Roman Pichler

MAY 13, 2024

Is your product still sufficiently differentiated and does it still stand out from competing offerings? Note that this perspective is in line with an agile development framework like Scrum. Do the changes indicate that the current product strategy has to be adapted? Competition : Are your competitors launching new products or features?

Customer Experience 305

Customer Experience Product Research Technical Review Data Visualization 305

Alchemer Mobile

SEPTEMBER 3, 2020

So, what are Travel and Hospitality brands to do? Here are our top recommendations for Travel and Hospitality brands at this time: Focus on reducing customer churn and boosting loyalty. Download our five-stage framework to reducing mobile churn. Retail & Shopping (including eCommerce and grocery).

Travel 246

Travel Feedback Software Research Software Data Visualization 246

Lenny Rachitsky

FEBRUARY 25, 2025

Below, you’ll find what I believe is the most actionable, specific, and straightforward framework for crafting a strategy, for both your product and your company. As Chandra shares below, his framework sits on top of the best strategy wisdom out there (e.g. So we teamed up to make that happen.

Strategy 121

Strategy Technical Review Product Strategy Product Research 121

The Product Coalition

JULY 27, 2021

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Focus and Positioning: A different type of prioritization Selecting is not about prioritization frameworks or ROI calculations.

Product Strategy 148

Product Strategy Strategy Differentiation Customer Feedback 148

Lenny Rachitsky

SEPTEMBER 3, 2024

Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. The stronger and more differentiated the value promise, the more subscribers will pay and the longer they’ll keep paying. Source: Excerpt of Ladder onboarding screens 5.

User Testing 134

User Testing Feedback Software Framework Onboarding KPIs 134

Intercom, Inc.

JUNE 8, 2021

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Invest in the right tools and frameworks.

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

UX Planet

FEBRUARY 6, 2025

The routine nature of digital banking, including boring interface design, complex language, confusing navigation, hidden fees and formal attitude, can feel tedious and uninspiring, further reducing the desire for meaningful interactions with financial brands. Wheres the brand identity?

Banking 80

Banking Data Visualization Customer Experience Feedback Software 80

Sachin Rekhi

APRIL 12, 2020

I wanted to share his central framework for those looking to develop their strategy chops. Hamilton narrowly defines a successful strategy as creating a route to persistent differential returns for your business. Tiffany's jewelry is a classic example of a brand that has become a standard for wealth and luxury.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Intercom, Inc.

FEBRUARY 6, 2019

It’s a simple framework for defining the tier of a launch where P1 refers to the biggest launches, P4 refers to small updates or improvements and P2 and P3 cover everything in between. Initially, this was a very successful framework for us. Is it a differentiator for us or something innovative in the market? Brand awareness.

Product launches 170

Product launches User Friction User Testing Customer Experience 170

Product Innovation Educators

APRIL 13, 2018

8 brand management principles successful product managers should know. (1) 1) Know Who Your Brand Is. (2) 2) Differentiate Yourself. (3) 4) Shape Your Brand. (5) PepsiCo has created a framework for innovation that involves startups using four steps. (1) 3) Define Your Consumer Base. (4) 5) Keep It Consistent. (6)

Agile 120

Agile Product Management Product Manager Differentiation 120

Mind the Product

OCTOBER 11, 2019

If you dig deep enough, you’ll notice it isn’t just a framework to see how many people love your product, but also to understand what they’d do if you did not exist, who your competitors are, and what value they derive from you. How do you differentiate a soap’s messaging? Step 1: Understand why Your Customers use Your Product.

Positioning 150

Positioning User Testing Product Research Data Visualization 150

Mind the Product

DECEMBER 18, 2019

Does a product manager need to know about online marketing, brand building, understand a P&L statement, or machine learning algorithms? Here is our path towards building a product manager growth framework, not good nor bad, but ours. Expert Analysis and Benchmarking. Responsibilities and skills word clouds.

Weak Development Team 162

Weak Development Team Feedback Software Research Software Development 162

Mind the Product

AUGUST 7, 2017

We can borrow ideas from Porter’s Five Forces Framework to drive clarity around this. A web of complex dynamics involving customer relationship, brand equity, channel relationships, customer switching costs, investments already made (sunk costs), specialized skills, and data stickiness play dramatically important roles.

