Roman Pichler

APRIL 2, 2019

This led to a bloated, over-complicated code base and a product that was difficult to adapt and expensive to maintain. Rather than scaling prematurely, stay as small as you possibly can until you are getting close to reaching product-market fit. How minimal your product can be depends on its market. 3 Build an MVP.

Feedback Software 230

Feedback Software Research Software User Testing Customer Experience 230

The Product Coalition

OCTOBER 25, 2020

Do you want to make your brand stand out from the competition in the modern digital market? Today, businesses starting from small startups to large enterprises create 2D animated commercials and explainer videos to boost their marketing campaigns. 2D animation video production is an exciting and super-creative process.

Airlines 158

Airlines Magazine Advertising Travel 158

Intercom, Inc.

JUNE 20, 2018

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. To fix it, we had to change how we worked with our product team. Where does sales fit in at a company driven by product strategy?

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Feedback Software Product Research User Testing Feedback Loop 199

Mind the Product

AUGUST 30, 2018

We invite some of the top product thinkers and practitioners from all over the world to share their experiences, insights, and lessons, and now we invite you to watch the entire library of talks! Mastering the Problem Space for Product/Market Fit by Dan Olsen. We Shape our Products, and Our Products Shape Us by Josh Brewer.

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Research Software User Testing Customer Experience Product Research 188

Mind the Product

APRIL 11, 2018

Launched in 2014, Wriggle provides a masterclass in building on what works, and ruthlessly cutting excess product that doesn’t deliver growth. Product-market mismatches occurred when Wriggle’s platform tried to hit the ground running in London. Find Wriggle’s flash sales in a news feed or on a map.

User Testing 157

User Testing Customer Experience User Experience Naming 157

Good Product Manager

NOVEMBER 12, 2014

We’ll be sharing more results from the survey in the “Priorities for Product Management Leaders for 2015″ webcast. The webcast will be held on Wednesday, November 19, 2014 at 11am ET and is free to attend. — Jeff Lash (@jefflash) November 10, 2014. — Jeff Lash (@jefflash) October 28, 2014.

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Product Research Product Manager Product Management Management 92

The Product Coalition

FEBRUARY 14, 2022

If you manage AI products, the answer is probably “many”. AI product management is a unique beast that can be quite challenging, but there are ways to make it easier. Photo by Skitterphoto from Pexels In 2014, at the ProductX conference, I won second place for my presentation on time management for busy product managers.

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User Testing Product Manager Product Management Data Visualization 158

The Product Coalition

SEPTEMBER 7, 2022

It includes functionality allowing a product to work in the market and generate income. This increases the audience’s interest in the product. Let’s consider the benefits of MVP development : MVPs Allow Businesses to Test Ideas In Markets In 2014, Hailo mobile app for calling a taxi failed.

User Testing 158

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Product Beautiful

MAY 28, 2014

On this Friday, June 6, 2014, I will be presenting at a virtual conference called PIPELINE 2014. PIPELINE is put on by Planview , and will include presentations about a wide variety of topics of interest to Product Management and Marketing professionals, including innovation, ideation, prioritization, and how to change your culture.

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Product Culture

FEBRUARY 1, 2014

Some of you may know that I've taken on a role as Vice President and Chief Evangelist for the Boston Product Management Association. The BPMA is the second-largest professional association for product managers and product marketers, after the SVPMA, and I am honored to be involved.

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Workshop Presentation Events Blog 40

Innovatemap

JANUARY 26, 2021

Innovatemap, a digital product agency and three-time Inc 5000 award winner, announced today the addition of five new hires, a new client delivery service, and a new location for service delivery. The agency serves high-growth SaaS startups and scaleups through excellence in product management, product marketing, product design, and brand.

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Brian Balfour

OCTOBER 13, 2017

When I joined HubSpot in January 2014 the mission was clear. This post is an overview of the first two years (2014 - 2016) of the product where I was involved. The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking.

