Product Management University

DECEMBER 5, 2023

Once you know the BIG WHY, make it the strategic value theme of your pitch such that every scenario you demonstrate eliminates obstacles en route to that overall outcome. More short scenarios are better than fewer long scenarios because they’re easier to digest and they create a perception of simplicity.

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Demo Differentiation Reference Consulting 130

Product Management University

FEBRUARY 1, 2024

So, what’s the problem? The problem is you’re just getting started while the majority of your stakeholders are blissfully dusting off their hands thinking it’s done and eager to tackle the next product idea with carbon-copy expectations of success. Here’s the thing I’ve noticed and it’s a problem in B2B SaaS companies.

B2B 147

B2B Vision Roadmap Framework 147

The Product Coalition

FEBRUARY 21, 2023

Engaging end users in the product development process has become a textbook truth, hailed as the surefire way to build solutions that solve real problems. To me, all of the activities can be classified into one of two types: either they help us discover and validate the problem or they help us discover and validate the solution.

User Testing 123

User Testing Customer Feedback Customer Experience Development 123

The Product Coalition

JUNE 21, 2023

Here are three common scenarios that cause many teams to fall idle, along with the workshop formats I use to get them unstuck, tap into their true potential, and unlock possibilities for the organization. To uncover this information, I recommend a Problem-framing and Idea Generation Workshop.

Workshop 122

Workshop Feedback Software User Testing Customer Experience 122

Product Management University

JULY 10, 2020

When you’re learning how to create business requirements, DON’T start with the business problem. Always start with the business goal of the customer so that the problems/obstacles have clear context, i.e., why does anyone care about this problem? The Last Mile of the Story.

Marketing 241

Marketing Customer Feedback Workshop Positioning 241

Product Management University

JANUARY 3, 2023

You already know your product, but prepare to improvise in case your audience asks questions you don’t normally get or presents scenarios that aren’t typical. Create Scenarios. Create scenarios that demonstrate how your product makes people better at specific job tasks and workflows that are critical to the customer’s success.

Demo 130

Demo B2B User Friction Customer Experience 130

Product Talk

AUGUST 2, 2023

We’re going to look at three common scenarios. The first scenario we’re going to work with is the feature factory. The next scenario we’re going to look at is the messy middle. Scenario 1: The Feature Factory Let’s start with the feature factory. It’s the first time I tried DALL-E.

Product Research 192

Product Research User Testing Research Software Feedback Software 192

The Product Coalition

FEBRUARY 11, 2023

When we talk about the future, we often aren’t talking about the future at all, but about the problems of today. A typical “today” problem. The problem The problem is that software engineers are often reluctant (for a good reason) to provide the best guess or gut feeling of a timeline. In other words, to everyone.

Software Engineering 121

Software Engineering Data Visualization Engineering Article 121

Product Management University

MAY 24, 2023

A Typical Demo Scenario Here’s a typical scenario. As the SC/SE, you start asking about the prospect’s needs, problems, goals, etc. It’s not always a bad thing because you get to lead the conversation throughout the demo, showcase your facilitation skills and do some meaningful discovery between scenarios.

Demo 147

Demo Product Research Customer Experience Consulting 147

Product Talk

DECEMBER 20, 2023

Tweet This This is a common scenario and one that came up in the Continuous Discovery Habits community. What is the risk of not solving that problem? Then they move on to the following questions: When we build it, what problem is this going to solve for our customers? It didn’t originate from your discovery work.

Product Research 261

Product Research User Testing Customer Experience Differentiation 261

The Product Coalition

MARCH 24, 2021

Starting with a niche market ensures focusing on a very specific customer problem and probably little to no competition. I have tested several templates to summarize different target customer scenarios, but no one fitted completely my purpose. Customer Problem: This is a problem a customer has, and we will solve for him.

User Testing 129

User Testing Research Software User Friction Customer Experience 129

Intercom, Inc.

FEBRUARY 16, 2021

Examining how other companies’ approach problems will make it easier for you to create a pick and mix of useful references to address issues that you’re working on. Over time you’ll find that this approach makes complex problem-solving less taxing. Are you a product designer interested in solving these problems? tech events.

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283

Product Management University

APRIL 14, 2021

Once you know the BIG WHY, make it the strategic value theme of your pitch such that every scenario you demonstrate eliminates obstacles en route to that overall outcome. Job Tasks & Outcomes vs Features or Problems. It’s the BIG WHY – why these things are critical to the success of the organization at the C-level.

