The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Intercom, Inc.

AUGUST 26, 2019

In our survey of more than 300 B2B sales professionals, 58% of them reported the tactics they used last year are less effective this year. This book gives an inside look at how we’ve built a revenue engine that now fuels a business worth more than $1 billion. As sales leaders, this is the boat we are all in.

Data Visualization 119

Data Visualization B2B Books Framework 119

Department of Product

JANUARY 17, 2023

And whilst some roles in product require a background in software engineering, these are usually optional. Product teams – and especially B2B SaaS product teams – are all too familiar with subscription pricing, but it’s still rare to see many businesses outside of the major entertainment companies opt for micro subscriptions.

Reporting Tools 52

Reporting Tools User Testing Customer Experience Product Research 52

DISQO

FEBRUARY 26, 2018

Contrary to popular belief, engineering wasn’t our respondents’ most common background. Business analyst is now the most common, with engineering being second. Empathy and quantitative skills have proven to be as valuable as engineering know-how for a lot of product management roles. That’s the good news.

Data Visualization 65

Data Visualization Product Management Product Manager Magazine 65

Pragmatic Marketing

MAY 14, 2019

To navigate the challenges that can damage the success of product launches, the core reasons why clients don’t buy a new product must first be identified. You can achieve this by developing a unique value proposition, which works because customers focus less on what is better and more on what is new. Hurdle No. 3: Lack of Trust.

Product launches 70

Product launches Magazine Customer Experience Reporting Tools 70

Pragmatic Marketing

MAY 14, 2019

To navigate the challenges that can damage the success of product launches, the core reasons why clients don’t buy a new product must first be identified. You can achieve this by developing a unique value proposition, which works because customers focus less on what is better and more on what is new. Hurdle No. 3: Lack of Trust.

Product launches 70

Product launches Magazine Customer Experience Reporting Tools 70

Department of Product

OCTOBER 23, 2022

Yes, we’re B2B but are we targeting small businesses or enterprise? Engineering’s principle of ‘building in small steps’ complements design’s principle of building ‘connected, modular systems’ which in turn compliments research’s ‘ship fast, ship early, ship often’ principle.

Research Software 52

Research Software Product Research Product Management Product Manager 52

Gainsight

JUNE 21, 2022

That is one of the key reasons the Index showed that 95% of B2B companies of all sizes prioritize customer success. The good news is you have a great opportunity for growth here. Customer success is a growth engine for companies of every size. They are turning to existing customers for their stream of revenue.

Data Visualization 52

Data Visualization Analytic Tools Reporting Tools Feedback Software 52

The Product Guy

SEPTEMBER 27, 2016

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Roy Madden

APRIL 4, 2022

Market Intelligence Speed up your market intelligence by 70% with (Feedly) AI Feeds The core of Feedly for Market Intelligence is an AI engine, that automatically gathers, analyzes, and prioritizes intelligence from millions of sources in real-time. New Patents’ is a Strategic Move AI Model that tracks newly published patents.

Technical Review 54

Technical Review User Testing Artificial Inteligence Research Software 54

The Product Guy

OCTOBER 25, 2016

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Intercom, Inc.

JANUARY 28, 2020

Enter GetAccept , the all-in-one platform for B2B sales teams that brings video, live chat, proposal design, document tracking and e-signatures together to simplify the life of a sales team. Using mentions, they can also collaborate seamlessly with engineering or sales teammates to solve customer issues. . Lead generation.

Customer Communications 138

Customer Communications Inbound Customer Experience Outbound 138

The Product Coalition

MAY 24, 2018

With backgrounds in engineering, marketing and business, some of them are also founders of their own companies. She started her career as a software engineer. She has been with Microsoft and holds an industrial engineering degree. She has been with Microsoft and holds an industrial engineering degree.

Product Management 60

Product Management Product Manager Banking Software Engineering 60

DISQO

FEBRUARY 26, 2018

Contrary to popular belief, engineering wasn’t our respondents’ most common background. Business analyst is now the most common, with engineering being second. Empathy and quantitative skills have proven to be as valuable as engineering know-how for a lot of product management roles. That’s the good news.

Product Research 40

Product Research Data Visualization Customer Feedback Product Management 40

DISQO

FEBRUARY 26, 2018

Contrary to popular belief, engineering wasn’t our respondents’ most common background. Business analyst is now the most common, with engineering being second. Empathy and quantitative skills have proven to be as valuable as engineering know-how for a lot of product management roles. That’s the good news.

Product Research 40

Product Research Data Visualization Customer Feedback Product Management 40

Intercom, Inc.

AUGUST 20, 2020

If you’re an engineer or responsible for managing a team of engineers, you must build features that nurture or enhance the human senses – not exploit them. Again, I find there’s a big gap between what engineers are being told to build and what actually makes sense.

