Product Management University

OCTOBER 20, 2020

This month we look at the impact on product management and product marketing. Join me for a 3-hour live (web meeting) demo workshop on November 12th. Blog: High-Octane Product Management. Product Led Growth: How It Changes Product Management & Product Marketing? Creating a Product Strategy: Is It Worth the Effort?

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Magazine B2B Product Research Product Management 130

Dear Strategy

OCTOBER 6, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. That’s really all a strategy is – an overarching plan that provides context and meaning to a set of actions.

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Differentiation Product Strategy Strategy Marketing 52

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Grow and lead the product marketing team. Develop strong relationships with analysts (Gartner, Forrester, etc.)

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Bain Public

MARCH 20, 2021

(Montreal, Canada) - Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a joint workshop with Nikita Stepin, Senior Associate from Norton Rose Fulbright for two of Zu ’s international 2021 cohorts. About Zu and Infusionn Workshops. About the Workshop.

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Bain Public

MARCH 20, 2021

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on March 30th, 2021 in collaboration with EcoFuel : a specialized and personalized accelerator dedicated to seed stage cleantech startups. About EcoFuel. Session Information. Date: March 30th, 2021.

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Bain Public

JANUARY 24, 2021

(Montreal, Canada) - Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on February 4th in collaboration with Acceleprise : The B2B SaaS-focused accelerator. These online workshops will host startup founders from the Toronto, New York, and San Francisco cohorts!

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Bain Public

JANUARY 14, 2021

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on January 22nd in collaboration with Centech: a world-class business incubator based in Montreal. Paul Ortchanian is a pro in injecting strategies and tactics to monetize his client's businesses.

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Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

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Bain Public

JULY 22, 2021

(Montreal, Canada) - Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will lead a workshop on July 22nd in collaboration with Forum Ventures , formerly known as Acceleprise -- an early-stage fund and B2B SaaS startup accelerator! About Paul Ortchanian.

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Dear Strategy

OCTOBER 27, 2019

Dear Strategy: “What is the difference between a product-based organization and a market-based organization, and how does that translate into product and marketing strategies?”. For smaller businesses with one type of product sold into one or more markets, this discussion is a moot point.

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Bain Public

MAY 20, 2021

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on May 21st in collaboration with Centech: a world-class business incubator based in Montreal. Paul’s unique experience brings together the necessity of great engineering and the beauty of product strategy.

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Bain Public

APRIL 17, 2020

Career Development Program Details: Whether you are a Founder or part of the Product, Engineering or leadership team, you need actionable strategies and impactful techniques that drive results today. We already knew we could deliver expert guidance via a series of on-site workshops. Who should attend?

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Bain Public

AUGUST 13, 2020

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on August 21st in collaboration with Acceleprise : The B2B SaaS-focused accelerator. Paul’s unique experience brings together the necessity of great engineering and the beauty of product strategy.

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Product Management University

APRIL 14, 2021

This month we show a little love to those in senior product management roles with a focus on strategy, title inflation, and newbies to the VP role. Blog: High-Octane Product Management. If Your Product Strategy Doesn’t P**s Somebody Off, It’s Probably Not Very Good! Enjoy our April issue. In This Issue.

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Bain Public

JUNE 7, 2020

(Montreal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public , will be leading a workshop on Saturday, June 27th, as part of Front Row Venture’s newest initiative: The Women’s Founders Project. Title: Women’s Founder Project: Product/Market Fit. Session Information. Date: June 27th.

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Dear Strategy

MARCH 15, 2023

You see, the reason I started the Dear Strategy podcast was mostly to educate. So, if I’m not too crazy about writing, and I absolutely love podcasting, then why have a blog in the first place? A little bit of quick math would reveal that I’m two episodes behind on the blog, and nearly a year behind on the podcast.

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Dear Strategy

APRIL 3, 2019

NOTE: This is the first installment in a special 5-part series on Understanding the Target Market for Your Product or Business. Dear Strategy: “How can I better understand the target market for my podcast (or any product for that matter)?”. That is, how to understand the target market for your podcast. you might ask.

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Dear Strategy

MARCH 2, 2020

On this episode of Dear Strategy, we analyze a story about a company that launched a product through a crowdfunding site but didn’t ultimately deliver the product that they originally promised. Find out when crowdfunding works and when it doesn’t, as we explore this growing trend in product marketing.

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Product Management University

OCTOBER 28, 2019

That brings us to the subject of influence among product management and product marketing teams. Those who possess more market knowledge wield far more influence than those who don’t. And that market knowledge is the key to leading from a position of strength. Market Knowledge Defined. The diagnosis is simple.

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Positioning Product Marketing Marketing Product Management 100

Dear Strategy

MARCH 25, 2019

Dear Strategy: “Is 5 years a relevant time frame for your strategy when market trends and industries are uncertain in a volatile market?”. . Back in Episode 13 , I answered a question about choosing the ideal time horizon for a strategy. “Especially in today’s world, every market is volatile to some extent.”

