PMLesson's Ace the PM Interview

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PMLesson's Ace the PM Interview

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How to Manage Product Managers: Herding The Cat Herders

PMLesson's Ace the PM Interview

When I first joined Google as a young PM and flew to Mountain View for my brainwashing orientation, the legendary engineer Joseph Smarr welcomed me with: “Hi, new cat herder!” I wasn’t familiar with the idiom back then, but I’ve learned over the years just how right he was!

How To Land a Product Management Job Straight Out of College

PMLesson's Ace the PM Interview

Breaking into product management straight out of college is challenging. I’ve noticed that there's a lot of confusion on building the relevant skills for the job. Should students focus on honing their technical skills?

Preparing for the Associate Product Manager interview—Hamsa Pillai, Google APM

PMLesson's Ace the PM Interview

Hamsa Pillai is a senior at Duke University and will be heading off in the fall to join Google as an Associate Product Manager. In this Path to PM blog post, Hamsa and Stephen discuss how to ace the undergraduate associate product management interview. Tell us about your current PM career.

How To Take Action on Customer Discovery

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

We all want to build successful products - and that means satisfied customers. Before anything else, you must understand what problems you can solve. The best way to do that is to get out of the building and start asking questions. But how can you make the most of those conversations, and ensure that you walk away with productive insights? Join Nick Noreña, educator, entrepreneur, and currently Innovation Coach and Advisor at Kromatic, as he covers how we can effectively action our findings from customer discovery conversations.

PM Interview Videos: iPhone Favorite Product

PMLesson's Ace the PM Interview

In this live mock product management interview, Stephen asks Muhammad why his favorite product is the iPhone, and what he would do to improve it.

Product Innovation with Rick Robinson, VP Product AARP Innovation Labs

PMLesson's Ace the PM Interview

Rick Robinson is the VP of Product Development for AARP’s Innovation Labs. He began his career as a journalist and moved into digital journalism then product creation in the mid ‘90s.

How To Break Into Product Management—Sachin Rekhi

PMLesson's Ace the PM Interview

Sachin Rekhi is the founder and CEO of Notejoy , and a prolific blogger on product management. In this Path to PM post, Sachin and I discuss five practical paths to product management. Listen to our podcast here, or read the transcription below! How did you first break into product management? As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation.

The "Why" of Interviewing—Suzanne Abate, PM Consultant and Instructor

PMLesson's Ace the PM Interview

Suzanne Abate is the co-founder of The Development Factory and online PM community, 100 Product Managers. In this Path to PM blog post, Suzanne and I discuss the "why" of PM interviewing, and how to break into product management. How did you break into product management as your first career?

Great PM Interview Answers Include Tradeoffs. Here's How.

PMLesson's Ace the PM Interview

Product management is all about tradeoffs. Should the team launch a new feature in the international market? Or should the engineers focus on code refactoring to reduce issues down the road? It is very rare that there are no downsides to one choice over the other even if it initially seems that one option is inherently better. A great PM can always articulate why they made a certain decision and talk intelligently about its downsides and its advantages.

Build Product Progress with a Strong Data Culture

Speaker: Nima Gardideh, CTO, Pearmill

Have you ever thought your product's progress was headed in one direction, and been shocked to see a different story reflected in big picture KPIs like revenue? It can be confusing when customer feedback or metrics like registration or retention are painting a different picture. No matter how sophisticated your analytics are, if you're asking the wrong questions - or looking at the wrong metrics - you're going to have trouble getting answers that can help you. Join Nima Gardideh, CTO of Pearmill, as he demonstrates how to build a strong data culture within your team, so everyone understands which metrics they should actually focus on - and why. Then, he'll explain how you can use your analytics to regularly review progress and successes. Finally, he'll discuss what you should keep in mind when instrumenting your analytics.

How to Evaluate Associate Product Manager Programs

PMLesson's Ace the PM Interview

Associate Product Manager (APM) programs are well known in Silicon Valley as rotational, mentorship-focused programs designed to accelerate the careers of young aspiring product managers.

How to Manage Product Managers: Herding The Cat Herders

PMLesson's Ace the PM Interview

When I first joined Google as a young PM and flew to Mountain View for my brainwashing orientation, the legendary engineer Joseph Smarr welcomed me with: “Hi, new cat herder!” I wasn’t familiar with the idiom back then, but I’ve learned over the years just how right he was!

