Roman Pichler

AUGUST 17, 2021

Not tied to a solution : Despite its name, I recommend keeping the product vision free from assumptions about the actual product or solution. The best way to ensure that your vision is inspiring and meaningful for the stakeholders and dev team members is to create it together with the individuals in a collaborative workshop.

Vision 340

Vision Customer Experience User Testing Product Strategy 340

Product Innovation Educators

APRIL 6, 2020

Instead of a normal weekly interview I’m sharing with you 24+ brand new video interviews with world-class experts. Given our current circumstances, many online workshops and events have popped up in recent days. Given our current circumstances, many online workshops and events have popped up in recent days.

Strategy 202

Strategy Product Management Product Manager Product Research 202

UX Planet

JANUARY 16, 2024

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

Branding 98

Branding User Testing Product Research Data Visualization 98

Product Innovation Educators

DECEMBER 4, 2023

My two journeys fused for me—helping people through new products and helping brand new leaders be effective in the heroic things they’re trying to do. We just wanted to name and describe them so we can do them on purpose whenever we need to. [7:25] These are things great leaders already do. What makes this moment complicated?

Leadership 277

Leadership Startups User Testing Government 277

Product Talk

APRIL 17, 2024

A Workshop Kicks Off a New Commitment to Discovery Teresa: It sounds like recently, you had a workshop that had a big impact. I initiated a workshop as a kickoff for 2024 saying, team, I see we’ve done a great job in the define and measure phase and build phase, but I feel like we’re still lacking the discovery phase.

Product Research 308

Product Research User Testing Data Visualization Research Software 308

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. Let me walk through the entire workshop in the phases with its results. They always ask do they need to do everything themselves or only something for the brand creation.

Startups 157

Startups Strategy Technical Review B2B 157

The Product Coalition

SEPTEMBER 23, 2023

How long does it take to name a baby? And how do you go about exploring options and choosing a winning name? But naming a business, product, or service shouldn’t feel so personal, should it? Do you already have a name? Agree on foundational framing to work within Do you have a fully formed brand guide?

Naming 78

Naming Branding Customer Experience Definition 78

Product Innovation Educators

MARCH 3, 2025

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

Research Software 156

Research Software Product Research User Testing Artificial Inteligence 156

The Product Coalition

APRIL 7, 2021

Today, many brands realize the urgent demand for having their own mobile application to be tightly connected with their customers and run their businesses online more successfully. Amid the COVID lockdown, people spend even more time-consuming mobile content than ever before.

Research Software 143

Research Software Feedback Software Artificial Inteligence User Testing 143

The Product Coalition

JUNE 30, 2021

such names as Amazon, Etsy, or eBay are on everyone’s lips. It should allow users to take the desired action, namely to find and purchase the desired item quickly and effortlessly. Attracting users to your brand new marketplace can be even harder. Photo by Jukan Tateisi on Unsplash Online marketplaces are a hot trend now?—?such

Feedback Software 158

Feedback Software Customer Experience Data Visualization User Testing 158

freshtrax

AUGUST 31, 2021

btrax recently underwent a major relaunch of its brand. In this rebranding, not only the brand elements, but also the company’s vision, cultural values, and services were all redesigned to create a truly new btrax. Since 2015, we began providing workshop-style services, mostly to Japanese enterprises, based on design thinking.

User Testing 105

User Testing Research Software Branding Workshop 105

Mind the Product

AUGUST 13, 2019

Traditionally, there are teams/departments that inadvertently stifle innovation (marketing, brand, legal to name just a few). Part of their job is to be risk averse – protecting brand reputation, minimising legal litigation etc. I hope you’ve enjoyed the workshop, now get back to your day job.

Customer Experience 181

Customer Experience User Testing Research Software Data Visualization 181

Product Talk

MARCH 30, 2016

” She said, “I didn’t, but they were a brand I liked and they were on sale.” She thinks she buys a pair of jeans based on fit, but brand loyalty and price (or getting a good deal) were more important when it came time to make a purchase. I often use this example in talks and workshops. This story isn’t unique.

