Product Innovation Educators

JANUARY 1, 2024

This sounds outrageous, but although it is challenging for corporations to innovate and get into a market ahead of a startup, it does happen far more often than we realize. You still need to do hypothesis testing, but you need a plan for distribution channels and routes to market. [25:13] It’s hiding in plain sight.

Analytic Tools 267

Analytic Tools Data Visualization Research Software Product Research 267

Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. 2012 – the Inception. The MVP in 2012 (and the world’s first fully responsive crowdfunding website).

User Testing 149

User Testing Weak Development Team Onboarding KPIs Customer Experience 149

Mind the Product

AUGUST 30, 2018

Mastering the Problem Space for Product/Market Fit by Dan Olsen. We invite some of the top product thinkers and practitioners from all over the world to share their experiences, insights, and lessons, and now we invite you to watch the entire library of talks! The talks were the best talks I’ve heard in a very long time. Marty Cagan.

Research Software 188

Research Software User Testing Customer Experience Product Research 188

Mind the Product

DECEMBER 13, 2018

There’s no better conference to attend if you’re working in product management, digital, or marketing in or near Manchester. It operates more than 160 websites that sell premium products across 140 markets. Prior to TransferWise Nilan was VP of Growth at HouseTrip, in charge of scaling the company’s growth in the European market.

Analytic Tools 152

Analytic Tools Research Software Data Visualization Government 152

The Product Coalition

FEBRUARY 29, 2024

By 2012, GitHub had surpassed 2.5 Strategic Changes, Pricing, and Revenue GitHub’s journey has been punctuated by strategic changes aimed at enhancing its value proposition and market position. Based on the needs of the market, GitHub made strategic changes to its offerings and pricing model.

Software Review 147

Software Review Customer Experience Software Developers Software Development 147

Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119

The Product Coalition

MARCH 9, 2020

The global online dating market was valued at $6,400.0 It’s a huge and fast-growing market and this factor is probably responsible for the gigantic amount of companies that arise in this segment year after year. The reason is that Winner Takes All Dynamic is not so strong in online dating such as it is in other markets.

Startups 84

Startups Marketing Reporting Tools Research Software 84

Product Innovation Educators

JUNE 22, 2020

Jake joined the team at Google Ventures in 2012, and we started running Design Sprints. If you’re not sure what to prototype, prototype the marketing. [27:23] Jake joined the team at Google Ventures in 2012, and we started running Design Sprints. An app or website may be a series of screens with no function.

Product Management 177

Product Management Product Manager Product Research User Testing 177

freshtrax

SEPTEMBER 24, 2019

As more and more consumers turn to their smartphones rather than their computers—be it for shopping, for gaming, or any other number of services—businesses need to understand the impact of their mobile marketing. Founded in Germany in 2012, Adjust now covers regions all around the world with 15 global offices and close to 400 employees.

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Indicative

NOVEMBER 11, 2020

Experts predict the Customer Analytics market will top $24 billion by 2025. Focused on democratizing access to data-driven decision making, Customer Analytics tools empower non-technical users (like marketing and product teams) to make sense of all the data. Which markets can we grow into? Common features.

Data Visualization 135

Data Visualization Analytic Tools User Testing Reporting Tools 135

The Product Coalition

MAY 16, 2021

It was founded in Los Angeles in 2012. Conclusion The app development industry is quickly changing, and you need to stay updated with the latest market insights to choose the right technology partner for your business. Sidebench Another leading app development company for startups is Sidebench.

Analytic Tools 164

Analytic Tools Research Software Startups Development 164

The Product Coalition

AUGUST 9, 2020

It goes without saying that to survive in the current market, small businesses and large enterprises may need a helping hand of a reliable software developer. They capitalize on 14 years of experience, 250 products released to the market for clients worldwide, and the skills of a 130-people-strong team. The Software House Min.

Analytic Tools 148

Analytic Tools Research Software Software Developers Software Development 148

Mind the Product

MARCH 5, 2020

Nearly all brands that opt for an app-based approach build a website, if only to market their app. You can spend your marketing budget to drive app downloads. This privacy aspect becomes critical if your service involves people at risk or special groups where data collection and marketing is strictly scrutinised, such as minors.

