Intercom, Inc.
JUNE 1, 2018
The most important tasks for any early stage startup are to write code and talk to users. Founding a startup is a lot like this. I didn’t have a perfectly mapped out startup marketing strategy. I certainly didn’t have an “acquisition strategy.” When we started Intercom the latter was my job.
The Product Coalition
MARCH 8, 2024
Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? This comprehensive guide empowers you to harness the power of digital transformation strategies, propelling your business toward a thriving future. What are digital transformation strategies?
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Bain Public
OCTOBER 13, 2022
(Montreal, Canada) – The Bain Public team is hosting their first ever startup event in November called Product Dayz! Over the last 5 years, Bain Public has partnered with different accelerators, such as Centech , The Holt Xchange , and NEXT AI , to give expert product workshops to growing startups. Event Information.
Intercom, Inc.
JUNE 13, 2018
Of all the ways to get your message into the world, staging events might not seem like the most efficient or scalable. But that misses a few important qualities that only live events can offer. To do that, it’s not enough to replicate textbook marketing strategies. Events rely on difference. Staging events to remember.
Product Management Lessons from the Trenches
AUGUST 21, 2018
Finding Your Product’s Critical Event(s) By now you have most likely heard the phrase “build it, they will come”. Before we talk about our experience building a dashboard (in an upcoming post), it’s good to have a primer on one key metric that is often referred to as a critical event. Steps to finding your critical event?
Andrew Chen
FEBRUARY 6, 2024
It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. 99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. A team busts their ass for months building the first version of their product.
Andrew Chen
SEPTEMBER 14, 2023
We target startups at the very earliest stages of development, often teams without products or metrics. These are universal, but for our sector of Games x Tech, we noted a few concrete problems: There’s not really a startup community within Games x Tech. And also, founders are founders. And things are always changing.
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