Sat.Dec 31, 2016 - Fri.Jan 06, 2017

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Customer Success – an important role

The Product Bistro

Digital Transformation, it’s all the rage, and doing a simple Google search yields a plethora of hits, from training to consultants, to the big market research companies, all weighing in. This wave of disruption continues to grow, and brings with it myriad opportunities to completely change the business. In a nutshell, in the late ‘oughts, with the introduction of the Apple iPhone, the convergence of ubiquitous network connectivity, and the rise of the “*cloud*,” the sta

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Five Product Manager Resolutions for the New Year

280 Group

As 2017 starts off with a bang we at the 280 Group thought you might need a little help setting your Product Manager resolutions. We know you’ll keep these resolutions (at least for the rest of January maybe), and when you do you’ll watch your job effectiveness skyrocket. With that said, here are our top five resolutions for every Product Manager for 2017. 1.

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What I’m doing to make 2017 the year of action

Lead on Purpose

It’s been on my mind for the last few months. Everything I’ve read lately seems to speak it to me. Over the last few weeks as I’ve been planning 2017 this word keeps coming back with force.

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Product Management Memory Lane with Alyssa Dver

bpma ProductHub

Contributed by Saikrishna Chavali. Kicking off the 2017 BPMA calendar is Alyssa Dver on using Neuroscience to build confidence. While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Product Management was still figuring out if it’s a necessary discipline in software companies.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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The Solutions Maturity Scale for B2B

Product Management University

Wealth made simple: news and articles from IRC Wealth. Your product management maturity is gauged by the manner in which your organization approaches the planning, development, marketing and sales of its products and services as business solutions. It’s defined by the extent to which your offerings mirror the business of your target customers.

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The Role of Emotional Intelligence in Product Management

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Emotional Intelligence for Product Managers”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals&#

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10 years in the Bay Area – what I’ve learned

Andrew Chen

January 2007. Ten years ago this week, I took a long, cloudy drive from Seattle to Silicon Valley on Highway 1 to start a new job and new life. I was barely 24 years old, in a hurry to change the world, and eager to begin my first day at MDV, a Silicon Valley venture firm, as their new Entrepreneur-in-Residence. It was 2007, and the iPhone hadn’t been released yet, YCombinator was just getting started, and MySpace was still bigger than Facebook.

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Understanding User Psychology: Thinking Like a Game Designer

Sachin Rekhi

[This is the third post in my Understanding User Psychology series. If you haven't already, make sure to check out Meet Your Happy Chemicals and The Psychology of Persuasion.]. When looking to understand user psychology to design better product experiences, one of the richest sources of knowledge exists within the game design world. Game designers have been refining their techniques for decades to build ever more engaging and enjoyable experiences that drive specific player behavior.

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Podcast: IoT is Product Management

Daniel Elizalde IoT Blog

I had the opportunity to be a guest in the popular podcast “This is Product Management” Mike Fishbein and I had a great conversation on the challenges Product Managers face when building IoT products. I also answer one of the top questions I get: “How do I get into IoT Product Management” Listen to the […]. The post Podcast: IoT is Product Management appeared first on Tech Product Management.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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The Best in Product Management

The Product Guy

Check out our full-length conversation with Adam Warburton on everything product management from inspiration to advice to a look at the future of the field … and what makes Adam truly The Best Product Person of 2015. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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Can you and your stakeholders actually see your Position?

Haines-Group

When you present your product’s Positioning to others, can they see it? (“Position” reflects the way your product delivers value to customers that is different from competitors. It’s the center-point of your feature decisions and how you are marketing and selling.) Your stakeholders really need to understand and buy-in to your positioning. You can make it very clear to all by using a quadrant diagram to visually depict your product’s distinctive position from that of the competition.

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Different Ways to Make Money With Multi-Party Products

Mind the Product

Multi party products  are those that are made up of numerous individuals, organisations and audiences whose actions affect one another, creating an ecosystem or network. They offer many levers to pull in terms of pricing strategy and so have many opportunities to try out different approaches. Here are a few lessons that Anna’s learned. Not all jobs are created equal. upWork is the largest freelancer marketplace in the world.

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Job Hunting Is Product Management

Pragmatic Marketing

When the company Pierre-Marc Diennet founded and spent four years building simply evaporated, he found himself with no income, no savings, a baby at home and no job. It was the start of a brutal journey—from failed startup founder to gainfully employed product manager. Out of instinct, he resorted to the kind of product thinking he had spent four years practicing: He treated his job hunt as an exercise in finding product/market fit.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Happy New Year of Product Management Opportunities!

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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Is The Best Way To Sell More Books By Giving Them Away For Free?

