Mind the Product

JUNE 18, 2019

Tech billionaire Marc Andreessen has been credited with bringing the term “product/market fit” into the mainstream lexicon in 2007. During my dealings with investors and product veterans, I’ve often heard that you can always feel when product/market fit is happening. And you can always feel product/market fit when it’s happening.

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The Product Coalition

JULY 10, 2023

Uncover the tools available for effective consumer-generated marketing and learn how to utilize them in your own initiatives. In today’s highly saturated marketing environment, exorbitant marketing costs and big budgets are often required for effective promotion. What is consumer-generated marketing?

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Antwak Blog

APRIL 6, 2021

Customer advocacy is the type of marketing where you ask your present customers to discuss or talk about your brand and its products which they used. In a survey done in 2015 by Nielsen, found that 83% of consumers trust recommendations by family or friends more than any other source. Read our other blog on Digital Marketing here.

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Good Product Manager

NOVEMBER 12, 2014

My blog post on the Top Challenges for Product Management in 2015 shares some of the high-level findings from our research, specifically around the top priority areas for product management leaders as well as the specific skills they are looking to develop in their teams in 2015. — Jeff Lash (@jefflash) October 28, 2014.

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Bryce York

JANUARY 12, 2015

A lot of e-tailers discovered CRO in 2015. 2015 will be the year where most people know what CRO is and the way to differentiate your store, will be to actually start doing it! Getting their product in front of their target market with the credibility added by the poster’s reputation.

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Sachin Rekhi

JANUARY 3, 2016

2015 was the year I returned to writing. I wanted to share the 10 most popular posts I published in 2015. I wanted to share the 10 most popular posts I published in 2015. Product Management The Hunt for Product/Market Fit. A Lean Alternative to a Business Plan: Documenting Your Product/Market Fit Hypotheses.

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The Product Coalition

MARCH 9, 2020

The global online dating market was valued at $6,400.0 It’s a huge and fast-growing market and this factor is probably responsible for the gigantic amount of companies that arise in this segment year after year. Observation: This is from 2015 so you might miss 2–3 companies that growth in the last few years). from 2018 to 2025.

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TSIA

JUNE 9, 2015

In Q1 of 2015, the market gave off very mixed signals about the state of the global tech economy. The short story is that tech company revenues are down, and as a whole, our industry is shrinking. But there are some bright spots.

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Mind the Product

FEBRUARY 27, 2018

Product/Market fit Cannot be Planned. Chaos Report 2015. In the end it is almost always about finding product/market fit. Instead, many small tests have to be carried out in order to find your way towards product/market fit. Usually it is not enough to test as many assumptions as possible to find product/market fit.

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Mind the Product

APRIL 6, 2018

We threw terms like product/market fit around, without ever really giving a thought to what they meant. I created something nice but no one was willing to pay for it – there was no market. The second time round, I started with a market. I found that it had seen steady interest over the past five years in the UK, my home market.

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Pragmatic Marketing

DECEMBER 20, 2016

When 80 percent of Internet users own smartphones, it is no surprise that mobile marketing has quickly become one of the leading sources for generating inbound leads. If you want to capitalize on the current mobile trend within the consumer market, you need to focus your efforts on generating inbound leads with the following four rules.

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Lenny Rachitsky

APRIL 28, 2024

He originally joined Twitter in 2015 through the acquisition of his company, Periscope, the largest live video streaming platform at the time. Periscope failed because of two main reasons: poor retention that was masked by explosive growth in new markets, and taking too long to integrate with Twitter to leverage its scale and community.

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freshtrax

SEPTEMBER 17, 2019

However, we also take note of the various localization marketing methods she implemented as part of her business strategy. ?Related In 2015, TIME magazine chose Kondo as one of the 100 most influential people. Now, let’s take a look at the localization marketing tactics she used to build her brand in America! Related Article?

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ProductBoard

AUGUST 23, 2021

Since 2015, User Interviews has helped researchers talk to their users, gather feedback, and make better product decisions. But how does a software company built around deep user research launch a new feature before it’s quite ready—especially one with a unique pricing model in a competitive market?

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UserTesting

DECEMBER 15, 2015

In celebration of everything we’ve learned together, we’d like to share our top content from 2015. If you haven’t had a … The post The 15 Most-Loved UserTesting Articles from 2015 appeared first on UserTesting Blog.

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DISQO

JANUARY 22, 2015

I also collaborate with marketing and provide content…”. “I I lead the product strategy through to development and deployment, working with leaders in business from sales, marketing, operations, and development…”. “I The post What are the major product management trends of 2015? appeared first on Feedback Loop.

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DISQO

JANUARY 22, 2015

I also collaborate with marketing and provide content…”. “I I lead the product strategy through to development and deployment, working with leaders in business from sales, marketing, operations, and development…”. “I The post What are the major product management trends of 2015? appeared first on Feedback Loop.

Product Research 40

Product Research User Testing Customer Feedback Product Management 40

DISQO

JANUARY 22, 2015

I also collaborate with marketing and provide content…”. “I I lead the product strategy through to development and deployment, working with leaders in business from sales, marketing, operations, and development…”. “I The post What are the major product management trends of 2015? appeared first on Alpha.

User Testing 40

User Testing Customer Feedback Product Management Product Manager 40

Intercom, Inc.

JULY 15, 2021

Marketing teams are under constant pressure to find creative ways to generate more leads for sales teams. Over the past few years, marketers have learned one of the most effective methods for lead generation is engaging with prospective customers while intent is high, like when they’re browsing the website or perusing the pricing page.

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The Product Coalition

FEBRUARY 27, 2021

Finding the right UI/UX design company in the over-saturated market might be a challenge. In this article, I’m sharing the list of Polish market leaders to help you find the best design partner more easily. Product design is one of the main differentiators in the digital competition.

