Userpilot

MARCH 30, 2025

According to a 2024 analysis , on average, over 95% of users who download a new mobile Android app abandon it within the first 30 days. Put simply, app downloads are great but insufficient. How do app users interact with it from the moment they download it and beyond? Next, identify key touchpoints (e.g., within those stages.

Analytic Tools 66

Analytic Tools Feedback Software Download Onboarding KPIs 66

Alchemer Mobile

APRIL 12, 2022

The mobile investments teams made to Travel apps in 2020 paid off in 2021, fast-tracking the comeback Travel brands desperately needed after a year of uncertainty and low engagement, particularly in Transportation and Hospitality and Tourism. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. Download your copy here.

Travel 261

Travel User Testing Research Software Feedback Software 261

Alchemer Mobile

FEBRUARY 21, 2025

You can download the free, comprehensive e-guide, here. Marketing Teams For Marketing, open text analysis reveals how customers perceive your brand, product, and services. Whats resonating with our brand, and where should we double down on our efforts? Why are we losing customers to competitors?

Customer Feedback 113

Customer Feedback Feedback Software User Testing Data Visualization 113

Alchemer Mobile

MARCH 9, 2022

So, why does it often get deprioritized in favor of customer acquisition and app downloads? Frankly, the answer to that question is this: For most brands, customer retention is a nut they still haven’t cracked. Use contextually relevant messaging and proactive customer engagement strategies.

Customer Feedback 264

Customer Feedback Customer Experience User Testing Data Visualization 264

Alchemer Mobile

DECEMBER 9, 2021

How do people discover your brand? The power of persuasion is stronger than ever, and it’s easier than ever to share brand experiences with the entire world. You want to identify customers that adore your brand and want to share that with the world. Customer acquisition. What does the buying journey look like? Product roadmap.

Customer Experience 264

Customer Experience Customer Feedback User Testing B2C 264

Alchemer Mobile

FEBRUARY 2, 2021

As they wait for the downloads to come, they realize—all too late—the fallacy of this assumption. For a consistent brand image, all of your marketing activities should communicate and reinforce this one statement. App promo videos take your marketing to the next level by bringing your messaging to life. Five-star ratings?

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Alchemer Mobile

MAY 14, 2020

So, what can these brands do to capture, analyze, and act on these changing customer behaviors? Download the 2020 Mobile App Engagement Benchmark Report for Media Apps. Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time. Why are more people leaving reviews?

Research Software 208

Research Software Feedback Software User Testing Customer Feedback 208

Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Intercom, Inc.

APRIL 6, 2018

That means building multiple new products, each with their own signature brand voice. Including the roadmap seems like a detail, but it’s key to making sure your messaging sticks and, ideally, increases in relevance as more features get shipped. A story that includes all the key messages that you derived from your roadmap.

User Testing 222

User Testing Customer Experience Messaging Framework 222

Alchemer Mobile

APRIL 9, 2020

So, what can these brands do to capture, analyze, and act on these changing customer behaviors? Download the 2020 Mobile App Engagement Benchmark Report. Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time. Why are more people leaving reviews?

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Intercom, Inc.

JUNE 11, 2019

Download Intercom on Onboarding. Your users downloaded or subscribed to your app because you sold them something they find valuable. Welcome pages reflect your brand. If your marketing website is a single page with a download button, users will expect your welcome page to be just as uncomplicated in design and copy.

User Testing 203

User Testing Customer Experience Data Visualization Download 203

Intercom, Inc.

MARCH 16, 2018

He used Intercom to message these users and identify what was going wrong. To address these concerns, he added a message schedule downplaying the importance of clean code and up-selling his product. He sent the following message to non-users on day three: “If no one is using your product, who cares how clean your code is?”

Analytic Tools 219

Analytic Tools Customer Experience Data Visualization User Testing 219

Alchemer Mobile

JUNE 12, 2019

Only 25-40 percent of new customers re-launch apps a week after download. And how do you know those customers are actually using your app as opposed to just forgetting it’s downloaded on their device? Instead of focusing on downloads and installs, retention rates are the best indicator of app success.