Customer Experience 150

Customer Experience Customer Satisfaction Differentiation Framework 150

Userpilot

SEPTEMBER 30, 2024

A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. Differentiation : Strategic messaging highlights what makes your brand unique, showcasing features and benefits that set you apart from competitors.

Messaging 111

Messaging Research Software User Testing Analytic Tools 111

Intercom, Inc.

NOVEMBER 21, 2019

A different approach is the Jobs-to-be-Done framework. The key differentiator here is that, while many companies operate with a theory about their customers, Sprout Social relies on customer data about who their users really are – and what they really want. What they’re thinking, how they’re feeling.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Mind the Product

DECEMBER 24, 2019

It’s a conversation in which Ryan shares the Basecamp approach – one that challenges most of the orthodoxy around Agile as a framework, but retains all of the spirit of agile as a philosophy. He says: “Focusing on the market and its maturity will let you weave a story that stands out, focus on the customer, and differentiate yourself.”.

Travel 152

Travel Agile Download Framework 152

Userpilot

AUGUST 12, 2024

There, he’ll share his framework to: Position your product. – Differentiate your product from the competition. On October 8th, Anthony will guide you through his value proposition framework and explain how to position your product on your website more effectively. Better product differentiation.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

UX Planet

AUGUST 16, 2024

Here, we will outline a systematic framework for creating a project plan for redesigning websites. This framework will provide a strong foundation for creating your website redesign roadmap in the future. Has your company’s brand identity evolved, calling for a total website redesign to reflect those changes?

Data Visualization 97

Data Visualization Analytic Tools Research Software Feedback Software 97

Intercom, Inc.

SEPTEMBER 18, 2018

Today we’re publishing a brand new, four-part series on sales – The Sales Handbook. Modern buyers have hundreds, if not thousands, of choices, and selling to them is far more complex than scheduling a generic email cadence or relying on a few differentiated product features. Sales is the lifeblood of every business.

Differentiation 112

Differentiation Download Customer Experience Framework 112

Mind the Product

SEPTEMBER 25, 2017

Five years ago, including embedded analytics in an application was a powerful way for product teams to differentiate their applications, reduce customer churn, and charge more for their products. and in terms of branding (do the analytics look and feel like the rest of your application?). Conclusion.

Embedded Analytics 127

Embedded Analytics Data Visualization Analytic Tools Reporting Tools 127

Intercom, Inc.

JULY 15, 2021

The whole essence of this, I was a part of the journey to lead with design-based differentiation, and that was a huge draw. This alignment of missions through the hills framework is what helps us reduce this tension, because I feel a lot of our challenge in bringing good design and good products has to do with alignment. Fergal: Cool.

Research Software 245

Research Software Feedback Software Reporting Tools User Testing 245

The Product Coalition

FEBRUARY 3, 2022

It’s better to differentiate 1–3 different personas than one based on “average”. One of the techniques is judging Importance vs Satisfaction Framework. It’s a simple yet compelling framework. in the 80s, cars didn’t have cupholders, so when they were added, they added brand new, unanticipated value to customers.

User Testing 167

User Testing Product Research Product Marketing Customer Experience 167

Userpilot

SEPTEMBER 4, 2023

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. This strategy rejects traditional competitive business frameworks focused on outperforming rivals.

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software User Testing 90

Userpilot

NOVEMBER 8, 2022

Unlike a go-to-market strategy, which focuses on the product launch phase alone, a marketing strategy refers to a longer-term approach toward achieving success with your brand. Differentiate your product from other similar products on the market to avoid product parity. Differentiate your product.

User Testing 98

User Testing Feedback Software Product Research Strategy 98

Userpilot

OCTOBER 25, 2022

Product differentiation and positioning are important aspects of strategic product management because they allow you to build a product that meets the needs of the right customers in the right market and stand out from the crowd. Market research, differentiation, and positioning are necessary to prepare for the product launch.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. This involves researching and understanding user needs and pain points to create a framework for a product’s design and functionality and aligning it with business objectives. Goal-setting framework.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

AUGUST 3, 2022

A brand messaging strategy is an approach chosen by a brand to increase its awareness and boost adoption. A good messaging strategy should have a clear goal, differentiate your brand from the competition, provide personalized messages for a specific audience, and tell the brand story at each stage of the customer journey.

