The Product Coalition

MAY 24, 2023

Sure the roadmap is a guide that delineates the product’s vision, hypothesis, outcomes, and direction, allowing teams and stakeholders to engage in the product’s progress over time. The why is what unites not just the team, but the whole company, around a shared vision. Your company’s strategy is the path plotted by the big ship.

Roadmap 111

Roadmap User Testing Feedback Software Customer Feedback 111

Product Innovation Educators

OCTOBER 30, 2023

She oversees product strategy, definition, and launch activities for Kymeta’s mobile satellite communications product line, which is making mobile broadband connectivity around the world ubiquitous. As the head of product management, I pulled all our customer-facing teams into a conference room. It was a technological marvel.

User Testing 123

User Testing Reporting Tools Customer Experience Research Software 123

Business of Software Conference

MAY 17, 2022

Firstly, strategy and positioning are DIFFERENT things. Join Bob Moesta and April Dunford in this animated discussion of JTBD, vision, and strategy. Join Bob Moesta and April Dunford in this animated discussion of JTBD, vision, and strategy. Mixing them up can be a major stumbling block for you and your team.

Strategy 60

Strategy Vision Events Positioning 60

Business of Software Conference

JULY 24, 2020

Strategy, Optionality and Managing Two Products at Basecamp. Part 2 of 3 – here we discuss how Jason and David think about strategy and manage risk at Basecamp, and find out how they plan to manage two products following the launch of their new email service Hey.com. How do you think about strategy and optionality at Basecamp?

Strategy 52

Strategy Customer Experience Management Management 52

Intercom, Inc.

SEPTEMBER 22, 2020

Brian also shares HubSpot’s strategy for creating an industry-defining category that helped more than 86,000 customers in over 120 countries move from unwelcome outbound marketing to permission-based inbound marketing. But there needs to be a clear vision and purpose – a “why” so to speak. Success didn’t just happen overnight.

Inbound 211

Inbound Outbound Reporting Tools Customer Experience 211

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. Ultimately, a product marketing manager’s main objective is to create and execute a marketing strategy that will boost demand and adoption for the product. But what exactly does this entail?

Product Marketing 82

Product Marketing Onboarding KPIs User Testing Marketing 82

ProductPlan

MARCH 23, 2020

Since releasing both a webinar and book on the impact of feature-less roadmaps on your product strategy recently, we’ve gotten a lot of questions about why we’re so hostile to including features on product roadmaps. You’re eager to see the product strategy they’ve come up with. A clear product strategy. Are we anti-feature?

Roadmap 64

Roadmap Product Strategy Strategy Reporting Tools 64

The Product HQ

MAY 10, 2024

In the conceptualization phase, product managers must identify the vision, mission, and requirements that will condition how a team builds out a product. On one hand, this entails coming up with possible design concepts that capture the vision, mission, and goals of a given product. Sharpen your data collection and analytical skills.

Startups 52

Startups Customer Experience User Testing Technical Review 52

Mind the Product

MAY 31, 2019

In between we held sessions on Product Strategy and Product Principles, on Managing Product Portfolios, and on Developing Product Managers. Day 3: Conference. It looks like everyone enjoyed themselves – and a good basis for further networking on the following conference day. Having dinner with 7 strangers.

Workshop 129

Workshop Events Leadership Presentation 129

Roman Pichler

OCTOBER 6, 2020

In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board. Co ntinuous Product Discovery. And if so, what are the consequences for your product?

Product Research 268

Product Research Technical Review Feedback Software Research Software 268

The Product Coalition

MARCH 7, 2023

It’s super valuable — getting in front of an angry user, or stoking enthusiasm in a conference talk, or feeling the pain of someone troubleshooting, that takes courage and skill. What I have observed is that there is a lack of resources for product managers about the importance of vision or more important how to create one.

Product Management 88

Product Management Product Manager Data Visualization Customer Feedback 88

Andrew Chen

FEBRUARY 6, 2024

Because technology differentiation is no longer a real factor today start ups, it turns out that most products are succeeding or failing due to core product/market fit followed by the distribution strategy. A few years ago you saw a trend were products would launch a huge conferences like SXSW. There are over 9 million mobile apps.

User Testing 105

User Testing Research Software Feedback Software Startups 105

The Product Coalition

JUNE 9, 2023

This exchange unfolded over weak, black coffee in your typical, bland white-walled corporate conference room. As a communication tool, use roadmaps to: Convert your strategy into a tangible product, taking an essential yet abstract concept and giving it form. The first draft of a roadmap shows your dream and vision for the product.