Research Software 243

Research Software Technology Telecommunications User Testing 243

Userpilot

JULY 13, 2022

Product Hunt Stories include news, opinions, interviews, and how-to guides. In fact, we’re pretty sure that even the most experienced engineers or UX designers will find their content useful. 10 secrets to B2B product research. The Product Hunt Stories include news, opinions, interviews, and how-to guides.

Blog 98

Blog Analytic Tools Research Software Feedback Software 98

Intercom, Inc.

DECEMBER 13, 2018

But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup. One innovation behind Workplace is its News Feed-based algorithm , which has been fine-tuned to respond to work use cases.

Feedback Software 151

Feedback Software Data Visualization Customer Experience Certifications 151

The Product Guy

JANUARY 5, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Userpilot

NOVEMBER 14, 2022

The good news is that SEO can help make that process much easier by giving you the insights your team needs to pick a profitable niche and scale your business. A high-level overview of search engines results for potential niches. But how do you find that niche? Let’s see how! This will allow them to draw meaningful conclusions.

User Testing 98

User Testing Data Visualization Research Software Customer Experience 98

The Product Guy

FEBRUARY 18, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

Good Product Manager

JANUARY 28, 2018

It’s been a few months but I’m back with some big news for 2018, including a (long-overdue) site redesign that, among other things, should look much better on mobile devices. I’m still tweaking some things, so bear with me. — Jeff Lash (@jefflash) January 26, 2018.

Agile 60

Agile Events Roadmap User Testing 60

Good Product Manager

JANUARY 28, 2018

It’s been a few months but I’m back with some big news for 2018, including a (long-overdue) site redesign that, among other things, should look much better on mobile devices. I’m still tweaking some things, so bear with me. — Jeff Lash (@jefflash) January 26, 2018.

Agile 60

Agile Events Roadmap User Testing 60

Product Talk

JULY 12, 2017

I want to be clear, when I say product teams, I mean the product manager, the designers, and the software engineers. But our product managers and our designers and our software engineers learn about our customers through research reports or through personas, or through customer journey maps. She is working on an enterprise B2B product.

Product Research 214

Product Research User Testing Data Visualization Research Software 214

Mind the Product

JANUARY 22, 2018

Although I’ve written this post in the context of replatforming a high-traffic B2C website, many of the principles can apply to other situations like apps or B2B systems. This is why you sometimes hear people describing replatforming as replacing the engines of an Airbus while cruising at 40,000ft. Three key Recommendations.

Research Software 106

Research Software Reporting Tools Weak Development Team Product Research 106

The Product Guy

APRIL 4, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Guy

FEBRUARY 2, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

JANUARY 31, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

JANUARY 27, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

Intercom, Inc.

OCTOBER 14, 2019

The new world: two-way dialogue between buyers and sellers. The good news for crappy poker players like me is that the buyer-seller dynamic has changed dramatically in recent years. In the old world of sales, customers were effectively at the mercy of salespeople, making questions like “Is the sales rep telling me the whole story?”

Research Software 162

Research Software Software Review Customer Experience Differentiation 162

Userpilot

AUGUST 16, 2022

For a B2B SaaS business, a B.H.A.G Overarching goal: Design the prototype of a new core feature by November 30, 2022. The following steps show how you can reverse engineer this plan: Create the final prototype by November 16. The good news is that it’s completely code-free and can be set up in a few minutes. B.H.A.G. –

Feedback Software 98

Feedback Software Research Software Framework User Testing 98

The Product Guy

MAY 15, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Mind the Product

APRIL 24, 2018

Useful questions for B2B products). What are your main sources of news/media and opinions? Engineers, marketers and stakeholders are invited to this calls. NPS Question: On a scale of 1-10 how likely are you to recommend the product to someone else? Market research: Where do you use the product? At home or at the office?

User Testing 144

User Testing Customer Feedback Customer Experience Data Visualization 144

Bain Public

SEPTEMBER 24, 2019

But to get to this point, product managers must use a combination of skills from other specialties such as engineering, design, marketing, sales, business development, and so on. Defining the ‘why’ behind your roadmap Product management is a discipline responsible for defining the ‘why’ behind your roadmap.

User Testing 40

User Testing Product Management Product Manager User Friction 40

The Product Guy

MARCH 2, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. A hands on product leader, Jonathan relishes close collaboration with design and engineering teams.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Userpilot

JULY 26, 2021

One of the best product growth tools is Userpilot because it lets you implement contextual onboarding with its granular user segmentation features and no-code UI element styling engine. In both B2B and B2C, buyers want to self-serve. Great news! They interact and work with the following roles: Technical engineers.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Product Management University

AUGUST 24, 2020

In B2B organizations the same concepts apply to product management and product marketing teams for the same reasons. Consider your colleagues in engineering, marketing, services, sales and the executive team to be your target market. Engineers get paid to design and build products, and so on. Sales people get paid to sell.

Branding 165

Branding Product Marketing Marketing Product Management 165