The Product Coalition

JANUARY 13, 2021

Educating the market is hard enough as is, but there is one thing without which you cannot succeed. It was Friday, November 16th, 2007. This point is so important that I want to emphasize it once more: you can educate the market to use your product if the potential customers have a strong unmet need that your product can answer.

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Education Marketing User Testing Weak Development Team 119

The Product Bistro

JANUARY 31, 2017

This definitely cast a shadow on the principal go to market strategy that drove the original dot com bubble. Then in 2007 it all changed. On June 29 th , 2007, Apple launched the original iPhone. Agile development and Lean Startup. It should be noted that one player in the original bubble didn’t flame out.

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Agile User Testing Startups Data Visualization 150

The Product Coalition

AUGUST 9, 2020

It goes without saying that to survive in the current market, small businesses and large enterprises may need a helping hand of a reliable software developer. Since 2004, the company has delivered services for startups and already world-famous brands. Web and mobile technologies are penetrating all areas of our lives.

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Analytic Tools Research Software Software Development Software Developers 148

Mind the Product

SEPTEMBER 29, 2017

Unfortunately, their strategy was not translated to the marketing of the product and it totally underrepresented the advances they had made – due to a lack of communication between the design, development and marketing teams. At Google in 2007, the same thing was happening. The Design Sprint is the outcome of this process.

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Research Software User Testing Airlines Software Review 151

UX Planet

JUNE 1, 2025

The AARRR growth framework (Acquisition, Activation, Retention, Revenue, and Referral), popularized by Dave McClure in 2007, provides a valuable structure for strategically organizing growth efforts McClure,2007. Rappi improved conversion and alignment between marketing and sales through A/B testing in the conversion funnel UXCam,2023.

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User Testing Product Research Research Software Data Visualization 59

Andrew Chen

FEBRUARY 26, 2024

This is advice I’ve been giving to people for years, and it’s shaped by my own experience — after all, I moved to the Bay Area in 2007 and it completely changed my life. In my case, I was very interested in the state of the art on growing users, metrics, network effects, and marketing. And Burning Man people.

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User Testing Customer Experience Blog Events 123

Andrew Chen

JANUARY 9, 2020

Fascinating discussion about what it’s like for a serial entrepreneur to raise money, operate a startup, lessons learned, etc. Why startups are hard – the math of venture capital tells the story. Tldr; half of startups fail, and a small portion – 6% – make all of the money. And other Q&A.

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User Testing Data Visualization Product Marketing Marketing 110

Userpilot

AUGUST 29, 2022

What is engineering as marketing and how can it help you drive product growth and boost your authority in your industry? In this article, we’re going to cover everything you need to know about engineering as marketing, including: What is engineering as marketing? One of their biggest target markets is weddings.

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Research Software Engineering User Testing Marketing 98

Sachin Rekhi

SEPTEMBER 2, 2013

Most entrepreneurs assume that the marketing and audience building phase of their startup begins post product launch. Yet I’ve seen some startups successfully build their audience well before they reach this point. 37signals , SEOmoz , and Mint.com are three such success stories.

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Finance Blog Product launches Startups 108

Intercom, Inc.

MAY 10, 2018

Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. I’ve known Marc and Ben for a long time, and they originally seed-funded a startup of mine many years ago. When you have a market that’s so big, where do you start?

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User Testing Customer Experience Onboarding KPIs Customer Feedback 224

The Product Coalition

MAY 11, 2020

In worst case failed product-market-fit could lead to system deprecation, so that Monolithic architecture are the better thing to build. Meanwhile product that already achieved product-market-fit and has a significant number of loyal customers who keep coming back to use our product would be better off with microservices architecture.

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Andrew Chen

FEBRUARY 15, 2018

Starting in April, I’m returning to my roots to invest in and help grow the next generation of startups. I’ll be focused on consumer startups, bottoms up SaaS, marketplaces, and more – utilizing my expertise in growth to launch and scale new companies. Incredibly excited.

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User Testing Startups Blog Framework 94

Intercom, Inc.

NOVEMBER 14, 2019

She joined the company in 2007 back when it was just 30 people and has been instrumental in helping the company scale both its team and its market share over the years. This is Season Two of Scale , Intercom’s podcast series on moving from startup to scale-up.

