The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

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The Product Coalition

AUGUST 9, 2021

As their managers, we always need to coach our product managers toward their next level. Photo by Jess Bailey on Unsplash I was a manager long before I was a product manager. In one of my roles as an R&D manager, I inherited an employee from one of the other teams on the day I joined.

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ProductPlan

JUNE 5, 2020

Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics.

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Certifications Customer Experience Artificial Inteligence Product Management 95

The Product Guy

FEBRUARY 3, 2019

For a great introduction, download Intercom’s Jobs To Be Done eBook. In this post, I include three tips for product managers new to JTBD style interviews, written by someone (me) who just completed his first round of JTBD interviews. Great JTBD resources for beginners: Intercom on Jobs To Be Done (eBook). Better Products.

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PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

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Product Management University

SEPTEMBER 10, 2023

As the customer success manager (CSM) role evolves into more of a strategic customer leadership role versus a tactical reactionary role, it’s critical to build relationships with customer executives, and in most cases, it’s not as difficult as you think. Relationships with customer executives aren’t only critical to customer success managers.

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The Product Coalition

DECEMBER 11, 2023

Part of your role as a product leader is pure management: management of the execution, and of the people who report to you. It can be quite challenging, both because it is objectively complex and because of time management. In order to succeed, make sure to create the management routines that would help you.

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The Product Coalition

DECEMBER 11, 2023

Great managers empower their people. Here is what you need to be aware of if you want to keep being a great manager, not just in your head. Here is what you need to be aware of if you want to keep being a great manager, not just in your head. Arik and I have very different approaches to managing the morning routine.

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The Product Coalition

FEBRUARY 18, 2024

Especially in product management, where authority is limited, you need to act beyond the limits of formality. Photo by Blake Cheek on Unsplash I once coached a very talented senior product manager. Challenge Upwards The CEO, startup founders, or your management chain up to the CEO, have authority over you.

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The Product Coalition

FEBRUARY 11, 2024

Alternatively, if for a specific profile none of the categories works well, it could mean that this profile isn’t fitting you or that you might be earlier in your product-market fit journey than you might have thought. As a product manager or leader, you should always create your own customer advisory board , just less formally.

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Framework User Testing Customer Experience Definition 105

The Product Coalition

FEBRUARY 18, 2023

Every now and then, early-stage founders approach me to hear about their product idea and give them feedback. This mostly happens with products related to the product space itself — products for product managers and product teams. But in product management that is never true.

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Data Visualization Customer Communications Feedback Software User Testing 132

Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers.

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Books Blog Feedback Software User Testing 80

The Product Coalition

FEBRUARY 1, 2021

Product management requires so many diverse skills that most likely your people are more experienced than you at least in some of them. If the people reporting to you know better how to do their job, what is your role as a manager? It can be a full-blown CPO responsibility or a CTO who runs both product and technology.

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The Product Coalition

MARCH 19, 2023

Product management is a creative job in the deepest sense: We create products. But the level at which we need to do so changes dramatically over the course of a product person’s career, and the transition is not always easy. Here are three levels — each relevant to a different stage in your career and your product.

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The Product Coalition

NOVEMBER 13, 2022

In the effort to create empowered teams, many managers struggle with their role in the process. It requires a different kind of guidance, but your management and leadership are still required nonetheless. In our effort to build empowered teams, I see many product leaders making the same mistake I did with my daughter and her homework.

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The Product Coalition

JULY 2, 2023

I’m sure you know this quote and see it a lot in product management. But the difference between theory and practice isn’t limited to product management theory  — mostly processes and methodologies. Your product — and you — simply cannot succeed without it. At Infinify , we made it a point to connect the two.

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User Testing Customer Experience Product Strategy UX 108

The Product Coalition

SEPTEMBER 10, 2023

Leadership without authority is product management 101. But as a product executive, you must take it to the next level — and this time use it with the entire management team. Image by Denis Doukhan from Pixabay In the CPO Bootcamp we talk a lot about product strategy. You have what it takes to do it well.

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The Product Coalition

AUGUST 14, 2022

For some reason, most of them want my product strategy and product-market fit lectures during May and June, every year. I gave my talk on “The Journey to Product-Market Fit” three times within a two week timeframe. Speed-Up the Journey to Product-Market Fit. Always keep an eye on the bigger picture.

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User Testing Feedback Software Product Research Customer Feedback 125

The Product Coalition

JUNE 18, 2023

When you are product-led, the company had decided that it is going to grow by selling the same product to each customer. You are going to invest a ton of money in developing the right product for the market (hence the importance of product-market fit ), but once you have it, and you know how to sell it, you can scale exponentially.

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The Product Coalition

NOVEMBER 13, 2023

When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. While I understand this distinction, I believe that a company cannot reach real product-market fit without nailing down its GTM, and vice versa. Here is how it works.