Demo 147

Demo Workshop Reference Naming 147

The Product Coalition

DECEMBER 27, 2023

Different user roles may have different needs or problems and if they do, PBIs should be split with that in mind. In this scenario, both user needs are different and other solutions may exist. If yes, are there more needs or problems than others? This task can be broken down by user roles and further by scenarios as well.

Reporting Tools 78

Reporting Tools Feedback Software User Testing Systems Review 78

Product Innovation Educators

APRIL 1, 2024

5:38] I’d like to provide two scenarios. First, sometimes startup founders develop a product to solve their own problem and assume others experience the problem the same as they do. In both scenarios, the customer experience is not considered. In both scenarios, the customer experience is not considered.

Customer Experience 92

Customer Experience User Friction User Testing Automotive 92

The Product Coalition

AUGUST 28, 2023

By following these steps, you’ll be able to understand the scope and define the problem based on needs and demands. You should be doing; Requirement Gathering which basis of future functional and non-functional requirements, prioritization, use case scenarios, etc. We product managers rock here.

Feedback Software 135

Feedback Software Reporting Tools Software Developers Software Development 135

Product Management University

MARCH 21, 2023

The problem with most product overviews is they’re not simple because they were designed to be informational for buyers. Here’s the first and most common scenario salespeople walk into. It’s a 1-pager with a headline and a few scenarios that require little to no product knowledge to answer the question. That’s a no-brainer.

Product Research 130

Product Research Customer Experience Demo Customer Feedback 130

The Product Coalition

SEPTEMBER 8, 2023

This shift fosters a culture where the tangible delivery of features and problem-solving is sidelined, creating a disconnect between product managers and the organizational goals. Nowadays, if a product manager is more into getting things done, they might feel like they need to do something more grand.

Product Research 125

Product Research Startups Strategy Product Management 125

UX Planet

DECEMBER 12, 2023

Research problem space Photo by Markus Winkler on Unsplash The very first step that UX designers engage themselves in is understanding the problem space. Carefully crafting the prompt to include the role, the goal, and the problem space can lead to a good result. I have found that generative AI can be useful for this task.

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Generative AI UX Research Software User Testing 80

UX Planet

JANUARY 11, 2024

User Persona: A core statement of a persona with personal information, goals, frustrations, and scenario. Customer Journey Map: A scenario that depicts customer goals; thought process and emotions; and opportunities to improve from. This depth allows teams to empathize, understand motivations, and design with real user needs in mind.

Customer Experience 81

Customer Experience User Testing Customer Feedback User Friction 81

Split

MARCH 14, 2024

Expanding beyond traditional test environments, this post advocates for incorporating production environment testing and the strategic use of feature flags to test new functionalities in real-world scenarios. Test environments also reduce the chance of unanticipated problems, resulting in faster, more efficient testing periods.

Feedback Software 52

Feedback Software Software Developers Software Development User Testing 52

Product Management University

JANUARY 5, 2023

Examples: When do customers most often experience this situation/scenario? When customers experience this scenario, what’s the outcome they most want? How will our product solve customer problems (user-based outcomes)? When does the project start? When do we begin sales pitches and marketing? When will the product launch?

Product Management 130

Product Management Product Manager Customer Experience Customer Feedback 130

Product Management University

SEPTEMBER 13, 2021

The problem most salespeople have in the discovery process is trying to validate that buyers have problems their products solve. The most important question most salespeople forget to ask right up front is WHY are those problems critical to solve strategically? The Remedy – Asking Different Discovery Questions. Guess what?

Demo 147

Demo Product Research Workshop Reference 147

Product Management University

APRIL 17, 2024

Here’s the problem with that approach. It’s likely the same scenario for your product category. If you’re in product marketing, you know all too well how this works. Sales signs up for a number and then everyone does whatever’s necessary to hit the number. Not exactly the best use of resources, and it doesn’t scale!

Reporting Tools 147

Reporting Tools Artificial Inteligence Customer Experience Healthcare 147

Product Management University

FEBRUARY 15, 2023

The formula for solution selling is to articulate customer problems, communicate how your products or services solve those problems, then discuss the benefits. The problem is it’s very tactical and usually not good enough to separate you from the pack when the deal is highly competitive. It’s not wrong or bad.