Research Software 98

Research Software Feedback Software Messaging Reporting Tools 98

UX Planet

DECEMBER 15, 2023

These subtle, design efforts give users a sense of genuine achievement (not just satisfaction) every time they spend time using the app and make some form of progress: Designers use different types of narrative frameworks and tools to efficiently incorporate storytelling in their designs.

UX 105

UX Research Software Customer Experience Product Research 105

The Product Coalition

NOVEMBER 16, 2020

You can find the first part here: Case study: what’s wrong with Soundcloud and what opportunity it misses I will be exploring how differentiating the content can: Allow a highly tailored experience across different areas of the product Help Soundcloud catch strategic opportunities while playing with their own strengths.

Product Research 111

Product Research Positioning Customer Experience Research Software 111

Modus Create

NOVEMBER 7, 2024

You should implement an approach that transcends standard model governance frameworks by providing a comprehensive solution that addresses the full stack of technologies comprising AI applications. Avoidance of legal and regulatory penalties As AI technologies evolve, so do the legal and regulatory frameworks surrounding them.

Artificial Inteligence 40

Artificial Inteligence Reporting Tools Research Software Data Visualization 40

Product Management Lessons from the Trenches

JULY 17, 2018

It forces you to clearly articulate why your product is the best for that user/buyer- whether that be due to features, brand association, convenience, price, etc. A classic marketing framework is the 4 Ps: Product, Price, Place, and Promotion. Your product might be the best known and/or have the strongest brand <- Promotion.

User Testing 150

User Testing Customer Experience Technical Review Customer Feedback 150

Userpilot

NOVEMBER 24, 2022

It is also a chance to differentiate the product from the competition and identify areas for improvement. This can improve brand loyalty. Quality of customer support could be one of the differentiators between businesses. Such commitment is a surefire way to boost customer satisfaction and drive brand loyalty.

Feedback Software 98

Feedback Software User Testing Product Research Customer Experience 98

Userpilot

MAY 14, 2024

A consumer behavior model is a simplified framework that explains why and how people make purchasing decisions. The economic model of consumer behavior is more readily applicable in markets characterized by products with minimal differentiation , where companies often compete primarily on price. What Is a Consumer Behavior Model?

Data Visualization 105

Data Visualization User Testing Analytic Tools Customer Experience 105

Userpilot

JANUARY 9, 2023

As the digital landscape gets increasingly crowded, with more brands fighting for the same customers and target audience, a micromarketing strategy may be just what you need. When done correctly, it drives brand awareness, boosts sales, and customer retention , and, ultimately, stimulates profit growth. SMART goal setting framework.

Research Software 98

Research Software User Testing Strategy Customer Experience 98

Business of Software Conference

JULY 26, 2022

In this brand new talk, April will share a framework you can use to build a story that focuses on WHY you built what you built in a way that is differentiating, compelling, and most importantly, gets you business. April Dunford, How to Tell a Story that Sells. April Dunford How to Tell a Story that Sells. Find out more.

Differentiation 75

Differentiation Framework Books Branding 75

Userpilot

AUGUST 12, 2024

A great value proposition should: Differentiate your product from other solutions in the market. For instance, if your value proposition is “streamline your remote team’s workflow with our project management tool for agile frameworks”. Differentiation : Highlight what makes your product unique compared to existing solutions.

Product Research 104

Product Research Feedback Software Research Software User Testing 104

Mind the Product

MAY 5, 2020

For many organisations, this could provide a key differential for millions of loyal customers. What’s more, building for accessibility: Enhances your brand. If not, your customers will likely flock to a competitor that has it covered. Drives innovation. Reduces legal and financial risk. Then there are adoption rates to consider.

Reporting Tools 172

Reporting Tools Research Software Product Management Product Manager 172