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User Testing Customer Feedback Customer Experience Weak Development Team 109

Arkenea

JANUARY 1, 2025

Then came the first iPhone In June 2007, Apple released its first iPhone which changed the game of mobile industry. Third-party apps are welcome Then came the moment which revolutionized the tech industry and made way for mobile-first startups. The iPhone came with pre-loaded default apps like Maps, Photos,Text, Weather.

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Sachin Rekhi

FEBRUARY 15, 2009

The great news is there are a variety of startups out there waiting to help you! In general though you should expect international monetization to be significantly lower than the US, as availability of offers are limited outside of the large ad markets (US, UK, Canada, etc). Incentivized CPA Offers and Direct Payments.

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Analytic Tools Research Software Startups Product Research 60

Modus Create

JANUARY 9, 2025

This bold prediction from Steve Jobs when he introduced the first iPhone in 2007 seems almost understated in hindsight. The parallels between the mobile technology and AI eras are striking for those of us involved in enterprise technology and the surrounding startup ecosystem. Within a week of the launch, Apple sold 1 million iPhones.

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Analytic Tools Reporting Tools Software Development Software Developers 40

Andrew Chen

JUNE 26, 2017

One of the best essays written last year was Elad Gil’s End of Cycle? – referencing our most recent 2007-2017 run on mobile and web software, and the implications for investing, startups, and entrepreneurs. It used to be that startups could count on their competitors to be big, dumb, and slow. The end of the cycle.

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Analytic Tools Reporting Tools Data Visualization Outbound 111

Intercom, Inc.

MAY 1, 2018

I’ve been working with my co-founders since 2007-2008. I don’t look at Intercom and think that we nailed marketing or that we nailed comms or media relationships or virality. You can check out the slides and video below. Would you prefer a written account? What follows is a lightly edited transcript of the presentation.

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Customer Experience User Testing Weak Development Team Definition 223

Intercom, Inc.

DECEMBER 5, 2019

Over the course of his conversation with Amanda Connolly, Matt covers the challenges faced by SaaS companies both starting out and scaling in today’s swiftly evolving market. This is Season Two of Scale , Intercom’s podcast series on moving from startup to scale-up. Building successful SaaS companies in a rapidly evolving market.

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Feedback Software Artificial Inteligence Reporting Tools Technical Review 118

Intercom, Inc.

APRIL 18, 2019

In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. Anthony Kennada , the Chief Marketing Officer at Gainsight , has helped navigate these tricky waters and put the Customer Success category on the map. Why do most startups fail?

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Outbound Customer Experience Education Airlines 112

Userpilot

JULY 8, 2021

Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. The pirate metrics framework was developed by Dave McClure from 500 Startups and introduced in his 2007, presentation entitled “Startup Metrics for Pirates.”.

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Analytic Tools Feedback Software Onboarding KPIs Framework 98

UX Studio: Product Management

NOVEMBER 24, 2020

Aplana is a privately held software development company that has been on the market for 20 years. Our clients are growing startups and established brands like HBO, Google, Netflix, or Wizz air. The founder, Jinny Oh, is also a SAAS UX Expert with over 10 years of business and marketing experience. . Wandr studio. Echo & Co.

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Product Research Research Software Software Review Technical Review 116

The Product Coalition

DECEMBER 14, 2019

The market is saturated with hundreds of FinTech software development companies, so it can be challenging to choose the one that best fits your business. Since 2014, the company has been a trusted partner for more than 50 startups and global brands like Pepsi, Vimeo, Barbarian, etc. The financial industry is not an exception.

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Analytic Tools Research Software Software Development Software Developers 90

Andrew Chen

MARCH 18, 2019

What distribution channels should a new consumer internet startup consider in 2019? What is your advice for startup CEOs? Or big market! All of that said, beyond the obvious things (team, market, product, etc.) First, it’s interesting when a startup using a new platform or a new technology in a clever way.

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User Testing Data Visualization Customer Experience Customer Feedback 94

Userpilot

SEPTEMBER 18, 2024

The AARRR metrics framework was first introduced in 2007 by Silicon Valley investor and founder of 500 Startups, Dave McClure. He developed the concept when he realized that many early-stage startups prioritized vanity metrics like social media followers over key growth indicators.