Framework 111

Framework User Testing Customer Experience Inbound 111

Mind the Product

MAY 25, 2018

After the 12-week build, a team of three was tasked with validating and growing the product: myself, and two talented marketers. Creating a sub-brand also meant that if the product never took off, it could be quietly discontinued without harming the parent brand. 2014 – Testing and Growing the Team.

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User Testing Weak Development Team Onboarding KPIs Customer Experience 149

ProductPlan

APRIL 9, 2020

Carlos González de Villaumbrosia has over 10 years of experience building teams and digital products in the US, Europe, and Latin America. Carlos founded Product School in San Francisco in 2014. Today, the company is the global leader in product management training with 20 campuses worldwide and a live online campus.

Product Research 105

Product Research User Testing Research Software Data Visualization 105

Andrew Chen

JANUARY 9, 2020

A really detailed 68 page analysis of the podcast market. Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). The podcast ecosystem in 2019. It’s super fun.

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52

UX Planet

JUNE 1, 2025

Case Study: VirginAmerica Virgin America undertook a complete website redesign in 2014, grounded in extensive user research. Activation: From First Interaction to FirstWin Activation represents the moment when a user perceives the real value of a product or servicethe aha!

User Testing 59

User Testing Product Research Research Software Data Visualization 59

The Accidental Product Manager

FEBRUARY 8, 2021

However, Alexa exists in a very competitive market. Google and Apple both have competing products. This means that the Amazon product managers have to do something to make their product unique. The systems were first introduced in 2014 and now one in five homes is reporting that they have at least one of them.

Data Visualization 100

Data Visualization Reporting Tools Software Review Artificial Inteligence 100

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. What has it been like the second time around?

Customer Experience 157

Customer Experience User Testing Analytic Tools Feedback Software 157

Mind the Product

APRIL 18, 2017

Josh led Greylock’s investment in SmartThings (acquired by Samsung in 2014) and Jelly (acquired by Pinterest in 2017). He is also the co-author of Product Leadership: How Top Product Leaders Launch Great Products and Build Successful Teams (O’Reilly 2017). Janice Fraser, SVP, Bionic.

Research Software 89

Research Software User Testing Customer Experience Workshop 89

Mind the Product

MARCH 16, 2017

Josh led Greylock’s investment in SmartThings (acquired by Samsung in 2014) and Jelly (acquired by Pinterest in 2017). He is also the co-author of Product Leadership: How Top Product Leaders Launch Great Products and Build Successful Teams (O’Reilly 2017). Janice Fraser, SVP, Bionic.

Research Software 79

Research Software User Testing Product Research Workshop 79

Arkenea

JANUARY 13, 2025

Of course, you’ve got to have built a product and it helps if you’ve ventured in the market to get traction or product market fit for it. Mark Cuban said in a 2014 Triangle Business Journal interview. Theymight seem all the rage right now, but the truth is, they are not meant for everyone. They havent.

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Weak Development Team Startups User Testing Research Software 93

Good Product Manager

JUNE 7, 2017

My post on the SiriusDecisions blog — SiriusDecisions 2017 SiriusView of Product Management Tools — provides a summary of the research as well as a comparison to the initial analysis of this category of product management technologies which we released in late 2014.

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Good Product Manager

JUNE 7, 2017

My post on the SiriusDecisions blog — SiriusDecisions 2017 SiriusView of Product Management Tools — provides a summary of the research as well as a comparison to the initial analysis of this category of product management technologies which we released in late 2014.

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Userpilot

OCTOBER 20, 2023

What is product-led growth? Product-led growth is a go-to-market strategy that relies on the product itself to drive customer acquisition , adoption, and account growth. This is possible because the majority of users discover the product, learn how to use it, and make the purchase using self-service features.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Experience 98

Good Product Manager

JUNE 7, 2017

My post on the SiriusDecisions blog — SiriusDecisions 2017 SiriusView of Product Management Tools — provides a summary of the research as well as a comparison to the initial analysis of this category of product management technologies which we released in late 2014.