Feedback Software 199

Feedback Software Finance Reporting Tools Data Visualization 199

UX Studio: Product Management

MARCH 18, 2020

Sure, those are important, but to reach those goals, first, you have to get people to download your app. The million-dollar question is: how to increase app downloads? Why aren’t you having enough app downloads? These are paramount for reaching your ultimate goal: increasing app downloads. . Getting to the core problem.

Download 96

Download Research Software User Testing Customer Experience 96

Alchemer Mobile

AUGUST 26, 2021

It allows you to have insight into the overall customer experience and larger brand perception. This survey revealed differences in customer sentiment depending on app/brand and insight into purchaser behavior. In fact, most brands only hear feedback from about one percent of their customers. Analyze your data.

Feedback Software 246

Feedback Software User Testing Customer Feedback Product Research 246

Alchemer Mobile

MAY 4, 2021

One of the most common surveys brands deploy is the NPS survey. Download the guide: 6 Actionable Steps to Improve NPS. You could, but you probably won’t get your message across very effectively. A simple tool we developed here at Apptentive called the Love Dialog allows brands to quickly take a pulse from customers.

Product Research 246

Product Research Feedback Software Data Visualization Onboarding KPIs 246

Product Innovation Educators

FEBRUARY 1, 2021

Visual storytelling makes a huge difference for businesses because audiences want to get to know the brands they’re buying from, but they often don’t want to take the time to read content that delivers authenticity and transparency. We visualize those messages so that audiences will consume them far more often and voraciously. [8:13]

Data Visualization 257

Data Visualization Positioning Strategy User Testing 257

Alchemer Mobile

JUNE 11, 2019

You had downloaded it while waiting in the hour-long security line, thankful there was a convenient way to quickly access your info. If you’re a travel brand developing an app for your airline, hotel, rideshare, etc. They’ve downloaded your app to help make their lives easier, not harder. Jetblue is the best example of this.

Feedback Software 180

Feedback Software Travel Airlines Customer Experience 180

Alchemer Mobile

DECEMBER 16, 2020

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. While we saw DAU stay consistent for traditional banking apps this year, DAU spiked for budgeting apps, insurance companies, credit score apps, and other mobile-first brands in the finance category.

Finance 243

Finance Feedback Software User Testing Data Visualization 243

Intercom, Inc.

MAY 25, 2021

Download your copy of the thought leadership paper now. Messaging is rapidly becoming a key channel for customer support. According to Forrester’s research, prior to the pandemic, messaging was ranked fifth overall in terms of channel usage. Messaging provides a faster, more efficient customer experience.

User Testing 260

User Testing Customer Experience Customer Feedback Product Research 260

Alchemer Mobile

DECEMBER 8, 2022

Ideally, the Love Percent is also a metric that can be tracked over time and over version history to gauge how incremental updates to the app impact the customer’s experience or used as a segmentation tool to message fans and critics in a different manner. Download: The Ultimate Guide for Improving Mobile Customer Experience.

User Testing 246

User Testing Customer Feedback Data Visualization Customer Experience 246

Intercom, Inc.

NOVEMBER 30, 2021

With a modern conversational support solution, you can combine proactive , self-serve , and human support capabilities, so your team can get ahead of known problems with targeted messages , automatically answer repetitive queries with bots , and quickly resolve complex issues with automation and a human touch. Proactive messaging.

Technical Review 249

Technical Review Feedback Software Analytic Tools Reporting Tools 249

Userpilot

APRIL 30, 2025

In addition, balancing feature rollouts, targeted messaging, and feedback loops across mobile and web often feels like spinning plates. To show you how, Ill cover seven strategies that smooth out friction, enhance user engagement, and turn one-off app downloads into returning customers. But it doesnt have to be that way.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization Customer Experience 97

Intercom, Inc.

JUNE 8, 2021

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service.

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

Userpilot

OCTOBER 7, 2022

Are you about to create a greeting message for new customers but want to see how other companies are doing it first? In this article, we’ll explore what a welcome greeting message is, why SaaS companies need it, and examples from some of the best companies. 13 best welcome message examples.

Analytic Tools 98

Analytic Tools Feedback Software Messaging Customer Experience 98

Intercom, Inc.

