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Executive Perspectives on Strategic Product Management and Three Common Gaps

bpma ProductHub

by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. Understanding the market better than all…

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The Definition of Product Management Is Shrinking. It’s Not Good!

Product Management University

The definition of product management has been changing and evolving over the past 10 years and I’m not sure it’s for the better. I make it a regular habit to have conversations with product management directors and VPs. It keeps me current on the landscape of the product management profession without any slant or bias to what we do.

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How to be a great product manager during a recession

Product Management Unpacked

The 9/11 Recession: (March 2001 – November 2001). Having spent 38 years working and most of it in product management – either as a product manager, leading product management organizations or as a CEO of a company that was ‘the product’– I have some advice for you, dear reader. So be prepared. Hunker down.

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When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” Engages in market-sensing activities to determine the future of the product.

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Product Manager vs. Product Owner

Melissa Perri

“What is the difference between a Product Owner and a Product Manager?”. Honestly, I did very little of what I teach as Product Management now either. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. I wasn’t called a Product Manager until I bailed out of that and landed in a startup.

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Layoffs: Has the Product Management Industry Failed Us?

The Product Coalition

When role model companies have their structures shaken by what appears to be poor management, it’s inevitable to think that they are not that different from your “under digital transformation” every-day business. Eventually, a big enough business must diversify and reach for other markets where it can keep growing into.

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High Performing Teams: Super Goals & Super Identity

The Product Coalition

A new product team’s success is more heavily influenced by top management support and organisational politics than it is internal team factors (e.g. A super goal, with top management support, means your team now has the foundation for a super identity-that is, your team can have the sense of being part of a small, elite group.