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Innovatemap

JUNE 9, 2021

They include conversations about product-led growth and career lessons with: Jason Becker, CEO of RICS Software and DyKnow. Becker describes lessons learned from the early “no” that kickstarted his professional journey and understanding your product’s place in the market. Learn more at betterproduct.community.

Customer Feedback 52

Customer Feedback Branding UX Product Marketing 52

Intercom, Inc.

JANUARY 25, 2023

Product-led growth (PLG) has been embraced by SaaS companies of all sizes as a scalable approach to growing a business, but it is especially appealing in times of economic uncertainty and soaring acquisition costs like we’re experiencing today. It was an amazing journey to build a marketing automation-type solution and a company.

Analytic Tools 118

Analytic Tools Customer Experience User Testing B2B 118

The Product Coalition

AUGUST 2, 2018

INDUSTRY: THE PRODUCT CONFERENCE A three-day product conference based out of Cleveland, Ohio, Industry markets itself as the “world’s fastest growing product management conference.” This conference is a great way for PMs to network and explore new market trends.

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Events B2B Workshop UX 60

Userpilot

JANUARY 30, 2023

The product adoption process follows a series of stages the user must go through, and they include: Awareness. Becoming aware of the product's existence through branding and marketing campaigns. Considering the pros and cons of the product before trying it. Limited usage of the product as a test. Evaluation.

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User Testing Feedback Software Research Software Onboarding KPIs 98

Innovatemap

JANUARY 26, 2022

Our team can infuse that expertise into a founder’s product vision to reach product-market fit and scale as fast as possible,” says Innovatemap Executive Growth Partner, Christian Beck. “By Innovatemap is a digital product agency with a headquarters in Indianapolis and a second office in New York City.

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B2C Vision Startups Research Software 52

Business of Software Conference

SEPTEMBER 1, 2022

Shopify Plus was launched in 2014 to offer large & hypergrowth businesses a customizable enterprise platform without the cost of existing options. Having created and dominated the online storefront market for SMBs, this was a key part of Shopify’s strategy to build a business to last 100 years. What did Shopify do to make it work?

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Enterprise Customer Experience User Testing Differentiation 52

Revulytics

DECEMBER 16, 2019

Glassdoor named Product Manager the fifth best job out of 50 in America, with more job openings than data engineers and DevOps engineers. The product management community typically represents more than 55 percent of the attendee pool. Other attendees tend to be from marketing, design, and engineering.

CTO Coach 76

CTO Coach Analytic Tools Research Software Product Manager 76

Userpilot

JUNE 13, 2022

We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Userpilot blog provides well-researched, in-depth articles on user onboarding, product growth, product growth, user experience, and so much more. Why are blogs one of the best ways to learn SaaS marketing?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Gainsight

APRIL 12, 2023

But this process was also hard: We had to get alignment across Product, Marketing, Sales, CS and PS on what our end-to-end value (from 30K feet to 30 feet). But eventually, you hit the frontier of your initial Total Addressable Market and your new logos per year flatten out. So at Pulse 2014, I became a “grown up CEO.”

Analytic Tools 52

Analytic Tools Feedback Software Customer Experience Enterprise 52

Userpilot

JANUARY 12, 2024

Measuring progression through sales and marketing funnels. Its use cases include: Comparing products or categories. Visualizing web traffic or product usage by month or year. Tracking marketing conversions , etc. Typical use cases include: Website or product analytics. Product usability tests , etc.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Research Software 105

Department of Product

MAY 22, 2020

But when you delve a little deeper, you’ll notice that product features impact the entire value chain of a business or product: Value – is what you’re building valuable? Marketing – how will you tell people that you’ve built something? Marketing It’s a similar story for product marketing.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Gainsight

MAY 7, 2019

Dan Olsen, Founder/Author of Lean Product. Dan Olsen is a well-known PM consultant and the author of the bestseller, “ The Lean Product Playbook ,” a practical guide to achieving product-market fit. Follow this Product industry influencer: LinkedIn | Twitter | Blog. Catch this Product influencer at Pulse 2019!

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Technical Review Product Research User Testing Customer Experience 49