Roadmap 121

Roadmap Data Visualization Customer Experience User Testing 121

Business of Software Conference

SEPTEMBER 15, 2021

Radical Product Thinking , the new book by Radhika Dutt, is published 28 September and we are delighted and honored she will by joining us for BoS Conference Online Fall 27-29 September to share some of the key messages that the book shares. Your vision must connect to your day-to-day activities. Get your Fall BoS Conference Ticket.

Software Review 52

Software Review Books Vision Agile 52

Intercom, Inc.

JUNE 9, 2021

We had a group of new hires ready and excited to join Intercom the following Monday, expecting to meet lots of folks in the office, join brainstorming sessions in a conference room, and grab a nice cup of coffee or a cold beer at a local bar with their new teammates after work. Q&A with product leaders on our product strategy.

Feedback Software 253

Feedback Software Customer Experience Systems Review Presentation 253

Lenny Rachitsky

MARCH 21, 2024

Expand beyond mainstream media coverage by engaging with newsletters, podcasts, awards, and conference speaking engagements. When selecting an agency, ensure that their recent work, messaging strategy, and flexibility with announcement schedules align with your business goals. Listen now on Apple , Spotify , Overcast , and YouTube.

Reporting Tools 88

Reporting Tools B2B Customer Experience Startups 88

Business of Software Conference

MARCH 7, 2023

Tessa uses excellent strategic ability to get alignment around a vision, and combines this with a collaborative but firm approach to inspire cross functional teams to (over) deliver. Learn how great SaaS & software companies are run We produce exceptional conferences & content that will help you build better products & companies.

Vision 40

Vision Consulting Startups Events 40

Roy Madden

JANUARY 29, 2021

You will be responsible for developing and executing the Feedly marketing strategy. You are a self-starter with the ability to work independently, articulate a vision, and execute it. We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Mind the Product

FEBRUARY 5, 2020

Start With Specifics, not the Vision. There’s always a wish to start with vision, but that to me is dangerously unconstrained, and unbounded. The most meaningful misalignments are just as likely to emerge from the way the product vision is communicated as they are from the vision itself. Clarity Over Comfort.

Feedback Software 172

Feedback Software Vision Document Consulting 172

Business of Software Conference

SEPTEMBER 6, 2021

It’s taken many sleepless nights, but he’s formed a solid vision for a new product that will make their existing platform exponentially more valuable. Sam, who’s spent the last week imagining his vision into reality, feels his excitement morph into irritation with each new question. Get your Fall BoS Conference Ticket.

Weak Development Team 64

Weak Development Team Feedback Software Vision User Testing 64

Intercom, Inc.

AUGUST 18, 2022

As a staff engineer, a lot of your energy goes into cross-team collaboration for the vision and strategy. I don’t have any reports and I don’t manage anybody, but I spend a lot of time with my manager on topics that are more on the vision aspect of things. Sharing context, working on strategy, that kind of thing.

Engineering 204

Engineering Software Review Technical Review User Testing 204

Product Innovation Educators

FEBRUARY 27, 2023

PDMA invited me to their conference, which was in Orlando, Florida, to interview some of their speakers. The product manager needs to get the answers that are used for setting up the product strategy and for marketing and development, so we have clarity. Learn more about them at PDMA.org. We need the right questions to ask customers.

Feedback Software 100

Feedback Software Marketing Data Visualization Customer Experience 100

Mind the Product

JUNE 14, 2019

This kind of serendipity is not a viable career strategy! It wouldn’t happen, because we all realise that serendipity is not a viable product strategy. Just as with a product, you should start with a vision. Once we’ve got our vision, we can begin to formulate a strategy that begins to bring this to life.

Development Team Review 142

Development Team Review Technical Review Weak Development Team Vision 142

The Product HQ

APRIL 20, 2024

This guide shares key advice, tips, and strategies to help you become a SaaS product manager. Ideate: At this point, product managers use the conclusions they have drawn from analyzing customer feedback to come up with a strategy and plan that helps them successfully position their products within their markets.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Business of Software Conference

JULY 27, 2023

The storyteller sets the vision, values, and agenda of an entire generation that is to come.” Learn how great SaaS & software companies are run We produce exceptional conferences & content that will help you build better products & companies. ” Employees are the backbone of any successful organisation.

