Mind the Product

DECEMBER 13, 2018

Before SoundCloud, Nicholas led product innovation at Lab1886/DaimlerX – the newly created Daimler Innovation Lab – as Chief Product Officer, drawing on his experience in product strategy, innovation management, big data, analytics and location intelligence to renew and expand Daimler’s product portfolio.

Analytic Tools 152

Analytic Tools Research Software Data Visualization Government 152

Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. 2012 – the Inception. The MVP in 2012 (and the world’s first fully responsive crowdfunding website).

User Testing 149

User Testing Weak Development Team Onboarding KPIs Customer Experience 149

NextBigWhat

JUNE 27, 2021

If you’re a SaaS founder, you need to study Notion The growth strategies used become a $2B startup and reach 1M users after a single seed round A thread 1) Notion was founded in 2012 by Ivan Zhao. 2) Strategy 1: Product Led The core of Notion’s growth is driven by it’s amazing product. Follow @growth_student.

Feedback Software 59

Feedback Software Strategy Customer Feedback User Testing 59

Mind the Product

MAY 5, 2020

For example, he explains, most people consider that success for their organisation is simply “making money”, but this is a result, not a strategy. John joined the company in 2012, and instead of sitting in meetings and presentations from across the organisation, he had a phone line installed in his office.

Customer Experience 155

Customer Experience Data Visualization Workshop Differentiation 155

Mind the Product

MARCH 5, 2020

Globally, Reddit (founded 2005) and LadBible (founded 2012) are examples of independent websites powered by user-generated content that have made it to global top 20 (Reddit) or UK top 10 (LadBible) of Alexa statistics. There is no single right choice for a product’s channel strategy. Helsinki mini program on WeChat for iOS.

Research Software 177

Research Software Reporting Tools Development Data Visualization 177

Brian Balfour

JULY 12, 2017

But around end of 2012 Facebook started killing off the API's that enabled this channel. Old Channels Get Killed Off In late 2011 Pinterest hit an inflection point and their growth started to take off. One of the reasons were they hit product channel fit. The channel was viral sharing to Facebook's feed through their API.

User Testing 90

User Testing Strategy Product Research Outbound 90

Tyner Blain

APRIL 20, 2025

I have a bit of a history with the concept of ‘good enough’, from satisficing in sprint planning (2008) to Kano analysis for product managers (2009) to trying not to miss the mark in problem solving (2012) to understanding intent and satisfying customer needs (2014).

Systems Review 59

Systems Review Software Review Transportation Events 59

Userpilot

MAY 1, 2024

. “Localmind” experienced steady growth until Airbnb made an acquisition offer in 2012, which Lenny accepted. He worked as a Product Lead at Airbnb for 7 years, where he managed a number of teams, supported strategy for the anti-discrimination team, and built new tools for hosts.

Feedback Software 102

Feedback Software Analytic Tools User Testing Customer Feedback 102

The Product Coalition

DECEMBER 14, 2019

The Sneakers Agency Headquarters: New York, USA Founded in: 2012 Employees: 49 Minimum project size: $25 000 Hourly rates: $100–149 Contact details: info@sneakersagency.com The Sneakers Agency has been listed as a top financial software developer, according to GoodFirms.

Analytic Tools 90

Analytic Tools Research Software Software Development Software Developers 90

Mind the Product

APRIL 20, 2017

In 2012, WeChat introduced the concept of official accounts for brands, where companies and individuals can create an official account to use for social media outreach AND for selling their product/service. This year over 14.2 billion red packets were sent during Chinese New Year. Official Accounts.

Development 202

Development Data Visualization Transportation Customer Experience 202

NextBigWhat

APRIL 5, 2021

Barry Enderwick Former marketing Netflix 2001 – 2012 ( Via ). The usual ‘Don’t-make-me-think’ strategy, which has gone super rare these days. If I tell you that you’re on the “3 DVDs-at-a-time” plan it is much clearer than telling you that you are on the “Gold” plan. Simple, right?

Naming 71

Naming Education Customer Experience Strategy 71

freshtrax

JUNE 16, 2021

In 2012, they launched their Nescafe Ambassador program, where office workers would work as baristas all over the country and also spread the word about coffee in the workplace. One of the companies with the best localization strategies out there is Netflix. It has a modular design, with more images and descriptions. Credit: [link].

User Testing 111

User Testing Customer Experience Research Software Inbound 111

Generation Focus

OCTOBER 31, 2017

For example, in 2012, a Microsoft employee working on Bing came up with an idea for how to display ad headlines. A/B testing helps you determine the best way to optimize your strategy. A/B testing is a crucial element in any startup foundation. Even the big dogs on the block use it.