User Testing 243

User Testing Customer Experience Customer Feedback Product Research 243

Mind the Product

MAY 16, 2019

I came up with the concept during a workshop a couple of years ago and have been using it successfully ever since. They will be a regular, returning customer asking for more ( strong brand, recurring revenues ). Describe your potential customers with their name, age, and profession. Sounds nice, doesn’t it?

Software Review 177

Software Review Development Research Software User Testing 177

Mind the Product

FEBRUARY 13, 2020

The biggest challenge internally was to educate customer-facing teams that our brand reputation will not be damaged if the products weren’t available to purchase. The project was also given the nickname – Uni, and a visual identity, shown below. One Page Website: tradeoff feature analysis survey results (click to enlarge).

Product Research 199

Product Research User Testing Analytic Tools Research Software 199

Mind the Product

OCTOBER 17, 2019

We started with a half-day workshop, with a mixture of “badgers” (our colleagues) from different disciplines. However, we came out of the workshop with one idea linked to the ageing population and loneliness that resonated with all of us, and a general feeling that we might be onto something. Limit scope.

User Testing 119

User Testing Product Research Research Software Feedback Software 119

Dear Strategy

DECEMBER 21, 2020

On this episode of Dear Strategy, we analyze the practice of offering the same basic product across several different brands – especially when some of those brands are positioned as premium and some are – well – not! And so I ended up going with another brand altogether. Let’s say I have two brands in my portfolio.

Branding 52

Branding User Testing Product Research Workshop 52

Roman Pichler

AUGUST 17, 2021

Not tied to a solution : Despite its name, I recommend keeping the product vision free from assumptions about the actual product or solution. The best way to ensure that your vision is inspiring and meaningful for the stakeholders and dev team members is to create it together with the individuals in a collaborative workshop.

Vision 156

Vision Customer Experience User Testing Product Strategy 156

Product Innovation Educators

MARCH 4, 2025

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Mind the Product

MAY 11, 2018

Complexities of Starting From Scratch in an Established Brand. Innovation was the name of the game in this case study. From hackdays and workshops, the team came up with product concepts which were designed to stretch the limits of Sky’s comfort zone. BBC Case Study. Sky Case Study. Changing Face of News Consumption.

Workshop 101

Workshop Naming Customer Experience Product launches 101

Userpilot

AUGUST 30, 2024

The product-focused approach helps you deliver a clear product value proposition, improve your brand image, and demonstrate competitive differentiation. Over time, your audience will begin associating the product’s positive attributes with your brand itself, which leads to increased trust and loyalty. Product-led blog content.

Advertising 105

Advertising Analytic Tools Research Software Data Visualization 105

UX Planet

OCTOBER 22, 2024

Anyone in Product Ownership related discipline or those affiliated with Development, need to be aware of the time it takes to go through Research, Ideation, Iteration, before the subsequent steps of the Design Thinking process can occur (this impacts sales strategies, go to market strategies, communication outreach, just to name but a few tasks).

Research Software 52

Research Software Analytic Tools Feedback Software Technical Review 52

Intercom, Inc.

JANUARY 24, 2023

Customers Mature brands want deep visual customisation, so that Messenger feels native to their business. Along with this brief, we ran workshops with teams and leaders to gather ideas on what the vision for Messenger should be. These workshops served three important purposes: Set up an inclusive and collaborative working group.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Userpilot

AUGUST 22, 2024

With practical examples, mental models, and workshop templates, this book equips readers with everything needed to create a successful go-to-market strategy. How to close your first enterprise client : Maja explains that while focusing on early adopters makes sense, landing a big name early on can boost brand credibility.

Books 105

Books User Testing Analytic Tools Feedback Software 105

Userpilot

JULY 29, 2024

Userpilot hosts industry-relevant webinars to raise brand awareness. An example of a goal can be increasing brand awareness, driving product expansion , or boosting new feature adoption. That’s why Userpilot launched its brand-new AI-powered writing assistant on PH, and the results didn’t disappoint.

Research Software 104

Research Software Feedback Software Product Marketing Reporting Tools 104

Intercom, Inc.