Research Software 177

Research Software Reporting Tools Development Data Visualization 177

Mind the Product

SEPTEMBER 19, 2019

I’ve done courses in related areas like software development, marketing and project management but hold almost no formal certifications. The story of how I landed my first product role is far from trailblazing: I started with my old company in 2012 as a business analyst when my boss decided that we needed “one of these product managers”.

Feedback Software 154

Feedback Software Product Management Product Manager User Testing 154

Intercom, Inc.

AUGUST 25, 2021

Bots have the potential to deliver radical efficiencies to sales and marketing and support teams. Or marketing teams could have tailored, one-on-one, white glove service bots that could hold the hand of users as they started to use your products.

Customer Experience 220

Customer Experience Data Visualization Onboarding KPIs User Friction 220

Mind the Product

JUNE 22, 2018

This project took the Kenyan market by storm when it launched in November 2012, with 100,000 new accounts signed up on the first day of operation. Following the success of M-Pesa he oversaw the launch of M-Shwari, a loans and savings bank account linked to the M-Pesa system which can also be accessed with a mobile phone.

Data Visualization 139

Data Visualization Banking Weak Development Team Customer Experience 139

Mind the Product

MAY 5, 2020

John joined the company in 2012, and instead of sitting in meetings and presentations from across the organisation, he had a phone line installed in his office. It obliterated the market. Taiwan, South Korea and Hong Kong, all experienced SARS in 2003 and MERS in 2012, Barry tells us. “And he learned amazing things.”

Customer Experience 155

Customer Experience Data Visualization Workshop Differentiation 155

The Accidental Product Manager

OCTOBER 1, 2018

Apple’s share of the movie market has been falling lately Image Credit: So just in case you didn’t realize it, Apple makes a lot of money from both renting and selling movies. Their share of the video rental / sales market has started to slip because of changing customer needs and new competitors.

Marketing 72

Marketing Product Management Product Manager Entertainment 72

freshtrax

AUGUST 3, 2021

While still in highschool, Rika started her company, AMF, a marketing startup run entirely by girls in their teens. She’s developed a reputation as a “marketer who hears the voices of young girls around Japan.” In 2012, she became the then youngest female entrepreneur to be listed on the TSE Mothers Index.

Research Software 98

Research Software Startups Consulting Education 98

The Accidental Product Manager

MAY 20, 2019

This is starting to take up a larger portion of their marketing budget. This is up an amazing 85% since 2012. Spending on circulars has increased by 85% since 2012. However, product managers need to understand that customers are receiving so much email that it can be very easy for them to overlook the ads that you send to them.

Data Visualization 116

Data Visualization Product Management Product Manager Advertising 116

Spice Catalyst

DECEMBER 2, 2021

In this episode, Troy Trewin interviews David Fradin, the President of Spice Catalyst based in Silicon Valley, USA, a worldwide product success management and product success marketing training, consulting, and assessment organization. In 2012, Spice…

Consulting 78

Consulting Product Marketing Marketing Product Management 78

Lenny Rachitsky

DECEMBER 27, 2023

She joined Pinterest in 2012 as their first PM and launched their first search and recommendations features. Gain saturation in that market until you reach a tipping point (you’ll know you’ve reached a tipping point when cohort retention increases and organic word of mouth is happening).

Framework 115

Framework Startups B2B Customer Experience 115

Intercom, Inc.

OCTOBER 15, 2020

Too often people come at sales from a marketing perspective. While marketing might get people in the door, sales need to show them around and make sure they stick around and get what they need. People keep talking about product market fit. That’s when you begin to unlock the sales superpower. Right now, I teach mostly.

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

freshtrax

JUNE 16, 2021

So, you’ve decided to localize your website for the Japanese market. Then, I’ll show examples of brands that have successfully localized for the Japanese economy, market, and audience–examples any brand can follow. For a society that loves to drink tea, how did Nestle, or Nescafe in particular, market coffee?

User Testing 111

User Testing Customer Experience Research Software Inbound 111

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. Rachel Hepworth: Introducing growth marketing to Slack. Des Traynor: Hi, this is Des from Intercom.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

The Product Coalition

JULY 10, 2020

Wojicki, now known for being the CEO of YouTube, actually started her career as Google’s first Marketing Manager, where she launched the now beloved Google Doodle. Ivan Zhao founded Notion back in 2012, after spending time on the roduct team at Inkling, an online learning solution in San Francisco. of the browser market.

