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In our a recent live stream from one of our mentors of The Product Mentor , Dan Mason, lead a conversation around “Your Next Career Steps”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.
Users. As its name suggests, a user story describes how a user or customer uses the product–a digital product is captured from the perspective of the users. This avoids a solution-centric view where we worry more about how to provide and implement the product features than why and how people will use them. Understanding who the users are and how the product will benefit them is central to discovering and creating the right stories.
“Have you heard the news? Digital Transformation is rocking the business world …” During the extended holiday break, I am spending time ruminating on the topic, as it dovetails into a key thrust of a project I am working on, loosely “The Future of Work” Foundations – The Network. Thinking way back to the first “dot com” bubble, and the insanity, the process for starting a company was pretty uniform.
Christian Miccio (VP Product at First Data) and Kana Butkovic (Programme Director at First Data) set out a detailed strategy for launching physical products on an international scale. How do you manage return policies within a delivery supply chain that stretches across several countries? To what extent is your business model governed by local regulations?
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Out of the hundreds of nominations, and amazing finalists, the 7th annual winner of The Best Product Person is … Chris Butler. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).
Benedict Evans at a16z recently tweeted the following: There’s so much truth in this tweet. And it resonates so much, I think it deserves a name: The Bad Product Fallacy. Your personal use cases and opinion are a shitty predictor of a product’s future success. I’ve been in the Bay Area for 10 years now , and nothing stings more than whiffing on the prediction of whether a product will be success.
Benedict Evans at a16z recently tweeted the following: There’s so much truth in this tweet. And it resonates so much, I think it deserves a name: The Bad Product Fallacy. Your personal use cases and opinion are a shitty predictor of a product’s future success. I’ve been in the Bay Area for 10 years now , and nothing stings more than whiffing on the prediction of whether a product will be success.
Wealth made simple: news and articles from IRC Wealth. Everyone has an opinion when it comes to product priorities and marketing priorities. Answers to two simple questions can make those priorities much easier to establish. Where will short term revenue (this year) come from? Where will longer term growth (after this year) come from? If the answers to these questions take you straight to product level discussions, STOP!
Guerrilla feedback can be invaluable for the success of your product. Monal Choksi explains what guerrilla research is, what it isn’t , why it’s useful, and how to fit it alongside your other user research and product development practices. Guerrilla research gathers fast, low cost information from users, and allows you to develop a quick “gut feeling” about product decisions.
In our a recent live stream from one of our mentors of The Product Mentor , Marc Wendell, lead a conversation around “UX Design Tactics”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.
Nir’s Note: Buster Benson is a product manager at Slack who worked previously at Twitter and Habit Labs and is working on a new book about cognitive biases. He’ll be speaking at the upcoming Habit Summit in April. (You can register here!) In this interview, he chats with Max Ogles about how cognitive biases affect […]. The post How Cognitive Biases Can Help (and Hurt) Your Business appeared first on Nir and Far.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
Wealth made simple: news and articles from IRC Wealth. Most B2B organizations use a M arket R equirements D ocument (MRD) for driving new solutions to market. How much of the content in those MRDs should be pure market requirements versus product requirements? A good rule of thumb — 100% market and 0% product. If MRD’s are supposed to reflect the needs of the market, they should be market specific not product specific.
Customer journey mapping (CJM) is an underestimated marketing tool. Because customer journey maps can be hard to create and their results cannot always be tracked, it can be tempting to use other ways to increase conversion rates on a company website or online shop. But sometimes, you need to create a customer journey map to understand what your prospective customers are doing on your website, why are they buying your goods or services and – more importantly -why they are not buying.
If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….
Finance should NOT set prices. Finance cares a lot about pricing because they focus on profitability. They need to project how profitable the company will be and price is a major component for them. Absolutely, they care about pricing. But finance should NOT set prices. Here’s the problem: Finance people do not know the value of their products. If they set prices, the only strategy they can use is use cost plus.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Wealth made simple: news and articles from IRC Wealth. What’s the easiest way to distinguish product management from product marketing? This debate has been going on forever. Here’s the simplest way to distinguish the two functions. Product marketing (and sales) own this year’s revenue. Product management owns next year’s growth.
