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2019 Product Management Trends

Alchemer Mobile

The challenge of achieving product-market fit is what keeps most product managers up at night. And this time every year, product management professionals are putting yearly strategies together and seeking out resources to ensure their approach is on-trend.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

The “shiny penny” approach (focus all your attention on the hottest tools in the market) or “head in the sand” approach (fall victim to analysis paralysis and avoid choosing any tools) are no longer viable. What is a marketing technology stack? Winning marketing tech stacks in 2019. Alternatives: Unbounce, Instapage.

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Pause/Rewind: 2019 on the Inside Intercom podcast

Intercom, Inc.

In 2019, we released over 57 episodes on everything from growth to sales, to product and marketing. Well, Bill Gates defines it as the point when the value of the stuff built on top of your product surpasses the value of your product on its own. Intercom on Product: The rise of the keyboard first generation.

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B2B Product Manager Magazine December 2019

Product Management University

The B2B Product Manager Magazine December 2019 is now available. We end 2019 with a few simple concepts that are plenty challenging to execute. The common thread is talking about the value of existing or future products without talking about the products themselves. Blog: High-Octane Product Management.

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Build Delightful Products with Customer Validation

Speaker: John Little, Head of Product Marketing, Centercode

When it comes to delivering a solid product/market fit, customer validation is key. After all, you want to provide customers with a product that not only fills the need, but is delightful -- right? To get there, you need to commit to a vital blend of market research, strategy, and user testing.

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5 books every marketer should read in 2019

Intercom, Inc.

That’s why we have put together our first ever Intercom reading guide for 2019. We hope this collection of reads that moved us has the same effect on you and that in 2019 you find some nugget of wisdom here that meaningfully influences your thinking, your work or simply how you spend your time.

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What to do next for your product? (aka The Human Race is Fundamentally Flawed)

The Product Guy

Fundamentally, being a Product Manager is all about making sure that the right decisions get made, and for me the hardest decision has always been “what shall we do next?”. In July 2019, my team was being pointed in a number of different directions. We agreed that our number one priority had to be achieving Product/Market Fit.

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Your Post-Launch Toolkit for Understanding Your Users

Speaker: Brittney Gwynn, former Director of Product, Simple Health

Join Brittney Gwynn, former Director of Product at Simple Health, as she explains how you can use early customer feedback, usage data, and continuous experimentation to optimize your journey to product-market fit. July 31, 2019 11:00 AM PDT, 2:00 PM EDT, 7:00 PM BST. The importance of experimentation post-launch.