Product Research 130

Product Research Document B2B Demo 130

Product Management University

AUGUST 15, 2023

Traditional Product Management Here’s the other problem. It’s a much better use of resources compared to the scattershot scenario that depends on every product succeeding in its own silo to meet the company’s goals. You’ll use the problems solved by each product as proof points.

Product Management 246

Product Management Product Manager White Paper Management 246

UX Planet

FEBRUARY 26, 2024

The comments underscore the importance of respecting candidates and the need for creating realistic assessment scenarios. These fictitious design challenges without dummy content are useless when a portfolio contains real scenarios or more detailed design challenges that instead included dummy content.

User Testing 88

User Testing Research Software Data Visualization Feedback Software 88

Intercom, Inc.

JANUARY 26, 2022

To really illustrate this point, let’s take a look at two different scenarios: Scenario #1: A customer has a simple question. Scenario #2: A customer has a sensitive, complex query related to their billing. They can choose between a friendly human in an hour and a quick and accurate chatbot in less than a minute.

Customer Experience 209

Customer Experience Weak Development Team Reporting Tools Data Visualization 209

Userpilot

MAY 27, 2024

TL;DR Product thinking is the process of identifying problems and coming up with solutions by placing the user in the center. The process of product thinking starts by defining the problem. Use these problem space tools to practice a product thinking mindset: 5W1H. Ask who, what, when, where, why, and how to identify problems.

Research Software 92

Research Software Analytic Tools Feedback Software Data Visualization 92

Intercom, Inc.

FEBRUARY 4, 2020

An inevitable fact of life is that no matter what team you work on, you’re guaranteed to run into problems you get stuck on. Whether you’re a customer support representative or a product engineer, you will encounter issues and problems that you just don’t have the answer to. Or you can ask for help when you realize you’re stuck.

User Testing 261

User Testing Engineering Feedback Software Document 261

UX Planet

DECEMBER 18, 2023

Usability testing: Use the journey map to inform test scenarios, ensuring that critical interactions are thoroughly examined. User journey maps might vary depending on the interaction scenario as well as the product/service. Design alternative pathways for error scenarios and depict how the system guides users back on track.

User Testing 79

User Testing Data Visualization Customer Feedback Customer Experience 79

The Product Coalition

JANUARY 31, 2023

A common scenario I face is when I’m questioned about the product roadmap and prioritization. Scenarios like this happen because stakeholders are understandably concerned about the features they want to implement, especially if they learn that some features are not achievable in a given timeframe.

Customer Experience 118

Customer Experience Management Management Agile 118

Mixpanel

JANUARY 20, 2022

Scenario 1: Predicting user outcomes. In this scenario, you have a product-based outcome you want to influence, like retention or purchases, and your goal is to determine what user behaviors are likely to lead to improvement in the outcome. Scenario 2: Segmenting users.

Artificial Inteligence 111

Artificial Inteligence Data Visualization Analytic Tools Product Research 111

Product Management University

JULY 10, 2020

When you’re learning how to create business requirements, DON’T start with the business problem. Always start with the business goal of the customer so that the problems/obstacles have clear context, i.e., why does anyone care about this problem? The Last Mile of the Story.

Product Marketing 130

Product Marketing Marketing Customer Feedback Workshop 130

Product Talk

MARCH 13, 2024

The company was facing several problems with their old approach. They started with a clear product strategy, aligning on the top customer problems they wanted to focus on in the first six months. Himanshu calls out a few problem areas that he’d recommend looking out for. They enhanced their collaboration through a design sprint.

Research Software 291

Research Software Weak Development Team Feedback Software User Testing 291

The Product Coalition

MAY 24, 2023

Best practices of Alconost Animated Video Production from 2022 In this overview, we present selected animated videos for business made at Alconost in 2022, talk about the problems these videos solved, and share observations that can help you order the best animated videos for your business growth.

Customer Experience 116

Customer Experience Advertising User Testing Customer Feedback 116

Product Management University

APRIL 25, 2023

For example, one of your H2 headlines in the product marketing scenario might be “ Emphasizing WHY vs. WHAT & HOW.” Each section should have a unique H2 value headline that emphasizes a different skill of yours phrased as something that addresses a big problem.

Technical Review 244

Technical Review Research Software Systems Review Customer Experience 244