article thumbnail

2023 rebrands: The good, the bad and the ugly

UX Planet

It is very brave, distinct and definitely will Designed to “respect the heritage of both brands, while modernising for the future”, the refresh returns to an earlier iteration of Eurostar, the very first in fact, in 1994. The new Spark logo is not just memorable, it moves, connects revitalises any composition. Those lines are limitless.

article thumbnail

Product vs Solution – The Key Difference

Product Management University

Before you build products or features or create any positioning, start with the solution — the customer’s definition of what they’re doing, why it’s critical to their business and the obstacles standing in their way. The Definition of a Business Solution. Your question * Name *. Both equate to more revenue!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Product Management in 2021: Skills That Will Matter

NextBigWhat

Note that the core product management skills, i.e.empathy, customer centricity continues to be the important elements of the PM role, but in order to avoid yada yada gyaawn, let’s focus on the actionable new skills which will truly differentiate the great product managers from average ones, given the tailwinds. A lot of it.

article thumbnail

3 Ways To Educate the Market That Actually Work

The Product Coalition

If you are simply advertising your product, you are educating the market on the product and on why it is better than the competition, namely your unique value proposition. While the marketing strategy is typically not for you as a product leader to define, the unique value proposition definitely is.

Education 112
article thumbnail

He helped shape WallStreetBets. Now Kevin Xu is betting on his own social app.

Mixpanel

The reason I started posting my trades as Sir Jack is because it can feel really uncomfortable talking about finances under your real name. When I started my Race to 10 Million subreddit, there was this one dude, I won’t name him, who gained a large following and claimed to have hit the 10 million.

article thumbnail

Collecting feedback using 1 to 5 rating scale surveys

Usersnap

Definition of 1-to-5 Rating Scales Surveys 5 Types of 1 to 5 Rating Surveys 1. Semantic Differential Scale 5. Conclusion Check Usersnap’ templates for easy making 1-to-5 survey Definition of 1-to-5 Rating Scales Surveys At its core, the 1-to-5 scale is elegantly straightforward. Satisfaction Scale 2. Likert Scale 3.

article thumbnail

Pay Attention to the Nuances: How To Make User Interviewing Your Superpower

The Product Coalition

This was an insight that I heard from many users, and although we had many features in our app that differentiated us from competitors, I developed a stronger understanding of why our users thought the capability to mix different players in the same bet, is a big differentiator, through this question.