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Mironov Consulting

FEBRUARY 1, 2018

What: One-Day Product Leaders Workshop (Roundtable). Limited to 8 attendees, we will collectively set an agenda of top issues — and spend a full day sharing strategies for addressing these issues. Hiring, training and mentoring strategies for new product managers. When: April 16, 2018. Where : Frankfurt, DE .

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The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

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User Testing Workshop B2B Leadership 102

Mironov Consulting

DECEMBER 30, 2016

What: One-Day Product Leaders Workshop. Where: San Francisco (workshop and dinner locations TBD). This is a one-day workshop specifically for those leading product management teams : Product VPs, Directors of Product Management, Chief Product Officers and other product-focused execs. and Prioritization Requires Strategy.

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Johanna Rothman

AUGUST 31, 2022

I finished all the video editing for the writing workshop. Because there's more work to finishing the workshop, I'm sure I will not finish the workshop today. Those purchase orders are much larger sums of money than an online workshop or revenue from a book. As part of that strategy, I have interim deliverables.

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Dear Strategy

APRIL 29, 2019

NOTE: This is the fifth installment in a special 5-part series on Understanding the Target Market for Your Product or Business. Dear Strategy: “What are Market Team Cards and how can I use them to help me better understand the target market for my product?”. . And I call it the Market Team Card.

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Dear Strategy

NOVEMBER 24, 2019

Dear Strategy: “What is a strategy?”. For this special 100 th episode (and blog post), I thought it would be fun to answer the question of all questions; the one that tops them all, both literally and figuratively; the question that everyone has but nobody wants to ask…. What is a strategy?”. That’s pretty much it.

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Dear Strategy

APRIL 15, 2019

NOTE: This is the third installment in a special 5-part series on Understanding the Target Market for Your Product or Business. Dear Strategy: “How can I use customer segmentation to help me better understand the target market for my product?”. . In Part 3 of this series, we explore the following question: . .

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User Testing Customer Experience Strategy Marketing 40

Dear Strategy

MAY 26, 2020

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “What are the key elements to have in a successful strategy for a non-core product? Now, for all of these scenarios, the key elements to include in your strategy are the exact same things that I continually refer to in this blog.

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Dear Strategy

DECEMBER 18, 2020

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “How do you manage the lifecycle of mature products in resistive markets?”. The point is, drawing your life cycle curve out to some logical conclusion allows you to determine the fate of your product before the market determines it for you.

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Sequent Learning

NOVEMBER 12, 2018

Our Product Management workshops are designed and taught by professionals who have grappled with the same day-to-day challenges that attendees currently face. It offers practical tips for guiding cross-functional teams as they: Cultivate market insights. Track ongoing performance and balance the marketing mix.

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Dear Strategy

FEBRUARY 17, 2020

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “Which one comes first – market size or product capabilities that match the market?”. That attractiveness can be measured in terms of the market itself (i.e. Short questions require short answers.

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Dear Strategy

DECEMBER 21, 2020

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “Is there a way to test your strategy prior to implementation?”. If you feel the need to test your strategy before you implement it, then you may be thinking about your strategy in the wrong way. And here it is….

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UX Studio

SEPTEMBER 10, 2019

Creating and maintaining a brand strategy can turn into a never-ending struggle, but it can also provide a great deal of fun. In this post we created a guide on the steps to take in developing your brand strategy. But first, let’s define brand strategy! But first, let’s define brand strategy! Brand strategy defined.

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Userpilot

AUGUST 31, 2021

Hot Topics – From Deep Innovation, Team-Led Growth, Killing Features, to the Challenges in Product Marketing & Management in 2021. Product Marketing. Live Workshops. Live Product Growth Workshops. Don’t hesitate – the seats on the workshops are limited to 10 participants, so sign up now to secure yours!

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Product Management University

DECEMBER 13, 2021

But then the fun begins because you don’t have enough development, marketing and sales resources to execute all 10 plans. When it’s all said and done, you’re right back to the peanut butter strategy where your development, marketing and sales resources get spread very thin across all products. What’s not to love?

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The Product HQ

MAY 10, 2024

This includes the project management of all of the activities done in product conceptualization, design, development, and marketing. To do so, startup product managers will need to conduct market research to maximize product-market fit. Familiarize yourself with business principles, market strategies, and product creation.

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Dear Strategy

JANUARY 4, 2019

Dear Strategy: “How do I evaluate a job opportunity that moves me from SaaS products to on-premises products but is one of the CEO’s initiatives?”. . As an example, I mentioned in the previous blog post that I am a huge fan of music technology – especially synthesizers and electronic keyboards. Dear Strategy: Episode 072. ###.

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