that you are likely doing on a weekly basis that you should STOP doing immediately.

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Treat Your Product Team Like a Sports Team, Not a Family

ProductPlan

Cultural fit is a relatively new concept in hiring and team building. While organizations have always had culture, the long-held expectation was that new employees would adapt to said culture, and people would be hired purely based on resumes. Companies now realize just how important corporate culture is to their ability to grow, adapt, react, and thrive.

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Start Telling Stories about Your Data with Notebooks

Amplitude

We have a running joke on the product development team: “If a chart falls in the woods and there’s no one around to analyze it, does it make an insight?”. Our answer is no. We believe that a healthy data culture is not merely defined by data access. In a healthy data culture, people can use data and have conversations about it all the time—and that means having a good way to share and collaborate on insights.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Remote team meeting etiquette: how to stay polite in a distributed team

Miro

Remote team meeting etiquette: how to stay polite in a distributed teamBeatrix Bodó Product Designer at FrontìraNowadays, we don’t have to be in the same space as our team to do our jobs. Instead, we use video conferencing and virtual meeting tools to stay in touch and collaborate across multiple locations.When we meet face-to-face, it’s much […].

Blog 86
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Incite your #prodmgmt career

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

Agile 92
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TEI 220: What makes a good product manager & who shouldn’t be one – with Marc Abraham

Product Innovation Educators

It’s all about creativity, curiosity, and customer focus for product managers. This is a listener requested episode. Several Everyday Innovators have asked, “What are the qualities of a good product manager?” While many listeners are already good product managers, a little self-reflection from time to time on your strengths and how to be an even better product manager is valuable to your career as well as to those who you work with.

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How to Measure Product Manager Performance

ProductPlan

Product management is a role largely comprised of soft skills and strategy, which, at first glance, would make it difficult to quantifiably measure. But for a job that is all about moving the needle on key corporate metrics, there must be some way to measure their performance and put a number on how they’re doing, right? The benefit of including quantifiable metrics in evaluating a product manager’s performance is, well, immeasurable.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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How to Land Your First PM Job

ProductCraft

I interviewed hundreds of potential associate PMs when I was a product manager at Google, and have interviewed both associate PM and PM internship candidates at my current position with Pendo. The vast majority of them underwhelm for a few key reasons. I’m hesitant to write this article because part of me feels like candidates. The post How to Land Your First PM Job appeared first on ProductCraft by Pendo.

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6 Questions for Determining Your Leadership Philosophy

The Product Coalition

I’ve had multiple occasions recently to reflect on my own leadership philosophy. Not only have I been asked about it explicitly, but in several conversations with friends and others, the topic of leadership has come up with both positive and negative examples. This got me examining my leadership style and the principles that make up my overall philosophy.

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The UX Evolution

dscout People Nerds

Former UXPA International president Jen Romano-Bergstrom on the industry’s rapid growth, biggest challenges, and where researchers should be doing even more to break down boundaries.

UX 81
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How to Negotiate Your Product Management Salary

ProductPlan

Salary negotiation isn’t easy in any profession, but it can be particularly tricky in product management. Whether it’s because some companies don’t have an established product management culture or because the role can differ significantly from place to place, product management candidates have a tough time knowing what the right pay range should be for the job they’re interested in.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!