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Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

Neuroscientific research shows that small habit loops, reinforced by positive feedback, transition sporadic interactions into established routines (Berridge, 2007), insights often leveraged in neuromarketing strategies. Instant Feedback: Provide immediate confirmation (e.g., pop-up) to reinforce actions like bill payments or micro-savings.

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Unlocking Growth Through UX Research

UX Planet

The AARRR growth framework (Acquisition, Activation, Retention, Revenue, and Referral), popularized by Dave McClure in 2007, provides a valuable structure for strategically organizing growth efforts McClure,2007. Accessed: May 24,2025. 5 Real Usability Testing Examples & Methods to Take Away. Available at: [link]. MCCLURE, Dave.

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From iPhone to AI: How lessons from the mobile boom can help navigate the new era of software development

Modus Create

This bold prediction from Steve Jobs when he introduced the first iPhone in 2007 seems almost understated in hindsight. Within a week of the launch, Apple sold 1 million iPhones. Today, Apples phone is used daily by over a billion people.

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Lightning Talks at BoS Europe 2025: Two Talks You Can’t Miss

Business of Software Conference

Save your Spot BoS USA 2025 6-8 October 2025 Raleigh, NC Early bird ticket available Learn how great software companies are built at an extraordinary conference run since 2007 to help you build long term, profitable, sustainable businesses. Grab the Early Bird rate

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The Power of BoS Connections

Business of Software Conference

Save your Spot BoS USA 2025 6-8 October 2025 Raleigh, NC Early bird ticket available Learn how great software companies are built at an extraordinary conference run since 2007 to help you build long term, profitable, sustainable businesses. Grab the Early Bird rate

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Business of Software Europe 2025: A Recap of Two Days of Insights and Connections

Business of Software Conference

Get the Talks Next Events BoS USA 2025 6-8 October 2025 Raleigh, NC Early bird tickets available Learn how great software companies are built at an extraordinary conference run since 2007 to help you build long term, profitable, sustainable businesses.

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The Conference That Will Change How You Think About Running a Business

Business of Software Conference

Save your Spot BoS USA 2025 6-8 October 2025 Raleigh, NC Early bird ticket available Learn how great software companies are built at an extraordinary conference run since 2007 to help you build long term, profitable, sustainable businesses. Grab the Early Bird rate