Sat.Mar 31, 2018 - Fri.Apr 06, 2018

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Why Product People Should Care About Business Strategy

Roman Pichler

Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders. It’s distinct from the product strategy : The business strategy states how the company will be successful, whereas the product strategy describes how a product will achieve success, as the following picture illustrates.

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Jordan Bergtraum: An Expert Product Manager’s Journey

The Product Guy

How someone became a product manager is just one of those oft discussed and fascinating origin stories of many product people.

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Podcast: How to Think Like a Product Manager

Melissa Perri

I was very excited to be on Roadmunk's podcast talking about Product Institute and how we teach Product Managers to think. The key takeaway is: it's not a linear process. Product Management involves a lot of assessing and analyzing before acting. Every project surrounding the improvement or creation of a product or feature will look different. Good Product Managers know how to evaluate where they are, then choose the right tools and processes to act.

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Gina Gotthilf on growing Duolingo to 200 million users

Intercom, Inc.

For Duolingo, the world’s most downloaded education app, growth is fundamentally about retention. If users don’t stick around, they won’t learn and inevitably won’t share Duolingo with their friends. As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. In her five years there, she helped take Duolingo from 3 million users to more than 200 million.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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Pizzas, Minivans, and the Innovation Core Team

Mind the Product

We’ve all been aware of the benefits of organizing your team with a small, cross-functional core team structure since the early 1990s when Wheelwright and Clark published their seminal research in “Revolutionizing Product Development” My colleagues and I used to joke that your entire core team should be able to fit inside a minivan. Today, the principle is being popularized by companies like Amazon using the two-pizza rule – a team shouldn’t be larger than it can be fed by two

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TEI 170: From concept to market leader – with product manager Jimmy Hooker

Product Innovation Educators

How product managers can challenge ideas to achieve long-term success. We can learn a lot from examining the journey of a product and this interview looks at the product story of Badger Maps, the market-leading route planning app for field salespeople. I spoke with Jimmy Hooker, the Head of Product at Badger Maps, to get the story. He’s been with Badger since the beginning, where his initial responsibilities were designing and implementing the web app front-end along with designing the mobile ap

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All walk and no talk? How to grow your product’s voice

Intercom, Inc.

The way we interact with the world is increasingly determined by the software we use, but despite that growing dependence, we only truly connect with software on an emotional level when it speaks to us in a distinctly human voice. So, how does software take on a personality of its own? That’s typically where marketing comes in. At eFounders , we launch 4 new startups each year.

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Announcing World Product Day – the World’s Largest Product Management Event

Mind the Product

This year we’re celebrating the 8th Anniversary of ProductTank, our global series of product management meetups for product people, by product people, and what better way to do that than to host the world’s largest product management event? We’re thrilled to announce the first ever World Product Day on May 23, the 8th anniversary of the first ProductTank meetup in London, a day which will feature an incredible 70 local, in-person, events right across the world.

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Wagile Product Development – Being Agile with Waterfall Clients

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Jessica Fredican, lead a conversation around “Wagile”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! Check it out… About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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Healthcare UX Trends – Design Challenges Worth Taking In 2018

UX Studio: Product Management

I love designing healthcare UX. The health-tech sector is among the fastest growing in the world today, making the stakes super high. With innovation happening every day, what usability challenges come with it for UXers to solve? We made a list of the top six. We at UX studio have a long history with healthcare UX. When I started here as a designer, guess what happened?

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Don’t let fear of feedback undermine your technical design

Intercom, Inc.

Let’s begin with a hypothetical scenario: You’ve spent the last two weeks perfecting your pitch. You’ve thought through every possible objection anyone might have to your plan. You’ve carefully justified your choice of programming language and why you just need to use a complex gossip protocol to build the system – it is theoretically the “best” language, but it’ll be tricky to get right (and yet really fun to build).

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More Than Great Products: A Journey to Product/Market Fit

Mind the Product

Once upon a time I believed that to be a successful product manager, I simply had to create great products. The rest would fall into place, right? Well, not quite…. For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant.

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It is time to Lead Product #prodmgmt #job

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Customer success metrics–and other innovation observations for product managers Apr 6, 2018

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. 4 customer success metrics product managers should use. (1) Feature usage and adoption, (2) Customer churn, (3) Sentiment (customer feedback), and (4) Customer lifetime value (CLTV). Details of each at [link]. 10 ways to validate product name ideas.

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How live chat can warm up your cold outbound leads

Intercom, Inc.

For most sales teams, “personalizing” a cold email simply means referencing a person’s job title or company and sending them links to case studies or blog posts in the hope of generating a single click-through. The conversation typically ends after that click. As sales people we might follow up with lots of “ just checking in ” emails, but these can feel spammy, and there are minimal results to show for it.