AUGUST 13, 2019

It’s from a 1962 report published by a man named Douglas Engelbart. The video operator for the demo was a guy named Stewart Brand , who among other things published a magazine at the time called the Whole Earth Catalog. Modern software is obsessed with tools. We refreshed our Design Principles through this process.

Reporting Tools 223

Reporting Tools Research Software Feedback Software Weak Development Team 223

UX Studio: Product Management

JULY 14, 2021

As a design thinking consulting firm , we advise on product strategy, lead workshops, and offer customized training to equip your business with the best UX practices. According to R/GA, they worked with companies worldwide to develop strategies for new digital products and established brands. .

Consulting 87

Consulting Research Software Reporting Tools User Testing 87

freshtrax

AUGUST 3, 2021

According to Amy Jin , who spoke at an event by Startup Grind on Women’s Leadership , there are more CEOs named Mike than women CEOs in the world. She was subsequently named among the 100 most influential people in 2015 by TIME magazine. Also, in one Japanese startup event, the percentage of female speakers was less than 5%.

Research Software 98

Research Software Startups Consulting Education 98

Mind the Product

APRIL 18, 2017

UPDATED Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops , more networking events around the conference, and more fun than ever before. Jeff has worked in various roles and leadership positions at iXL, Fidelity, AOL, WebTrends, and TheLadders.

Research Software 89

Research Software User Testing Customer Experience Workshop 89

Pragmatic Marketing

NOVEMBER 12, 2018

They might land these gigs because they have experience speaking, have a topic of great interest to many people, or have a “name brand.” ” Typically, keynote speakers have published a book that connects and augments their brand. These speakers consider themselves “professional speakers.”

Seminar 70

Seminar User Testing Advertising Customer Experience 70

Userpilot

AUGUST 6, 2024

Improve brand engagement by leveraging customer testimonials as social proof and to reinforce loyalty. Customer engagement is all the interactions with your customers along their journey with the product or brand via multiple channels. Engaged customers feel valued and connected to the brand on a deeper level.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Customer Feedback 105

UX Studio: Product Management

JANUARY 25, 2022

Since 2013, we’ve been working with rising startups and established tech giants, like Google, HBO, and Netflix, just to name a few. Besides excellent design work, we also share our knowledge and expertise by running professional workshops and training. Web design Manchester agency helping Ecommerce brands to grow.

Research Software 83

Research Software Feedback Software Analytic Tools Product Research 83

Intercom, Inc.

NOVEMBER 17, 2021

Emoji use in customer support is a no-brainer when the brand’s voice is playful and fun – just make sure it’s there for embellishment, not carrying content or replacing words. Some brands rely on emoji a lot in their marketing, and customers will expect that kind of somewhat lighter, more modern style.

Messaging 118

Messaging Customer Experience Branding Airlines 118

Userpilot

FEBRUARY 17, 2021

Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Pro Pass: $395, you get everything included in the open pass plus ProductWorld PRO Technical Workshops Feb 17 and PRO Sessions Feb 18-19. February Product Conferences.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

svpg

MAY 2, 2016

Other than recommend to people that they read my book or attend a 2 day workshop, I didn’t feel like I was able to give a very satisfying answer. Do team members know customers by name? After the first talk quite a large number of people contacted me and asked for more information about the alternative.

Research Software 149

Research Software Product Research Weak Development Team User Testing 149

UX Studio: Product Management

NOVEMBER 24, 2020

There are big players in every industry that have made their brands recognizable worldwide. Our clients are growing startups and established brands like HBO, Google, Netflix, or Wizz air. Its services portfolio is quite wide with a focus on UX design, research, and brand development. . Top product design companies.

Product Research 116

Product Research Research Software Software Review Technical Review 116

Userzoom

AUGUST 6, 2019

So, my name is Katja. As our name says, we are Team Swarm and we market us as Team Swarm to really serve all the different areas. And as I said, our name is Swarm, we try to swarm out, to support the other teams. The other team’s name is Hive. But, as the name says, they are our overall goals.

User Testing 101

User Testing Product Research Presentation Research Software 101