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In a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Discovery Insights”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! Check it out… About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.
No matter how good your product is, if you can’t tell a cohesive, compelling story about it, you’re going to have a very hard time getting people’s attention when you actually do take it to market. Companies like Amazon understand this well and are rightly famous for their “work backwards” philosophy. You start by writing the press release, to articulate how the world will see your product, and then work backwards until you get to the minimum set of technology requirements to achieve your goals
Cutting through role confusion to create successful products. My mission is to inspire and equip product managers to have greater influence in their organizations and over product. I call this helping product managers to become product masters, and that is what both this podcast and the training I provide are about. Helping you make that move from product manager to product master is explored in this episode by considering: Various perspectives on product management, Responsibilities of the role
As both a keen sailor and product manager, I have come to realise that there are some interesting lessons to be learnt from sailing that could also be usefully applied to product management. Both disciplines are a blend of art and science, both have built-in constraints, and both require continuous learning because their environments are very dynamic.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
In a recent live stream from one of our mentors of The Product Mentor , Felix Sargent, lead a conversation around “Technical Debt”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! Check it out… About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.
Advertising legend David Ogilvy said nobody should have anything to do with marketing until they’ve read Scientific Advertising seven times. And when the father of advertising gives you a book recommendation like that, you sit up and take notice. Despite being almost 100 years old, Scientific Advertising by Claude Hopkins remains one of the best books on sales and marketing ever written.
Advertising legend David Ogilvy said nobody should have anything to do with marketing until they’ve read Scientific Advertising seven times. And when the father of advertising gives you a book recommendation like that, you sit up and take notice. Despite being almost 100 years old, Scientific Advertising by Claude Hopkins remains one of the best books on sales and marketing ever written.
The product north star is easily the most powerful and misunderstood product strategy framework in use today. More product teams are dealing with the consequences of not defining it at all or defining it the wrong way and leading their team down an unintended path. This article is our first deep dive in a series on the north star metric. We hope it serves as a guide to product leaders and managers around the world on why this metric matters, how to define it and how to use it to drive your long-
James Quarles played a crucial role in creating Instragram's multi-billion dollar business model. Now CEO of Strava, he's sharing the fundamentals of healthy monetization for startups.
Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. In the Now. > What do you like least about being a product manager? Bureaucracy is my least favorite part of Product Management. Even if you are an excellent Product Manager, you’re only as good as the environment you are in. So many companies have policies and practices that prohibit people from learning and experimenting.
The engineering interview presents a unique opportunity to showcase your company’s engineering culture and values to potential new hires. It may be a candidate’s first substantial interaction with your company, and just as you would build a great first experience for your customer, it’s equally important to build a great interview process for your candidates.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
An introduction to product strategy with examples of north star metrics across industries. The product north star is easily the most powerful and misunderstood product strategy framework in use today. More product teams are dealing with the consequences of not defining it at all or defining it the wrong way and leading their team down an unintended path.
A few weeks ago, I was perusing Quora as I often do, and came across a really great and insightful answer describing the differences between a “good” and “bad” roadmap by Greg Hartrell. The answer was so good that I couldn’t help but reach out him, and invite him to share some of his insights here […].
If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….
Five years ago Brian Rothenberg joined Eventbrite to start its cross-functional growth team. Fast forward to today, and Eventbrite is the world’s largest self-service event ticketing and registration platform – processing more than 3 million tickets each week. Going back a bit, Brian was a co-founder at SkillSlate, a local services marketplaces similar to Thumbtack.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Developing an experience map for AI startups to define their product vision Here at RealtimeBoard, we empower team-driven companies to create outstanding products and experiences while we turn challenges of distributed work into competitive advantages. That’s why we are always curious about the ways leading companies and professionals from around the world approach building products […].
How to improve prioritization decisions when you’re building SaaS products At Receptive, we’ve been doing a lot of writing on research on prioritization. When you’re building a SaaS product, it can be incredibly hard knowing where to spend your time, money and resources. Just which features & improvements will actually help your customers? How do you stop wasting time churning out features that have no impact on the growth of the business?