Has anyone ever really created the perfect piece of software? I’d venture that the answer is a resounding “No!”. Every product has its flaws, whether in user experience, feature set, bugs, or technical debt. And I think we all know and accept that. Most product leaders are realists. Perfect to a product manager usually means done right, not flawless.
My interest piqued by the musical, I recently completed Ron Chernow’s 832-page biography, Alexander Hamilton. I knew I would learn about government, finance, and philosophy from Hamilton, but I didn’t know I would learn about being a product manager. Hamilton’s “Non-Stop” approach to life and work highlighted three essential activities for product managers: While great sales people should Always Be Closing, great product managers—like Hamilton—should Always be Readin’, Writin’, and Synthesizin’.
I’ve got a few exciting things going on right now so here’s a quick update… Establishing a Product Management Function. Through my work at SiriusDecisions, I’ve been helping several organizations that are setting up product management for the first time. Interestingly, in most of these cases, the challenge wasn’t convincing the organization that product management was needed — the problem was exactly how to go about setting up the new function.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Wealth made simple: news and articles from IRC Wealth. If you want raise the level of product management influence, think like an executive. Consider the various situations your senior executives find themselves in and the types of information that help them make more informed decisions. Then make it a routine practice to brief your executives accordingly.
Nathan Snyder is co-founder at Nature of Work , a New York based Work Design Studio using organisational development tools blended with cognitive science to help make work more satisfying and fulfilling for all employees. In this talk for Product Leaders, Nathan tells how even large and complex legacy companies can make strategy personal to all their staff, leading to happier teams and speedier, more profitable new product development.
Over the years, there’s been a lot of insight (and conjecture) as to what sets elite product managers apart from the pack. There’s a wonderful discussion on Quora that highlights many widely agreed upon best practices. But we decided to follow one of those best practices and actually look at our data to substantiate claims and determine how product managers move up the ladder.
I’ve got a few exciting things going on right now so here’s a quick update… Establishing a Product Management Function. Through my work at SiriusDecisions, I’ve been helping several organizations that are setting up product management for the first time. Interestingly, in most of these cases, the challenge wasn’t convincing the organization that product management was needed — the problem was exactly how to go about setting up the new function.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Collect information and work with your cross-functional partners to be an effective product manager. Your company will rely on you to be the most knowledgeable about your product so never take your eye off the market and establish an objective framework to guide your decisions. Take Charge Product Management by Greg Geracie. You won’t find these two sentences in any books on product management: “It was 6:45am.
Often times when we broach the concept of expand selling to TSIA member companies, the question is asked, “Why can't sales just do this for themselves? After all, upselling and cross-selling are, in fact, selling, and selling is what salespeople do.” Unfortunately, it's not that simple. Regardless of how hesitant they might be to join the revenue-generation party, expand selling initiatives have to be driven by the service delivery teams.
When moving to selling products online, product managers need to plan carefully Image Credit: Meathead Movers. Retail businesses are dead. We all need to change our product development definition because everything in the future will.be sold online. Well, ok, maybe not. However, I think that we can all agree that online sales are becoming a bigger and bigger part of just about every company and what you’ve done to help make this happen needs to be a part of your product manager resume.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Many large enterprises look at start up companies with envy at their speed of innovation i.e. Learning. There is always a raft of excuses to why the large company can't move quickly, typically comparing itself to the agility of an oil tanker. In most cases this is total b t, most large businesses are more like a fleet of small boats, each if it was so inclined could manoeuvre at high speed.
At TSIA, we are dedicated to helping services organizations both large and small grow and advance in the technology industry. We'd like to take the opportunity to welcome our newest members, as well as acknowledge companies already a part of the TSIA community who have recently expanded their membership to include additional service disciplines TSIA has to offer.
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