Vision 52

Vision Events Customer Experience Marketing 52

Sequent Learning

DECEMBER 20, 2023

A Guide on How to Become a Product Manager Introduction Are you passionate about leading product development, shaping strategies, and driving innovation? You’ll strategize, conduct market research, define product vision, and collaborate across teams. Becoming a Product Manager might be your ideal career path.

Data Visualization 52

Data Visualization Certifications Product Management Product Manager 52

ProductPlan

JUNE 8, 2021

After reading a blog or a book or attending a conference or talk on product management, I’m always excited to try out the new processes and frameworks I’ve learned about. Aside from generating revenue, it’s also important to check if the solution aligns with the business’s direction, vision, and values.

Product Research 97

Product Research User Testing Research Software Feedback Software 97

Mind the Product

DECEMBER 11, 2019

For condensed learning experience, the one that stands out is when I once had to step into a project at Amazon for a week to help prepare a strategy doc. Joe Leech is an expert in product design strategy, UX and applying psychology in design but he’s also had some other very different jobs. I help facilitate that.

Customer Experience 99

Customer Experience Workshop Technical Review Entertainment 99

The Product Coalition

SEPTEMBER 8, 2022

The strategy was complete, the build was in process, and we were ready to activate. Product Strategy. It’s not that they don’t describe some or all of the activities of product strategy, but in my experience, they are misplaced across the lifecycle phases instead of a distinct first phase. That said, in my mind?—?we No response.

Software Review 106

Software Review Product Research Onboarding KPIs Government 106

The Product Coalition

JUNE 10, 2021

Then I’ll address why, in the right situations with the right strategy, failure needs to be embraced but it won’t look like failure. There are even conferences dedicated to celebrating failure. It also encourages iteration towards a bigger vision. This is why the conversation around failure needs to be reframed.

Banking 101

Banking Customer Experience User Testing Vision 101

ProductPlan

JANUARY 5, 2023

Moreover, they must maintain a consistent overall business strategy and set goals. For this reason, it’s the perfect time to align those with the product vision by conducting an annual planning session. Yet, sticking to the same plan for an entire year, no matter what, also seems like a flawed strategy.

Customer Experience 52

Customer Experience Roadmap Data Visualization Product launches 52

Business of Software Conference

JULY 22, 2021

Share Your Vision Effectively with Radhika Dutt Changing the world has come to be seen as the preserve of visionaries such as Steve Jobs or Elon Musk. BoS Conference: Fall 2021 (27-29 September) Join a community of entrepreneurs and experts building great software companies. Find out more. Find out more.

Product Research 61

Product Research Leadership Events Vision 61

BrainMates

OCTOBER 25, 2021

One of the biggest challenges as a Product Leader is bringing your diverse internal and external stakeholders to align their focus and resources behind the North Star you have defined in your Product Vision and Strategy. Over video conferences, they use the Headspace desktop app. What has sparked joy for your team?

Management 98

Management Management Vision Product Management 98

Ronke PM

JUNE 21, 2023

This means that there are specific discussions that we must lead and participate in because they significantly impact our products and the vision we want to set. It also helps me understand the prospect's business strategy, upcoming needs, and changing technological requirements.

Technical Review 52

Technical Review Product Management Product Manager Customer Feedback 52

Mind the Product

AUGUST 31, 2018

A roadmap is more about communicating your product strategy than it is about communicating features and dates. A roadmap also tells us how we will realize our product vision. A product roadmap is a prototype for your product strategy. Clear business objectives should flow from your product vision. Janna Bastow.

Roadmap 166

Roadmap Vision User Testing Data Visualization 166

ProductPlan

JANUARY 27, 2022

Whether it’s staying on the same page as the development team during a sprint or creating buy-in on the product strategy and roadmap, these solutions streamline communication, minimize confusion, and provide centralized repositories for crucial information. Moreover, they strengthen work relationships and facilitate alignment.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

Mind the Product

NOVEMBER 1, 2017

In our context, it helps you predict the market reaction to your product and go-to-market strategy. A straightforward one we did for Eric is called “ 20/20 Vision ”. As the name of this exercise promises: we developed a 20/20 vision of Eric’s needs. Review Your Marketing Strategy. We brainstormed Eric’s needs.

Construction 92

Construction Workshop User Testing Customer Experience 92