Sat.Aug 03, 2019 - Fri.Aug 09, 2019

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The Four Cs of Product Communication

ProductCraft

John Cutler, one of the product people I most admire, recently tweeted the below image with the note, “The job is like 90% communication.” John’s absolutely right — the job is 90% communication. In fact, everything a PM does ties back to their ability to communicate effectively. Product managers need to build a strong team, Read more » The post The Four Cs of Product Communication appeared first on ProductCraft by Pendo.

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Getting to backlog zero: Tips to improve backlog management

ProductBoard

As a product manager, you take the lead on delivering products that delight your customer. To do this, you focus on the needs of your customers, prioritize what features to build, and create a roadmap that aligns your company. Of course, there are many other responsibilities that come with product management and ownership. One of the biggest challenges a lot of product teams face is one that I.

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What the four forces can teach us about the user onboarding experience

Intercom, Inc.

A great onboarding experience is one that proves to new users that your product will help them do the job that they want. To put it another way, the ideal onboarding experience is a short, easy and frictionless path to finding value. Of course, many products have unavoidable complexity. If getting started with your product requires new users to install software, invite colleagues or message customers, then the path to value may not seem as short or straightforward.

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Don’t Let Technology Changes Turn into Technical Debt

ProductPlan

Technological evolution doesn’t stop. It doesn’t go on vacation, it doesn’t take a victory lap, it rarely even pauses long enough to catch a breath. There’s always something new on the horizon. Our products and solutions are built atop these technologies, relying on servers and programming languages, databases and messaging protocols, devices, and APIs.

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Mastering Apache Airflow® 3.0: What’s New (and What’s Next) for Data Orchestration

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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Six guidelines for successful prototype testing

Userzoom

“Is my prototype testable?” It’s a frequently asked question when running usability studies with a prototype that isn’t fully functional. The rule of thumb is the more complete the prototype, the better. I’ve run usability testing for over eight years now, and I keep reviewing prototypes that are quite limited. Despite that, some professionals new to UX research expect many insights to validate the design hypothesis based on just a few pages.

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Core Product Management

The Product Guy

Many people who are early in their PM career, or who are looking to break into Product Management, find themselves obsessing over gaining deep technical skills. Learn from an experienced Product Manager about why that’s the wrong thing to prioritize and what traits are more important to making your mark as a Product Manager. In a recent live stream from one of our mentors of The Product Mentor , Patrick Hoffman, lead a conversation on this topic.

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Helping Product Managers to Let Go by Michael Sippey

Mind the Product

In this keynote from #mtpcon San Francisco, Michael Sippey, VP of Product at Medium, shares some insights on how to think big and create clarity and focus for product management teams to unleash their full potential. The Power of Optimism. At the start of his keynote Sippey says that: “Most acts of creation – live music and conferences like this – are optimistic acts”.

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Slack’s Lane Collins on their ‘radical convenience’ approach to customer experience

Intercom, Inc.

? ? ?. Today, we’re dissecting the customer experience at one of the hottest companies around: Slack. As someone who’s immersed in customer-experience questions and concerns day-in and day-out here at Intercom, I was fascinated to hear how Slack’s entire team dedicated itself to thinking about the end-to-end customer experience. And I was excited to sit down behind the mic with Lane Collins.

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TEI 241 Flashback: How product managers can conduct Voice of the Customer research- with Gerry Katz

Product Innovation Educators

The right way to interview customers. During the month of July, 2019, I have been sharing some of the most favorite and valuable discussions from the first 100 interviews. I’ve added one more for the first week of August that is not to be missed. It was originally episode 071. —-. This discussion is about Voice of the Customer (VOC). When it comes to VOC experts, there are only a handful of people that match the experience of my guest today, helping hundreds of companies with VOC res

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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Working with Management

The Product Guy

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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BADIR?—?The Antidote to Low ROI from Data Science Projects

Piyanka Jain

BADIR?—?The Antidote to Low ROI from Data Science Projects [link] Data Science, Machine Learning, Robotics, and AI?—?these are some of the hottest keywords in the business right now. Trillions of dollars are being invested in these fields by organizations. One would think with such large investment, these organizations must be reaping a lot of value out of data science.

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How engineers can make an impact outside the code editor

Intercom, Inc.

Product engineers are experts at identifying, understanding and solving problems. When you talk about the types of problems you tackle, and therefore the impact that you have, the conversation should not be solely limited to the work you do within a text editor or integrated development environment (IDE). Yes, the code that you write and the systems that you build are major contributing factors to the success and growth of a business.

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The Story Behind the Sweat Patch: Innovating at Gatorade

Mind the Product

The Gx Sweat Patch. Fitness and sport innovation today is a combination of digital and physical elements, whether it’s wearable fitness trackers or personalized digital coaching programs. But sports drinks, by their nature, are physical experiences. So when sports fuel producer Gatorade was looking for a way to develop its core product, my company, strategic design consultancy Smart Design, helped it to create the Gx Platform, a service that brings biometric data and electrolyte-enhanced fluids

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Launching a Product & Vydia

The Product Guy

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed Product Go To Market Strategies and debated Featured Product, Vydia … And, also, thank you to our awesome sponsors who make everything possible…

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Is Your Agile Transformation Failing, Too?

