Userpilot

MARCH 8, 2022

Using her scientific approach to product management, she runs programs such as The CPO Accelerator to grow product leaders. Harvard Business School appointed Perri to teach product management in their MBA program in 2019. Melissa’s largest contributions to the Product Management field.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Mind the Product

APRIL 26, 2019

In this entertaining and insightful talk from Mind the Product Singapore 2019, Sherif Mansour, Distinguished Product Manager at Atlassian, shares some common misconceptions about the product management craft, how we need to think differently about those issues, and what we should be doing instead.

Weak Development Team 144

Weak Development Team Data Visualization Product Research Entertainment 144

Alchemer Mobile

MAY 7, 2020

Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch. Airship is a modern product flagging framework that gives the right people total control over what your customers see and experience – without deploying code.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Userpilot

AUGUST 30, 2023

Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. The event is for anyone responsible for driving growth for their product. Product management and leadership speakers. Product growth speakers.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Userpilot

JULY 9, 2021

John also hosts another podcast called Growth Marketing Today where he’s interviewed product and marketing leaders like Sean Ellis, April Dunford, and Hiten Shah. Ramli John, Author of Product-Led Onboarding. Overview of Eureka framework for user onboarding. mechanical engineering, marketing, economics.)

Books 98

Books Research Software Feedback Software Analytic Tools 98

Dear Strategy

APRIL 8, 2019

NOTE: This is the second installment in a special 5-part series on Understanding the Target Market for Your Product or Business. This series was inspired by a talk that Bob gave at the Podfest Multimedia Expo in March 2019. This more-or-less ends up representing your actual market share at any given point in time.

Strategy 40

Strategy Marketing Reference Definition 40

The Product Coalition

MAY 15, 2019

The agile manifesto turned eighteen this year, the Scrum framework is even older?—?have As the name the “Brand Men” suggest the origins of Product Management was truely in marketing. a framework which promotes rapid feedback cycles and adaptation, they created what we know today as Scrum. are they one role, two roles?

Product Management 92

Product Management Product Manager User Testing Product Research 92

Amplitude

JANUARY 21, 2021

Just before I came to SoFi in late 2019, our product line grew dramatically. Not only has Amplitude made data self-serve, it has increased the velocity of our data feedback loops, which in turn leads to better, faster decision-making, whether it be about the product, marketing, or operations. .

Data Visualization 105

Data Visualization Reporting Tools Product Research Customer Feedback 105

Business of Software Conference

DECEMBER 19, 2019

2010-2019: The 5 Most Watched Talks From Business of Software Conferences. 4 // The Product-Market Fit Engine – Rahul Vohra (Founder/CEO, Superhuman). Did you know can optimize for Product-Market Fit? As I hope you know by now, you can watch over 200 talks from Business of Software online for free.

User Testing 40

User Testing Feedback Software Customer Feedback CTO 40

Gainsight

APRIL 23, 2019

We asked our Pulse 2019 speakers for the best advice they’ve ever received and we’re sharing it with you so you can take your product and career to the next level. These tips are just a taste of the product experience best practices that will be shared at Pulse 2019. What is Pulse 2019? REGISTER FOR PULSE 2019.

User Testing 49

User Testing Customer Experience Product Research Research Software 49

Gainsight

DECEMBER 10, 2018

CSM & Product’ Is the New ‘Sales & Marketing’. You can’t have a business without a product and you can’t maintain a customer base without Customer Success. Everyone needs to work together when it comes to retaining customers, whether you’re building the product, marketing it, selling it, or anything in between.

Webinar 71

Webinar Blog Customer Experience Customer Feedback 71

Department of Product

MAY 22, 2020

But when you delve a little deeper, you’ll notice that product features impact the entire value chain of a business or product: Value – is what you’re building valuable? Marketing – how will you tell people that you’ve built something? In November 2019, Adobe shipped the iPad version of Photoshop.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Product Innovation Educators

JUNE 3, 2019

I’ll start with a friend who was considering moving from her marketing role in a non-profit organization to a larger product role in a for-profit organization. That was a really big shift in her mind — non-profit to for-profit, and a marketing role to product role. 8:25] How should a portfolio be structured?