Product Innovation with Rick Robinson, VP Product AARP Innovation Labs

PMLesson's Ace the PM Interview

Rick Robinson is the VP of Product Development for AARP’s Innovation Labs. He began his career as a journalist and moved into digital journalism then product creation in the mid ‘90s.

All About The Users—Todd Olson, CEO of Pendo

PMLesson's Ace the PM Interview

Todd Olson is the CEO and co-founder of Pendo. Pendo is a product engagement platform that helps businesses better understand their users and is a Series-D company backed by Sapphire Ventures, Battery Ventures, and Spark Capital. In this Path to PM post, we discuss the importance of connecting with a product's users and the tough aspects of product management. Tell us about how you broke into product management. Before Pendo, I was a VP of product at Rally Software.

What Is (and Isn’t) Product Management?

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

Product Management is one of the most exciting - and most misunderstood - functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management. After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions.

Should You Be a Product Manager or a Software Engineer?

PMLesson's Ace the PM Interview

Here's a breakdown of how to consider a career in product management versus software engineering As a new grad, I was lucky enough to choose between product management and software engineering amongst other options.

10-30-50 Product Management—Shreyas Doshi, Product Lead at Stripe

PMLesson's Ace the PM Interview

Shreyas Doshi is a product lead at Stripe. In this Path to PM post, we discuss switching product management careers and Shreyas's 10-30-50 product management framework to becoming a successful product lead. Previously Shreyas has served as a director of product management at Twitter, and a group product manager at Google and Yahoo! Tell us about how you first broke into product management. My first product job was at EDS (Electronic Data Systems) where I was an engineer.

Books 72

Consumer vs. Enterprise Product Management: The Complete Guide

PMLesson's Ace the PM Interview

Although product managers at consumer and enterprise companies have a title in common, the jobs themselves can vary drastically. So, how is product management in enterprise different from consumer tech?

How to Improve your Product Sense

PMLesson's Ace the PM Interview

Shreyas Doshi is a product lead at Stripe. We discuss how to improve the elusive "product sense," a relevant skill to all product managers. Previously Shreyas has served as a director of product management at Twitter, and a group product manager at Google and Yahoo!

The 5 Levels of Analytics Maturity

Basic dashboards used to be enough to thrill end users. But over time, modern capabilities have emerged—and bare-minimum features are no longer cutting it. How have analytics changed? And where do your BI offerings fall short? Find out sophisticated ways to future-proof your application. Brought to you by Logi Analytics.

How To Answer Product Management Interview Questions—Sachin Rekhi

PMLesson's Ace the PM Interview

In this post, Sachin Rekhi, founder and CEO of collaborative notes app Notejoy , gives a masterclass on answering the most commonly encountered interview questions posed in product management interviews. At the end of our interview, we chat about some fun product questions! The Case Question Examples: Design a high-tech gymnasium. Design a smart shoe.

Consumer vs. Enterprise Product Management: The Complete Guide

PMLesson's Ace the PM Interview

Although product managers at consumer and enterprise companies have a title in common, the jobs themselves can vary drastically. So, how is product management in enterprise different from consumer tech?

Should You Be a Product Manager or a Software Engineer?

PMLesson's Ace the PM Interview

Here's a breakdown of how to consider a career in product management versus software engineering As a new grad, I was lucky enough to choose between product management and software engineering.

How To 10X Product Growth—SC Moatti, Founder of Products That Count

PMLesson's Ace the PM Interview

SC Moatti is the managing partner at Mighty Capital, a venture capital firm, and founder of Products That Count, one of the world’s largest product manager networks.

Make an Impact with Analytics and Journey Maps

Speaker: Kirui K. K., Co-founder and CEO of Tanasuk Africa

If you want to offer a better user experience, it can be tempting to track each and every data point in your product. However, this can quickly get complicated and overwhelming as you collect more and more data. How do you know which metrics will help you improve? Kirui K. K., Co-founder & CEO Tanasuk Africa, wants you to know that analytics don't have to be complicated to make an impact - no matter the size of your company. Join him as he explains how to create a customer journey map, then use that map to figure out the metrics you need to know - and how to use them.