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The Product Coalition

DECEMBER 11, 2023

Marty said that most companies spend most of their time trying to minimize the feasibility and usability risks, but the far more important risks to manage are the value and business viability risks. That’s why Marty believes that the product leader should be responsible for the business outcomes (e.g.

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The Product Coalition

FEBRUARY 4, 2024

Our free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on February 1, 2024. This analysis will most likely highlight quite a few gaps that you need to address.

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The Product Coalition

MAY 1, 2022

Unfortunately, it’s very common that the management or founding team doesn’t see them eye to eye. especially startups on their way to product-market fit, the ARR itself might not be important. This step is usually great to debate within the management team. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

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User Testing Customer Experience Product Research Definition 156

The Product Coalition

DECEMBER 4, 2023

If you’re just dealing with tough market conditions, the situation is different but the conclusion is quite similar: When people (and VCs) aren’t spending money easily, you must be super sharp with your value proposition, positioning, product, marketing, and sales. Here is how it works. What had changed?

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The Product Coalition

MARCH 12, 2023

That’s why they are looking to hire a product leader and not just a senior product manager. Finding someone who can do it well is not easy, and even if you have them in your pipeline it’s much harder to interview for strategy than to interview for hands-on product skills. But hiring leaders is hard.

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User Testing Product Research Consulting Leadership 107

The Product Coalition

JUNE 9, 2023

Let’s get right to it: what are those things you can educate the market on, and where are you setting yourself to failure? The answer to this question is based on the “Product Circuit” model that I use to help companies get to product-market fit and presented here a while ago.

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The Product Coalition

MARCH 13, 2022

But when you are still before product-market fit, it means that the product still needs to change and evolve until it is the right thing for your customers. If the only thing preventing you from reaching product-market fit is additional features, you are lucky (or simply wrong ?? But the product will surely change!

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The Product Coalition

DECEMBER 11, 2023

Photo by Alexas_Fotos on Unsplash When I was VP of Product at Twiggle, building the product from zero to one (and then one to ten and so on), I hired a technical writer freelance. Our product was an API, and we needed comprehensive technical documentation. Most people wouldn’t even know that it’s missing. Guess what? Talk to us.

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The Product Coalition

DECEMBER 11, 2023

So you have done your planning and now want to communicate your roadmap to management or to the team. Photo by Tamil Vanan on Pexels You might have heard that I’m writing a book on product leadership. These days you all need to present your roadmap to management, and many people are asking for a deck template.

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Gainsight

APRIL 21, 2022

We compiled our best Product Experience resources from last year, from blogs, ebooks, and webinars. As the category creator of customer success and the definitive thought leader, this list is filled with the help you need to deliver the ultimate Product Experience for your customers. Top KPIs Every Product Manager Should Track.

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Customer Experience Data Visualization Analytic Tools User Testing 52

Mixpanel

NOVEMBER 8, 2021

How could a product manager possibly dig into the data and pull up something that’s genuinely useful for activation and retention? Simple: Product analytics tools have become super easy to set up and use. Now, I encourage product managers to just start getting their hands dirty with the data and see what they come up with.

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Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

The Product Coalition

JANUARY 28, 2024

Here’s a three-step approach to ensure products connect with users on a more meaningful level. I’m not talking about the Spotify model for product management, I’m talking about the app itself. Photo by NordWood Themes on Unsplash I have a confession to make: I don’t like Spotify. Stay tuned.

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Framework Feedback Software User Testing Customer Experience 105

The Product Coalition

DECEMBER 11, 2023

First, since the product manager’s job is so hard, it’s not always easy to distinguish between malfunctioning product managers and environmental barriers (e.g. Second, if someone in your team isn’t performing well enough, and you manage the team, what does that say about you? no one would succeed here).

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The Product Coalition

JULY 18, 2021

Instead, you must shift your mindset to a risk management one: you need to think and analyze and be willing to dwell in the complexity for as long as needed , but at the same time understand when you were able to cap the risk and moving forward with action becomes more important. Debate these characteristics within management.

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The Product Coalition

DECEMBER 6, 2023

Going through these iterations is what I do when I work with founders personally or through the new product-market fit masterclass. Product strategy is a special kind of strategy. Unlike what most people think, the product strategy isn’t the strategy of the product department. That’s about strategy in general.

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The Product Coalition

JANUARY 24, 2021

You set the company OKRs and then ask each member of the management team to create their own OKRs accordingly. Marketing creates lead goals. But what about product and engineering? My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Sales create revenue goals. That’s easy.

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The Product Coalition

NOVEMBER 7, 2021

How come they only raise this now when the product is ready?” I have seen so many frustrated product leaders facing a similar situation. Thinking like a product leader takes years to do well, and your stakeholders simply don’t have that experience. You are the product leader for a reason, don’t let others do your job.

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