Roadmap 93

Roadmap Customer Experience Construction Management 93

Userpilot

JULY 19, 2021

More than two-thirds of marketers responsible for customer experience compete solely based on customer experience, according to the 2017 Gartner Customer Experience in Marketing Survey. Furthermore, by 2019 more than 81% of them expected to be competing mostly on the basis of customer experience. Gain competitive advantage.

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Amplitude

JULY 29, 2020

Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy. Besides being vague or gimmicky, another common product strategy pitfall is to list tactics as an overall strategy.

Data Visualization 83

Data Visualization User Testing Analytic Tools Product Strategy 83

Andrew Chen

JANUARY 9, 2020

The podcast ecosystem in 2019. A really detailed 68 page analysis of the podcast market. Makes you ask- What’s the next product where this will happen? 2019 state of tech investing: Pre-seed- Bet on the entrepreneur. Magic metrics indicating a startup probably has product/market fit. It’s super fun.

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. “How would you feel if you could no longer use this product?”

User Testing 103

User Testing Engineering Product Marketing Feedback Software 103

Mind the Product

NOVEMBER 13, 2019

Then, two years into the role, she took a professional product management training and exam to become a Certified Product Manager and a member of the Association of International Product Marketing and Management (AIPMM) body. Support From Within.

Product Management 113

Product Management Product Manager Customer Experience Management 113

The Product Coalition

JANUARY 8, 2019

explains Amelie Watt, a Product Manager at Elevator Up, “This way, we’re able to remain flexible when plans change and quickly adjust according to new requirements and ideas….agile So, with consideration given to your KPIs, product vision, and available resources, you can start ranking your themes.

Agile 60

Agile Roadmap Vision Customer Feedback 60

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Andrew Chen

JANUARY 9, 2020

The podcast ecosystem in 2019. A really detailed 68 page analysis of the podcast market. Makes you ask- What’s the next product where this will happen? 2019 state of tech investing: Pre-seed- Bet on the entrepreneur. Magic metrics indicating a startup probably has product/market fit. It’s super fun.

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52

Amplitude

SEPTEMBER 25, 2019

How did Jake Johnson, Senior Product Operations Manager at Drift , make this happen? For more perspectives on Product Ops, please join our panel from Microsoft, Auth0, Amplitude, Optimizely, and Pivotal for a free webinar/roundtable on October 1st, 2019. What does the light touch look like? JJ: Good question.

Data Visualization 58

Data Visualization Customer Feedback Strategy Dashboard 58

Intercom, Inc.

FEBRUARY 7, 2019

We had confidence in our thesis, and we could see how it was working, but I find that usually your confidence in business doesn’t come out of some framework. I bet you probably already know this, but 2019 is actually the 30-year anniversary of Microsoft Office. How do you see this market evolving in the next few years?

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

The Product Coalition

MARCH 11, 2021

However, as a business finds Product-Market fit, like Gousto has, identifying these’ silver bullets’ becomes less likely. When we first set up the Growth team at Gousto in early 2019, we moved in an untouched opportunity space. Disclaimer #2, I’m a big fan of Brian’s). What a beautiful love child.

Product Research 136

Product Research User Testing Customer Experience Data Visualization 136

Business of Software Conference

JANUARY 23, 2020

Rahul has spoken before at Business of Software in USA 2018 about the product-market fit engine and creating something people love to use. In this talk at USA 2019, Rahul talks us through the different aspects to think about when designing business software and how to make an everyday task exciting and surprising for the user.

User Testing 97

User Testing Customer Experience Feedback Software Research Software 97

The Product Coalition

JUNE 9, 2020

I was attending a very small startup event where Gregory Culpin presented the company and its market vision. This provided the opportunity to build and lead a very talented product team and create the product marketing function. The product’s core feature (its story) remains unchallenged. In March 2020, after 3.5

Research Software 79

Research Software Startups Product Research Customer Experience 79

The Product Coalition

OCTOBER 21, 2019

it’s much trickier in the world of products. The roles of Product Manager, Product Marketer and Product Owner (if they all exist in your company) will all vary depending on what senior management have seen before, what other roles exist, the types of product and the size (or maturity) of the company.