AUGUST 23, 2022

Support plays a critical role in customer retention, with 32% of consumers citing bad customer service as the main reason they discontinued business with a brand. Use modern support tools (such as chatbots , automation , and proactive messaging ) to preemptively and contextually resolve simple queries and answer FAQs.

Customer Experience 211

Customer Experience Data Visualization Customer Feedback Customer Communications 211

Intercom, Inc.

MAY 18, 2021

58% of respondents believe that customers prefer conversational, messenger-based engagements with brands. Customers want to use messaging channels for support. Customers’ (and businesses’) preference for messaging channels has significantly grown since the onset of the pandemic. Support teams don’t have the technology they need.

Research Software 210

Research Software User Testing Customer Feedback Reporting Tools 210

Intercom, Inc.

MARCH 23, 2018

The genius behind many of the biggest brands of his day, Hopkins can be credited with inventing the free trial model, the freemium model, coupons, campaign tracking and much more. The message from Hopkins was clear – understand psychology and you’ll sell more products. Hopkins was the Seth Godin of the 1900s. Human nature is perpetual.

Books 220

Books Marketing User Testing Analytic Tools 220

Intercom, Inc.

JUNE 23, 2020

The two key changes are a shift to messenger-based support, and an investment in Bots and Messaging. Instead they are using Automation, Bots, and Proactive Messaging to deliver great experiences to all their customers at increasing scale. Download The Conversational Support Funnel Starter Kit. ” Charles Darwin.

Customer Communications 245

Customer Communications Customer Experience User Testing Inbound 245

Alchemer Mobile

OCTOBER 4, 2018

In mobile marketing, it’s a well known fact that retaining customers costs less than acquiring new ones, and retention can also be used as a trust signal around how well your brand knows its customer base. In other words, downloads and installs say little about the true health of your app. Launch a “voice of the customer” initiative.

Customer Feedback 185

Customer Feedback User Testing Customer Experience Feedback Software 185

Alchemer Mobile

JUNE 16, 2020

One of the primary locations that travel brands interact with customers is through their mobile apps. If you’re a product manager or mobile marketer for a travel brand, put yourself in your customer’s shoes. Download the 2020 Mobile Customer Engagement Benchmark Report for Travel Apps. In-app survey response rates.

Travel 147

Travel Feedback Software User Testing Customer Feedback 147

Product Innovation Educators

JANUARY 18, 2021

A Chief Product Officer of a global company responded to that message and we began discussing the responsibilities of building the right product and building it right. I was in a situation where we picked brand-new technologies for building a product, and we ended up facing an extreme delay because the technology was not mature.

Product Management 281

Product Management Product Manager Naming Management 281

Mind the Product

MARCH 5, 2020

The web is superb for acquiring new users and building a brand. Nearly all brands that opt for an app-based approach build a website, if only to market their app. A domain name and a website for your brand is a good start, but not enough. You can spend your marketing budget to drive app downloads.

Research Software 177

Research Software Reporting Tools Development Data Visualization 177

Alchemer Mobile

MAY 19, 2020

Many brands today may think they build customer-centric products based on feedback from a majority, but they couldn’t be further from the truth. In reality, our data shows that brands only hear from less than one percent of their customer base , which we call the “vocal minority.”.

Feedback Software 147

Feedback Software Product Research User Testing Feedback Loop 147

Alchemer Mobile

MAY 27, 2020

So, what are retail brands to do? Knowing where apps like yours stood last year in terms of customer engagement, surveys, in-app feedback, ratings and reviews, and other mobile KPIs can help you gain context to better understand where your brand stands today. ?Download Average inbound and outbound message volume.

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Intercom, Inc.

AUGUST 18, 2020

Keep tabs on key metrics by downloading or subscribing to the reports that matter to you. Use them in the following ways: Take new users on an introductory tour of your app with custom screens that match the look and feel of your brand. Improve your outbound messages with new message versioning.

Data Visualization 197

Data Visualization Article User Testing Customer Feedback 197

Alchemer Mobile

MARCH 18, 2021

While we encourage you to download the full guide and dive into the data, we also hosted a webinar revealing some of the key takeaways from the report if you prefer to digest information in video format. Brands shifted focus to improving long-term retention. You can reach us here or message us on social media @Apptentive.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173