Sat.Mar 09, 2019 - Fri.Mar 15, 2019

Your Product’s Most Important Feature Isn’t Getting the Attention it Deserves

280 Group

Misalignment between satisfying end users and wowing decision makers may hurt your bottom line. Every product team tries to prioritize features that most significantly drive sales and retention.

Demo 253

How Humanising Your Product can Make all the Difference

Mind the Product

For a bootstrapped product start-up, investing in visual design and illustration to humanise your product can seem like a low priority. You’ve bugs to fix, marketing to fund, and a user feedback log as long as your arm.

Expand your addressable market to drive your next wave of growth

Inside Intercom

During your first wave of growth, your initial customers are very important. You have to build a product that solves a problem and works well for them.

B2C 73

Why women make great product managers

Product Management Unpacked

Marty Cagan, founder of the Silicon Valley Product Group , delivered the opening keynote to the 2016 Mind the Product Conference.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Adopting a Continuous Discovery Mindset Across the Organization

Product Talk

I teach two courses at Northwestern University. I want to share a little bit more about the work that I am doing there as I think it’s relevant for people working at companies who are starting to adopt continuous discovery practices (in other words, many of you).

More Trending

Sure, please do feel free to post this article.

Piyanka Jain

Sure, please do feel free to post this article. I have reached out to you via LinkedIn. If you could tell us about your audience, I can get back to you on what we could do together

Take Control of Prioritisation – Holly Donohue on The Product Experience

Mind the Product

Before financial software provider Aquila Heywood transformed how it approaches prioritisation, it had a backlog that was more than 20 years long and its projects took about seven years to release.

What Is The Business Value Of Design?

UX Studio

If you (or your boss) ever wondered about the right way to do design for the greatest profitability, we’ve go t your b ack with some cold hard facts. These facts about the business value of design should convince even the most financially oriented. . Photo by NeONBRAND on Unsplash.

UX 99

The Shortest Product Manager Job Ever!

The Accidental Product Manager

The end can come for a product manager when they least expect it Credit: Bill Selak. So here’s a quick question for you: what is the shortest time that you’ve ever worked at a product manager job?

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

What Jon Stewart and The Daily Show can teach you about managing your time

ProductBoard

I met Jon Stewart once. He and the head writer of The Onion were promoting their new book, America (The Book): A Citizen’s Guide to Democracy Inaction, at Poets and Prose in Washington, DC.

Books 79

Why the Time is Right for #mtpcon Singapore

Mind the Product

When we announced in September last year that we’re bringing #mtpcon to Singapore for the first time, it was in the knowledge that the technology and innovation scene across the Asia-Pacific (APAC) region is booming.

Events 118

TEI 220: What makes a good product manager & who shouldn’t be one – with Marc Abraham

Product Innovation Educators

It’s all about creativity, curiosity, and customer focus for product managers. This is a listener requested episode. Several Everyday Innovators have asked, “What are the qualities of a good product manager?”

5 lessons learned starting a new team within our sales organization

Inside Intercom

A little over a year ago, I got the opportunity to start a new team within our sales organization – a team of Relationship Managers dedicated to growing our current customers at scale. The opportunity emerged out of a shift in how we practice sales.

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

3 helpful things you should do in an interview to to find out what someone really wants

ProductBoard

We recently wrote about interviewing customers to get beyond their initial asks to find out what they really need. In the article, we mentioned that the “5 Whys” is a popular and effective method for talking to customers. We also elaborated on how we use that framework.

How to Foster Healthy Communication When Your Team is Distributed

Mind the Product

Building and sustaining a healthy team culture and communication is a large part of being a successful product manager. Since product managers don’t directly manage other team members (except for other product managers), and your unit of delivery is your team, influence and inspiration are vital for ensuring your team is happy, healthy, and productive. Being co-located with your team already has several challenges, but when your team is distributed it can raise even more challenges.

[Interview] Venngage’s Amazing UX & User Onboarding Teardown (and What You Can Learn From It)

Userpilot

It’s rare that a SaaS company invests a lot of time, money and efforts in its user onboarding, adoption and in-app experiences. However, whenever we find such a company, we make sure that everyone can learn from its experiences, UX tips and user onboarding methodologies.

UX 73

The art of being truly customer centric: 6 lessons from Survey Monkey’s CMO

Inside Intercom

These days, progressive, modern marketers like you and me are always hearing about customer centric marketing. We know that it’s customers, not brands, who hold the power.

Nine Companies Share 30+ Best Practices for Creating Embedded Analytics Products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Crowdsourced Testing vs. Beta Testing: What’s the Difference?

Centercode

Imagine this: you have two groups of 100 testers. You give them the same product. You ask them to report back on their findings. Would their answers be the same? Well, that depends on who the testers in those two groups are. It also depends on what you ask them.

There’s a new Band in Town: Building Fan Tech by Carl Norberg

Mind the Product

Creating magic (moments) is what sport is all about – in theory. But it applies to product development too.

How to Land Your First PM Job

ProductCraft

I interviewed hundreds of potential associate PMs when I was a product manager at Google, and have interviewed both associate PM and PM internship candidates at my current position with Pendo. The vast majority of them underwhelm for a few key reasons.

Seeing the Close-to-the-Customer Conundrum

Johanna Rothman

Too-typical “telephone” game. Especially when we use agile approaches, we want to be close to our customer. If you've ever had a chance to sit with a customer, you've learned how effectively (and fast!) the team and the customer learn from each other.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

What the Newest Review Data Means for SaaS Companies

Gainsight

Just how accurate are online review aggregators, anyway? If you pull up Google or Yelp for a restaurant, say, you’ll get an aggregate of stars from one to five, the number of reviews counted, and any number of written reviews and qualitative feedback.

Product Management Courses: Top 7 Platforms

UXCam Bluespace

We did research on the best courses for product managers. Insights Product Management Product management product manager

Product-Wide Software Licensing Strategy That Drives Compliance

Revulytics

The chain of events set in motion by SAP’s actions against so-called “indirect access” (where 5,800 users utilized SAP ’ s software engine on a single license through a third party application) was front-page news in the world of enterprise software compliance.

Alignment on great product teams

Inside Intercom

To move quickly towards a mission, the core attributes of product teams –strategy, design and engineering – need to be well aligned. But how do you achieve that alignment and what happens when you don’t? I gave a talk at Building Intercom on alignment as a key quality of a great product team.

Plan for Product Launch Success with Data and Analytics

Speaker: Piyanka Jain, President and CEO, Aryng

When you launch new feature (or an entirely new product), there are many questions that you'll need to answer. Is the feature being adopted? Do your customers like it, or does it need to be improved? Was the launch successful? Well, that all depends on how you define success. Join Piyanka Jain, President and CEO of Aryng, as she explains why - and how - you should use data and analytics to define and track a successful launch.