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Onboarding KPIs Framework Data Visualization Analytic Tools 105

Userpilot

NOVEMBER 17, 2021

Several recognitions, including The Economic Times Startup Award as the 2021 Bootstrap Champ. By leveraging content marketing and a solid professional network, Saravana Kumar grew the company from 0 to 250 customers. .” But gaining acceptance from the market and acquiring customers is the bigger challenge.

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Customer Experience User Friction Enterprise Document 98

Andrew Chen

NOVEMBER 30, 2021

I have a bit more more audio today to talk about as well… When I first moved to the San Francisco Bay Area in 2007, I was introduced to Tim Ferriss at a dinner — before he wrote 4 Hour Work Week, before his podcast, when we were both getting started. Web3 and how it’ll impact consumer startups. The creator economy.

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Books Startups Branding Marketing 56

Mind the Product

NOVEMBER 30, 2016

All startups go through three distinct phases – birth, growth, and survival. Des Traynor is the co-founder and Chief Marketing Officer of Intercom, and in this hilarious and insightful closing keynote from Mind the Product San Francisco he shared his experiences of keeping Intercom relevant. Your product is already obsolete.

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Artificial Inteligence Customer Experience Customer Feedback Technology 70

Andrew Chen

JANUARY 9, 2020

Fascinating discussion about what it’s like for a serial entrepreneur to raise money, operate a startup, lessons learned, etc. Why startups are hard – the math of venture capital tells the story. Tldr; half of startups fail, and a small portion – 6% – make all of the money. And other Q&A.

User Testing 52

User Testing Data Visualization Product Marketing Marketing 52

Bain Public

MARCH 20, 2021

FITC Toronto 2008, Canada FITC Toronto 2007, Canada Flash Belt 2007, Minneapolis, U.S. Flash Forward 2007, Boston, U.S. Flash Belt 2008, Minneapolis, U.S. Flash Forward 2008, San Francisco, U.S. FITC Winnipeg 2006, Canada FITC Toronto 2006, Canada FITC Toronto 2005, Canada Flash Forward 2005, New York, U.S.

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Artificial Inteligence User Testing Workshop Roadmap 52

Userpilot

APRIL 12, 2022

However, if you’re providing a novel solution in a market with less competition, AARRR is the better option. Dave McClure from 500 Startups created the pirate metrics funnel in 2007. If you’re a startup, it would be more sensible for you to begin with the AARRR framework. What is AARRR? Let’s find out.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Business of Software Conference

FEBRUARY 11, 2022

For the last few years he’s focused on delivering on the promise that just about every marketing company makes: sending the right message, to the right people, at exactly the right time. As a People & Culture consultant and Executive Coach for early stage startups, she’s on a mission to make the startup experience feel more human.

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Consulting Customer Experience Startups Books 52

Userpilot

JULY 5, 2022

Small but regular improvements are a more reliable way to achieve product-market fit. Closing the customer feedback loop will help your product stay relevant in the face of changing market trends and user expectations. Breakthrough innovation, on the other hand, is dramatic and changes the position of the business in the market.

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

Sachin Rekhi

MARCH 8, 2010

On the other hand, an entrepreneur optimizing for strategic value is one that is building their organization in such a way to maximize potential value to a larger organization that will ultimately benefit from an acquisition of the entrepreneur's startup. While both of these statements are true, the reality ends up being much more nuanced.

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Customer Experience Startups User Testing Advertising 60

UX Studio: Product Management

NOVEMBER 22, 2022

They offer a wide range of digital services from website design and development to digital marketing. They also offer digital marketing services, which include creative campaigns, creative design to email copy & workflow management, social media management, and design landing pages for email and paid social campaigns.

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Research Software Technical Review Data Visualization User Testing 79

Userpilot

OCTOBER 1, 2022

What are the stages of the marketing funnel? The Pirate Metrics Framework , invented by Dave McClure from 500 Startups in 2007, is a system for grouping metrics in the user funnel into five stages: acquisition, activation, retention, referral, and revenue (AARRR for short).

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Sachin Rekhi

MARCH 6, 2009

at the end of 2007. There's likely a startup opportunity to provide better A/B testing tools that let you look at the full effect of variations over time). Speed to market for imeem's own apps has significantly increased with the creation of our external APIs. Very few music startups have focused on monetization.

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Data Visualization Reporting Tools User Testing Entertainment 60