User Testing 86

User Testing Product Research Testing Advertising 86

The Product Coalition

JULY 10, 2020

In smaller companies and startups, both need to have a clear and firm understanding of the product strategy. Ivan Zhao founded Notion back in 2012, after spending time on the roduct team at Inkling, an online learning solution in San Francisco. Ivan Zhao | Founder, Notion If you haven’t heard of Notion yet…you will!

Product Manager 142

Product Manager Product Management Management Management 142

The Product Coalition

FEBRUARY 5, 2021

In the academia of applied science in 2012 it was not common practice to think about design and user experience. On these projects, he has the opportunity to work in collaboration with the client and be involved in the strategy as opposed to simply executing work predefined by the client.

Research Software 158

Research Software Analytic Tools Product Manager Product Management 158

The Product Coalition

AUGUST 12, 2019

First Principles Thinking Explained by Elon Musk Many people in the community initially learned about first principles thinking from the Elon Musk interview Kevin Rose hosted back in 2012. Food for Agile Thought #204: Scrum & TPS, Strategy Knotworking, Kill Your Product Backlog, Youtube as an MVP was first published on Age-of-Product.com.

Agile 107

Agile Finance Advertising Reference 107

The Product Coalition

OCTOBER 20, 2020

Based on my most recent role as a Product Lead, my primary quadrant is the Strategic Product Manager, because the main responsibilities of my role were to conduct research, determine the vision and strategy, set up a product function and create, and support, a realistic roadmap. If that doesn’t quite make sense, think about it this way.

Weak Development Team 119

Weak Development Team Development Product Research Technical Review 119

The Product Coalition

MARCH 9, 2020

The spectrum of companies in Online Dating Market The online dating platforms can be divided into two dimensions regarding the strategy they use: one is the concept differentiations and another is the market focus and we can see that in the image below. Two Strategies to reach critical mass in Online Dating Platforms 2. Hope you enjoy!

Startups 84

Startups Marketing Reporting Tools Research Software 84

Mind the Product

OCTOBER 1, 2019

I even wrote about it in my Mind the Product blog post, Lean Strategies for Maturing Products. Your roadmap is meant to be a human-readable document that communicates your product strategy. If a key date is part of that strategy, write it down. Remember, your product roadmap is a prototype for your strategy.

Roadmap 125

Roadmap Product Research Technical Review Software Review 125

Userpilot

MAY 19, 2021

You hear many people chanting the same things about how this one specific tactic gave them +1000% in ROI, and then you look at your own strategy and wonder why it’s all crickets. Venture Harbour’s Influencer Marketing Strategy That Has Led to 9 Successful Businesses. The B2B SaaS marketing space can feel a lot like an echo chamber.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. On today’s show, we’re going to hear a little bit from each of them.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

ProductPlan

MARCH 23, 2022

Stukan highlighted how Adobe transitioned its packaged product to a cloud-based subscription in 2012. Moreover, organizations should break down this transition into manageable milestones/goals. Adobe’s transition to the cloud. Creatives wanted updates and new features regularly instead of every couple of years.

User Friction 95

User Friction Roadmap Systems Review Software Review 95

Userpilot

OCTOBER 26, 2022

Impact mapping allows businesses to make sure their product strategy is aligned with business goals and that all stakeholders are on the same page. Impact mapping is a technique for collaborative strategy planning and product management. It became popular thanks to the 2012 Gojko Adzic book. Book the demo ! Strategic planning.

Onboarding KPIs 98

Onboarding KPIs Customer Experience Product Research User Testing 98

ProductPlan

OCTOBER 1, 2020

This event grew as an outcropping from the highly popular SaaStr blog started in 2012 by EchoSign’s Jason Lemkin. From startups to enterprise-class outfits, they dedicate the conference to what it takes to lead product management and strategy for the entire organization. Whichever you choose, make the most of it.

Research Software 107

Research Software Onboarding KPIs Technical Review Agile 107

Sachin Rekhi

MAY 7, 2022

So this past week I decided to re-read Peter Thiel's Zero to One , another New York Times best seller, that he published in 2014 based on lecture notes from a course on startups he taught at Stanford in 2012. He says these two metrics set the bounds of your distribution strategy: your CLV must exceed your CAC to be successful.