Product Management 142

Product Management Product Manager Management Management 142

Mind the Product

APRIL 20, 2017

In 2012, WeChat introduced the concept of official accounts for brands, where companies and individuals can create an official account to use for social media outreach AND for selling their product/service. JingDaily: Email Marketing Won’t Resonate with Chinese Consumers, but WeChat Will. This year over 14.2 Official Accounts.

Development 202

Development Data Visualization Transportation Customer Experience 202

Product Management Unpacked

JANUARY 28, 2019

In 2012, she became President and CEO of Yahoo, where she doubled the search engine’s stock price, recharged the brand, had a baby, and topped Fortune’s “40 Under 40” list in her first year. Miranda Luna became a Product Marketing Manager for Microsoft Azure at just 23 years old.

Technical Cofounder 106

Technical Cofounder Product Management Product Manager Management 106

The Product Coalition

DECEMBER 14, 2019

The market is saturated with hundreds of FinTech software development companies, so it can be challenging to choose the one that best fits your business. The Software House Headquarters: Gliwice, Poland Founded in: 2012 Employees: 50–249 Minimum project size: $10 000 Hourly rates: $25–49 Contact details: hello@tsh.io

Analytic Tools 90

Analytic Tools Research Software Software Developers Software Development 90

Melissa Perri

MAY 13, 2016

There were other aspects we included about mood boosting and event hosting (which you'll find in our write up called Market Driven Innovation ) but these were the core elements I remember very vividly. Five years after we started in January 2012, Kodak went bankrupt. Failing to recognize market signals is a great way to kill a company.

Research Software 120

Research Software Reporting Tools Feedback Software User Testing 120

Modus Create

MARCH 14, 2023

Audi — Reducing Marketing Costs with Unreal Engine Automobile Audi, a subsidiary of Volkswagen AG, had a high dependence on external service providers to create visuals for its products. Its 17 different car lines required new imagery and videos every few months, which would eat a significant part of Audi’s marketing budget.

Analytic Tools 98

Analytic Tools Reporting Tools Data Visualization Technical Review 98

The Product Coalition

FEBRUARY 5, 2021

His topic of choice was how to make the existing technology for detecting solids within a fluid provide the same (or better) results at a lower production cost than the market offerings at the time. In the academia of applied science in 2012 it was not common practice to think about design and user experience.

Research Software 158

Research Software Analytic Tools Product Management Product Manager 158

ProductPlan

MARCH 23, 2022

Most enterprise companies want to develop a product that finds success on the market and can improve everyday lives. Stukan highlighted how Adobe transitioned its packaged product to a cloud-based subscription in 2012. With this in mind, companies rush to transition to being product-led without establishing clear-set goals.

User Friction 95

User Friction Roadmap Systems Review Software Review 95

Intercom, Inc.

MARCH 8, 2018

Back in 2012 Dan joined LinkedIn as a senior sales leader charged with launching its social selling business – training LinkedIn’s own global sales organization in the process. At LinkedIn, I launched the social selling business and brought LinkedIn Sales Navigator to market. Fortunately LinkedIn found me 18 months later.

Research Software 186

Research Software Feedback Software Reporting Tools User Testing 186

NextBigWhat

APRIL 5, 2021

Barry Enderwick Former marketing Netflix 2001 – 2012 ( Via ). And you have to spend ad money/attention educating consumer on what the name of the plans mean. If I tell you that you’re on the “3 DVDs-at-a-time” plan it is much clearer than telling you that you are on the “Gold” plan. Simple, right?

Naming 71

Naming Education Customer Experience Strategy 71

Userpilot

MAY 1, 2024

“Localmind” experienced steady growth until Airbnb made an acquisition offer in 2012, which Lenny accepted. Differentiating your product – Lenny shares 7 ways companies can differentiate their products, including focusing on affordability, product quality, niche markets , and more.

Feedback Software 102

Feedback Software Analytic Tools User Testing Customer Feedback 102

Arkenea

JANUARY 1, 2025

Google followed suit and launchedGoogle Play – ‘An evolution of Android Market’ In 2012, Google took a big new step in bringing all of its content arms under one roof Google Play. It rebranded Android Market, Google Music, Google Books, and its video offerings into one single marketplace.

Healthcare 98

Healthcare Wireless Download Startups 98