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Using Deep Learning to Find Beautiful Photos by Alex Miller

Mind the Product

In this ProductTank San Francisco talk Alex Miller, one-time software engineer in the content understanding team at Yelp, gives us a case study of using machine learning (specifically deep learning) to provide a ranking system that surfaces the most beautiful photos of a business to the top of their page. Basic Photo Ranking. You may know of Yelp as a site where users post reviews of businesses.

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Here's How Women and Startups Can Accelerate Pay Equity in Tech

First Round Review

Over two decades, Jana Rich has seen hundreds of compensation negotiations, including patterns in who wins, who loses and why. Read on to learn how startups can begin with good comp hygiene early on, and what candidates can do to be empowered and equipped to get the comp they deserve.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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How Netflix’s Customer Obsession Created a Customer Obsession

Nir Eyal

Nir’s Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” […]. The post How Netflix’s Customer Obsession Created a Customer Obsession appeared first on Nir and Far.

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Respect the inbox: How to better your customer communications

Intercom, Inc.

We’ve written a lot about how to send the right message at the right time. And while timing is important, how many messages you send also plays a role in your customers’ experience. If your customers feel they’re receiving too many messages, it’s not just about message volume. There’s more at play. First, it’s important to note there’s a big difference between actual communication volume and perceived communication volume (i.e., the number of messages a customer feels they’re receiving).

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Mapping Experiences by Jim Kalbach

Mind the Product

Jim Kalbach is a respected author, speaker, and instructor in information architecture and UX strategy and currently Head of Customer Success at online whiteboard business Mural. His latest book, Mapping Experiences (O’Reilly, 2016), focuses on the role of visualizations in strategy and innovation and in this talk from ProductTank New York he discusses the roles and duties related to mapping experiences.

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10 website accessibility myths debunked

Userzoom

Web accessibility is the name given to the practice of making websites more usable and inclusive to people with disabilities. On the face of it, most people would agree that web accessibility is a good thing. But a lot of myths and misunderstandings persist about what exactly constitutes web accessibility, how necessary it is for individual businesses, the benefits and how easy it is to carry out.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Product to Product: Melissa Perri on how to think like a product manager

Roadmunk

It’s episode two of Product to Product ‘s second season , a podcast for / by product people! Listen to the episode below: This season we continue to explore the human side of product. Up next to share her real-world, practical stories of navigating the human-related aspects of the product space is Melissa Perri , CEO and founder of Product Institute and Produx Labs.

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The Importance of Knowing What You Don’t Know

Clever PM

As Product Managers, we’re called on a lot to weigh in on questions, considerations, and issues related to our market, our customers, and our products. And we’re often pressured to provide opinions either with or without sufficient data to feel entirely comfortable about drawing conclusions that we know people will rely on and act on — […].

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Mentoring Thinking

Ask Benny

Embrace mentoring as a way of life. The Mentee In the new world where we all live in, you constantly need to grow and develop. You can achieve this by constantly reading, listening and learning. The world is constantly evolving and careers are rapidly changing. You no longer have the luxury to slowly develop your way into new areas. You need to rapidly learn.

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How to Discover Opportunities for New IoT Products

Daniel Elizalde IoT Blog

Companies are embracing the promise of the Internet of Things for disruption and growth. They see it as an opportunity to leap-frog the competition and significantly grow their revenues. And yet, many companies are failing and growing disillusioned. So how can Product Leaders leverage IoT to discover opportunities that can take their company to the next […].

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Build Your Best Product Strategy: An Action Plan You Can Start Now

As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.

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How Netflix’s Customer Obsession Created a Customer Obsession

Nir Eyal

Nir’s Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” […] The post How Netflix’s Customer Obsession Created a Customer Obsession appeared first on Nir and Far.

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10 Talks From The Experts at ProductCon

The Product Coalition

Learning from the experts about what it takes to build great product This February, Product School SF hosted an event called ProductCon. It featured some fantastic talks on a number of topics ranging from experimentation to cognitive biases to product-market fit. I’ve attempted to make it a little easier to digest these talks in bite-size pieces, and give some related materials for those who want to dig deeper.

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Why Product Leaders Should Read the Dropbox S1 Filing

Amplitude

I am always a little disappointed by S1 filings. As a VC investor, ex-engineer and product leader, I am trained to look for the secret sauce in every business – the leading indicators of future outcomes that forecast what success could look like. However, most S1 filings just present the standard wall street analyst metrics like year-over-year growth, gross margin and cost of revenue.