Besides practice, one of the best ways to improve your UX knowledge and skills is by learning from talented minds. Medium is a great place to find some of those minds – this list contains 10 of our favorite UX and product content creators on the site whose work is thoughtful, insightful, and original. The post 10 UX & product writers you should follow on Medium appeared first on TryMyUI Blog.
A successful SaaS business is built on retaining your existing customers, not just acquiring new ones. Today, we’re launching The Customer Retention Starter Kit to help. Retention is the foundation of growth for any company. It affects pretty much every metric that matters to your business. It increases your chance of virality, since users who stick around for a long time are more likely to share your product with others.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Promising product idea? Check. Good team? Check. Nice budget? Check. Success guaranteed? Not yet. A well-planned product release plays just as crucial a role as the product itself. It can all fall apart in seconds. So, how do we determine how and when to release? Making your product lovable might just hold the key to it all. MLP is the new black. Remember our old friend, the MVP?
Ever since I first heard the term running lean I was confused by its appeal. Maybe it is because in the early stages of my career, I was a student of Waterfall and the idea of purposely avoiding the documentation stage just seemed irresponsible and actually, impossible to accept. But the industry was moving in that direction and I figured I needed to learn it for the sake of my career.
Product management goes well beyond those certified in agile or another method. Whether you became a product manager or someone asked you to wear one more hat, leading can be stressful. One key to successful product management is to keep learning. A true teacher would never tell you what to do. But only give you the knowledge and let you decide what to do with it.
In his book, “ What Do You Want Your Customer to Become ,” author and MIT Research fellow Michael Schrage challenges his readers to think beyond the traditional criteria that go into calculating what is agreed upon across industries as one of the most important metrics to measure – customer lifetime value. It’s a sort of “ask not what your country can do for you,” paradigm that he introduces into the customer lifetime value conversation.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
It turns out that some video stores still do exist – how have they done this? Image Credit: Eric Parker. Can anyone remember back in the day when there used to be a video rental store on just about every corner? We’d all head down to the rental store on a Friday with hopes that the latest release would be still in stock. We’d browse the aisles, pick out our one or two movies, perhaps grab some popcorn and then check the movies out for two nights.
I have traditionally been a believer that any form of marketing other than what is classified as, “Inbound” is typically a waste of money and time. As I think about it however, I actually think that this idea of, “Inbound marketing” is actually a bit ridiculous. George Carlin, a hero of mine, was a master of the English language. One of his bits for which I have really become attached is when he discusses the definition of a Near Miss : I can’t help but be reminded of this hysterical bit of come
Dear Strategy: “How do you weave innovation into a commoditized product?”. This is actually a variation on a question that I answered in Episode 14, which you can access by clicking here. But I think it’s worth reiterating a couple of key points because they are really so important. . When you think of innovation, you can’t just think about the product itself.
A new partnership between Snowplow and Indicative is solidifying in-house data ownership as the new normal. Snowplow customers already understand the value of owning their own data: it gives them the freedom to leverage that data to provide insights that might otherwise be locked away. But another obstacle arises once a company has gained control of their data: they need to understand it.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
James Quarles played a crucial role in creating Instragram's multi-billion dollar business model. Now CEO of Strava, he's sharing the fundamentals of healthy monetization for startups.
Those who know me will tell you that there are a few terms that I never use; not in life or business. One of these terms is awareness. I have written about awareness before but recently, its ugly head seems to be popping up again like crazy. This is a long post as it focuses on a topic in which I am greatly impassioned. One of my greatest mentors and I’m proud to say, friends, Gerry Tabio , once said “If you want awareness, light a building on fire.
What is A Product Management Champion? An executive champion serves as an advocate for a specific activity, function, or center of excellence in an organization. The role can be similar to that of a person who leads an industry standards organization (ISO, IEEE, ITU, etc.). Standards organizations produce guidelines, documents, and other items that […].
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