Outbound 60

Outbound Inbound Product Management Product Manager 60

Userpilot

OCTOBER 26, 2021

Of course, the product team still has product-specific KPIs , just like the development team, the marketing team, the accounts payable team, the sales team, etc. What is a good framework to use when creating a good North Star Metric for SaaS? UGC-led subscription products (eg tools, such as Loom) – consumption.

B2C 98

B2C Onboarding KPIs Analytic Tools B2B 98

Intercom, Inc.

APRIL 25, 2019

In general, growth is a good problem to have – it means you’ve found some measure of product market fit and you’re generating real revenue from active users. So one of the things I definitely just took a step back and said, ‘This is a really aggressive hiring plan for 2019, we’re not going to hire anybody.’.

Data Visualization 136

Data Visualization Research Software Reporting Tools User Testing 136

BrainStation Product Management

AUGUST 7, 2019

Lifelong education is a reality for Product Managers – in fact, BrainStation’s 2019 Digital Skills Survey found that more than 66 percent of product professionals participate in workshops, online courses, and in-person courses to stay on top of a profession that keeps changing. How I Built This.

User Testing 63

User Testing Research Software Product Research Product Management 63

Userpilot

SEPTEMBER 23, 2021

If you assess onboarding software by lack of code, segmentation capability, in-app communication, analytics , and pricing, Userpilot is the clear market leader. ” This is the instant when the user realizes the value of your product — to them, as an individual. That’s an increase of 8% from 2019. What is user onboarding?

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

ProductPlan

MAY 21, 2019

Product Marketing. Short of going public, the goal of many companies is being acquired by a deep-pocketed, larger company with a complementary set of products. Continuing to exist as a separate product because it has a distinctive brand or market, or it simply makes more sense to maintain as a standalone offering.

User Friction 59

User Friction Research Software User Testing Customer Experience 59

The Product Coalition

MARCH 21, 2019

Through these failures, I’ve come up with a framework for defining, layering, and communicating an effective product strategy that can close the gap between strategy and execution. Why Defining Product Strategy is Hard Strategy Overload One of the challenges with the word “Strategy” is that it is an overloaded term.

Analytic Tools 60

Analytic Tools Strategy Technical Review Customer Experience 60

BrainStation Product Management

AUGUST 7, 2019

Lifelong education is a reality for Product Managers – in fact, BrainStation’s 2019 Digital Skills Survey found that more than 66 percent of product professionals participate in workshops, online courses, and in-person courses to stay on top of a profession that keeps changing. This is Product Management.

User Testing 40

User Testing Product Research Research Software Product Management 40

PMLesson's Ace the PM Interview

MAY 13, 2020

Bookmark: Product Hired's list of links that they've curated across the web that cover frameworks, interviews, experts, resources, etc. #2 For this, you might need the The Product Manager Interview: 164 Actual Questions and Answers to do the exercises. 2 Resume, Cover Letters, and Networking. Month 1: Setup recruiting.

Technical Review 52

Technical Review Software Review Feedback Software Framework 52

ProductPlan

MAY 7, 2019

Product Marketing. Making a North Star Metric focused on the sales funnel can overlook that fact that all traffic is not created equal and once you get people to try your product they better actually have a good experience. May 13, 2019 at 9:35 pm. May 14, 2019 at 9:21 am. Roadmaps. / Shaun Juncal. ProductPlan.

Customer Experience 85

Customer Experience User Testing Weak Development Team Roadmap 85

Gainsight

APRIL 29, 2019

Q: In what ways can Product teams use support from other teams, like Customer Success (CS)? Marketing is over there. Product sits here. In order for Product to work successfully, they need to have a lot of insights from the people that are on the front lines, talking to customers every day. How do you sell your product?

User Testing 14

User Testing Customer Experience Feedback Software Customer Feedback 14