Weak Development Team 113

Weak Development Team Reporting Tools Advertising Startups 113

freshtrax

SEPTEMBER 24, 2019

Founded in Germany in 2012, Adjust now covers regions all around the world with 15 global offices and close to 400 employees. We visited Adjust’s Tokyo location to speak with Mr. Has Adjust changed its business strategy in Japan over time? Do the business strategies in Germany and Japan differ significantly from each other?

Analytic Tools 97

Analytic Tools Research Software Feedback Software User Testing 97

Mixpanel

SEPTEMBER 28, 2020

Idan Dadon , Product Manager at Viber, is in charge of building a data-driven culture at the company and mentors PMs in working with the right frameworks, making the right decisions and building a product strategy that is built for growth. What are some retention strategies that have worked for you?

Customer Experience 72

Customer Experience Messaging Data Visualization Positioning 72

Intercom, Inc.

JANUARY 25, 2023

Although PLG is usually associated with free trials or freemium models, it’s a holistic strategy that goes beyond acquisition and can impact the entire customer lifecycle by digging into deeper parts of the funnel, tackling retention, expansion, and preventing the dreaded leaky bucket. I started my own company back in 2012.

Analytic Tools 118

Analytic Tools Customer Experience User Testing B2B 118

Intercom, Inc.

OCTOBER 15, 2020

Bob: I remember we had met a couple of times, but by the time that you’d finally said, “All right,” the sales had plateaued around 2012, ’13, somewhere around there, and it was one of the things like … and the tagline was “We can manage your customer data from cradle to the grave.”. And it was enthralling.

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

Revulytics

DECEMBER 16, 2019

Launched by industry legend and ProductTank founder Martin Erikkson in 2012, #mtpcon is a global conference series that is the longest-running for product managers and continues to expand to new locations like Germany and Singapore. 25 times bigger than the first one in 2012. Did we miss your favorite?

Analytic Tools 76

Analytic Tools CTO Coach Research Software Product Manager 76

Mironov Consulting

DECEMBER 2, 2019

And recently, a product leader at Spotify shared that her group (and many others throughout her company) have evolved to very different organizational models than described in Henrik Kniberg’s 2012 Scaling Agile @ Spotify. Once we (as product leaders ) have chosen a new product organizational model, we also need a strategy to get there.

User Testing 80

User Testing Customer Experience Outbound Customer Feedback 80

Userpilot

APRIL 26, 2022

Not including freelancing from his teenage years, Lucjan Suski started programming professionally in the year 2012. Lucjan Suski on growth strategies. Let’s see how Surfer SEO got its start and how it became the success that it is today. How Surfer SEO got its start. You can’t hire 20 developers in three months.

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

AB Tasty

JUNE 10, 2024

Though not the same, (mass) customization and personalization strategies revolve around people’s deep-seated desires for self-expression and recognition – as well as their limited attention spans in a loud, digital world. Ultimately, through a product strategy on the part of the company, mass customization is driven by the consumer.

User Testing 98

User Testing Data Visualization Customer Experience Analytic Tools 98

Revulytics

AUGUST 21, 2019

Interestingly, BSA | The Software Alliance, which regular publishes studies on global piracy rates, stopped using the term “software piracy” after its 2011 BSA Global Software Piracy Study (published in May 2012) and began using the term “unlicensed software” in its place as of its 2013 Global Software Survey (published in June 2014).

Software Review 12

Software Review Analytic Tools Reporting Tools Research Software 12

Modus Create

JULY 2, 2021

In 2012, a competitor entered the market. A senior leader can elevate the startup’s strategy with their experience and fresh perspectives. When Andrew Wilkinson launched his task management solution Flow, it generated quite a buzz in the Valley. They jumped to $20K MRR in a few weeks and started growing by 10% every month. .

Startups 72

Startups Technical Review Software Review User Testing 72

Bain Public

JANUARY 26, 2022

The company’s thesis is based on an aggregation strategy to acquire successful AI targets and make them better through the addition of growth capital, streamlining of corporate processes and human capital acquisitions. Fuckup Nights is a global movement born in Mexico in 2012 to share publicly business failure stories. XMachina-AI Inc.

Events 52

Events Artificial Inteligence Startups Roadmap 52

freshtrax

MAY 21, 2019

Although LINE has been offering many business solutions since 2012, it was notorious for the complexity of account types and a high price point. On the LINE business dashboard, you can learn the KPIs of your LINE marketing strategies like the number of messages clicked, impression, engagements, and changes in followers.

Research Software 85

Research Software Reporting Tools Customer Experience User Testing 85