How To 10X Product Growth—SC Moatti, Founder of Products That Count

PMLesson's Ace the PM Interview

SC Moatti is the managing partner at Mighty Capital, a venture capital firm, and founder of Products That Count, one of the world’s largest product manager networks.

How To Transition from Software Engineer to Product Manager

PMLesson's Ace the PM Interview

So, are you a software engineer interested in becoming a product manager? Here's a definitive guide for your approaches and a step-by-step playbook for how to take the leap. Software engineering is one of the most common starting points when transitioning into a product management role.

PM Interview Videos: iPhone Favorite Product

PMLesson's Ace the PM Interview

In this live mock product management interview, Stephen asks Muhammad why his favorite product is the iPhone, and what he would do to improve it.

How to Evaluate Associate Product Manager Programs

PMLesson's Ace the PM Interview

Associate Product Manager (APM) programs are well known in Silicon Valley as rotational, mentorship-focused programs designed to accelerate the careers of young aspiring product managers.

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

Preparing for the Associate Product Manager interview—Hamsa Pillai, Google APM

PMLesson's Ace the PM Interview

Hamsa Pillai is a senior at Duke University and will be heading off in the fall to join Google as an Associate Product Manager. In this Path to PM blog post, Hamsa and Stephen discuss how to ace the undergraduate associate product management interview. Tell us about your current PM career.

How To Answer Product Management Interview Questions—Sachin Rekhi

PMLesson's Ace the PM Interview

In this post, Sachin Rekhi, founder and CEO of collaborative notes app Notejoy , gives a masterclass on answering the most commonly encountered interview questions posed in product management interviews. At the end of our interview, we chat about some fun product questions!

Product Managing Your Career—Stanford PM Instructor Daniel Elizade

PMLesson's Ace the PM Interview

Daniel Elizade teaches Internet of Things product management at Stanford University, and works as an Internet-of-Things PM Coach full-time. In this Path to PM blog post, Daniel and I discuss IoT product management and how to succeed in PM recruiting by imagining yourself as a product. Tell us about how you broke into product management. I was born and raised in Mexico City, went to school there, and graduated with a dual degree in Electronics and Computer Science.

How To Break Into Product Management—Sachin Rekhi

PMLesson's Ace the PM Interview

Sachin Rekhi is the founder and CEO of Notejoy , and a prolific blogger on product management. In this Path to PM post, Sachin and I discuss five practical paths to product management. Listen to our podcast here, or read the transcription below! How did you first break into product management?

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

The Four Skills of Product Management

PMLesson's Ace the PM Interview

PM roles vary a lot. But what are the skills every product manager must know? Beyond some core competencies, most PM roles require a highly variable combination of four major skill-sets: The primary competencies of Product Management. I’ve included relevant skills between each.

The Four Skills of Product Management

PMLesson's Ace the PM Interview

PM roles vary a lot. But what are the skills every product manager must know? Beyond some core competencies, most PM roles require a highly variable combination of four major skill-sets: The primary competencies of Product Management. I’ve included relevant skills between each.

Disney's PM Director on Lean Startup and the Media Industry

PMLesson's Ace the PM Interview

Sanaz Alexander is a product manager at the Disney ABC Television Group Software Solutions team based in Burbank, CA. At Disney, she is currently working on software for Disney's broadcast operations team and streaming services and manages a team of 12 designers, developers, and QA professionals. In this Path to PM blog post, Sanaz and I discuss applying lean startup principles to media products. How did you break into product management?

Product Leaders: Influence, Service & Patience—Saeed Khan, Transformation Labs

PMLesson's Ace the PM Interview

Saeed Khan is the founder of Transformation Labs. Transformation Labs is an advisory and consulting firm that helps enterprise and technology companies accelerate their path to product success.

Your Post-Launch Toolkit for Understanding Your Users

Speaker: Brittney Gwynn, former Director of Product, Simple Health

If you've ever launched an MVP, you know that the journey has only just begun. How do you figure out what to do next? You know that you need to look at how different user segments react, but how do you quickly distinguish signal from noise so you can iterate and improve? Join Brittney Gwynn, former Director of Product at Simple Health, as she explains how you can use early customer feedback, usage data, and continuous experimentation to optimize your journey to product-market fit. Whether you're at a brand-new company, or looking to innovate within a more mature organization, or anywhere in between, you'll come away with a new skill set, ready to make the most of your launches.