The Product Coalition

Agile 122
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Build the right thing: How to kick off a software design project with the Discovery Phase

Userzoom

Every project we do at Natural Interaction starts with discovery. This phase is probably my favourite because it’s about gathering evidence. Like Sherlock Holmes, we go about finding the information we need to solve our client’s problem. We meet with the key stakeholders to workshop and ask questions, and we speak to users about what they expect that thing to do.

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Moving Up the Career Ladder with Thor Mitchell [Rebroadcast]

Mind the Product

We’re taking a short break from releasing new episodes for the month of August. We’ll be back with new interviews in September. But don’t despair! We’ve asked a few friends to pick some of their favorite episodes to re-broadcast in the meantime. This week’s pick comes from our co-host, Lily Smith. Lily’s Pick. I think, by now, we all know that product management is hard.

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From Start to Scale: Driving Growth Through Seamless Payments Implementation

Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting

Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical

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Logo Design Trends: Best Tips for Creating an Innovative Logo

UX Studio: Product Management

Design trend predictions usually come out at the beginning of the year, but who said we can’t write a blogpost about it in the middle of summer? Logo design forms the most essential part of every company’s branding, so looking at some inspiration always comes in useful. However, following logo trends mindlessly without thinking about our company’s mission, values and target audience definitely doesn’t make for a smart decision.

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25 Screen Capture Tools To Speed Up Web Project Communication

Usersnap

A picture is worth 1000 words. A very familiar quote and it still holds true. Capturing screen images has become a highly popular mode of visual communication in today’s world. New technologies have enriched working with screenshot images to fit the modern multi-location team structure. . As per studies, 90% of information entering the brain is visual and that visuals are processed 60,000 times faster in the brain than text.

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Katja Borchert & Pietro Romeo from FlixBus present: ‘Don’t guess it, test it!’

Userzoom

Katja Borchert, Senior Product Owner & UX Researcher, and Pietro Romeo, UX Researcher, reveal practical and leftfield examples of user research at FlixBus in their presentation ‘Don’t Guess It, Test It!’. In the following video and transcript of their talk at BetterUX London 2019 , Katja and Pietro discuss how they democratized UX and took a journey towards a corporate UX majority, by running two concurrent teams: Team Hive, which is focused on the development of design systems, and Team Swa

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How to EFFECTIVELY manage young Product Managers

The Product Coalition

The ultimate guide on how to manage young PMs in your team. Includes Dos and Don’ts, examples and modus operandi using which I wish I was led/managed early on when I started as a PM. Also, young PMs could takeaway lessons from here on what to expect and ask from your managers. Source With that being said, the article mostly revolves around the Indian context where we don’t have an Associate Product Manager (APM) program like the ones at Google, Uber, Twitter or Rotational PM programs like at Fac

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How Executives Define Strategic Product Management

Product Management University

What Do Executives Really Mean When They Say, “I Want Product Management to be More Strategic?” When I ask senior executives how they define “strategic product management,” these five things come up most often. Understanding the market better than all other customer-facing disciplines (sales, marketing, customer success, etc.).

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Amazon Takes On Walmart: Who’s Product Managers Will Win?

The Accidental Product Manager

Amazon product managers are going after Walmart shoppers Image Credit: ?? ?. I suspect that if I asked you to take a moment and feel sorry for the product managers who work for Amazon, you probably would not. For that matter, if I asked you to take a moment and feel bad for the product managers who work for Amazon, you probably would also find that hard to do.

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Product Love Podcast: Melissa Perri, CEO and Founder of Produx Labs

ProductCraft

Product has many different facets, and Melissa Perri has had a stint in quite a few of them, including UX design, engineering, and development. By working in these different areas, Melissa believes that you get a holistic systems approach to product management. And this means you can evaluate the product on its feasibility, usability, pricing, Read more » The post Product Love Podcast: Melissa Perri, CEO and Founder of Produx Labs appeared first on ProductCraft by Pendo.

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Des Traynor on how to keep your company aligned during hypergrowth

Miro

Des Traynor on how to keep your company aligned during hypergrowth1Main challenges of hypergrowthRead ?2Measuring success and failureRead ?3Organizational agility & remote collaborationRead ?4Future challengesRead ?What happens after a startup finds product-market fit, achieves some early success, and starts scaling? A period of hypergrowth can breed communication problems, slower decision-making, and a loss of the agility you had […].

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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How To Groom Value-Based Product Backlogs From a Single Strategic Roadmap

Product Management University

Creating value-based product backlogs is pretty simple when there’s a single strategic roadmap for the portfolio. Here’s why. The Playbook: The strategic roadmap outlines the top-down business goals and priorities of your target customers along with the biggest operational obstacles standing in the way of those goals. Grooming the backlogs (for all products) is as simple as determining the job tasks that have to change to eliminate the obstacles.

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Using Empathy Maps to Better Understand Your Customers

CardBoard

What is an Empathy Map? An empathy map is an additional template offered inside CardBoard that your team can use to gain deeper understanding and insight into your customers. Much like user personas, an empathy map also represents a group of users or customer segment. According to the Nielsen Norman Group, empathy mapping is the first step in the design thinking process.

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15 Fun Facts About btrax

freshtrax

btrax is 15! We have grown so much since our humble beginning in 2004, from providing design services for small businesses to now helping companies bridge the gap between Japan and America through design. Maybe you know btrax from a business standpoint, but btrax is so much more than just that. Here are 15 fun facts about our history, culture, and people.