The Accidental Product Manager

What’s the best way to get someone to read your book? Image Credit: CollegeDegrees360. Let’s face it: selling books is tough work. With all of the other distractions that customers have these days, trying to convince them to buy a book, let alone the book that you are trying to sell, can be very difficult to do. In the world of electronic books, product managers are having to modify their product development definition and try out some new ideas in order to see if they can capture mo

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Sprint: Solve problems and test ideas in five days

Product Bookshelf

Sprints enable you to get answers to key product and service questions in just five days. The process moves through identifying questions, creating solutions, storyboarding, prototyping, and testing with customers. Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp. The sprint is Google Ventures’ unique five-day process for answering crucial questions through prototyping and testing ideas with customers.

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Fake Sales at Top Retailers: The Power of Discounts

Pragmatic Marketing

Los Angeles City Attorney Mike Feuer filed a lawsuit against Macy’s, Kohls, JC Penney and Sears for deceptive advertising. These firms allegedly advertised a high original price with a low sale price without ever having sold the product at the advertised original price. The law in California states that these firms must have sold the product at the original price within the previous three months.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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6 Tactics for Achieving Your Strategic Plan

TSIA

In my last post , I shared the top 4 reasons why 9 out of 10 strategic plans fail. Now that we're in a new year and need to put these plans into motion, you'll need to get everyone in your company moving toward your established goals. In order to do this, it's best to make your strategic plan as focused and as simple as possible, but not too simple.

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A 2017 Wishlist for Progressive Web Apps and Mobile Web

Karan Peri

2016 has been a great year for mobile web in general with several advances in APIs, capabilities for an immersive experience and progressive features. We saw heightened interest and activity in the web community and deeper adoption by businesses around the world eager to explore the world of installable, friction-less and delightful mobile web. It’s been exactly 1 year since we launched Flipkart‘s PWA and it’s been great to watch mobile web evolve throughout 2016!

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Interactive Newspaper : A case for Augmented Reality

SidsAvenue

The boundaries between the virtual world and the physical world are growing thin. Thanks to technologies like Augmented Reality(AR) and Virtual Reality(VR). By using VR, we can experience the wonders of the world like never before without moving out of your couch. This post is to discuss an Innovative use case of AR for the newspapers. The Newspaper is a part of breakfast.

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Speed Reading And Value Redesign

I Wonder The Value

There are a lot of things we want to change in our life. It was “Reading” for me. I like to read English books more than Japanese books when it comes to business. But, when I read English books, it’s 3 times as slow as Japanese books. Because English is my 2nd language. I tried some fast reading techniques such as skimming and eye training. It had some effects but not so much.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Focus!                                                   Serve Fewer Markets. Win More Deals.

Product Management and Strategic Marketing

​ The top challenge most product companies face is finding the best market for their product. Some succeed, but most often companies go after too many markets and fail to create a strong foothold in any particular one. Let’s review a couple of scenarios: Scenario one - company has an existing product portfolio. The sales team is providing feedback and advising that the product is missing features preventing them from penetrating market A, and if only they had those features, they cou

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Are You Providing Regular Soft Skills Training?

TSIA

Even if they have years of experience, your support staff needs to be trained on their soft skills on a regular basis. The expectations of today's customers are constantly changing, and what made them happy last year won't necessarily cut it this year. It's up to your staff to stay current and be ready to deliver the highest level of customer satisfaction in this highly competitive climate.

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Top 5 reasons publishers need to innovate to survive in 2017

Product Warrior

Many publishing and media firms look back 20 something years (depending on market) and remember the “ print era ” with fondness. The industry veterans reminisce of high revenues from strong advertiser relationships cemented over multiple 3 hour boozy lunches at top end restaurants. Today’s scenarios for online publishers frequently is a story of reduced value and tough profit margins, can publishers turn this around?

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Why “Marketing” Sounds Like a SCAM

I Wonder The Value

What is marketing? Some people may say advertisement, SEO or SNS. Others may say lead-generation or branding. Those are correct. But it’s not enough. According to Wikipedia , “The American Marketing Association has defined marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large”.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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A lifelong obsession with patterns and people

dscout People Nerds

A People Nerds interview with Kelly Goto.

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Your Average CAC is Lying to You -- What to do Instead

Brian Balfour

I recently wrote about the most common mistakes with CAC (customer acquisition cost) that can derail growth efforts before you even get started because CAC is a metric that's foundational to growth strategy. In this post, we'll look at the faulty myth of "Average CAC," and the most meaningful CAC segmentations that you should be paying attention to instead.

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Can online publishers ever make high profit margins?

Product Warrior

Many publishing and media firms think back 20 something years (depending on market) and remember the "print era" with fondness. The industry veterans reminisce of high revenues from strong advertiser relationships cemented over multiple 3 hour boozy lunches at top end restaurants. Today's scenarios for online publishers frequently is a story of reduced value and tough profit margins, can publishers turn this around?