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freshtrax

SEPTEMBER 16, 2021

However, around 2015, two Chinese-American women upset that there were only Japanese foods and not even Chinese dumplings started working to internationalize the emoji. Three people deciding to adopt an emoji (in 2015). Surprisingly, the emoji “ ” was chosen as the Oxford Dictionary’s Word of the year in 2015.

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Research Software Data Visualization Government Systems Review 104

The Accidental Product Manager

OCTOBER 1, 2018

Apple’s share of the movie market has been falling lately Image Credit: So just in case you didn’t realize it, Apple makes a lot of money from both renting and selling movies. Their share of the video rental / sales market has started to slip because of changing customer needs and new competitors.

Marketing 72

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The Product Coalition

FEBRUARY 29, 2024

Strategic Changes, Pricing, and Revenue GitHub’s journey has been punctuated by strategic changes aimed at enhancing its value proposition and market position. Based on the needs of the market, GitHub made strategic changes to its offerings and pricing model.

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The Product Coalition

MARCH 4, 2024

In 2015, WhatsApp’s introduction of voice and video calling further revolutionized mobile communication. link] Let's talk business Strategic Changes WhatsApp’s journey has been marked by strategic changes aimed at enhancing its value proposition and market position. WhatsApp contributed approximately 0.9%

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freshtrax

APRIL 18, 2019

Influencer marketing plays an integral part in many companies’ marketing strategy and there is no exception for the Japanese market. Influencer marketing is pretty big in Japan but the rules are quite different from the ones in the U.S. These influencers were not even known in the Japanese market. 61K in 2017).

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User Testing Research Software Marketing Customer Feedback 85

Intercom, Inc.

AUGUST 22, 2018

I designed my first chatbot in 2015. It’s not the next big thing that I was dreaming of in 2015. Macintosh was the first computer to introduce the GUI desktop metaphor to the mass market. It’s definitely not how I thought the chatbot revolution would happen in 2015. In the past, chatbots were the future.

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Analytic Tools Data Visualization Banking Customer Experience 151

Gainsight

APRIL 26, 2023

According to our recent SaaS Market Report , 85% of SaaS leaders are maintaining or increasing CS budget as a result of the downturn. The addition of inSided to Gainsight’s existing portfolio of products created a market-leading Digital Customer Success solution. Taylor Swift and Vanilla Ice At Pulse 2015, Taylor Swift stole the show!

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Reporting Tools Customer Experience Education Customer Feedback 52

Userpilot

MARCH 12, 2024

UEBA is a newer, more comprehensive rendition of UBA introduced by Gartner in their 2015 marketing guide. In 2015, Gartner published a marketing guide that included user and entity behavior analytics or UEBA. Hotjar Since its founding in 2014, Hotjar has quickly become the most recognized heatmap tool on the market.

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Analytic Tools Data Visualization Feedback Software User Testing 52

Mixpanel

JANUARY 12, 2023

Don’t write marketing copy without understanding the customer and their pain points. The same is true with marketing collateral. It can be incredibly insightful for early-stage companies to establish their positioning and product-market fit. I often use the Wayback machine to understand how similar products disrupted a market.

Data Visualization 115

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Melissa Perri

JUNE 15, 2015

Creating Effective MVPs Full Day workshop is coming to NYC on July 16, 2015! Full Day Workshop on July 16, 2015 in Manhattan (9:30am - 5:00pm). How product development teams, marketing, and the business can work together in this process. Only 20 tickets available! Buy Tickets Now. How to align product experiments with your KPIs.

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Mind the Product

SEPTEMBER 18, 2018

In 2015 we took that conference to San Francisco, and in 2019 we’re bringing it to Singapore. Singapore is an historic crossroads and today continues to bridge east and west, north and south, by connecting all of those countries and by sitting at the epicentre of a regional powerhouse market in it’s own right.

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Product Management Unpacked

JUNE 23, 2020

The paramount role of a product manager is to understand markets and empathize with consumer needs,” says Corey Grone, senior product manager of cloud data protection at iland Cloud. There’s a scene in the Steve Jobs (2015) biopic, where Steve Wozniak asks Jobs, “What do you do? We’re Here for the Symphony .

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freshtrax

JUNE 11, 2019

159 billion USD) in 2015. Japan’s market share has drastically decreased as a search engine service from roughly 50% to 30% and as an auction service due to the rise of new services like Mercari. Top 10 Japanese tech companies by sales (2015-2016). Top 10 Japanese tech companies by profit (2015-2016). Revenue in Yen.

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The Product Coalition

AUGUST 30, 2021

Ever-changing guest interests lead to demands for the flavor market. Flavor industry: Market overview The global flavor market has experienced dramatic growth in the food & beverage sector in the past few years. Thus, this aids the development of the food flavor market.

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Reporting Tools Software Review Systems Review Technical Review 125

UserTesting

DECEMBER 15, 2015

In celebration of everything we’ve learned together, we’d like to share our top content from 2015. If you haven’t had a … The post The 15 Most-Loved UserTesting Articles from 2015 appeared first on UserTesting Blog.

Article 20

Article Blog Product Research Marketing 20

The Product Coalition

AUGUST 3, 2023

Quicker turnaround The use of serverless computing architecture can drastically reduce time to market. In a single day in 2015, iRobot sold 14,000 Roomba autonomous vacuums. The mission of this organization is to safeguard investors and market integrity. The company offers robots with domestic and commercial applications.

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Mind the Product

MAY 25, 2018

After the 12-week build, a team of three was tasked with validating and growing the product: myself, and two talented marketers. Until this point, we’d had to improvise with our growth tactics, and growth had been entirely marketing or partnership driven. 2015 – Launch as JustGiving Crowdfunding.

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